This White Italian Beach Has a Dark Secret

[@business]

For over a century, one company has been using a popular Italian beach as its dumping ground for waste that has contained mercury and other heavy metals. Learn more about the story: www.bloomberg.com/graphics/2022-italian-beach-tuscany-coast-solvay-dumping/

[@majoroldladyakamom6948]

Victoria, British Columbia, Canada, dumps over 300,000 gallons of raw human and household waste water into the Straits of Juan de Fuca and surrounding bodies of water. Every day, 24/7/365. No wonder the Orcas and Salmon populations are dwindling...

[@surajprakash7675]

What are method to reduce stone pulverized material, plz share.?

[@radoslavikonomov6667]

In Bulgaria we actually have a Solvay plant in Devnya, really close to where I live (Varna). The amount of toxic waste that's just going beside the road next to the plant is just amazing. It's the most beautiful baby blue colour you've ever seen and, of course, full of chemicals that, you can bet, go into the soil, polluting the ground water (a lot of greenhouses in the area, both privately owned and such owned by companies) and, eventually, making its way to the Black Sea. The plant is old and was previously owned by the country. It was privatized and bought by Solvay soon after some major political changes in the country (a time where anything that was in the hands of the country got sold to foreign companies) took place after 1990 (plant was bought around 1997 I think). Super shady deal for the plant itself, that literally got scooped up for a lot under market value due to corruption. That small little polluted town, sitting right next to one of the biggest cities in the country and being close to the Black Sea, is one of the richest by median salary souly because of the plant. Going in there or knowing someone from there, you'll hear the stories of people who used to work there and had to quit because of health conditions or they just retire and all of sudden start looking at their health and notice that they have some type of desiese that's already at a dangerous state. Most recently, one of their line crane carrying carts, which mind you is over an active and very busy road, broke and fell on the road, crushing the people in the car it fell on. Extremely poor management of infrastructure and waste treatment all the way, and that's just barely scratching the surface.

[@richardraymond878]

Are there no independent documentary makers there or a law suit possibility?

[@1capricciosae1margherita88]

C’avete anche voi le spiagge bianche allora,grande solvay ahahahhaha chemmerda

[@matijabauer2802]

Once upon a time we will discover what have we done with Planet that gave us a life... There is a way to reduce pollution, but money is the problem.

[@lyaeusv3828]

that is outrageous

[@कृष्णाय808]

Watching these videos feels the environmental awareness must be the 1st priority in each human activity & not just bending the laws for sheer profits

[@bjrnhjortshjandersen1286]

That I agree with, but it is also necessary to use knowledge. Not all pollutants are equal there is a context to understand.

[@SMGJohn]

You live in a system that is dependant on unlimited growth, how do you care for environment without causing global collapse of economy?

[@bjrnhjortshjandersen1286]

@@SMGJohn actually it may not be possible...unless the economic growth can be decoupled from growth in material consumption which is the real problem.

[@SMGJohn]

@@bjrnhjortshjandersen1286 Do that and you harm capital accumulation which will affect growth. Capitalism is an infinite growth system, there is no such thing as no growth Capitalism, its a fantasy, an utopianist thinking. If companies cannot grow how do they pay their workers? Pay the expenses, the answer is they cannot. Anyone who has ever had any form of experience running a business can tell you, growth is the most essential thing of a business.

[@bjrnhjortshjandersen1286]

@@SMGJohn Growth is an economic term and if you grow without a big increase in physical consumption it is just a numbers game. Inflation is putting some restrictions on real growth and so are business cycles.

[@gianmariamalmesi4133]

How do you expect a chemical industry to be environmentally friendly especially if the majority of the shareholders are 2000 km away from the "crime" scene

[@wilfredv1930]

Now imagine this kind of pollution all across the entire planet, happens in first world countries an even worse in third world countries.

[@rext8949]

The EU has some of the toughest rules, regulations and stringent penalties for violations in the world to protect the environment. So how did this elephant not only happen to sashay so easily through but continue to do so till now? Didn't someone inform Margrethe Vestager?

[@visitante-pc5zc]

dont wanna be rude, but do you believe in Santa?

