The Ultimate SEO Checklist (for 2025)

[@nathangotch]

✅ Free 70-Point SEO Checklist: www.gotchseo.com/checklist/

[@alamiyo]

You are my favorite SEO mentor. I was your student before, and honestly, I've learned from many famous SEO experts. But I noticed that their advice sometimes felt like guessing or that they didn’t really believe in their own methods. You always get straight to the important stuff and teach us what really works. I love when people give us the real deal. There’s guesswork SEO and there’s GOTCH SEO. My honest advice is to forget the guessing and just stick with GOTCH SEO. "YES" for tools and resources. All the best!

[@52hpnp39]

Yes, I want the full list.

[@baconbigbeats]

Hells yes.

[@Webcelerate]

Yes !!!

[@kwimmie]

YES

[@billboone2408]

Been watching and learning from your videos for about 1 year. I now have a 6 figure website design and seo service agency.

[@lucashof7140]

I have the same type of agency. I'm going into my second year of business. Would you be open to talking?

[@xyzahmedxyz]

Thank you so much Nathan Sir for creating this video and explaining all the SEO checks with the audit checklist template.

[@manishpandey1756]

Your videos stand out because of their deep and insightful knowledge, setting you apart from others.

[@DamianDodd]

Nathan I have a question. I make reports for my partner agency monthly for 5 and growing clients. I use Agency Analytics (with its AI recommendations) and SERanking for dashboard and keyword position reports but I spend so much time combining those two pdf exports then editing in Acrobat, and that’s a horribly sluggish program. What do you use to report from several SEO saas? I’d like to see you do a video on how you report.

[@meanitwebdesign]

Yes indeed, love watching you clearly articulate your opinions and tactics. Did the course, bought the book, watch the videos when I can. Clear, easy to understand, solid advice without any BS. Read, watch, listen then do your own testing. Only by doing the work will any advice make any sense. Try one video at a time, watch and rewatch as you are doing the work to apply the tactics. Nathan makes everything look easy and he speaks quite fast, so you will be challenged to keep up.

[@skip1978]

my favorite SEO youtuber, great stuff here

[@ninastegelmann]

Amazing value. Thank you so much!!!

[@volga2544]

Nathan, it was excellent video! Superb! That background image did make the trick !!! Congratulations :)

[@ImaPro-gt6lv]

Totally AWESOME!! Insightful and brilliantly communicated. Many thanks🙏🏾😊

[@saakmarketing10]

Insane value! Watching your videos, I generated about $70k worth of qualified roofing leads from scratch within a span of 4-6 months. Keep it up!

[@raufthegreat]

Yes - I would love the full checklist for easy reference. Thanks

[@BradBarrett]

Yes, of course. Brilliant, as usual. Thanks.

[@manolohbo]

Thank you for the great content, a free masterclass! Much appreciated

[@_cyber_cookie_]

it's mind-boggling how this sort of content is free

[@ankurpaul6288]

Kindly provide the checklist you mentioned in the video .

[@kennethanthonycasquejo6101]

✦ Tracking SEO performance is crucial 00:03 ✦ Track leading and lagging SEO indicators for success 01:58 ✦ Ensure website is mobile friendly and fast loading 06:01 ✦ Avoid aggressive interstitial popups for better SEO performance. 07:50 ✦ Importance of trust pages on website 11:44 ✦ Ensure detailed author bios and check for de-indexed pages. 13:39 ✦ Options for dealing with underperforming pages 17:22 ✦ Large word counts indicate likely non-human written content 19:15 ✦ Focus on brevity and median word count for content. 23:07 ✦ Update outdated content to remain Evergreen 24:46 ✦ Identify and fix spelling and grammar errors for better user experience 27:57 ✦ Leverage existing authority and link equity for improved performance. 29:42 ✦ Leverage sticky posts for visibility and internal linking 33:10 ✦ Acquiring quality backlinks can lift the entire website. 34:51 ✦ Optimize internal links for powerful pages 38:10 ✦ Avoid publishing templated cookie-cutter content 39:52 ✦ Optimize heading tags for SEO 43:24 ✦ The importance of primary keyword in URL 45:11 ✦ Detecting AI content for SEO 48:39 ✦ Originality of content matters, even if AI is used 50:25 ✦ Optimal content length and grammar 53:56 ✦ Good content optimization is not just about injecting keywords randomly 55:44 ✦ Creating unique value relative to competitors for content strategy 59:24 ✦ Leveraging uniqueness and data for original content 1:01:12 ✦ Focus on winning individual battles and making your content up to date. 1:04:43 ✦ Updating all assets is crucial for SEO success 1:06:27 ✦ Add visual assets only if they add value to the content. 1:10:08 ✦ Utilize unique images and visuals for engaging content 1:11:54 ✦ Original and accurate content is key for SEO success. 1:15:21 ✦ Importance of verifying information sources 1:17:02 ✦ Modeling after safe sites boosts trust and user experience 1:20:28 ✦ Content quality relies on effort and market validation 1:22:08 ✦ Dedicated author pages build trust with users 1:25:47 ✦ Site your sources and demonstrate firsthand experience for product reviews and affiliate content. 1:27:29 ✦ Content with personal experiences and opinions ranks well on Google. 1:31:08 ✦ Visual proof is essential for creating highly trusted content 1:32:53 ✦ Utilize heat map technology for detailed user interaction insights 1:36:09 ✦ Implement schema markup to improve organic CTR and gain SERP features. 1:37:51 ✦ Dedicated pages perform better than scattered content. 1:41:30 ✦ Creating supporting content to optimize internal links 1:43:19 ✦ Identifying the need for more content supporting a specific topic. 1:46:48 ✦ Find opportunities to build topic support on well-ranking pages.

