The Vertical Advantage: How Specialisation Drove Success in Insurance | Marcus Ryu, Guidewire

In this episode of Making Risk Flow, host Juan de Castro is joined by Marcus Ryu, Co-founder of Guidewire, to explore his fascinating entrepreneurial journey and the transformative role of technology in the insurance industry.
Marcus reflects on his nearly two decades of experience building Guidewire into a company that revolutionised insurance. From his early career at McKinsey to founding a startup in a traditionally conservative industry, Marcus shares his thoughts on overcoming the challenges of entrepreneurship, the importance of building complementary founding teams, and navigating the high-stakes world of sales.
Together, Juan and Marcus also discuss the evolution of insuretech and its growing opportunities, Marcus’ transition into venture capital, and the pivotal moments in Guidewire’s history, including a legal battle with Accenture that nearly derailed the company.
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