[@karrole88]

EU protect environment? You don't know what you are talking about.

[@kinngrimm]

How? You really have to ask? money, influence, power take a pick

[@tobias3t290]

EU is a baby dictatorship. It is true penalties are big, but it's jut for f--king the people up. Corruption is a big, big problem in EU. It will be interesting to se the owners relationship to some EU politicians. THAN we start to understand something.

[@GladysAlicea]

One word, and you know what that word is. 🙂

[@justlisten82]

They have Solvayed the issue I guess you could say...

[@rext8949]

Like all the gunk that people put on their face in the name of beauty this too is cosmetic improvement. I'm sure other beach authorities would like to know the secret sauce of Solvay.

[@albeit1]

They’re also making mercury levels increase in fish for the entire world.

[@bjrnhjortshjandersen1286]

No they are not.

[@wilfredv1930]

Exactly, the tuscan beach isn't isolated from the sea.

[@kathyfugere6085]

But Canada had for years problems with Mercury in rivers .Flint reminds people of danger .Dupont documentary reminds people .Recently Hawaii with their problems

[@albeit1]

@@kathyfugere6085 I didn’t say Solvay was the only one making levels go up.

[@mesteme]

The Tuscan coast hardly affects the "entire world". It's also thanks to claims like these that Solvay is able to look like a victim of maniac environmentalists. You're helping them.

[@itsmegiorgio]

Being raised in the area it became increasingly sad to realise how people felt about the situation. My inlaws would always go just beside the Spiaggie Bianche and claim water had positive effects on their joints.

[@obebebo]

Fette di prosciutto sugli occhi, as they say..

[@matteofazio7845]

@@obebebo i thought it was fette di salame

[@obebebo]

@@matteofazio7845 it is fette di prosciutto sugli occhi, where I live ;)

[@Khneefer]

EU regulations for air pollution from combustion plants are making standardization of way in which emision count by recalculation emission level (mg/m^3) using oxygen share in exhaust gases - you can't just add air to exhaust gases and said "it's clean now" - we need something similar for water emisions. But it's harder becouse some water can be in final product oraz be evaporated by cooling towers.

[@jzslo]

Newer BAT conclusions often also include limit values in form of amount of pollutant per unit of product. This kind of limit is relevant for air, water and waste emissions and this way of setting limit values makes dillution of emissions in order ro reach limit values useless.

[@stickynorth]

Thank You Bloomberg for again bringing to light an important story most overlooked! And shame on Solway!

[@yuzzo92]

The even darker secret is how the company corrupted everyone to get away with it when facing justice and at the same time they made themselves look glorious by making a lot of investments locally, so they ironically are treated like heroes due to their sugar-daddy-ish behaviour with nearby towns. It's not even as much about the company itself: i'd expect a giant like that to corrupt. It's more about how literally anybody else was willing to let themselves be corrupted when said giant was polluting their land.

[@zakeorca3157]

Welcome to italy. 😂

[@albertolamandini]

I've been to that beach when I was a kid. My parents knew it was polluted but let me bathe, just told me to be careful not to drink any water. As the video shows, there were a lot of people just bathing there, as you would see in any other beach.

[@IoT_]

Quindi, suggerisci che è ok nuotare nell'acqua inquinata, ma solo non berla? sei pazzo?

[@albertolamandini]

@@IoT_ non ho detto questo, ho solo riportato un fatto. Non giustifico la scelta dei miei genitori di avermi lasciato nuotare lì

[@ShhhHhhhz]

big brain moment right there, its like saying this drink is too sweet i'll have diabetes and you're being told don't worry just add more water. but still the amount of sugar remains the same

[@brandonclark8395]

Very pertinent analogy

[@sunsetlights100]

Don't forget + the shark risk they downplay

[@heknowsall7778]

This is the kind of thing that will be the end of us all. Dead oceans mean dead humans or anything with a heart beat.

[@grantcivyt]

This isn't a claim made anywhere in the video. They're talking about a possible increase in all cause mortality of 1% or so. It's not even clear if this was a well-controlled study and that the findings were significant.

