The UNMATCHED skills of Indian embroiderers | WIDE | FULL DOCUMENTARY

[@disignerin]

I would have loved to hear what the embroiders themselves have to say. They are the main characters in this documentary, yet they are not interviewed at all.

[@manasi92]

Yes exactly...they won't because they know artisans will reveal the real truth.

[@xmobile.]

Ha. I'm glad I'm not the only one... As I'm listening to this entire documentary and sometimes glancing up from sewing, I'm wondering what percentage of this guy's "spectacular life journey" is made up for his social circle and business associates!? I would be willing to bet the employees don't see it in the same light. They're probably paid "fairly" according to a millionaire's idea of how little they can pay but beat the competition by a couple cents more.

[@serapugurlugil9214]

😢😢😢😢 of course this man is European colonial minded will not allow poor Indians to talk. He is doing business sure cheap labor what he wants Indians’ amazing work their eyes’ pearl and to take them to his country France the worst colonialism and racist in the world

[@semsimama2191]

Rich gets richer and the poor stays poor. Crazy world

[@manasi92]

@@semsimama2191 True ... unfortunately money attracts money

[@janeday9148]

Amazing beautiful work & a brilliant video , thank you

[@SLICETravel]

Thank you!

[@murilomatosmendonca9065]

Beautiful skill and enterprise. Embroidery was what helped me recover my short-term memory, which had been harmed by burnout. My doctor told me to embroider. So I learned to embroider in 2018 at the age of 49.

[@christinenewell2679]

Embroidery helps me after a stroke. Doing it in my hand or just looking at it, reading books about it , this program has been BLISS for me. Sometimes my brain is whizzing around, thinking, thinking , thinking…… I reach for my threads and my lovely needles and calm comes ….. my brain is soothed. I wish you good health.

[@murilomatosmendonca9065]

@ Thank you 🙏🏻! I’m glad to hear about your experience. Yes, embroidery is soothing and makes us be “present in the present”. Blessings.

[@Roseamongthorns1]

Sounds like you have a wise doctor!

[@murilomatosmendonca9065]

@@Roseamongthorns1 Indeed. I’m so thankful to him. 🙏🏻

[@LisaCates-j8i]

Nice

[@eprohoda]

How’s evertyhing going?. bravo-amazing . farewell,WIDE~

[@pchabanowich]

As an amateur embroiderer, this is nothing short of astonishing to watch and imagine.

[@LadySageHeart]

I wish i could learn from these folks. I do embroidery aswell. Its one of my favorite artistic activities. Its a sacred practice for my people because its the way we tell information through our embroidery. When i make it to India i will stop, have a learn and exchange some information with the embroiderers. I wish that our world paid craftspeople more than the middle men.

[@annwilliams6438]

The likelihood of a woman being allowed into their workshop to learn anything is very slim. No doubt that with this trade being a Muslim stronghold means that women will not be allowed together with me, and that they will not want to give trade secrets to woman.

[@cynthiahawkins2389]

I am a textile artist and work in New Orleans. I am 76. I find that textile, beading, feathers and embroidery keep my hands nimble and my mind sharp..

[@tompommerel2136]

Tradition is keeping the flames of the past alive, not worshiping its ashes. WONDERFUL

[@Thomas-n9s8u]

-Gustav Mahler!

[@Bluewaterpinessantarosabeach]

Beautifully spoken with enormous depth! ❤

[@adilpatel9944]

Bang ON !!! Such a lovely thought. Soulful and warm

[@shammamaharaj9067]

Indian crafts manship is incredible amazing.

[@carmenschneider1627]

Amazing Kraft and beautiful design. For a few years I sold saris and wedding outfits with embroidery for a friend in her shop in Berlin. And I bought silk from Kala Niketan in Pune with embroidery for myself. I am in love with these designs and colors, so it was a great pleasure for me to see this post. Big thank you and all the best to the designer❤❤❤

[@marculpa]

Eine unfassbar schöne Dokumentation. Man sieht ihm die Leidenschaft förmlich an. Ich wünschte der Film hätte länger gedauert. Ich bedanke mich für die ausführliche Dokumentation und Preisgabe dieser Kunst für die Öffentlichkeit. Liebe Grüße aus Österreich.

