How gene editing could reduce the cost of cosmetics

The cosmetics business has exploited natural resources for centuries. With consumers now demanding more sustainable products, gene-editing technology could give the industry a makeover-and make cosmetics cheaper.
Film sponsored by Franklin Templeton
00:00 - Could gene editing make cosmetics more sustainable?
01:01 - Hunting sharks for skincare
02:58 - How does synthetic biology work?
05:39 - What is the environmental cost of plant-based cosmetics?
07:45 - Can engineered microbes digest plastic?
09:18 - How to scale up gene edited ingredients
09:40 - How affordable is DNA sequencing?
10:45 - What are the regulations?
Sign up to our daily newsletter for the latest coverage: econ.st/3zKbzDX
Read our tech quarterly on synthetic biology: econ.st/3b1ST8t
Watch our film on gene editing: econ.st/3OkLf7r
How CRISPR-Cas9 gene editing is transforming healthcare and agriculture: econ.st/39uQNh9
How DNA and proteins work: econ.st/3aWo19g
Genomics took a long time to fulfil its promise econ.st/3MZx5HV
Biotechnology is booming in pharmaceuticals: econ.st/3HxhwpK
Botox and other injectable cosmetics are booming: econ.st/3aVxmy7

[@zwanzikahatzel9296]

I swear when I read the title I thought this was about people getting gene therapy to become naturally beautiful so they can do without cosmetics hahah

[@zuzanazuscinova5209]

That's really the ultimate solution. Everything else is just window dressing

[@kungfuli565]

Do British people like to eat pork?

[@haya4895]

Me too exactly

[@_A4A]

Its totally how they got me to click on the video as well!... SMH!...

[@jimang9823]

Me too !

[@gojadabej]

Investing in Amyris is a no-brainer

[@dizzle618]

Agree. Stock ticker:AMRS

[@robertskolimowski7049]

Not sure we really need such a deluge of cosmetics in the first place...

[@PHlophe]

Bob, every week we get new brands . we are doomed.

[@pathfinderwellcare]

Right! It's beyond ridiculous.

[@af98]

But nobody wants to talk about that

[@carolynr570]

Cosmetics isn’t just about wanting clearer skin or a certain nose or face shape, some people just like dressing up, wearing pretty colors on their face, and expressing themselves. What we need are actual investments and policies to make cosmetics more eco friendly

[@krantichinchaniwale]

We all have lost our minds! People please stay true to yourself and age gracefully..

[@Makus123Pl]

What do you mean? Cosmetics exist since the beginning of civilization if not even earlier. Nothing new here to lose minds about

[@krantichinchaniwale]

@@Makus123Pl gene editing seems normal to you?

[@Hession0Drasha]

Nope, fight aging, fight dying, live forever :)

[@error404blah]

Nah

[@prashanthraj3416]

@@krantichinchaniwale Even vaccines were consider not normal in beginning. Gene Editing has tremendous potential and it will be accepted.

[@ashish0945]

That one word - We can save 3million sharks by replacing sugar with that microbe is goosebumps. 😳😍 would love if more and more cosmetic companies adopt this module.

[@gojadabej]

Buy products from the companies that are doing this and you'll see incredible scale!

[@sarojagopali3144]

Absolutely appreciate the intention behind producing products using latest techniques such as gene editing. Most of the customers are not even aware of animal substances in cosmetic products, especially the vegetarians would definitely be concerned. Thanks to all the Research and Innovation in the fiels

[@miamitten1123]

Vegans

[@Dehibernation]

@@miamitten1123 Vegans already avoid unethical products. It's vegetarians who are just scratching the surface by only cutting out meat - many have no idea how much they're still involved in supporting unethical practices.

[@killingmoon6974]

First, you take the dinglepop, and you smooth it out with a bunch of schleem. The schleem is then repurposed for later batches. Then you take the dinglebop and push it through the grumbo, where the fleeb is rubbed against it. It's important that the fleeb is rubbed, because the fleeb has all of the fleeb juice. Then a Shlami shows up and he rubs it, and spits on it. Then you cut the fleeb. There's several hizzards in the way. The blaffs rub against the chumbles, and the plubus and grumbo are shaved away. That leaves you with a regular old plumbus!