[@F7yingdutchman]

Yeah checklist would be really helpful

[@byronbaronv]

Nathan have given us a lot of his precious time and priceless information in such a great production, and you come demanding more without even thanking? Wow, still so much people to be sensitised in the world…

[@rnscarsdalesupplements273]

Yes please I'd like to see the entire list.

[@passosnuno]

Yes! Amazing value, thank you for sharing.

[@abdul-samad820]

Great video so much to learn from this.

[@mark-kg]

yes.. thx Nathan!

[@tomerharelhouja6176]

Yes, thanks

[@EricLeader]

Thanks, Nathan.Love the content. quick question do you think that link velocity matters for example, if I get a 100 citations.Should I just put them through an indexer altogether all one hundred

[@nathangotch]

In most situations, no because the links will get indexed at different times. Also, if you're acquiring editorial backlinks, it's nearly impossible to get backlinks too fast (since they're hard to get).

[@ignacioana2606]

Hi, thanks for the information, can this work for Amazon ?

[@Jlegros]

yes interesting. Pls send checklist! I did like!

[@HarryWyld-h4z]

Yes please, Nathan. Great video.

[@sinasohani5751]

awsome video man👏🏻 and yes i am interested in the check list

[@geo4738]

Yes, please!

[@SPIKE62394]

Please share the checklist you referenced in the video, thank you!

[@ankurpaul6288]

Yes

[@satoshi_yukamoto841]

yes

[@DoTrungQuan-g2y]

Nice Vid! I have a question for the last one: what happens if you publish a ton of supporting assets, but the majority receive little to no traffic or clicks? Would these supporting pages have value, or would they even hurt your site in the end because of wasting a crawling budget?

[@RileyScott-j2t]

I would say they waste the crawl budget.

[@JackMorrison-vk3nx]

Great video!

[@mrlariata9290]

Wow glad I found this channel. I feel like I have a lot of work to do. Thanks for posting and taking the time to make this video.

[@nathangotch]

Glad it was helpful!

[@Rachelpro-m7z]

Yes and thank you!

[@KeywordResearchSimplified]

*Thanks for the great content!*

[@akrammridhaofficial]

I'm glad I found it, Absolute Value.

[@UttomRoyy]

YES

[@MrSano387]

Yes, please. It´s a very nice analisys adn work. Tks.

[@MrSano387]

Uauhh, very nice sheet, good work. I will left my notes.

[@biznicheware]

Yes.

[@JulianMateo-o1c]

Yes I like it!

[@HerLegacyFortCollins]

yes this is very helpful. please send me the checklist discussed in video. thanks. It is easier for me to read about these updates vs listen. Thank you.

[@Kazunakazawa]

Yes!

[@mihaelaborsukova4539]

Yes. And thank you!

[@Sharlock12]

Yes ❤

[@lightworker4429]

How do you even get started with Google Analytics connecting it to your website? Could you kindly do a truly beginner video for those of us who have zero bass knowledge about SEO practices?