[@qwanyin6423]

Thank you for your investigative reporting !

[@Evolution56]

What investigation? They could have tested the outflow themselves and did not.

[@RomanMapper920]

As an Italian I say that unfortunately this is a sad reality that breaks my heart, but fortunately this is not normal in fact we have natural white beaches like those in Puglia and in other parts of Italy. I hope all this ends soon

[@andreiburuiana1525]

not an excuse

[@Nico_420]

@@andreiburuiana1525 ?

[@StenellaFr]

400 tones of mercury is lying there and no step is taken to shut down the factory.

[@conniepritchardreinhardt9978]

The beach is the prettiest I have ever seen. Scary that I had no idea this was why. I was 27 when I was there. I am in my ,50's now. Wow.

[@furerorban_1488]

Very very sad. Time is running.

[@65Drums]

This is sad, chemical plants get away with So much bs

[@greenseedpod]

The past still the best tho, people just sell a bunch of toxic radioactive product like theres no tomorrow, well, literally 💀

[@Whiterun_Gaurd]

Everyone has his/her price.

[@ChiaraMagix]

It's sad to know but many beaches in Italy have some kind of a waste coming directly to the sea. It's especially common in South Italy.

[@DeerKoden]

Gela (the refinery platform), Taranto (the steel plant), Marghera (used to have a refinery)... there's a ton indeed.

[@ettore760]

@@DeerKoden I would never swim near Venice/Marghera...that area is too polluted

[@damedikid387]

@@ettore760 you have to swim in the Venice's Lide obv Venice is a city at the coast of a lagune. That is now drained and polluted. But when lockdown happened you could've seen corals in the canals of Venice. The water were transparent you can look it up on YT. That's mean, more people wanna come there, like you or I was, more it'll be worst

[@cristiandilella2337]

​@@DeerKoden Siracusa province called Quadrilatero della morte , Quadrilateral of death. Falconara marittima Marche, Cagliari Sardinia, Seveso near Milan

[@kennethadler7380]

As a belgium im ashamed for solvay

[@CBeard849]

Company Towns always control the message.....along with the local politicians.

[@jamessmith3331]

I'm speechless 🙊

[@DoReMIY23]

+1 m plastic layer on the bottom sea around the country:(((

[@anonymous-cb2bi]

It's not really a secret, the city renamed from Rosignano to Rosignano Solvay and the plant itself is really big, there are even a lot of signs that forbid bathing there so it's kind of a clickbait lol

[@touyats1]

What a misleading example of journalism: 1) The people who asked their IDs were policemen or other private agents who ARE ALLOWED TO DO THAT by law (yes, this may be surprising by non-Italians, but in Italy law enforcement always have the right to ask identification from anybody without having to state a reason - no, this power, while upsetting, cannot be abused by law enforcement unless they want to end up in prison for 5 years). If Bloomberg's journalists were uncomfortable of being ID'ed, they could have called 112 and ask for other policemen to come and check that the law enforcement agents were indeed allowed to ID them. 2) The reason why the are is surveilled is because of anti-terrorism legislation; unfortunately italy has an history of internal terrorism and sabotage acts, and plants like these can be a target for terrorist groups. So agents roaming the area is expected. 3) Similarly, getting court papers is a right that anybody has. You just need indeed to show that you have a (bland) interest in the case to access the papers, and the court will give them BECAUSE JUDICIAL PAPERS ARE PUBLIC PAPERS. Bloomberg should avoid make it look like a massive endevour when its not. 4) How exactly should the court and the ministry "talk"? They must work independently of each other, out of the constitutionally defined balance of powers. If the judicial system thought that the law as it stands actually does not protect the environment, it could have sent the case to the upper courts to have it assessed for its constitutionality and strike it out from; parliament would then have had to make a new law taking into consideration what the courts have said. The judge chose not to do it, so he thought there was nothing wrong with the law and that Solvay was abiding to law.

