The Savvy Employee Who Saved 7-Eleven From Bankruptcy

Spread over 17 different countries, there are currently more than 70,000 7-Eleven stores in the world. Whether you want a coffee and a snack, a gasoline refill, or a taste of their beloved Slurpee, you can generally get them at any time of the day, and on any day of the week. The brand is one of the most recognizable features of US shopping culture, and they are omnipresent in many Asian countries too!
Sources
7-Eleven
www.britannica.com/topic/7-El...
• 7 Eleven History: The ...
• 7-Eleven - Switching I...
Slurpee
edition.cnn.com/2010/LIVING/11...
www.eater.com/drinks/2016/10/...
Japan
web-japan.org/nipponia/nippon...
www.nytimes.com/2005/09/02/bu...

[@BilalKhan-pd5xb]

In India, we have the same convenient store by the name of 24-7 store, it focuses mainly on the affluent segment of the population right now, but it started in a great way, since it was the only store in the entire market to stay open all through the night, you can purchase anything you need at night other than medicines at these stores. Truly changed the market experiences of Indian Customers

[@arnold3785]

The 24/7 in India are very expensive but very well supplied. Of rice alone they have about 50 different kinds. I am from Europe and spend some months there as an Exporter. Have also been to 7/11 in the Caribbean and South Americans counties. I never knew the story.

[@twisted2291]

I have been a 7-11 customer since my early childhood in the 70's. My local store was closed in December of 2022 to be remodeled. Here it is now April 2023, and just a couple more touches are needed before they have their grand re-opening. Can't wait. Summer time is just around the corner, and a Slurpee is in order for that day.

[@bryanspindle4455]

I remember when Slurpees came out in the 60s.They were 10 cents, the same price a bottled soft drink was in a vending machine. They only had two flavors at first. Cherry and cola. I am still a Slurpee fan.

[@NazriB]

Lies again? Sin Lust Ugly America

[@Kim-mz8co]

I'm not much of a capitalist, but I found this to be a very interesting historical, global interest and marketing video. Great job! Japanese companies do seem to improve businesses when they're involved. I'm in Cambodia now and miss stopping by 7-Eleven in Thailand to pick up Thai Milk Tea before teaching at a university. Easy microwave food could be picked up there for lunch on the go. Did a little research while watching this and found out Cambodia got it's first 7-Eleven in Phnom Penh last year and Siem Reap where I live and Laos (where I'm headed) are getting their first ones soon. Quit a lot of growth for the company since I use to visit U Tote M and 7-Eleven in the US. Surprised this video caught my attention. Thanks!

[@Digmen1]

That story about the ice is amazing. I read that in the 19th century ships would take ice from Canada to London in big blocks, so big that they did not all melt during the journey

[@PAPITO_49]

My great grandfather owned and operated an ice company in North Platte Nebraska back in the 1890s. They would go out on the ice and cut out ice blocks, take them to an ice barn using sawdust to installa and then sell ice all summer.

[@dgb5820]

Great history well done

[@pittroadsixzeroseven]

I use to shop at 7-11 but they all closed down where I live in Louisiana. I loved The Big Wheel ice cream. Always look for it but no luck. That probably 20 plus years ago.

[@europhile2658]

Excellent video! I'd never heard that story before. I lived in the US for a while so I knew the brand. What I notice from your graphics is that there aren't so many in western europe and possibly none at all in the UK? Well I googled it and they didn't do well and have been bought out a couple of times

[@grahamjohnson4702]

They used to have 50 7/11 stores in the UK but failed because of the immigrant corner shop hold at the time.

[@emmitstewart1921]

You can still buy a bag of ice at 7-Eleven.

[@scottbrown7415]

I cannot see why 7/11 couldn't leverage its brand awareness and pick a handful of markets that they could launch an upscale version with fresh food and beverage cafe's. I think that the models of Panera and Starbucks would serve their concept quite well. In the Midwest US 7/11 has purchased the Speedway convenience store chain from Marathon petroleum. Speedway had an existing plan for a food and beverage service that closely resembles my model, except that it currently isn't being executed as fully as it could be.

[@BilalKhan-pd5xb]

Awesome Video as always

[@arfriedman4577]

Around 1986, I worked at karts snack bar for a few months. They had two icee drinks. I don't know if it was a 7-11 machine. There were times the machine rested and you couldn't sell drink.

[@mizzprettyhuston]

I have worked for this company for almost 10 years. Last summer I met the President Joseph DePinto he is a very nice man.

