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Title
【Think Wrong"―コンセプトクリエイションの手法】
濱口秀司(コンセプトクリエーター)
About Talks:
「私は、ビジネス忍者です。背後から手裏剣をとばす人。その飛ばし方を披露します」と切り出した濱口秀司氏。イノベーションを起動させるには、「見たことがない」「実行可能」「議論できる」ことが3つの条件。議論ではあえて"THINK WRONG-間違って考えよう"と主張。言い換えると"THINK JAPANESE."―日本人らしく考える。直感だけではダメで、構造的に考える一辺倒もダメ。ええ塩梅に、適当に。。。。。京都の町に似合う電気自動車という設定を事例に交えて披露します。
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TEDxSeeds 2012
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In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)