[@confuciuslola]

Thanks for the heads up in the fascist laws on the books in Italy, I'll know to keep my head down and ID in hand. It certainly makes me look different on our labeling of terrorists in the Netherlands. Just because a law is meant for one purpose doesn't mean that it cannot be used another way. Leaving this wide margin for authorities means that you have a lot more room for cronyism. I also found that point about the court papers odd, but seeing how a Right in law is not always so in praxis. It might have been harder than usual.

[@touyats1]

@@confuciuslola As far as I know, the NL did not even have a national ID card until some years ago. So I guess if the police suspects foul play they just go and arrest the person?

[@bjrnhjortshjandersen1286]

Knowledge is the illumination in a world of misinformation

[@lebbeus]

Those who think the Europeans are environmentalists are either a clown or supremacist. For so many years they try to look down upon other developing countries and try to judge and “lecture” them while they still do this stuff being a developed union

[@AelwynMr]

Rosignano only has 30K inhabitants. I honestly doubt that the elevated numbers for some diseases is statistcally significant: if we take any smallish group of people, they are bound to have some diseases that are more common than in the general population just by chance. It may well be that there's a real problem, but these things need some robust analysis to conclude anything about the magnitude of the risk, if any.

[@gf4913]

They have done this for 100 years, It can't be that bad if people have no problem with the plant

[@AelwynMr]

@@gf4913 I agree it is certainly not catastrophic.

[@Diamonddavej]

The claim there higher levels of "disease" is utter rubbish. Such an epidemiological study is extremely difficult to carry out and requires a comparison / control group with a similar income, age, education, smoking prevalence, medical access etc. Just showing a raw graph of disease levels is utterly useless. I cannot emphasise this more. It's about as useful as asking a person who makes horoscopes to check if the town is affected by elevated rates of disease by checking the location of the planet Saturn.

[@Evolution56]

Did not even take into account whether those people went in the water or not.

[@thekraken1173]

@@Evolution56its literally dissolved limestone btw. Most beaches in Greece and Turkey have dissolved limestone.

[@Rusty_Gold85]

We once had ICI/Solvay at Osbourne Adelaide discharging into the Port River a sea estuary and inner Harbour . It wasnt until they shut it down that the water quality returned . We have Dolphins that have a high calf mortality rate. They were making toothpaste and washing machine powder then

[@gingertom56]

West lakes had a lot to cleaning out the port river by opening a nd closing so to water came in westlakes at high tide and then opened at the port end as the tide when out. I found some big mussels in west lake beautiful and orange inside. As the diving biologists said not eat then if they are purple inside.

[@Rusty_Gold85]

@@gingertom56 It could be a decade now they had a huge project to pipe Royal Park Sewerage. Trenched all the way to Bolivar . That and closing the Port canal down Old Port Rd stopped stormwater from Findon polluting it as well

[@gingertom56]

@@Rusty_Gold85 my father had the keys ( marine amd harbours engineer ) to the gates at Westlake. To close the gates at unusual high tides. I can remember driving through 2 foot of water on port road near the Woodville bowling alley. Because the strom water back up from west laked. He also worked bolivar back in 1940s. A story he would was the lab tech there asked him to put on the kettle. And when he went to fill the kettle from the town water. The lab tech told him to use the sample water tape from the sewrage works. The lab tech told him he new what was in that water and not the town water. I didn't realize how bad Adelaide water was until i join the navy in 1973 and went to sydney. By story they ran the combustion engines a bolivar on methane gas from the sewrage waste back then.

[@gingertom56]

@@Rusty_Gold85 i was a osborne power station and supplied steam to ICI.1983 to 1985. We saved the states through a black out because some smart shut the gas valve to torrens island. Apparently the valve had no lock on it. The valve was out along the coast wall in the mangroves north of torrens island.

