Unity CHANGES COURSE??? | Prime Reacts

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ThePrimeTime

ThePrimeTime

8 ай бұрын

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Unity blog article: blog.unity.com/news/open-lett...
Author: Marc Whitten | x.com/notwen?s=20
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Пікірлер: 342
@puddleglum5610
@puddleglum5610 8 ай бұрын
The fact that it wasn’t the CEO that wrote the apology article, but instead a random team lead, speaks volumes about the CEOs character. He should be the one taking the blame for this, not a random team lead that’s being used as a scapegoat.
@purplemonky221
@purplemonky221 8 ай бұрын
Bro didn't you read about it ? the CEO doesn't care, he sold 2000 of his shares before the announcement and he wasn't the only one, I think only some employees care about Unity right now..
@kukukukuku475
@kukukukuku475 8 ай бұрын
@@purplemonky221 He sold 2000 of his 3 million shares. There were some board members who sold all their shares but not the ceo.
@musashi542
@musashi542 8 ай бұрын
every ceo is like that lol .
@insu_na
@insu_na 8 ай бұрын
The CEO is already (rightly) being blamed by everyone. I think it's probably better that it's not the most hated Unity affiliate who is breaking good news, but someone who isn't in the spotlight of (deserved) hate.
@0xCAFEF00D
@0xCAFEF00D 8 ай бұрын
@@purplemonky221 *his wife sold 2000 of her 2000 shares. And he had to declare she did that because that's the law. And it's perfectly clear in the filing. I don't know why kotaku is so shit at reading that they got that wrong but it's caused massive confusion and makes gamedevs look like complete morons. Best case ignorant. He sold like 150k (edit:got my wires crossed. Looked at the nasdaq tracker, it's very close to 50k) shares over the past year. And somehow you're mentioning the 2k? Absurd. He's deeply invested in the company still (3 mil @ ~30 a share = 90 million). You'd have to look at his NW to see how much that matters to him. Hard to say. But in any case the problems with unity isn't how much leadership cares. They don't stand to gain by destroying their reputations for nothing. The problem is the company financials and you can replace the CEO, wouldn't fix a thing other than maybe misguided public outrage due to his poor public image. If this fee doesn't help the company become more profitable then shareholders are going to keep demanding changes. You can't support the price of the shares with an unprofitable company. Making this about CEO shares is deflecting from the real issues. You couldn't have made a better psyop if you tried.
@ondrejmarek1980
@ondrejmarek1980 8 ай бұрын
if the CEO and people involved are not fired, there is nothing more to discuss, there can't be any more trust and any apology or retraction won't fix it
@PaulSpades
@PaulSpades 8 ай бұрын
Who is going to fire them? I don't know Unity's corporate structure. Usually, board members can vote officers and esecutives in and out, but the smart ceo always has their people on the board. Firing somebody requires higher authority. Well, or some other sort of leverage, but these guys play monopoly with board seats, majority shares and whole companies, they know the game.
@Nate-BreakingPoint-Interactive
@Nate-BreakingPoint-Interactive 8 ай бұрын
@@PaulSpades This is why I want Unity to keep losing developers and hope the engine gets bought by a better owner eventually. For now I'm only looking to other engines in the future
@BusinessWolf1
@BusinessWolf1 8 ай бұрын
​@@PaulSpadesdoes not matter how many board members he convinced, he fucked up, plain and simple
@lancemarchetti8673
@lancemarchetti8673 8 ай бұрын
Sounds like you've never made a bad decision in your life. Exercise some grace.
@zombizombi
@zombizombi 8 ай бұрын
@@lancemarchetti8673 Sounds like you know nothing about the history of this CEO if you think it's a singular poor decision.
@Bigfoot_With_Internet_Access
@Bigfoot_With_Internet_Access 8 ай бұрын
I bet every software company has been on the edge of their seat watching to see how unity's new pricing model would go over with users and devs to see if they could get away with implementing something similar
@disruptive_innovator
@disruptive_innovator 8 ай бұрын
Imagine a retroactive readers fee for PDF documents produced with Word...
@orbatos
@orbatos 8 ай бұрын
​@@disruptive_innovator With Acrobat Adobe did try to do this ages ago. This was before most office tools had their own pdf export and investors were pushing to squeeze every cent out of the massive site licenses.
@sapphicgaze
@sapphicgaze 8 ай бұрын
⁠@@disruptive_innovatorexcept that wouldn’t be possible to implement without converting pdf to some sort of executable format, without the ability to execute code, the pdf file cannot send information regarding if someone opened it or not to some remote server by microsoft, so pretty much this won’t happen like ever
