The Lazaretto ULTRA LP

Jack White's "Lazaretto" is available on 12" vinyl here: thirdmanstore.com/jack-white-l...
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Over the past 5 years, Third Man Records has brought to life many ideas that are new to the century-old vinyl format. So, when it came time for the creative hive to discuss the vision for the pressing of Jack White's Lazaretto, we were keenly aware of what it would take to produce a piece of wax worthy of the music it would contain... No single innovation would suffice. We needed to go big. We needed to go bold. We needed to press an ULTRA LP.
- 180 gram vinyl
- 2 vinyl-only hidden tracks hidden beneath the center labels
- 1 hidden track plays at 78 RPM, one plays at 45 RPM, making this a 3-speed record
- Side A plays from the outside in
- Dual-groove technology: plays an electric or acoustic intro for "Just One Drink" depending on where needle is dropped. The grooves meet for the body of the song.
- Matte finish on Side B, giving the appearance of an un-played 78 RPM record
- Both sides end with locked grooves
- Vinyl pressed in seldom-used flat-edged format
- Dead wax area on Side A contains a hand-etched hologram by Tristan Duke of Infinity Light Science, the first of its kind on a vinyl record
- Zero compression used during mastering of this LP
- Different running order from the CD/digital version
- LP utilizes some mixes different from those used on CD and digital version

[@annekedebruyn7797]

I love how this feels like two students giving a presentation.

[@mastermana100]

Lmao it’s the way they stare at the record the whole time 😂

[@Mike_Jones68]

LoL 💯 agree. I got that feeling/thought but didn't think to comment on that. It def is

[@theneedledrop]

you can't deny the dude's love for vinyl. the intricacies of this record is insane.

[@elizabethlamont2455]

oooooooooh i love j white

[@dereknueveuno]

Guessing this is defiantly going in the vinyl collection

[@brunoduarte6437]

this is amazing, but only in 1981!! retromania sucks!!!

[@Mr-ep2qi]

elizabeth lamont you should

[@isabellavan1325]

Ikr! I really need this record, now i need money and a turntable.

[@loubest3935]

Jack White is the perfect balance of genius and madman

[@loubest3935]

***** Are you upset? You seem pretty upset about something.

[@loubest3935]

***** Gee, that's terrible!

[@Bells2141]

+Turk420 Thats one perspective I guess...seems like a lot trouble for something that WILL NOT catch on lol

[@theneedledrop]

LOL! THAT ANGEL IS INSANE!

[@fabripav]

WAS ABOUT TO POST THE SAME!

[@gagegordon7114]

They really sold me on this and I dont even get into the white stripes like that.

[@ChristopherJacob]

Holy cow, thats crazy creative!

[@7mtyler]

Y'all know this is just his opinion, right?

[@ThreeWellsProven]

in the words of Ron burgundy, "You son of a bitch…"

[@assadicted]

The vynil can also cook, clean your room and if you're clever you can also eat on it !

[@Wikkedbrisbane]

Jack white is a fucking genius, He put more thought into the production of this vinyl then alot of artists put into there whole record! He has that perfect mix of crazy and talent!

[@omfgaduck]

bought this lp. put it on from the outside uninformed. sat there for 5 mins listening to a feedback lock groove and I was like what the actual fuck. found out what it was.

[@crawnation]

SAME

[@killer92173]

Yeah, this LP has a weird playing groove where you have to start on the inside instead of the outside.

[@geneobrien8907]

@@killer92173 Someone should make a video showing that o.0

[@42pigs]

9mins explaining why Jack White is coolest, most inventive and creative guy in the production of rock and roll music today. I salute your solution!

[@MetalJesusRocks]

I picked this vinyl up this weekend...and I've been blown away with all the crazy madness included on it. BRILLIANT!

[@snoopdoggdankkush9285]

+MetalJesusRocks yo MJR I'M ULTRA SPOOKED TO SEE U HERE

[@snoopdoggdankkush9285]

+MetalJesusRocks you should pick up this game called hotwheels stunt track challenge on ps2. it's the best racing game on PS2 and PC

[@DBDickerson]

I know you! Love your gamer channel dude. Small world. haha.

[@AnthonyMichaelSneed]

Third Man is going further in the rabbit hole and while from an outsider is feels a little circus like. I have to applauded the spirit and love in which they do these things. It makes me feel like a kid again. Thank you guys!

[@AutobotOrionPax]

daaaamn johnny depp, back at it again with the crazy records.

[@0v3rdu3]

AHAHAHAHAH

[@theseventyseven]

Depp is a douche bag

[@RamblinAround]

Amazing....hard to imagine still finding something new to do with an LP. Always been a fan of his music anyway, but this is very impressive.