[@Rusty_Gold85]

@@gingertom56 yeh I onced fixed the Phone line to the 56k modem that fed the control cabinet as a Port Telstra Tech

[@bjrnhjortshjandersen1286]

It is a bit complicated as together with lime you have a much less toxic effect of heavy metals. Likely no serious effect. Remember limestone is the source of the metals and it is a preindustrial natural source. Have all causes of mortality been compared ? Likely some are reduced compared to average. May be cherry-picking. (And I am an environmental expert in heavy metals)

[@grantcivyt]

Yes, I don't find this analysis by Bloomberg to be persuasive. The presentation does appear cherry-picked, but even then the effect sizes appear to be very small. Deaths from all causes is up by 1.5% over a decade. Is that statistically significant? What would the economic impact be of modifying the plant? Is it possible that the excess deaths and diseases are among plant workers and not the wider public? The dilution with sea water hasn't been looked at, and it seems reasonable to me that it would help matters. The lack of skepticism in this presentation is glaring. The evidence is fairly weak against the company. I don't like the collusion between company and police here, but I would want a much stronger case against the discharge before pushing for legislation and regulation.

[@bjrnhjortshjandersen1286]

@@grantcivyt Chemically those metals are a part of the mineral structure and as such is not biologically accessible unless you eat the minerals. They are not dissolved, not mobile and biologically inert. To mobilize the metals you will need extreme pH fairly acid or pH above 10-11. Limestone is the perfect chemical environment to trap these metals. LOL

[@jeanmtiger]

And I imagine you have no ties to Solvay at all?

[@rockyBalboa6699]

You are an expert who justifies dumping thousands of litres of heavy metal. Did you even graduate from high school. Why not take a can of water from this factory make your children drink it and say no serious effect. You are an environmental spy working for the corporation!

[@grantcivyt]

@@rockyBalboa6699 Why would you give your children ocean water? There's a reason drinking water isn't mentioned anywhere in the video.

[@dilrukhiran9074]

i have actually bathed in these areas,water is sometimes so white and blue.First i thought it was natural,but after sometime one of my friends warned me about the chemicals and i never went to bath their.

[@Evolution56]

The outflow has public access. So Bloomberg, why did you not test it?

[@rumplestillskin6424]

Wow we have a limestone quarry near by . They use simple sediment ponds to filter the water Usa

[@marioserraghini2119]

It's funny to think that italian people are scared by nuclear power plants, sayng that those are dangerous, while in Italy we are full of chemical industries and people go to a polluted beach.

[@MrOssyMoro]

I'm sure people there is pro nuclear.

[@zakeorca3157]

We not scared, our old people was scared about nuclear power plant. Actually few years ago, a lot of italians wanted them back for help energy, since here in italy everything is starting to cost rll a lot

[@cindyfern]

We need this to trend

[@Diana-og2el]

Thanks for your video! I'm planning to go there this summer 😮

[@sandym3186]

Beautiful beach

[@GladysAlicea]

Yes. Too bad sand doesn't cool you off.

[@Nhkg17]

On my way to Sardinia I stopped in Spiagge bianche. Worst beach I've ever visited. On the internet you only see pictures of white beaches, but in reality the factory is right behind the beach, the water is dirty and full of creatures that crawl into your swimsuit and bite. And on top of that, this pollution...

[@ikad5229]

I went there and it was the opposite. First of all, I don't support the factory or companies polluting our nature, but it wasn't a bad beach in terms of beauty. It was one of the most beautiful beaches I've ever seen. The sand was plain white, as was the water, it wasn't crowded and I didn't even see the factory. The only thing that seemed strange to me it was that the sand inside the sea had a texture resembling cement more than sand itself. But I'm not an expert nor I have spent enough time there to have an opinion on the matter.

[@LabRat6619]

Lets not forget the American company DuPont who poisoned the world.

[@pamelahomeyer748]

Belgium is always looking for a new Belgian Congo

[@NoalFarstrider]

6:15 This is the rub, you wanted the percentage of discharge at a certain percentage of water per ppm. They did that, you can't be angry and move the goal posts when they do what you wanted them to do. If you wanted the number to be 0 then just say it. But don't complain about them following the hoops you made... And then getting angry when you realize your arbitrary rules are useless and don't actually protect anything... Like a lawsuit from 2013 and more water will somehow re solidify rock. It's sand, increase the flow and the environment will reclaim it in its new form.

[@NoalFarstrider]

6:33 " the companies very straight forward" Yeah because it's science. They can't change reality because you want heavy industrial water to be fresh drinking water... There's radioactive water as well in the world, start testing it and suing companies that use it... IT WILL BE EVERYONE.

