The Untold True Story Behind Air Jordans

The most iconic basketball shoe of all time deserves a deep dive! Today we’re chronicling the untold story of Air Jordans. Our video includes such categories as Blue Ribbon, The Rise of Jordan, Banned?, and more! What’s your favorite Air Jordan? Let us know in the comments!
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#AirJordan
#MichaelJordan
#shoes
#basketballshoes
#Basketball
#NBA
#businesssuccess
#Nike
#Marketing

[@WatchMojo]

Are you excited to see Air? Let us know in the comments! For more content like this, click here: kzbin.info/www/bejne/gaKQpKqGbbCIj5Y Become a channel member to get access to special perks: kzbin.info/door/aWd5_7JhbQBe4dknZhsHJgjoin

[@nathanhand9394]

He isn’t “one of the greatest”. He is the greatest of all time and it’s not even close.

[@orincoon5585]

I'm a og at age 52 and still a die hard Bulls fan. I was fortunate enough to cop every original pair of Jordan's from the 1's to the 14's except for the 2's in which I eventually copped back in December of 2022 and my favorites Jordan's are the 1's, 3's, 11's, 12's and the 13's. I still have my original pair of Jordan 1 Chicago's that I got back in 1985.

[@JDMJ862]

Bro that is crazy are they ds

[@orincoon5585]

@@JDMJ862 no, I wore them alot back in the day.

[@georgeketterer43]

I was working at a shoe store called Athlete's Foot as a Sr. in High School in 1985. Saved up and bought the Jordan 1, or back then just Air Jordans for $64.99

[@cyberman652]

The Jordan Retro 1’s are my favorite. I always had a whole shoe collection of those and I loved wearing them ❤❤❤❤

[@alikbey]

But insoles to make them feel better

[@bobbypesos3313]

Black cement 3 Jordan’s are my all time favorite since they were the first pair I bought with my own money.

[@I.am_Groot]

I could not find those in my size. Great shoe. I own some foamposite and 'Brons those will have to do for my top shelf Nike

[@FFA441]

Im legit excited for the “air” movie

[@BUDOKAIultimate3]

Thank you for pointing out the REAL "Banned" shoe; the Black and Red AIRSHIPS! Tbh, Thats the shoe that started this whole thing. The unofficial Air Jordan 1 It's the shoe he had to play in(pre season) while they were constructing the Air Jordan 1. It was pretty much going to look and feel like that shoe that's why NIKE had him wear it for the time being. Of course the color way was a whole issue and he was gonna get fined if he kept playing in them. So they gave him a pair of custom Red and White AIRSHIPS and Grey and White AIRSHIPS. Meanwhile NIKE came up with a billion dollar marketing strategy from that debacle... Then they finally gave him the Red and White AIR Jordan 1 to play in...and sold us the ones he "couldn't" play in..... the rest is History.

[@squishymcsquisherson]

Right. I was just WAITING for them to fuck that up.

[@alfiesmullet1311]

Imagine being one of the 2 teams that could've picked Jordan but passed

[@Yosef_X_]

Rockets most definitely don’t regret drafting Hakeem in 84 however they should definitely regret drafting Ralph Sampson in 83 instead of what could’ve been Clyde Drexler and potentially a dynasty that could have happened and sooner as well.

[@dominicxavier1449]

Like they said, nba is dominated by giants..

[@potatomatop9326]

Me: i have the latest Jordans. Ben: i bought the Nike.

[@thefza4670]

It’s a tie for me between the 11 Breds and 11 Cool greys. I can’t decide. I go back and forth between the two.

[@Kunz120]

This is the reason why I say, "Always listen to your mom."

[@nsmy808]

Jordan is The G.O.A.T.

[@BlenderStudy]

Thank you for the update, WatchMojo..!! The inventor of the Nike's world famous Air Jordan franchise is an absolute genius.

[@UncleTee99]

Makes me wanna watch the last dance again

[@brandonchoo9764]

One of the best players ever? Seriously? He is the best out there....he is the GOAT.

[@mrfreemental]

All-time favorites: a tie between the cherry red 12s and the Concord 11s.

[@lft3636]

The 1’s and the 3’s are my favorite Jordan silhouettes 😍

[@jxchamb]

Never owned a pair. 60 bucks for sneaker? No way my parents could afford that. Only a couple of kids in my school owned a pair.