[@enaid54]

I remember when you could find beautiful fabrics, buttons, trims etc. in the US. Now, there's nothing. The fabric stores are closed and the material is cheap and ugly. The embroidery and trims are beautiful here. It reminds me of better times in the US.

[@pamelablume1637]

I remember fabric stores too! I miss them so much. I think it was due to textile mills here in the U.S. shutting down and changing times. Now, sadly, about the only fabric you can find is for quilts. Or mail order and that can be very expensive.

[@pamrushka7453]

You can find all that beautiful work handmade by women in the second-hand stores. A gorgeous quilt for $30, a stunning table cloth for $2. Women's work is not valued very often in North America.

[@iffatjahan8475]

You won't believe it if I tell you that I found fabrics made for Joanne in the markets of Pakistan sold for dirt cheap prices 😂.

[@pamelablume1637]

@ I would believe it! At one time, the local fabric stores used to carry lovely sari materials and such for Asian ladies. This is why I miss the old fabric stores, they had a large mix of different fabrics to cater to different tastes. In a sense, you had the “world” to choose from.

[@Scott-iu2jx]

I have always loved Indian embroidery and their craftsmanship is something to appreciate, along with the fact they work with such fly away light fabrics. I would lose patience. Beautiful work. ❤❤❤

[@aprilblossoms4]

Embroidery was such a huge part of my clothing while I gre up in India. Unfortunately it is losing its sheen with just printed fabric becoming more popular. My mum has a saree with beautiful red flowers embroidered for just Rs.20. Of course this was from the 80s. Unfortunately here in the US, where I live, embroidery is rarely seen on everyday clothing. You are lucky if you can score affordable clothing that is not made of plastic. The variety of textiles and various fabric arts of India is truly unmatched.

[@maureendrennan9328]

Beautiful, amazing, stunning work. Don't let us lose these skills and keep up the good work. ❤🎉

[@TheFiown]

I worked in high fashion and visited many embroidery workshops where only men and boys work. The women do the cleaning, food and packaging. There is now a famous embroidery school in Mumbai that teaches women and girls and they work for companies like Dior. I used to watch the boys go to hook sharpeners during lunch break to have their embroidery hooks sharpened. They are great fun and love their job. I had some amazing things done in some of the workshops.

[@supriyashenoy6728]

Which school is this may I know

[@TheFiown]

@@supriyashenoy6728 Chanakya School of embroidery in Mumbai.

[@zubeidahatteea2732]

Max doing a great job Bringing India's embroidery to the world I hope the embroiders r being renumarated according to their skills n labour

[@potterman71]

I doubt they are paid according to what their work is sold for.

[@sjain8111]

looks like low-paid labor they show

[@avinas1214]

my thoughts exactly 😢 i hope he isnt exploiting these mens' talent for high fashion designers. i hope the craftsmen are paid a high fashion wage! beautiful embroidery!!!!

[@manasi92]

@@avinas1214 You wish

[@maureendrennan9328]

Absolutely stunning. Your a gem doing this and you do care ❤

[@SLICETravel]

Thank you !!

[@janjirawilliams1172]

What a cool guy. Helping the workers to a better life.🎉

[@1Pixiestik]

Max Modesti does an excellent job bringing out the best of what embroidery offers in India. Thank you for sharing such artistic talent and helping lift it to the world stage. More important helping his workers growth professionally and personally in their lives and communities.

[@adilpatel9944]

Pls promote craftswomen. They are more dedicated, good at colors, bring a feminine touch to the craft. It comes naturally to them. This will also help them eliviate their status in society as they will feel more secure and independent. They are good at creating a social support system which bring others like them into their fold thereby enriching the social fabric of the community by large. Very fulfilling experience watching them grow and prosper and watching them making others grow along and prosper.

[@SharonStott-m9o]

I just hope that these highly skilled embroiderers are paid fairly, if I were the man in charge I'd make sure they are properly looked after with good lighting, air con and good living conditions and free lunches with cold drinks!