[@GladysAlicea]

That's assuming one doesn't know about global sand mining, and how that's affecting our rivers. Or you can look at Flint, Michigan and all the other similar situations when it comes to water. It all adds up, my friend. Sadly, it all adds up.

[@grantcivyt]

I agree. In fact, I can see where the dilution with sea water could improve the levels, so it isn't a ridiculous idea. Meanwhile, the differences in health outcomes are rather small for all-cause mortality, and the other items appear cherry-picked. Importantly, these things need to be actually tied to the company. It can't be prosecuted based on innuendo.

[@NoalFarstrider]

@@GladysAlicea Yeah, so make the legal limit 0. There should be no healthy levels of Radiation or lead... But there is... So the moral of the story is don't bathe in industrial runoff... And If you don't have a choice then a revolution would be underway if it's actually a horrific circumstance.....

[@NoalFarstrider]

@@grantcivyt Exactly, they're eroding rock into the ocean.....

[@andreagrandigrandi6774]

as an italian I say thank you

[@brandonclark8395]

Who knew a polluted beach ⛱️ could look so beautiful?

[@cristianfamigliuolo]

Hmm the signs clearly indicate that the place is not suitable for swimming and that the fishing bis prohibited. in some places it is forbidden to enter. Clearly it is a scandal like so many others behind beauty of our whole society is hiding the costs that no one pays for pollution. They always close their eyes!

[@bjrnhjortshjandersen1286]

Would think mostly because of precaution or perhaps elevated pH.

[@lampiditesla]

Every human activity pollutes. It is always about balance between risk and benefit. If they are within the law, what else to say? BTW, there are clear signs on the beach and it is forbidden to swim close to the ditch, if people swims there, it is not a Solvay problem.

[@soniacau5755]

Thank you.

[@wobbem007]

Well done Bluebell

[@Saucyakld]

We in Auckland New Zealand have a beautiful beach but can't bathe, all the sewage from the city flows into ponds and are released into the sea! Dreadful!

[@dennisdecoene]

The locals that work at the plant and local businesses that live on the tourism are going to see their income gone if Solvay needs to shut down or not spew limestone into the ocean. For Solvay is going to be a drop on a hot plate. They will try to hold off a conviction as long as possible and then close and move their plant elsewhere. On a global scale, nothing will change. But those locals will pay the ultimate price.

[@canesugar911]

Or the company could invest into properly managing their waste. Simple.

[@cronchcrunch]

@@canesugar911 They will only do that if it happens to be cheaper than just relocating and doing it all over again.

[@dennisdecoene]

@@canesugar911 Still lf the white beaches go away locals will see their income from tourism washed away

[@canesugar911]

@@dennisdecoene oh okay.

[@AG-el6vt]

You mean the local population hasn't already been paying the price for the last 100 years?

[@deonjansenvanrensburg8778]

This is the best environmental chance for the environment. Win win for every body.

[@TSEEMOD_618]

I actually took a bath there in Rosignano Solvay. With my foreign girlfriend at the time and I still have pictures to prove it on my Instagram. The weirdest part is that it's easy to get sunburned, so I put a ton of suncream. Aside from that one day there doesn't change your lifestyle and it's quite as fine as other beaches around the province of Livorno. Ok the story is dramatized and so on for video purposed, but it's a Blue Flag for a reason too. So it's great to swim there. The weirdest thing was to see kids swimming in the canals close to the beach. And to have parked next to a school on the way and walked one km to get there instead of paying 10 euros

[@mendjelire8392]

Blue flag tests for bacteria it does not test for arsenic and mercury and other chemicals. So sorry but keep away from that beach no mater how pretty it looks ;)

[@TSEEMOD_618]

@@mendjelire8392 if you go there for 30 minutes nothing will actually happen.

[@kerus567]

Regulations are for others, not themselves.

[@razor2k911]

Very insightful.

[@wellthi]

too bad they don't try to monetize and recycle those heavy metals

[@coding7196]

Oh no. How horrible. The world needs to know about this.

