Рет қаралды 44
Have you ever questioned if your work is truly aligned with your customer's needs?
Drawing on a coaching experience where a project team faced this very challenge, PMI Director Consultant Sean Buckland underscores the importance of defining value from the customer's perspective and differentiating it from the business's voice. Tune in for insights on identifying barriers and setting meaningful objectives for sustainable success.
Video highlights:
~ Understanding Value from the Customer's Perspective (03:20)
~ Comparing Operational Definitions (04:36)
~ Identifying Barriers to Delivering Value (08:52)
~ Applying the Two-Step Process to Overcome Barriers (09:15)
~ Addressing Internal Business Challenges (10:28)
More resources you may find useful:
~ Understanding The Voice of The Customer • Uncommon Sense Vodcast...
~ Improving Through the Voice of the Customer • Improving Through the ...
~ Video: Using the Kano Model to Listen to Your Customer • Using the Kano Model t...
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Uncommon Sense Vodcast: Episode 45 - Adapting VoC to Establish Voice of the Business
#podcast #voiceofthecustomer #value