[@bobshakor8184]

Biodegradable bioplastic could be mass produced through precision fermentation with no harmful environmental footprint.

[@kungfuli565]

你们英国人是不是都喜欢吃猪食呢

[@bernardkokalj939]

The only peoblem this technology would face will definetly be it's durability/shelflife. Currently, the standard requiered shelflife of a cosmetic product is about 3 years. That means that this biodegradable bioplastic material would need to hold It's form for at least 3 years before it would start to decompose. It would also need to be water resistant in this time period because the vast majority of cosmetics are mainly made of water, maybe this could be solved by coating the inside of the packagin with a natural wax or something. The shelflife problem could be countered in a way by decreasing the amount of product in this packaging thus speeding up the rate at which consumers use up this specific product, which would be one way to get around this kind of potential issue.

[@behemoththekitty]

Virtually all types of biodegradable plastic alternatives produced today, from lactic acid derived products to pinaple composite, have a huge common problem in that they start melting at temperatures above 37C or ~100F. We are far from replacing plastics. The problem is that the qualities that make plastics so useful (durable, stable, light ) are also the very things that make it non biodegradable. Biodegradable materials are by their very nature less chemically stable - that's why they are subject to (bio) degradation..

[@fortune_roses]

Just imagine if the roles were reversed... a society of intelligent cows extracting collagen from humans for purely vanity purposes :/ very strange indeed

[@Eddyke]

I think humans have done that Humans

[@joshuaolorocisimo7611]

Great video! As someone studying biotech, I learned a lot about the industrial and economic significance of the science.

[@kungfuli565]

My pigs are as white as the English😂

[@kreeperfrm559]

Your biotech will eliminate humanity as its known

[@angelaaval0603]

Just stop using cosmetics all the way, accept the fact that we all age, and teach magazines to enpower natural beauty

[@pathfinderwellcare]

Thank you! 💗

[@user-eh4gy8hd5n]

cruelty-free is really a moral step! thanks to science and all your efforts!🙏

[@TheCommunicationCoach]

why makeup at all, which saves everything?

[@kungfuli565]

Do British people like to eat pork?

[@karloseduardo7176]

Don"t care

[@TheCommunicationCoach]

@@karloseduardo7176 then why are you here? why did you comment? hypocritical much? lol 😆

[@karloseduardo7176]

@@TheCommunicationCoach Why did this video appear in the ads.

[@jaytsecan]

Short answer: no, it won't reduce the price of cosmetics (for the end consumer) Reason: the profit making motive of capitalism (i.e. the manufacturers will increase their profits by saving on the costs, but these costs won't be passed down to the consumer - and if you believe they will then I am compelled to label you as naive).

[@bollywoodoverhollywood8139]

Absolutely!

[@samariomuniz3937]

00q00q00000aqp2t6 jvcgrhjkbfd

[@marktilley7222]

The price will be determined when supply and demand are balanced, like it is everywhere else. If there is free competition, the price will be lower than if there is not.

[@ekamsat429]

It seems culture-edit for reducing the demand of cosmetics might be harder.

[@crookshanks0474]

It feels like every celebrity has cosmetic business now, I say it's unnecessary since these celebrity business are also doing the same as other brands, they preach sustainable packaging, and cruelty-free products yet if they haven't jumped into the bandwagon of making cosmetics, then that is more sustainable. Since many cosmetic business are also doing the same as them.

[@doneyMjohn]

Very informative for chemists

[@johnsamuel1999]

Hope we have a gene editing revolution which will alloww us to slow aging (maybe reverse it ) , remove hereditary diseases, improve us physical attributes ( looks , strength etc)

[@PHlophe]

slow ageeing no, improve bones and improve overall health yeah. i don't want to mistake a 72 year old for a 25 year old.

[@viky2002]

@@PHlophe its not about what you want

[@sophiaatn5339]

looool no

[@donttryitjohn364]

@@PHlophe It doesn't really matter if she is biologically 25. Best of both worlds I guess??

[@purpl3grape]

If I were the government, I'd be secretly using it to grow a herd of people with a strong obedience trait.