[@c.t5136]

Has more research been done on cancers and lung disease eminating from the area? It can be easily done if wanted. Tourists and sanitised water... the trail could be lengthy.

[@csabasipos6525]

There is a famous saying I heard many times: the solution to the pollution is dilution....

[@paolosciarpuccio]

I'm astonished there's no way to recover those heavy metals to sell them as a collateral product

[@HereWeald]

They are so honest with it lol

[@jamillah2087]

Beautiful place bit toxic as well

[@caveman4595]

This is how zombies are created get ready for Halloween boohahahaha 👽👾💀👾👽💀👾👽💀👾👽💀

[@michaela.velasquez4784]

Call it Solvay Cancer Beach!! Tourism loses $$ and it will spotlight the problem. It’s always about money or power

[@qw-]

Similar things happened with 2 big plants in Trento that pollutted all the area in the '30. The companies have gone bankrupt and the government tried to sue them, but they lost! Now we need to build a new underground railway that touches all that pollutted soil and we can't do that before having the mess cleaned up. Who will pay?

[@levitabacug3377]

It doesn’t mean because it’s white then it’s clean. No it’s not!

[@bumblebee898]

This video must be showed to all the "natural seeking" people who wants to clean their houses in a Eco friendly way. Yeah...let them realize that 1. they don't actually clean with baking soda 2. Producing baking soda is equivalent to any pollution they might think of

[@celiasennon1494]

Thank you

[@julesmpc1314]

Welcome to Italy

[@tomo1168]

why are they not building pipes that are discharging the stuff under water, 500m from the beach? all other companies do it like that.

[@ste517]

I live 15 km (9.3 miles) away from there

[@Alphadestrious]

Unfortunately creating and making things create waste. There's no way around it. Obviously businesses aren't gonna spend $$$ on equipment to clean it up. Government regulation and assistance should be essential.

[@subzero4790]

Bloomberg doesnt do this kind of coverage in USA?

[@tvviewer4500]

People who are scared of limestone really don't need to be telling us about the dangers of limestone.

[@vaidasdatenis376]

Wau.. just .... wau......

[@ettore760]

You should do a video about PFAS in Veneto ;)

[@c3h50n023]

There are rules in the EU about diluting waste. Example; if i have a waste that is a

[@shellybelly9205]

They could've just built a long pipeline like reverse osmosis and nuclear power plants do and discharge way offshore.

[@HackingDutchman]

There are people that just simply do not care about the environment. Everywhere on the planet these kind of things still are happening, in Western and third world countries.

[@asmircar1]

We need aquaman to destroy this factory.

[@owenhunt]

Just tell him that the headquarters is in Brussels..

[@XX-gy7ue]

VERY SCARY !

[@livioangel]

it's called l mafia

[@rastraeoslitae6696]

Maybe I can add humans action are cancer to this planet earth . Will return to us and the sea does not forgive

[@deborahhebblethwaite1865]

Human beings are the only species that sh.ts where it lives🇨🇦

[@ericastier1646]

Lying corporate executives that have released toxic materals and lie about it should be treated a straight murderers and stopped with the help of dogs and thrown into a dungeon.

[@mikebeatstsb7030]

Not even a Filter between the Sea 🌊 and their waste water outlet.⁉️😑

[@owenhunt]

No ionic biomesh for the hevy metals. It's ironic that Solvay Rosignano process so much salt ash (limestone) as lime softening is an almost costless technique of mercury removal (95-97%). Lime softening can cause merucry to precipittate as Hg(OH) on the surface of the sludge, which can be disposed of in landfills. I think it would take years until they accrue enough Mercury bulk to even need to dispose of it using a lorry/van (van most liekly). The cost is vanishingly cheap. You could also use Aluminium sulfate to perform coagulation of Mercury into a heavy metal sludge that simply would not escape out of a net placed early on in the effluent beach stream (i.e. near the effluent exit source at the plant). This would aggregate more gunk than the previous method, but would be able to be enacted fast. Reverse osmosis of arsenic, lead and mercury could be achieved using a 0.0005 micron pored net. That might be the cheapest method of all.