[@TheUnkown2u]

You know i don't know or care about Vinyl but their intrigue makes me curious to see if i am able to hear a difference in sound quality that Jack White is such a fan of. The part where he said, "Each copy comes with a free mp3 download code, so there is no reason to complain about anything, ever again." was funny.

[@GayFrankenstein]

You should get it, it is really cool, even if you aren't a big fan of vinyl it is still quite a lot of fun to try and work out all the little secrets of the album. And also all the effort you have to put into finding the secrets makes the song so much more rewarding.

[@judithlustig75]

Overwhelmed by the beauty of the angel holograms! Jack is a true innovator and Renaissance Man with endless exquisite dreams.

[@AlanRanta]

Quit blowing my mind, Jack White! I can't take the madness any more!

[@gracemanninggg]

Such a cool project from a man so passionate about music and vinyl. We love you Jack! Can't wait to get my hands on this x

[@Jason1920]

*EVERYBODY LISTEN UP* I'm about to answer the #1 question in the comments: That is a Gates CB-500 Transcription turntable with a Gray Research tonearm. Thumbs up this comment so everyone can see it, please.

[@santiagoorozco5832]

I seriously thought the record was broken when I played for the first time...should've seen this first

[@thisisadeadchannel9634]

Santiago Orozco Do you still have it?

[@MilfLvr420]

San Orozco SAME. SO GLAD I LOOKED IT UP

[@thehousefiree2054]

me too

[@KodakKid]

This is a great example of being passionate about your art. With people like Third Man we're in safe hands. I hope...

[@TheSuperChronic]

Jack White is the fucking man.

[@withmygoodeyeclosed]

It's good that there are still artists left who care about sound, like White and Young. Great sounding album, great dynamic range in the sound. Class act.

[@getmedjr]

Is it a coincidence that Jack managed to change the intro on his THIRD attempt?! Well yes probably but it's still cool

[@Ricorchette]

Why is that a coincidence?

[@getmedjr]

He's obsessed with the number 3

[@pascalherte1518]

Just amazing how someone can come up with an album like that in 2014. Bravo Jack!!

[@AB-tt6dv]

The best part of this whole video is seeing how happy Jack is just talking about the LP. Like he’s smiling with every word ugh, I love it when we talk about how passionate we are about vinyl. Jack is a saint

[@LargeFarva]

I'm throwing money at my screen as hard as I can :(

[@LargeFarva]

montezumasrevenge you're a special kind of person, aren't you?

[@broncofan165]

Large Farva likes Jack White? Nice man. Enjoying the nascar vids btw

[@losangeleskingsfan15]

Try canadian money lol.

[@OttoVanluchene]

I just keep throwing my creditcard...

[@GanjaGun]

I just keep throwing my shit

[@benbrownjr.7626]

A true labor of love. I totally feel Jack on this one. Ron, you gotta watch this.

[@ronaldesmith9098]

Awesome...

[@ludvigroxstrom5974]

There is absolutely nothing to dislike here! It's pure magic, art and music!

[@littlecouchgames2239]

Yep. I got it for the gimmicks as I've never listened to Jack White before. I'm happy to say that I really enjoyed the music.

[@Jusmeh]

Wow, just seeing this and still didn’t know about this cutting edge stuff 8 years ago, I can only imagine the progress….

[@jwondga]

H/T: Terry McNeil This is why I love vinyl LP. All sort of nifty neato stuff in Jack White's latest release. I'm definitely saving my pennies for this one - this is going to be a collector's item, for sure. It's also an attest to the technology - it's over a century old, and it still works, works well and continues to innovate. Thanks so much, Jack! #jackwhite #innovation #vinylrecords 

[@TravisGrant]

Personally, I think it would have been a lot cooler if Jack White and Third Man Records just released this and let people figure it out for themselves. This all seemed so canned and over the top.

[@__-44-__]

Caleb Weyhrich

[@jwondga]

Travis Grant yeah, it would have been cooler if word of mouth promoted this LP release, but I think Jack and WOM records thought it best to do a PR video. it worked - I'm saving my pennies to buy this LP for sure and want to try all the gimmicks myself!

[@ZJMusic1990]

I have been wanting this album on LP to go with my Jack white and White Stripes LP Collection and I just got this record yesterday and I was so confused when I first started playing it. I had no idea records could recorded onto backwards like this. Such a brilliant record.

[@TheArachnid]

Just got this one for Christmas and I love it!

[@squoshy]

Love how much thought was put into this.

[@moviesmusicandshizz]

Too much love for this man

[@llary]

I work for a pressing plant and when I get the weekly request to handle a backwards 66rpm semi transparent animated mirror finish 11" square record that will suck up the next 6 months of my life I wanna cry. Usually the quality of the music being pressed is inversely proportional to the cost of gimmicks and packaging.