[@43painter]

Of course, it just goes to show that there is so much expertice in embroidery in India. The fashion industry makes artistic use of this, but we must not forget to mention the other tiny detail as well, which is the extremely low labor wages in India compared to the West. I am now watching this docu for four minutes, hopefully this Frenchman might speak about the labor wage.

[@viewofT]

Nop, the man never even lets any of the artisans speak 😅.

[@chrispaulissen1123]

This was a great video. Very interesting and taught me about India and its people. Thank you.

[@mohammadChristian]

One man changing his world and all in it . Aspire to be like him. Respect.

[@Dragonfly5455]

I have done, embroidery, weaving and tambour. I find your workmanship outstanding. you are a master!!

[@pravachan4355]

you mean the workers right?

[@jayapatil6869]

S The embroiders deserve more. Their work is tedious with eyes and neck. Back ache is also problem.

[@ghggp1]

In today’s fast paced and technologically driven society it is wonderful to see true craftsmanship. The concentration and dedication to the art of embroidery makes it mesmerizing to watch. I just wish the picture could include women side by side with the men. Equality in this regard would make it perfect. Wonderful documentary! 🙏🏻

[@DaisyDebs]

I totally agree with you ! Include the ladies !

[@ЦецилияСамойловна]

What’s up with the hate comments? Stop making this about race again. Max is giving these people jobs and even have bank and retirement accounts for the employees. If you listened closely, it’s a small group of people - it’s not a sweat shop! The shop is outside of the nasty city of Mumbai. Max’s passion for the art of embroidery and care for the workers are admirable. 👍 He’s teaching them art!

[@annwilliams6438]

Guaranteed they are still being paid a tiny fraction of what the final garment will be sold for….

[@nlh5992]

Come on the cost of living in that country, these men are doing well for there cast in life No one’s bitching that there are no women This is not the west

[@annwilliams6438]

@ You haven’t worked with many women from India have you? And institutional Islamic sexism is quite fine is it?

[@katehobbs2008]

@@annwilliams6438 If you work in a McDonalds in USA, do you get a share of the profits and a well-paying job? No, you get jackshit, treated like crap, and no respect. So why are you all so righteously demanding this for India?

[@aprilblossoms4]

@@nlh5992the cost of living in that country? Have you been to India lately or at all? You would be surprised to know how expensive India is even to a native like me who goes back every year and earns in dollars. Also keep your misogynistic views to yourself. It’s not a good look.

[@SkyeRangerNick]

This is astounding on all levels; the work and life we see for the embroiderers; the embroideries; and the videography itself. On all levels a work of art and a view of life.

[@sweetdreams3119]

Love the workmanship. I do not, however, think this man or this film accurately portray the reality of this situation.

[@DaisyDebs]

Beautiful embroidery ! 🦋 Respect to the embroiderers ! 💞⭐⭐⭐🌿

[@CindyCristin-c1n]

I love it EVERYTHING ABOUT THIS TOPIC GREAT JOB &FUTURE.

[@bewareofpigeons]

He is a hero:working to ensure that this art is guaranteed the respect it deserves, and that all involved receive adequate reward and proper working conditions. An amazing documentary.

[@hkvery3852]

Beautiful in both craft and human betterment. Thanks.

[@KellyMcKee-f3z]

Fabulous!! Both the logistical and creative processes are fascinating. Thank you, thank you for this presentation.

[@suzz1776]

O come on, he didn't go to India "for their exceptional craftsmanship", he went to India cuz he can pay them basically slave wages. if he had this done in a first world country he would have to pay actual wages and the work would cost a fortune. U work in the fashion industry and know all about this and how this crap happening overseas is what is making it so we in the first world r losing work.

[@pravachan4355]

those designer dresses sell for thousands of dollars/Euros. These workers don't even get paid $100.

[@moniquethomas9819]

How do you know? Have you ever been to India ? As for Max he does not exploit his worker , on the contrary he instituted a salary and a pension plan , two things that are unknown in India . Ignorant like you should not make idiotic comments like yours. You seems to be still in your cave .