[@susanbaxtron8422]

Thanks for the video. Even as a makeup artist, I was able to open my cosmetics shop and afford expensive beauty products by investing in the Crypto currency market. Thanks to Mr. Larry Kent Nick, for his amazing skills that helped me make money from day trading.

[@susanbaxtron8422]

@ Larry Kent Nick Trading

[@alexsandrasilva8410]

This is very insightful; it seems 'sustainability' may not be enough to help our environment so technology can help us, unless we as consumers stop demand which is unlikely. Thanks for this content.

[@weonyonglee2021]

11

[@weonyonglee2021]

111

[@weonyonglee2021]

1

[@weonyonglee2021]

¹1¹

[@mdakramhossain3329]

Amazing ideas for new inventor ❤️💚

[@kungfuli565]

In 2019 British ate 431m tonnes of grain as pigs did

[@Dalhte]

Very interesting ! Just a bit confused by the use of "synthetic biology" and "gene edtiting" vocabulary instead of plain old GMO. Because, what is done is GMO and not gene editing. Insulin has been produced this way for decades now.

[@lelyadombrovska6148]

and the number of diabetics has increased several times)

[@EE-iy2xc]

@@lelyadombrovska6148 what does this has to do with their comment 😭

[@pinga784]

@@EE-iy2xc Insulin is used to control diabetes

[@lelyadombrovska6148]

@@EE-iy2xc bot

[@joshuaolorocisimo7611]

Synthetic biology is the academic field/discipline, gene editing is the process or action, and GMOs are the organisms that are produced after gene editing.

[@kevinsamson1693]

Does this mean men and women with genetic hairloss can get rid of the gene and have full hair?

[@JA-pn4ji]

Me: Kevin do you have a problem with your hair? Kevin: Actually I do, why do you ask? Me: Because that appears to be your only take from the video.

[@kevinsamson1693]

@@JA-pn4ji 1: I don’t have a problem with mine 2: it says cosmetics for a reason goofy

[@EE-iy2xc]

No

[@EE-iy2xc]

They genetically modify the products used in cosmetics like perfumes makeup and creams

[@RBuckminsterFuller]

This particular technology, no. However, if you were to modify the patient's scalp cells to make them keep producing hair then that would be a different story.

[@Qlorck]

Nice topic

[@rogeriamarquesesuassuculen6296]

Gisa,sua geladeira já está descascada no final da porta ou ė defeito na imagem?

[@SalmaFuadiyah]

That is sooooo incredibly interesting

[@napoleonbonaparte1260]

Reverse aging until we look 25 years old again.

[@shyamraa]

Yes.. produce Star Trek Khan🧛😝

[@kate8160]

Love it

[@Shihab1979]

Great job. Thanks All of you Sir 🙏🙏🙏

[@kungfuli565]

In 2019 British ate 431m tonnes of grain as pigs did

[@MD-st4wi]

Or we all accept our body as it is and don’t need any cosmetic or gene editing. It’s called being natural and does not hurt anyone, animal nor human. Plus it is free, skin problems and cancer free !

[@handmadebyfashundoll1874]

💯👍

[@stefanoraffo5096]

Yeah but sometimes you want to enhance your looks

[@blackenedfeatherz9503]

So not wearing sunscreen will make me cancer free?

[@bicho.cosmico]

Unfortunately, we are way too far from this ideal. We are still killing animals. I hope some day humans will get better and I think that this video is a tinny light in the end of the tunnel

[@majlordag1889]

I don't think that will ever happen

[@vaibhavkothari9086]

i didn't read the title carefully and thought that they would be talking about photo editing and how it would be cheaper than cosmetics 😂😂🤣🤣🤣

[@samitpadhy]

Great move. Let’s move forward with technology

[@kungfuli565]

Do British people like to eat pork?

[@anothershellcialistturtle8568]

I think gene editing is a whimsical idea and has limitless potential.

[@mugishagabriel6074]

This guy and his team should be award a noble prize

[@arbaz79]

You didn't answer the most important question:what is the cost of such gene-edited products made by these bio companies?