[@SeroTyler]

I can't wait to download this.

[@ShaneBro]

Jack could have taken each of these ideas and created an album per idea. He decided to put them all in one album. This is crazy!

[@Mizakit_Gaming]

This video alone made me buy this record. And I love every song. You rock TMR and Jack White.

[@anthony2871]

I was in the explorers group in the 70s and we went to Blair to learn how records were pressed All this is new to me Glad to have another opportunity to learn

[@ColinDJPat]

Recently got myself some records and while there's a lot I want to go out and pick up, if im lucky enough to find one of these floating around it'll definitely be a must have, especially with all the love put in to making this thing so crazy and beautiful

[@LindaHobby1]

Thanks for all of your great, creative work.....and, for your great music!!!!! I enjoy your music greatly..... :)

[@shackjr]

Bravo! Jack White and everyone at Third Man Records work very hard to keep music and music listening fun. I applaud all of these ingenious ideas and I can't wait to get this vault package.

[@Mysterical01]

This is fantastic! I can't wait to get my hands on it.

[@TyronDeakin]

just bought this! so excited!

[@GatelliteSimp]

just pre-ordered it. love ya jack white. this is gonna be a fun record!

[@GayFrankenstein]

I just picked up this record today, and it is fantastic! Totally worth it!

[@bobberk2560]

Amazing record. Jack White is always coming up with something wonderful. Third Man records ohhh yaaaaaa

[@krisk9147]

This is my FAVORITE LP I have ever bought and listened too. Jack White is a wizard

[@shelbineel2817]

Just amazing innovation

[@fastrick]

Great album !! Unique !

[@MusicExpressUpperMountGravatt]

brilliant - so awesome

[@CoinOpTV]

interesting stuff there guys

[@GeoAl09]

This whole getup is brilliant. I love the idea of having the locked grooves be musical. Like I could imagine using a raining loop for a locked groove to make it sound likes it's actually raining. Really cool stuff.

[@losangeleskingsfan15]

This is pretty cool. Im a high school student that got into vinyl this year. Its such an art. If we could have more lps like this, more people would buy vinyl and it would be a bigger market. I can see the reasoning with starting the record in the center. Each side would end with nodistortion since you dont end at the inner part of the record. I really need to get this!

[@TheEricBooth]

Huge fan of Jack's but the Hipster is really strong in this video.

[@FilmNerd85]

You are such a tool.

[@TheEricBooth]

FilmNerd85 Tool? Yeah they're a pretty good band too. Not as good as Jack but good. :-P

[@leahkeyes-gayton5953]

***** Nice.. flip the script

[@TheUnkown2u]

Hipsters pretend to know or care about music to be apart of that scene or in an attempt to be cool. They like to judge others for their music taste. They hate mainstream things. So Jack White has internationally known songs like Seven Nation Army, Steady As She Goes, and now Lazzeretto that are mainstream. Jack White doesn't pretend to know about Vinyl. He fucking knows. He doesn't seem to be the type to care what people think of him or to be cool. He has established himself. You and the dumb-asses who hit that thumb don't seem to know what a hipster is.

[@TheJoeman747]

i can not wait!!!! i like this !!! great idea !!!

[@CaitlynBurkenyc]

Got mine delivered yesterday, beyond cool. Love the packaging, it came with MP3 downloads, the hidden tracks are just.. too much for words.

[@loridriskell8121]

I have to have this for my collection wow🙏

[@allenstare4402]

That's Amazing Jack White And Third Man Records Never HAVE I Ever Bin Disappointed With Anything U Have Ever came out with

[@redadamearth]

Monty Python did something similar with their "Matching Tie & Hankerchief" LP by putting hidden sketches on the album if you set the needle in a certain spot. This is awesome.

[@Montealto09]

Triple Deckers, Liquid Filled and now Hologram Angels.Thanks for another mind bend Jack ... I love where your creativity travels. ♥

[@Scorpisces]

this is fuqn insane!!! That Angle is crazy wicked awesome!!

[@jessiebear518]

Got it yesterday! It's a masterpiece , jack you are a genius 👌

[@truthseeker9243]

I can not wait to get this .!

[@josephshackett8674]

I didn't grow up on vinyl, so I don't have an old player laying around but I like the ideas of where this is headed. I like it.

[@mrkymrk99]

This is really FUN!! 🤩

[@greencuisineaspen7902]

Outstanding

[@JSeymourproductions]

So Awesome!

[@dennisrossonero]

this is amazing...

[@pom_taul]

This is why we love you, Jack!