[@m.theresa1385]

Is there a first world country that has workers capable of these embroideries? Chanel has Madison’s d’art where they preserve materials and skills passing them down through apprenticeships. They also use international materials/skills. First world countries do machine work.

[@EnquiringMinds-vx8gb]

@@pravachan4355 A house sells for a million pounds but the guy who put the bricks up, get’s laid a few thousand. That is how things work. The bricklayer didn’t have to invest any money. He sold his time at a price. The investor risks his money for higher reward A bricklayer can always become an investor. Many choose not to because they don’t like risk. Same in fashion. Same in any industry.

[@goosebumps_2024]

I am an avid embroiderer and the stuff they are doing requires a lot of skill. They make it look easy. So, I have to disagree with you. These are skilled workers.

[@kevin-e5h5t]

There is a couple of YT videos about the "Peacock Dress," made for the wife of the Viceroy of India, back in the era of "The British Raj". It is a wonderful story of the embroiderers of India.

[@havingalook2]

I just found this - and it was brilliant, so informative and I really enjoyed learning about something I knew nothing about. Many thanks.

[@shielagallo4538]

How i wish i could be there and learn from these sooooooo very very skilled people. Work to keep the younger generations in this so beautiful trade. Pay them well and they will stay with you. Thank you so much for what you are doing for them. I know first hand that skills will die if no one tries to keep the traditions going. I grew up in IRELAND 78 years ago and at that time everyone did hand knitting with traditional patterns now sad to say they are doing so much more on knitting machines. Quality just not the same. I still do hand knit

[@Renaissance_us]

Yes. I applauded this French guy. Gusto, creativity, and seeing forward in working conditions and market opportunities . A real entrepreneur. With the ability to adapt. I think he is very rich and I think he deserves it. And I think he sleeps pretty well at night. He is probably loved by his workers. He is a businessman and a decent one. Every time you do a bit better than a government as an entrepreneur, the universe will support you. The problem I see in these comments is "workers:, specifically a lady "worker", from a family of workers in a developed country with "workers'problems" from a developed country who want to transpose and hence cries out bloddy murder to the dynamics in these video. She fails at that. She fails even while speaking the truth. There are holes in her mind, a lack of vision, of the global and natural weel of existance. That and perhaps a lack of education in the weel of global economics. As much as India develops itself in critical conditions, Japan is dying. Where there is no space to sleep in India. Fully made, beautiful homes are empty, abandoned.Entire town are of empty houses. The principle of economics is that you can not transpose. You can only move and follow the opportunities. And what you believe is your goodness may actually be your demise when applied to self and a death sentence when applied somewhere else. At the same time, the world is connected. We are all on this globe connected. With bottlenecks, pits, and graveyards. Like the brave French guy, you got something to say about India ... move to India, and go do your type of price setting there, then learn the inexorable hate of workers when the Japanese bocomes back with - no orders. And may be slowly with temper, balance will re- appear. Beautifull hearts are everywhere. The creator created existence. Reducing prices to a minimum is as powerful as setting them to the highest bidder. They are simply called market dynamics. And it is good to comment about it but : NUANCES, though, should be universal and a matter of good sense and balance!

[@shammamaharaj9067]

Thank you

[@anjanadas2105]

You are doing a great job. You are contributing in improving their skill, organisation

[@nadia-i1l5h]

They charge the end users an arm and a leg but pay the true artists next to nothing. As long as this inequality is not addressed I could never watch this kind of documentary with a calm heart.

[@anml1969]

Can you do one on how De Beers went into Africa to celebrate the skills of African diamond miners?

[@freespiriteyeofra]

The world needs more of this special gentleman, who truly looks after the graft, especially the people. Wonderful 🙏

[@anjanadas2105]

You are doing a great work

[@SLICETravel]

Thank you so much !!

[@Bluewaterpinessantarosabeach]

Thank you. I love India and respect allll the workers! ❤

[@evahess8402]

How much does i.e. Dior charge for such a dress? And how much do the workers get, who embroidered it? And Max? I don't understand, why this documentation does not raise this question! Seems, good old Max found a perfect way to exploit people for his personal gain.