[@btsmochimi7924]

Significantly higher. The costing of these products require so much budget for just the production of gene editing alone

[@QASIMARA]

makes sense to use organic material instead of metals and acids...?

[@chris.asi_romeo]

Just accept what you are. You are beautifully created.

[@mairathorn3331]

But GMO meat and grains got rejected by consumers because of its carcinogen properties, so this synthetic bio for cosmetics, i wonder how far will it go!? But many innocent animals and plants are going to be saved if that works properly and sooner.

[@oursalvationisinunity6224]

Friends, the International Social Project CREATIVE SOCIETY is gaining tremendous momentum in the world. People from different countries, nationalities and religions are coming together to build a just society. Only together we can change our world!

[@user-it5po2dq9w]

Use gene edits on people directly to get rid off blunt features already

[@rosade]

Cosmetics isn't just about wanting clearer skin or a certain nose or face shape.

[@chimsgraphic]

I found this video educational

[@letres3827]

Did you know? That oil (sebum) on your nose is 12% squalene?

[@user-xc8gl8tu6k]

the music is sick

[@economicsreasons2290]

Makes sense 🤓

[@AcesizOfficial]

Interesting

[@Jimdunne_]

Patagonia really sell their sustainability and recycling image, yet it hasn't meant affordability hahaha

[@kimwarburton8490]

For beauty products i think this is amazing solution

[@640A]

So that's why the Orka's only eat the shark's liver for the Squaline, apparently humans are not the only ones after the shark's Squaline!

[@mindvolution]

oh, no.. I never knew skin creams contained shark oil :(

[@marianasalles242]

Stop animal tests 🐰 and killing, destroying species and trees

[@THAIS_22]

O meu gloss deu super serto

[@englishclubprime548]

Look at the content of cosmetic products in the USA and in the EU. Compare. You will be shocked. That's why european regulations are vital.

[@TheCommunicationCoach]

That sounds unnecessarily risky.

[@hardikb15]

how is it risky? and how is it unnecessary?

[@TheCommunicationCoach]

@@hardikb15 Messing around with genes for vanity? How is that not clear to you?

[@hardikb15]

@@TheCommunicationCoach There is no such thing as messing around with genes. Genes code for specific proteins. And proteins used for cosmetics aren't going to do any harm even if errors are made in DNA. The protein the microbe makes won't be functional and the microbe will simply die. Now if you are talking about editing genes in human genome, that would be something considered risky. And it is necessary because even if it's for vanity we could save a lot more species which are doomed to extinction and maintain biodiversity.

[@TheCommunicationCoach]

@@hardikb15 yr way over-thinking it and only using one def of key terms and phrases

[@hardikb15]

@@TheCommunicationCoach all i am saying it gene editing for cosmetic is the safest gene editing procedure. It's safer than making insulin which is already made in the same way on a large scale

[@ksuo777]

James!!!

[@stars_biih4146]

Tem alguém pa traduzir aí po favor 🤔🤔🤔🤔🤔

[@istoppedlaughing5225]

Most funny words are nowadays Sustainable, Green, Clean, Environment friendly. A new way to get more money from customers

[@mariairenemedinaprestesbar5340]

Lindos produtos

[@ceyhunhesenov7081]

🤙👏super

[@Jasmine215100]

If they can edit genes, why can't they cure more genetic diseases? Like skin diseases such as Acne, Rosacea, Eczema, or cancers too?

[@KhmerTarotReading]

Yummy yummy animals Peta : *used gene editing to make me become cow* Also Peta: yummy now?

[@africandaisy310]

Everybody's talking about cosmetics and beauty standards, but this technology could also help people who suffer from hereditary diseases. I hope it can be used in the right way. But I'm also afraid it might lead to racial cleansing.

[@srikark3532]

Cool

[@joshuabalondo4454]

Eliminating animal cruelty is ethical to make cosmetics but the problem is some cosmetics are made from chemicals which are dangerous.

[@roizeldiez3500]

Heartbreaking. Edit: Thee comment section is weird, clueless people claiming knowledge about economics and science. Weird and dangerous.

[@KS-wt6yg]

Can't we simply grow morality within people rather than introducing gene editing. Growing plant ,use natural products is more than enough to glow.