[@organicistheway5956]

Wow....Jack White, you are such a true innovator. I think what you have done and are doing in the music industry is so very much needed. *I am a true fan of music that I can not only hear, but feel as well*. I love vinyl for its rawness. There is truly nothing like it. The crackling sound from tiny dust particles adds so much to the beauty of any song. I just wanted to thank you for all of your efforts to revitalize vinyl :D

[@sofacritic5102]

Saw this yesterday. Very cool!

[@debbiesherstobitoff3546]

Wow! BRILLIANT!

[@CostanzaKramer1]

I freaked when the first side finished and the blaring guitar siren came on. I thought something happened to my needle.

[@SteveDBallantyne]

I wanted to see if this was the first time these things were done on a record, so I started playing every record of all time. Got as far as the Beach Boys Greatest Hits Volume II, and quit. Someone else will have to pick up this research.

[@Tintop]

"Marillion - Brave" already had dual grooves on Side D for an alternative ending of the story (it's a concept album)

[@cargoplex]

Thanks to my line of work, I think I'm of a few people who has actually come across discs with almost all those "features" aside from the "hologram" of course (which is pretty darn cool)!

[@gypsymandolin7359]

Fantastic !

[@jdawg4237]

I love it…active listening.

[@purplepineapple117]

THIS IS AWESOME

[@nichnycmbs1651]

He's done it again....never stop!!!

[@krisk9147]

I remember getting my first turn table this last Christmas and, already knowing about it's existence, wanted it to be one of the first LPs I ever bought. It may not have been the first one I bought but I own a copy and it is one of my most prized possessions.

[@luz9979]

His voice like butter and honey blend together

[@danielbijan]

That's Awesome Jack, I'm a big fan. If you want a quick laugh, my 5 year old son did a video on how to write a Jack White song in 30 seconds. I think you'll get a kick out of it, the little guy played ,drums, guitar and bass

[@jjgullis1568]

"Look at me I fell from a tree and now I hurt myself" lmao!

[@danielbijan]

JJ Gullis thanks JJ

[@tomomichalcak4171]

The Hip-Hop song killed it totally :DDD Your son nailed it!

[@danielbijan]

***** thanks a lot

[@Stue08]

That's right man that Hip Hop song is great! :D

[@lindseygracewilliams7579]

Now I really can't wait for my next vault package!

[@cameronfolger3606]

I am so glad I bought the ultra lp. The difference between cds and vinyl is you listen to a cd , with the records its an experience, bands would put alot of creativity into not just the music but also the packaging as well, look at Zeppelin III , or physical graffitti,then you have whatever poster or stickers the artist puts in it, you go buy a cd or mp3 you end up with the songs and maybe a few pics? I whole heartedly believe we are even discussing vinyl records is because of Jack!!!! ,

[@ladydevlish]

This makes me want to buy is, and I don't even own a record player. Awesome, Jack again shows what can be done in what we thought was a limited and old fashioned medium. Love it!! :D

[@Mike_Jones68]

These guys are more genius then most think and most wouldnt know where im going with this. Theyr'e putting that record player thru McIntosh gear. Incredibly excellent choice for true audio

[@sartorettithierry3387]

Great and generous idea! Perhaps this is all forgotten, but the first (and only?) Johnny Moped LP issued by Stiff Records in England circa 1977 had two first songs on the A side. They were rolled together. Depending where you put the needle, you get one or another...

[@centuryhousedw]

Very, very cool.

[@CooperZilkenat]

Great..... now I have to buy it.

[@wildbilltexas]

Cool! This is Jack's version of the MAD magazine Mystery Record. I still wonder if playing Side A in this backward way will ruin an (expensive) needle or the vinyl. I hope later pressings of the LP will be mastered in the conventional way. BTW the Gates 16 inch radio transcription turntable for the video is a nice touch for the video!

[@Mercedes_Bouter_LL.M]

08:00 looking at Jack White looking at a spinning record is rewarded with that smile.

[@happyhippythevinylguy]

I want this!

[@thesilentacid93channel85]

Love it !

[@andarosu311]

AWESOME!

[@slyhannah]

8:25 you can see Jack's mind revolting at the mention of mp3s

[@BlueBelle-711]

Love this man!

[@TheEmeliexx]

me too!

[@diegooliveirabenjamin]

SO SPECIAL !

[@raneclod7833]

Nice!

[@djscorpio69]

he adquirido el vinil, es una joya por todos los atributos que le han puesto, saludos desde MEXICO

[@leahkeyes-gayton5953]

I can't wait. It's too long to wait, the intensity will kill me. I NEED this record

[@djpaulywood]

got mine delivered from third man saturday gonna open it today :)