[@inesmontescedeno1922]

How much are they paid?

[@manasi92]

Peanuts

[@vkwagh2738]

$300

[@anthonylemkendorf3114]

Subsistence,as usual..

[@nikhilverma-m9q]

$10 per day

[@sedrickhamani7843]

​@@nikhilverma-m9q😢😢😢😢

[@virgorising7388]

It's really haute couture, all done by hand.

[@1st1anarkissed]

The main difference about India is not that they prefer to sit on the floor. The cost of living in India is still low enough that a non-sadist can afford to hire employees to turn out a product that stingy rich people will pay for. Just because they pay big numbers for select items does not mean they dont bargain every chance they get. As an artist I speak from experience.Generous people do not get wealthy.

[@deekang6244]

What does sitting on the floor have to do with anything? I am half Korean. We like to sit on the floor, it is very comfortable, more than sitting in a chair.

[@mallykartha9522]

I tottaly agree with the above comment. I so believe in a basic salary for all and add more based on demand and supply

[@kidpaw1]

Thank you. Beautiful video of so much creative talent. Of course they know the value of their artistic skills, it has lasted generations and will continue to do so. It has circulated the world over many, many years and will continue to do so.

[@neilstephen6761]

Thank you for a brilliant video

[@christophermiller8091]

Beautiful video, thank you so much ❤

[@mallykartha9522]

I appreciate this guy sharing this very special work. May be they will be able to earn a living comparable to others of same skills in Europe plus

[@morrisdancer11]

I am amazed at the skill and organised manufacturing process plus the skill of the beautiful workers. I come from Lancashire England where I worked as a weaver and spinner etc. We had no idea about where our work was used and the historical truth going on. The embroidery Is beautiful and It becomes a little obscene knowing the rich, privileged people who wear It.

[@happytraveller8953]

Out of curiosity, are there opportunities for apprenticeships in businesses like this in order to learn about this amazing embroidery? I understand it takes YEARS to master this, but sure would love to get a taste of this art. Fascinating!!

[@annetteegerton6153]

I'm so glad to have found this on my feed. I enjoyed every minute of it. So enlightening. Beautiful work.

[@kardonay]

I love watching these artisans. I always wonder......Do the uber-privelaged who swan around with chanel and hermes ever wonder about the humans who's talent made their bag so pretty. I would love to know about these guys. It fascinates me.

[@katzwhite5962]

Of course the user privileged do not consider those lower than themselves.

[@mallykartha9522]

It’s criminal that these very skilled people are not paid appropriately. May be they need to be unionized. Rich folks just use them I am an Indian and I have seen how poorly they are paid. When I am there I make sure they are compensated handsomely. Same story with the Calvin Klines of my home country 😔

[@manivirdee9838]

Rubbish! These people have a job and pension and security knowing that they will be paid

[@sphhyn]

Amazing craftsmanship

[@petrabridgemohan7006]

It is indeed an eye opening informative perspective by a westerner living in india. Being of indian descent( of the indentured labourers sent to caribbean...another exploitaion kf 1800 british colonial rule) i have always been wowed by indian fabric and fashion. I am so appreciative of skilled work invovled and i think name kf embrioder / artisanl skill should be hifhlighted and rewarded by haute couture fashion So mr max. Seek funds from western desgners to fund the school too And yes o cupational health imoacsts meed ti be covered.. The most amazibg fact i learnt was that men are skilled artisan in this ..whereas in west we think of embriodery as woman thing. Thanks so much for enlightenment

[@claudiobarbosa3092]

Max, you are a wonderful person! I salute you! I wish I can make a difference in other's peoples lives like you do.

[@jayantiwali2350]

Me too is an amateur embroidery. Fascinating to see someone using it to the fullest. Would like to get in the group

[@jeanwillis7774]

Fabulous Doc.Thank you,it’s so cool to see this visionary,Max a brilliant ,😊 embroiderer/Designer& entrepreneur!!!!♥️🇨🇦

[@marietjejansen]

That was just beautiful! It is funny how he devolloped an Indian English accent too.