[@PHlophe]

or ageing gracefully like black people.

[@AnhTuPhucDerrickHoangCanada]

why dont you cover the human meat market eh

[@creatorschild8247]

Dosen’t help the sharks for those who love shark fin soup.🤷🏻‍♀️🤦🏻‍♀️

[@yan7655]

No one invention is going fix everything, but this is a step in the right direction

[@ronchua3031]

If a shark’s life is being sacrificed for our beauty pls think twice and use an alternative.. save earth and animals we are supposed to co-exist…

[@periclesfernandes3273]

Me lembrei de gattaca.

[@varunnikam]

Companies won't like it

[@deepblue188]

I love cosmetics❤❤❤

[@sueliguimaraescaetano5542]

Não entendi nada! 🇧🇷

[@igorgabriel7313]

here for rihanna only!

[@Karisantos0.0]

Wow 🙂👍☀️Amazing and luxurious 💋

[@kungfuli565]

In 2019 British ate 431m tonnes of grain as pigs did

[@sherylcrowe3255]

😃 Because that'll be affordable for the average JoAnn!!

[@inahypier1646]

Animal cruelty Free ever!!

[@chrislee176]

‘…eight out of ten of each of the ingredients…’ (at 0:20) In grade school, phrases like this drew my attention away from the teacher’s lesson and nudged me into daydreaming.

[@robloxmaster2479]

I have an idea. What about we all stop being so vain and worrying about how we look on the outside? Smh. People are starving and dieing of diseases and your debating issues like this?

[@bobbydennis8333]

2024(Gregorian) “Respect and dignity.” Furthermore:

[@antoniocarlossantoslopes21]

Quero fiho

[@DEUSMEAMA7]

ELA E MA

[@PSModelling]

Wait until it's human gene's that are edited. Ultimate beauty treatment.

[@user-it5po2dq9w]

That would be in best interest. Discrimination and social conflicts would be long gone, real kind of equality would be in place

[@grilledme]

when I hear the word sustainable I laugh 🤣🤣🤣

[@jeremystanley9395]

I want lizard eyes

[@rickymarwah3438]

designer microbes lol

[@DistractedDaisy]

Nothing chemical is better than natural, however less vanity and consumerism is. Plus what about all the shark fin disaster- why not pay better price for all those dead sharks so their not just dumped back in ocean!

[@joselara7193]

They are editing us by MRNa...a que carajos estan jugando??

[@nathanbrowne4967]

You think you create everything your not the only ones who want to save the world

[@AlexaThinks]

Biossance products made my skin break out 🤔 I wonder if its because of the squalane they produce?

[@FEEBOLDEN]

.....Lord have mercy.

[@melyssasilva4947]

Qaa

[@TomekZylMusic]

Editing chromosomes making you non human, therefore eliminating your human rights? Nothing could go wrong there....

[@Justwantahover]

I'm a trans male and I love eye liner and maybe a little blush but that can be dry...and that's about it. If I was a girl I wouldn't bother with those claggy layers of foundation, moisturiser and toner (and whatever other piles of muck they put on their face). Then after a few years they get blemishes caused by all that muck on their face (going by comparisons in the women's mags). And they have to keep putting it on to cover the damage caused by it. You poor things! Better to save time and money and not do it. A bit of eye liner and dry blush does the trick. I dress as a chick when I go out and I only wear eye liner (and clothes). I couldn't stand muck on my lips either. So annoying and uncomfortable! I like to feel comfortable when I go out and eye liner and a playsuite does it.

[@luisfernando5998]

Why you a trans male ?

[@user-yy1rs3df3q]

Your a trans male that still dresses as a woman when you go out? I know your confused self isn't out here criticizer others for wanting to change their appearance.

[@sandrarodrigues1247]

Oiiiiikkkk

[@ritalopresti6576]

Xenofobia kzzmmzkzk kxkzkxkkzsllslzkkkkkdkdkdkxkdkiidxjkxk

[@kungfuli565]

英国人是不是都喜欢吃猪食😂

[@annacangiano6531]

Ppppp

[@Vegetariannations]

70% or less accurate results or totally swapped test results😃😹😂🤣