The profound difference between seeing and looking

Some say ‘seeing is believing’. Yet, Creative Investigator Anupam B. Jena argues that “seeing is not the same thing as looking”. Anupam believes that health care insights exist all around us, but we miss them because we are not trained to ask the correct questions. Why are there more fatalities on marathon days? Are kids born in August more likely to be diagnosed with ADHD? Do people drive faster after a Fast and Furious movie comes out? By asking creative questions about health, science, and economics on a broad scale, we can observe "natural experiments" that occur in plain sight. If those "natural experiments," are measured and analyzed, they reveal insights that could guide systems level innovation across health care.
Learn how to unlock the "natural experiments" that exist in the world around you by watching Anupam’s TEDMED 2020 Talk, “The profound difference between seeing and looking" now on TEDMED.com.