[@margaretflack2091]

A great documentary!!

[@cattuslavandula]

How is the blue fabric on the stretchers not attached to the fabric the embroidery is worked on? I see the finished piece being removed and can't figure it out. One seems to be resting on the other yet when pulled apart there is no interstitching, as the embroidered item is suspended, floating above the blue. My brain is missing something. How are they not stitching thru both layers of fabric?

[@leighglavesera1676]

All I can say is Wow! Thank you for this program, I learned so much!

[@Bluewaterpinessantarosabeach]

I realize the sacrifice! Thank you for working and sharing❤️☀️❤️

[@annegabi9646]

Pour une personne qui aime la broderie je suis émerveillé par votre travail, bonne continuation, vous me donné de l’espoir, merci

[@katehobbs2008]

So many judgements from people who have never been to India and have zero understanding or knowledge of life and work there. This man is giving his employees actual salaries, bank accounts, training, and spacious quiet clean workshops. He has opened a new workshop to let embroiderers move back to their home region. If you work in a McDonalds in USA, do you get the profits and a well-paying job? No, you get jackshit, treated like crap, and no respect. So why are you all so righteously demanding this for India?

[@mallykartha9522]

Wonderful info. Thank you for helping them to advance 🙏

[@wendyclark4574]

Thank you for bringing this hidden craft to the forefront. I learned so much.

[@Bernardo-wr8lp]

May i know the salary?

[@RodaMwasakandu]

Not much, I can assure you.

[@vkwagh2738]

$300

[@christinacutlass1694]

Much respect to all of you! You create beauty that reaches to the ends of the earth! Your craft has not given itself over to the ugliness of other art forms>

[@lauriivey7801]

So many skills and techniques have already been lost, it's good that someone is trying to save this one.

[@donnadees1971]

Just love info of this sort. Kudos.

[@sarahowen56]

I was not able 'like' the video not for the lack of trying though. I really appreciate the content and learning about new things.

[@elizabethbabar5174]

Incredibly beautiful. What is the name of the foundation in Uttar Pradesh? Is it up and running?

[@SLICETravel]

Thanks!!

[@morosso1968]

an entrepreneur who prioritize and value his workers' well being in return. i wouldn't be surprised how his business was this successful. good job.

[@imeldabanda1128]

Many years ago I was a tambour embroiderer for television/movie costumers. I find this documentary fascinating. I would love to see this area in person.

[@jimmccoy1875]

Amazing documentary I agree about them not getting paid what they are worth

[@lynprocopio2450]

this was wonderful!!!

[@taiikomochiyuurichin1459]

It is wonderful what you can produce if the pace of your life allows it.

[@jerine1516]

Amazingly done 😍

[@Jenvlogs404]

Personally best craftsmanship, the colors and sequin, due to its philosophies of embracing all.

[@elsafischer3247]

This is a very interesting video.

[@sharonromer6606]

Interesting 🙋‍♀️👍

[@sureshpatel3225]

Some thing new and impressive

[@lifi664]

someone knows the full name??

[@evacarr-arden785]

I have seen many artist in india which such talented skills. I hope they are paid handsomely for their skills and acknowledged for the work. We see too many european exploit artisans in countries

[@ankiking]

Sounds like he has improved the work and live situations for his employees, and it is still likely much cheaper than hiring anyone in Europe. Would have been great to hear from some of them.

[@totalbliss1]

The wealthy countries need a country like India to ensure they keep raking in their profits. That's why they're actively funding the efforts to keep this skill alive and growing. Meanwhile, who really knows how much those people are actually making unless competition comes in and they have the ability to choose for higher wages.

[@jomama5186]

AWESOMENESS ❤ 🙏🏻

[@clairemorse1159]

So much talent ❤x

[@SumantaGoswami-o7y]

NICE

[@artrad5436]

Very proud of India to keep ancient Persian..Iranian art of craft fashions and design alive so we are able to trace back the clothing designs such as Noshirvani out fit for men which Is after the name of our Sassanid king Anoshirvan beside India has the best colour and stylish clothes