The Three Biggest Lies in Embroidery

When you’re doing your research on embroidery, there’s a lot of information to take in, whether it’s on KZbin, blogs or forums. With all the conflicting opinions out there, you may find it hard to differentiate fact from fiction. On this episode of Apparel Academy, Ricoma CEO Henry Ma goes over some of the biggest lies in the custom industry and gets down to the truth so you can make more informed decisions.
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01:41 Lie #1
04:47 Lie #2
07:08 Lie #3
First, Henry discusses why some people think you need to have loads of training in everything from sewing to graphic design, while others think embroidery is more “plug and play.” We find out where he stands on the subject of experience, and why.
Next, Henry talks about money, specifically how much you need to break into the embroidery business. He discusses whether you need a lot of upfront capital, the cost of entry to embroidery, and how much you can stand to make in profit.
Then, he’ll address some of the lies about the business side of the industry, and what it takes to market yourself as a custom apparel professional. He'll go over how much you have to spend on marketing, and how to find the tools to spread the word about your new business.

[@ricomatv]

What do you all think are the biggest lies in embroidery? Comment below!

[@JesseB1983]

I think Henry pretty much nailed them. It's so easy to believe what people say on the Internet rather than believing in yourself and your abilities.

[@jdsan2636]

I literally just purchased a 15 needle machine from ricoma! Can’t wait for it to arrive. 🙂🙂i have no experience at all 😂 lets do this!!!

[@justinkase1413]

I have an mt1502 from Ricoma and there's definitely a high learning curve but the machine works great

[@ricomatv]

Congrats on taking the next step!

[@errolsmith5634]

6:37 I bought a NEW Ricoma 12 needle machine just a few days ago and am told no software comes with my purchase. I live in Jamaica but am not sure if the region prevents me from getting a FREE digitizing software from the supplier here? Am of the impression that Ricoma is the same no matter your region of purchase.

[@ricomatv]

Hi there, if you are not in the US Chroma does not come included.

[@errolsmith5634]

@@ricomatv I see

[@VascoBros]

Hi, what is your main dealer in the UK?

[@ricomatv]

Hi there! Please submit a request with the team, select the country, and our team will help you! ---->ricoma.com/US/contact-us

[@ananthakumar.a6982]

Hi sir I am from India is it possible to get instalment

[@ricomatv]

Hi there, please submit a request so a product specialist can reach out! --->ricoma.com/US/contact-us

[@limatango2002]

Can International clients receive zero down financing?

[@ricomatv]

Hi Lamar! We recommend speaking with a product specialist, so they can find the best financial package for you! ---> ricoma.com/US/contact-us.

[@ricomatv]

It depends on your local dealer and what financing options, if any, they offer.

[@KismetBP]

Always inspiring. ❤️🤘

[@ricomatv]

We appreciate you!

[@eagleeyes7423]

How much this machine

[@ricomatv]

Hi! You can submit a request with the team so they can reach out to you! ---> ricoma.com/US/contact-us

[@xierxu]

Foreign customer will have to buy machine in full.

[@ricomatv]

Hi! Please submit a request to our team so they can help > ricoma.com/US/contact-us

[@xierxu]

@@ricomatv I already did. That is why I know. 😊

[@kheangnou8582]

👍👍

[@ricomatv]

So glad you enjoyed it!