Top 3 Times Entrepreneurs Didn’t Want To Disclose Information | Dragons' Den

00:00 - Season 13, Episode 8. British Cassis
14:18 - Season 19, Episode 2. The Toto Sleep Company
00:00 - Season 14, Episode 9.TickX
An international sensation, Dragon's Den features entrepreneurs pitching for investment in the Den from our Dragons, five venture capitalists willing to invest their own money in exchange for equity.
#DragonsDen #BusinessPitch #top3

[@twangbarfly]

The more I see and hear Sara Davies, the more I like her. No bullying, no lessons, no arrogance, and an immediate solid contact with hopeful entrepreneurs in whose products she has confidence. I hope her track record backs up my confidence, but her people skills leave her fellow Dragons in the dust. I hope that this venture works out well for all concerned.

[@marchumphreys3865]

She's a sympathetic dragon . Meaning she will offer a good deal when someone needs it and all others are out.

[@jimmylittle9393]

Agreed. She seems like a lovely, warm person.

[@RealRushinRussian]

She's also in a better shape and with a much more remarkable fashion sense than in her first seasons. Which has nothing to do with anything but it's heartwarming to see anyway.

[@willemgijs3803]

She's losing money

[@135eddy]

She’s my favourite to be honest

[@callum9999]

The clawback for the Cassis pitch being outright rejected was ridiculous. The conditions are normally pretty onerous like "if I get all my money back within a year", but the offer Sarah made should have been very easy to meet. That would tell me she has no confidence in her ability to grow the business.

[@twangbarfly]

Yes, the way she clung to her accountant's advice rather than take a punt with people who could have boosted her business and were clearly interested, or at worst, made her life a lot more fun, is beyond me. I don't know what exactly she was expecting to be offered. A solid product and lots of money behind her, but a boring pedestrian approach. If I'd had the opportunity to go into business with this lady, I think it would have been an uphill struggle arguing with her and her "accountant" - sadly!

[@hakanevin8545]

Later she said she didn't understand it. Actually she didn't even listen the buyback part after she heard 40% which gives an idea about her business acumen.

[@simplicityseekeronroad]

I don’t think she understood the offer

[@donaldkey9074]

@@simplicityseekeronroadthat happens when you don’t listen. She was so fixated on the high initial percentage that she didn’t allow herself to ‘understand’ the very simple conditions

[@NeilBlaiberg]

I wonder of she had other investors and could give more than 25%

[@jack-a-lopium]

That first one was pain. If all five of them have essentially come up with the exact same figure, then that's what it's worth. They come up with their figures independently of each other.

[@annaagapova3583]

They often match each other offers.

[@Shrampion]

Yes makes me think that if a lady like this can make a business with 250k-1M$ net profit per year then I can too

[@ThatLadyInDallas2024]

Jo was a butt.

[@yeah_right88]

Its pointless to go on a public tv show asking for money if you don't want to be transparent. Who invests in anything with no information 😂

[@UnknownUnrecognized]

a lot of people if you have net 3mln annually, then dragons dont care about other information

[@mysisterisafoodie]

Taxes. She is obviously using accountants to minimize taxes, it’s a liability to mention the finances on television.

[@iaprm]

Sometimes they don't go in with any plan to raise capital. It's a free advert.

[@georgemargaritis2392]

It means nothing without all of the figures. ​@@UnknownUnrecognized

[@cliverobertson6277]

That was COLD from peter jones 😂

[@sntki8561]

Proper

[@bjornlangoren3002]

So she walzes in not needing money but saying she needs expertise, and then dismissing the input of the expert dragons.

[@Zed_B1966]

Insanity! That first lady rejected Sarah and Peter's offers because the accountant said something. She could have made a lot of money taking either offer.

[@georgehand]

When will these people learn if you’re gonna go on the telly and ask for money then you need to disclose every single thing about yourselves!!!!

[@Moinul987]

When they have an NDA's though, and Dragon's try to force the entrepreneurs to tell them, not sure what they're supposed to do, since they legally can't say

[@crossroadskeeper347]

They will tell if they will break or abide by their NDA.

[@Awesome14450]

"The other investors are really good people and totally trustworthy, that's all you need to know"

[@crossroadskeeper347]

Everybody is trustworthy. Until they're not.

[@Victoria-rd5mx]

Not go on Dragons Den

[@Patrick-xf1cw]

If you’re unwilling or unable to disclose information, don’t go on a TV show when you know (or should know) that you’re going to be asked about it. The TV element isn’t a surprise to them.

[@EmmaEquinox]

That first lady was bonkers. Im not sure she actually knew what she was doing there. The look on all the dragon's faces when they realized nothing they said was going through

[@michaelkupfer3723]

Right. She developed a product (that according to all of them tastes awesome), developed a brand, managed supply and distribution...and these greedy bastards want 30% of her work for peanuts?! Good for her for sticking to her guns!