[@stefanos.8436]

Quando l'industria viene preferita alla salute pubblica, purtroppo spesso viene commesso questo errore.

[@AM-ud4xf]

Solvay needs to be held accountable! People of Italy fill some barrels and drop them at their Headquarters.

[@bigfootjuice8832]

It should be 0 discharge of metals... it's always about dollars

[@ElyasBinYahya]

3:00 so it’s the fault of the rock. Blame the limestone not the company.

[@ourcolonel1685]

For over one hundred years this water pollution has carried on. Why are citizens unable to stop it? The high concentrations of mercury were stopped in Dryden, Ontario. Stop the mercury and other pollutants here also.

[@thuptentenzin7850]

Legislature in Italy is the biggest harm to Italy more than the mafias and the politicians. In simple terms politians, rich and mafias play the legislature per their will. Corruption is the most serouis problem.

[@rmgwheelsspokeslab.7767]

It´s all about what law says for maximum allowed. We are sold to that law. I don´t want to have a maximum allowed for poisons. That´s all. I live close to a Brass factory which is at the outside of the city. It all depends on wind component to determine if pollution goes to the city population or where I live, in the country. They use Lead as an additive in the melt.

[@mattiafrancescobruni8318]

I am simply ashamed to be first a Chemist and then Italian. I will never ever work in this kind of companies. It would be fair to cut Management salaries by 70% to make the plant working properly in line with environmental regulation. Better techs exists, are there, and they are simply relay on old and polluting processes and industrial machineries.

[@Tonyx.yt.]

ecco l' italiano complessato che "mi vergogno di essere italiano" gnegnegne come se fossi tu il dirigente solvay...

[@mattiafrancescobruni8318]

@@Tonyx.yt. SE lo fossi mi porrei perlomeno due domande...Tu piuttosto chi sei? Quale e' la Tua formazione?

[@Tonyx.yt.]

@@mattiafrancescobruni8318 ecco che ora da buon snob la butti sulla formazione perché dal alto della tua supponenza non accetteresti critiche da soggetti che a tuo avviso sarebbe inferiori.

[@mattiafrancescobruni8318]

@@Tonyx.yt. guarda mi interessa sapere perche commenti e basta. queste richieste di attenzioni mi spaventano

[@Tonyx.yt.]

@@mattiafrancescobruni8318 eh va beh, ora sei pure psicologicamente fragile perché ti spaventi... Ti consiglio di stare lontano dal sole in questi giorni, può dare alla testa. Adios

[@Miguel_El_Chileno]

at least it is not radioactive

[@sandym3186]

This is beautiful. Putting the stone back into the land.

[@plankface]

Not if that stone was pulverized so that it released metals etc that were previously sealed off.

[@andreacica3208]

It's not really secret, everyone living in the region knows it. I guess in social media era people loves anyway to go and take a picture of the place. Natural selection.

[@CoolGirl007]

They wanna destroy planet earth

[@alexbecker834]

The solution to pollution is dilution.

[@marzymarrz5172]

This is a surprise because Italians can be so contemptuous of countries that poison their food with pesticides. But then no one gave the Italians a choice I guess.

[@hbp_]

No pesticides needed if you fill the land with industrial waste like in Campania.

[@danielefabbro822]

It's the only implant that still do that. And it was about to be closed because it's old and outdated.

[@leewisvanlopez5571]

Burn the fabric directly...

[@ikad5229]

First of all, I don't support the factory or companies polluting our nature, but it wasn't a bad beach in terms of beauty. It was one of the most beautiful beaches I've ever seen. The sand was plain white, as was the water, it wasn't crowded and I didn't even see the factory. The only thing that seemed strange to me it was that the sand inside the sea had a texture resembling cement more than sand itself. But I'm not an expert nor I have spent enough time there to have an opinion on the matter.

[@TubeSkaterRudy]

Sorry but talking about a number of deaths raised by a number of points is pointless to me. I don't like going to the supermarket and getting points as a discount either, these strategies are made to mislead people. Sometimes these points are worth only 1 Penny on 1000 Penny's you spend. So 0.1 percent discount. Investigation should be done more in depth I guess to make a real case.