[@EDUCATIONALHUB-dn5nq]

can you have checklist in PDF or some Doc it will helpful

[@ChamsiTV-c6l]

Yes thx

[@CatiaTrevino-t5z]

Your videos have such great information. Your information is solid and easy to understand. Thank you for taking the time to produce them.

[@nathangotch]

Thanks for watching!

[@petedwilliams]

Yes, please

[@xxlin88xx]

Thank

[@alphakiran]

Yes pl. Do share the resources

[@wasted8360]

Yes I love your video ❤❤❤

[@sergstrue362]

Yes !!!

[@SaveHavenMeditations]

Hi! What about if it says "missing" for Robots Tag?

[@wasted8360]

I was just searching your new video just 2 min ago before you uploaded

[@saadnaeemcute]

Hey gotch, i have a question, at 55 min time you are talking about nlp but in the checklist you said keyword should come in h1, h2, url, meta title, metag descriptiin, this is making me confused, can you clear this confusion, if you are targeting a specific keyword, should we put it in h1, h2, but at some point you say do not focus on the keyword, but focus on nlp

[@nathangotch]

That's correct. Let's the primary keyword for the page is "blue shoes." It should appear in the title, meta description, H1, first sentence, and some type of variation in the H2. That's bare minimum on-page SEO. Then NLP optimization is what takes it to the next level.

[@santoshjadagoudar1592]

Nice thumbnail and content.

[@alfredoShawn-zn5yx]

hi nathan do you have a video tut on how to seo new website? A fresh domain?

[@gnanaabisheck]

Yes, I too need a video for that kindly make that Nathan

[@seancarroll8071]

legit just watched his seo checklist from a few years ago then he uploads a new one lol

[@umairhussain5505]

Check list

[@Neurofeedback-Luxembourg]

Would like to get access to your tools

[@gamersylum3674]

Hey gotch, the search console dashboard you are showing in your video here. It has many options on the left side of the penal, why so? Because I am looking at my dashboard it doesn't have the options like Search results Discover Coverage And many like the schema options you have below?

[@nathangotch]

Unfortunately, there isn't a setting for this (as far as I know). I believe Google offers more options when your account is established and has more traffic data

[@dimitarmargaritov]

Maybe they are just rolling them out still, but not sure, I dont have them either.

[@MrSalluPK]

why you are not give the SEO Checklist PDF or text Form, Is Ava?

[@KimvonDaniken]

Yes :)

[@contemposuits1983]

How can this be applied to ECom?

[@nathangotch]

Sure can!

[@mariomaro7]

Does thid also apply to local seo

[@nathangotch]

For sure. But there are some off-site factors to consider with local. I'll cover soon

[@Almamun-z1h]

"Yes."

[@larry5356]

Reading everyone's comments, can i see the checklist pleaseeeeee!~

[@lukemounthill699]

please send the checklist

[@Influoro]

Hey sir how to contact you for collaboration regarding

[@Divyv520]

Hey Nathan , really nice video ! I was wondering if I could help you with more Quality Editing in your videos and also make a highly engaging Thumbnail and also help you with the overall youtube strategy and growth ! Pls let me know what do you think ?

[@brianpounds2657]

Yes. 👍🏻 could you send me the checklist thanks

[@DerrickMcKeever]

Where’s the checklist you promised everyone??

[@nathangotch]

Check the pinned comment.

[@British-Explorer25]

Yss

[@kamranrazi2466]

Ys please send me the checklist

[@Sisseo-Oum27]

Yes, thank you !

[@biplabbarua9719]

Yes - I would love the full checklist for easy reference. Thanks

[@usmantariq6975]

Yes

[@glen1969grim]

Yes, please!

[@warrenbailey2220]

yes

[@TomWyman-i9b]

Yes!

[@aditmb]

Yes.

[@jefflantz5337]

Yes

[@savassahincom]

yes

[@justinparsons7407]

Yes!

[@MehrazHossainSajib]

Yes.

[@rohanmendiratta7995]

Yes

[@Levi-ky1ev]

yes

[@andreylv174]

Yes.

[@AbdullahBlogger-t7e]

Yes

[@JayGahon-pinoy-local-business]

yes

[@FriscoWebAgency]

Yes

[@ik3004]

yes

[@robertwalker2444]

Yes

[@Jaybeeplays]

yes

[@javil6087]

Yes

[@pankajbhatt650]

Yes

[@KenjohaMedia]

Yes

[@HVACleadgeneration]

Yes

[@DerrickMcKeever]

Yes