[@1234Cheesus]

@@michaelkupfer372370% of something is better than 100% of nothing. 2024 the business is 100k in debt, although she is quite successful based on other ventures.

[@tomekk.1889]

​@@michaelkupfer3723She's crazy for rejecting Sarah's offer. It was an amazing offer and you could clearly see she got completely hung up on the 40% and stopped listening to anything after that. Later on she even said that she didn't understand it. That should tell you a lot about her bussiness acumen. Bad decisions all around

[@60-second-HACKS]

13:00 I don't understand why so few people go into that room with a firm stop price. And I can't believe that these guys don't understand the concept.

[@crazychris1123]

It's what her advisor suggested so she wants to listen to them because they are the expert. She doesn't want to risk the unknown by going against the expert who she paid to manage her money.

[@UnknownUnrecognized]

Peter wanted code XD like he understands it lol

[@jakesmith-bs4jd]

Lol

[@Fush1234]

I believe this. So you must be right.

[@masterblast4069]

Guys hands in the last pitch be like 🙏👐🙏👐🙏👐🙌👐

[@felinefriend6101]

The french alcohol 🍷 pitch 1/ she says she wants the expertise then digs her heels in & refuses to budge on saras deal which gives her incredible expertise with the opportunity to get her percentage in time. What does this say about her ability to accept advise ….branding or otherwise once the partnership starts.

[@miloseveggies8064]

Nice. MUCH less cringeworthy than Shark Tank. Can I watch this in the US?

[@adam.r2153]

It's on BBC and BBC iplayer, so maybe with a vpn you could?

[@YourLadyRose]

On TV? No I dont think so

[@jamnoise72]

You can find it free online 123 series

[@jamnoise72]

Shark tank is so fake and over the top. Our original version is much better

[@crazychris1123]

Yeah I agree, I stopped watching Shark tank for this reason...the reason Shark Tank is that way is because it's how the general U.S population prefers television.

[@2PillsA]

Tick just like her accountant🙄🤦🏻‍♂️

[@TheManInBlueFlames]

18:30 - A magician NEVER reveals the secret to his tricks! I think I would have negotiated with her in private - perhaps walk with her towards the wall and have a semi-private chat about what exactly it is that is patented then go back to the chair and hide what it was to show trust.

[@robertellis6413]

Why don't they just wrote down on paper and ask the dragons not to reveal it?

[@ZoneXbez]

they have no obligations to keep it secret, hence why peter just said it

[@brooklyndecember]

Dragons aren't legally bound to not reveal the information. Theyd just bkurt it out, I've seen do that before. The panel isnt your friend 😆 🤣 😂

[@ZoneXbez]

@@brooklyndecember Interesting choice from them to be fair if I was looking to go into business with someone them doing something like that would harm the relationship before it even starts

[@DisneyPrincess92]

How come Sara didn’t go up and hug the To to creator? Was this during Covid?

[@livviebrundle]

...you've got a sense of humour, have you, Mr. Jones? :) well, I'll be.

[@scottyk200]

The second one all that interrogation about the technology- they can do all that post offer.

[@Mohammedali78170]

Sara is the best..love 2 you..

[@user-ji9me1pv9f]

I think any the dragon should make up their minds because they drink that drink 😅😅😅

[@heiltecn9ne]

She Didn’t understand the one offer she even said it herself. I’m surprised they didn’t explain it for her

[@Gmac86.]

Whats to explain. Its obvious.

[@heiltecn9ne]

Ask her?

[@josephinerap-del5591]

I think she understood it. I think, at that point, she was feeling regret. Saying she didn’t understand the offer, with that little smirk was a desperate attempt at getting the offer back on the table…

[@heiltecn9ne]

Didn’t think of it that way that’s possible for sure

[@ELECTRONICMUSIC12]

The last guys what tools

[@brightspark4817]

accountants arent entrepreneurs

[@SaydeeEnward4500]

Well done did you have to Google that?

[@thatombleekramaabya9037]

​@@SaydeeEnward4500😂😂😂

[@michaelkupfer3723]

You clearly have no idea how business works. These "dragons" try to keep the price of the buyin low, because they want to triple, quadruple their investment (to simply double it would be pointless, Peter Jones said that himself). But they don't respect the Ten thousands of pounds and countless manhours to develope a product, a brand, engange in production and distribution... no they want 30% for peanuts because they are greedy.

[@annaagapova3583]

That's correct. Mechanics aren't surgeons.

[@felinefriend6101]

Lost the dragons due to one trait. Stubborn to the point of illogic

[@georgemargaritis2392]

If you don't want to disclose information THEN DO NOT GO ON TV. Jesus

[@Fush1234]

Shocking tattoos.

[@Firedancer100]

Ethereum 🎉

[@DeadSetOnDestruction]

Why

[@sleepwalker6825]

You can tell this is BBC based REPEAT AFTER REPEAT

[@kunanavathanamnavaratanam5728]

she doesn't deserve any investment if she thinks she is smart