[@336legend6]

Jordan 5s are my favorite. My top 5 are 5s 12s 13s 9s 8s/6s

[@srchamb05]

My favorite Jordans are the 12s, 11s, 13s, 5s, and 1s in that order 😎😎

[@michaelshields3969]

Black and white 11’s. 🔥🔥🔥🔥

[@fransuke12]

Love my Air Jordans!

[@handsomeblackmuscle9845]

"ERR FORCE ONES" -Nelly

[@marquanpowell6669]

Favorite Pair Of Jordan's Are:Air Jordan 1's 🔥🔥🔥🔥 Straight Classics

[@KILLJOY375]

I played basketball in the summer League, Highschool, and into college and never found Jordans to be that comfortable especially the first one as they were stiff and heavy on the feet. So I am perplexed that anyone would wear the Ones as to me they were not a more uncomfortable shoe to wear then the Ones. The Jordan I did like were the 3,4 11,, 12, 23, and 34se so that is what I wear when I play.

[@corymorimacori1059]

“I saw you slapping Reggie Miller. Boy what’s wrong with you? You fight like the little girls who make your Nike shoes!” Muhammad Ali

[@antoniobotello4996]

I can't wait to see AIR.

[@manoftheusajones5147]

TOP 10 OLDEST Shows That Are Still Going On

[@jimbo9208]

they cant be old if there still going

[@angelalimon5693]

I've always wanted the Jordan 4's since I was a kid and seen them for the first time I couldn't afford them then and I definitely can afford them now. But I will always want a pair till the day in dead

[@arthurhernandez6416]

Jordan 3 are my favorite and the 4 right behind 2 place

[@jackdempsey9644]

You got one part wrong. He’s not one of the greatest basketball players of all time, he is THE greatest basketball player of all time!

[@corymorimacori1059]

“You should have kept your ugly sneakers packed up on a shelf. Stick to golf to keep the ball to yourself!” Muhammad Ali

[@titans360ify]

Mj had a better sport career any way you put it

[@MrPsufan1]

I haven’t seen watch mojo in a while but I don’t like how they changed the commentary voice

[@gevorg1989]

well, they have multiple commentators

[@Harishkumar-sn2bk]

My favourite is the Air Jordan 13 because that's the only one I got 😅😂

[@freddiemolinajr.8397]

good video

[@papap9379]

nike sales goes brrr 📈 adidas be like: *surprise pikachu face* 😮

[@joesmith201212]

Story of Jordans always makes me cry my family could never afford them the only shoes I got were buy one get one free shoes from Payless shoes stores

[@5ftOfRage]

My little brother used to be obsessed with Jordan shoes

[@rexlumontad5644]

Mr. Incredible: "SPORTS SHOES ARE SPORTS SHOES!"

[@blackmalegames119]

im stil waiting for the air force 1 movie not the plane the shoe

[@BreezyDaMan-26xu9gu]

air jordan 1 is my fav

[@thatguybrown5343]

That's crazy if his mom aint make him get on that plan. We wouldn't even have Jordan's fr I wander how things coulda been if went with some one else.

[@bigstevepreston]

He actually wanted to sign with Adidas. But his mom insisted he sign with Nike. It's actually explained in the last dance documentary.

[@thatguybrown5343]

@@bigstevepreston ik I'm just saying imagine him with Reebok or reko that rhino brand

[@bigstevepreston]

@@thatguybrown5343 eko not a basketball shoe though so I wouldn't count them. They attract more hip hop or street influences like Obey. But it would be different to see him with other companies.

[@paddymcgrath9721]

My best friend was 1st Ad on the Air movie its getting rave reviews.

[@omarterrones]

Can tell the untold story of John Belushi.

[@irvinjramos]

My fav are air Jordan 5

[@Azian2DaMax]

he forreal said "OH-NEE-SHEE-GUH tiger"

[@BUDOKAIultimate3]

Oh and just a note: Why they got Ben Affleck looking like Johnny Cage from MK2 game, Lol

[@joesmith201212]

I'd like to see a grown ass adult man try to sell shoes out the back of a van at local highschools now... That's the quickest way to county jail

[@dominicxavier1449]

Got one and waited for the 13s coz 11s and 12s are too exensive

[@phondekarvidhesh]

Took L's every Chicago 1's that came out. That is why when the Lost & Found Chicago 1's was released, I have to save and pay for resale no regrets.