[@freedomlindsay3084]

Banana slurpees for life, best treat ever for a little kid who grew up in the 60's and 70's lactose intolerant it was heavenly 😋 😊

[@juantoledo6989]

Yes wi ha a few in Miami four a long time Great video.😅

[@CruelGirlCwgrl]

I am proud to be a part of the 7/11 team. I came from the Speedway acquisition.

[@arfriedman4577]

I've been in 7-11 a few times. It was not that close by where I lived.

[@daskritterhaus5491]

my parents were the LAST ones on th block to give up their ice box

[@safiremorningstar]

I remember the you totems U tote m are you told him that they were called so get this right but I remember them very very well. Boy do I feel old...lol

[@garbo8962]

In my area all 7-11' s are dumps. Stuff they pass off as pizza taste like cardboard. Several times I was thinking g of purchasing a hot dog. Some of the unidentifiable products have been under heat lamps so long they look more like a petrified rock or very old long prune. Every time Wawa opens up within a few blocks of a 7-11 the 7-11 closes within a year due to greatly reduced business.

[@lucmarchand617]

Here in calgary,alberta,canada we have same problem staff shortage but store must are well stock,clean and very good coffee and morning donut.sad part staff turn over due low wage.

[@jerrymylove1754]

Don’t you have a lot of Indian people living in Canada now? I find it impossible that you are low on convenience store workers or cab drivers or people who want to own low budget run down motels.

[@denimadept]

I used to get ICEEs at 7-Eleven. I'm pretty sure they switched over to Slurpee after the ICEE patent expired.

[@jimpease280]

I loved Icees.

[@safiremorningstar]

And yet do U totems existed at the same time as the 7-Elevens and were often in competition with each other, The only exception being when they were out in the middle of nowhere, like in Arizona dessert roads where they doubled for a gas station as well as an everything mini Mart.

[@ericmoore571]

I love 7/11!! Their ice cream is delicious, as is their cheesecake! I'm addicted to their chocolate peanut butter cup ice cream. The cheesecake comes in plain or strawberry and they are so good.

[@grahamjohnson4702]

Their ice cream in Thailand is branded Walls not their own.

[@ArtFreeman]

When I lived in Japan 7-11 can be found in many places

[@marcysikes]

I remember 7/11 but the ones in my area were small stores. This video shows 7/11 as a large store. Not at all how I think of a convenience store.

[@grahamjohnson4702]

There are several different sizes for 7/11 depends on their location but they are all convenient.

[@mitch_the_-itch]

"7-11 is more global than American." Exactly why I haven't been in one in 20 years.

[@1crunchy2]

i thought they were originally called Ices

[@kennethpereyda5707]

the most expensive store of all the convenient stores- a typical pack of cigs cost less than $ 9.00 at most gas stations but 7-11 charges over $ 15.00- we know why- check who owns them

[@edwardantrobusjr2253]

There are a lot of 7/11's in the US that also sell gas. I wonder if that has anything to do with their dominance in other countries...

[@naturalthing1]

How does Ito Yokado become Ito Yokodo?

[@dougadams9419]

Narrator can't pronounce words right.

[@jimedge8301]

Too funny, massive success, haven't set foot in the way over priced store in over 20 years. What the video isn't telling you is that ,they are banking on the WEF program of 15 min cities.

[@ericphantri96734]

The reason for 7/11 was because many worker at the factory so tire to fix them self coffee or lunch so convenient store fix them lunch box and morning coffee as a upscale worker looking better than the peasant lunch box Cary into work place and they bring essential to the neighborhood kid because most of the had no drivers license so go to 7/11 in the neighborhood is a pastime for children and in Houston they even had ge room inside 7/11 for children to place keep store look excited and saved the retiree the trip on car and cost of insurance

[@icu8128]

RoFo's are the best.

[@Certified1236]

Cap

[@OuryLN]

Football

[@Pfsif]

You love people in masks?

[@Heisrisin3]

The problem with 7-Eleven store is that they are NOT fast. Nearly always understaffed and SLOW. They would be smart to look at Quick Trip's business model.

[@wsbill14224]

Hang on a second. The Slurpee isn't exactly an invention. It's a snow cone in a cup. I would call it an innovation not an invention.

[@RealSadKumquat]

Different process - sno cones are flavored shaved ice. Slushees are frozen flavored drinks.

[@wsbill14224]

@@RealSadKumquat put a snow cone in a blender then pour it in a cup. Now it's a Slurpee

[@dennisneo1608]

I love 7-11. They are everywhere here in Australia.