[@rexlumontad5644]

Michael Jordan and his Space Jam!

[@ferdinanddelmundoRN]

6'6 oh yeah ,but he can fly in the air😊🇵🇭

[@enriquecabada8841]

jordan 3s black cement goat

[@migo3841]

mj fan like me, need to thank his mom..because without her, there will be no Air Jordan

[@dominicxavier1449]

And no nike

[@markelthekid]

Do Beats by Dre next

[@calebwilliams6362]

Red and black Jordan 12’s

[@andonelv8058]

J1s 3s 4s 10s 11s 12s 13s 14s probably best dopest sneakers ever made even in future not just js

[@eminosose]

"My Jordans n***a" - Harold and Kumar Pt 2

[@jorgeadairramos7469]

I'm posible que me lo puedas mandar por favor gracias por

[@juggalotus206]

Lmao he actually said norff Carolina 😅

[@yazdan4260]

Fact you don't know Your Jordans are completely fake

[@Mahatheyew]

Oh so it was Michael's agents idea to market Jordan as an individual and have the shoe made for him. The movie makes out as though it was all Sonny Vaccaro and Nike's idea and that Valk was hard to deal with.

[@gevorg1989]

they have a video about how much of Air is truth and fiction

[@gibranthompson7557]

Air Jordan XI Shoe

[@abdurrahmanmuhammad2141]

White cement 3...

[@mr.decencykeepinitreal6348]

An interesting new movie directed by Ben Affleck. I can’t wait to see it next week.

[@zachariahsmith9130]

Im a jordan 1 man myself

[@secretskater855]

SB Jordans are by far the best. I mean basketball is alright,but worldwide ,there is probably 10 times the amount of people that skateboard

[@5ftOfRage]

Unfortunately nowadays we end up getting some really ugly and really strange-looking shoes

[@darrylnelson05]

Before Jordan's Nike had the Air Force 1's. Georgetown rocked Nike before Jordan.

[@AdamNTM]

Nike, the house Jordan built but didn't even want to.

[@jefyanke8168]

The original Air Jordans are the best

[@icejamrecords]

13's

[@jasonp724]

4

[@SarahAvitia]

12s and 13s

[@avzeolla3960]

I’m 50. When I was in middle school I saw Jordan on the sports illustrated cover in the 1984 Olympics. I convinced my parents to buy me a pair of original Jordan’s for Christmas. They cost $85 back then!

[@AtalixZero]

The background music was super annoying...

[@blackmalegames119]

so is this michael jordans biopic or no?

[@TL2005]

No it's not. It seems they wanted to keep the focus on nike. There is some footage of him throughout the movie but his character is rarely shown in the movie. But it was still a great movie I would recommend

[@robertmcnally2220]

Jordan's are very uncomfortable pieces of crap

[@KARYTTAH_PopMetal_Rock_BAND]

-> Maybe We're The 1st Spiritist* Pop-Metal Or Rock Band In This World 🤔 -> ❤ But Don't Pay Much Attention To Our Neanderthal English, Ha Ha Ha *NOTE: -> Spiritist is who professes Spiritism, the Gospel continuation It has began with the books by Allan Kardec and continued in the books by Francisco C. Xavier, the greatest and more important medium/prophet of spirits of the last centuries...

[@jaybay2096]

Let's not forget society has confused important people for athletes and celebrities period. The real.VIPs are the activist and the people.fojghtong for.pit society and economy

[@nevereasy9501]

weird how you got the only black guy in the office to narrate the air jordan video.......

[@dripspongebob7072]

Early

[@marcjameswhelan6231]

Sad

[@BlackHatCinephile]

4th🏅

[@blackice3395]

And my dumbass keeps Jordan rich 🙋🏿‍♂️🤦🏿‍♂️

[@jtjt4736]

ill never understand how crap like nike is so huge,probably the worse shoes in history

[@marcjameswhelan6231]

His voice is too annoying

[@jimbo9208]

your voice is too annoying

[@marcjameswhelan6231]

​@@jimbo9208 who are you idiot??

[@BlackHatCinephile]

@@marcjameswhelan6231 He's you and you know it, Reaper.