@disruptive_innovator
@disruptive_innovator 8 ай бұрын
@@sapphicgaze yes, thank you for killing joke. Also where there's a will there's a way with some of these corps
@yeost187
@yeost187 8 ай бұрын
Someone who actually gets how invasive this move actually is, to the entire industry Unity is apart of. Props!
@ANONAAAAAAAAA
@ANONAAAAAAAAA 8 ай бұрын
The main problem of Unity is the untrustworthy and incompetency demonstrated by the executive team.
@j.danielmorse1876
@j.danielmorse1876 8 ай бұрын
This is exactly how Hasbro/Wizards dealt with their own licensing issue in Jan/Feb. Put a human being in front of it. It's the HR/image consultant playbook. So my quick Translation. We consulted a lawyer and found out the shady crap we were doing with the retroactive license may crush us in the court and we likely pissed off M$ / Apple / Google / Sony.... Insert any game service here. (As these guys all actually make money; they can put us into court and bleed us dry, then split our assets via bankruptcy) *Hands waving* We don't actually collect those metrics discussed earlier, again that would be against the privacy laws in so many jurisdictions. Please don't investigate this either; it'll be self-reported. Yep, yep nothing to see here. See listening because we've had conversation I'm telling everyone that, please turn ads back on. It's hurting us all. Thank you for being the problem, err paying attention. Sincerely, Real human person
@Vastin
@Vastin 8 ай бұрын
But they kept the shady Runtime Fee and the ability to make TOS changes in the next version of Unity, so anyone who moves to it really will be setting themselves up for a much more legally binding version of this trap - you will have signed on the dotted line with full knowledge of the RTF going forwards.
@DJ_POOP_IT_OUT_FEAT_LIL_WiiWii
@DJ_POOP_IT_OUT_FEAT_LIL_WiiWii 8 ай бұрын
@@Vastin They also keep negotiating one on one private deals.
@insu_na
@insu_na 8 ай бұрын
The rollback was necessary and the new terms are acceptable, but I don't think this will save Unity from a great exodus. People will probably finish their current Unity games now with the peace of mind that they aren't going to be immediately screwed over once they release their game, and then take a long, hard look at alternatives for their future projects. Some may decide that Unity has earned back their trust, but I doubt there will be enough studios to even maintain Unity's current revenue, let alone increase it.
@prestigemultimediagroup6436
@prestigemultimediagroup6436 8 ай бұрын
What rollback and no it isn't acceptable its not a rollback at all its still spyware based install fee... they have not budged one millimeter on that
@insu_na
@insu_na 8 ай бұрын
@@prestigemultimediagroup6436 They've literally said it's now based on self-reporting, so basically sales numbers/download counts from the developers.
@SabiaSparrow
@SabiaSparrow 8 ай бұрын
@@prestigemultimediagroup6436 Did you actually watch the video? The runtime fee will be replaced by a fee based on the number of new users, self-reported by the developers of the game. So no, no spyware
@Vastin
@Vastin 8 ай бұрын
Not sure why anyone would accept the Runtime Fee clause. It looks like a trojan horse clause if you ask me - designed to look harmless in its current form, but easily weaponized in the future after people sign on the dotted line for Unity 2024.
@lubricustheslippery5028
@lubricustheslippery5028 8 ай бұрын
It's not only necessary to be acceptable from the customers/game devs. It's also necessary for it to be legal and technically possible. They would have been sued up to the ears and may still be. It shows that the CEO and board is not just unfriendly to the customers but also very incompetent and have to somehow to be replaced.
@CottidaeSEA
@CottidaeSEA 8 ай бұрын
This feels like a typical "let's see what we can get away with" strategy and I'm no fan of it.
@prestigemultimediagroup6436
@prestigemultimediagroup6436 8 ай бұрын
Because that's exactly what it is they are committed to the install fee plan ... dunno why all these people arw falling for this shit
@Vastin
@Vastin 8 ай бұрын
@@prestigemultimediagroup6436 Fully agreed. That's the one thing they really wanted the whole time, and this way they can sucker people into signing up for it.
@niamhleeson3522
@niamhleeson3522 8 ай бұрын
New TOS is using door in the face negotiation tactic. Start with something crazy and then walk it back and people will love you for it. Don't take the bait, switch to Godot for your next project.
@Eleyvie
@Eleyvie 8 ай бұрын
The thing is, they "negotiated" to less than what they could get if they acted openly and honestly from the start. Everyone knew Unity is losing money and must increase profits somehow, everyone was ready for some reasonable increase of costs/rates/fees/whatever because nobody wanted Unity to go bankrupt and stop advancing the engine. So no, it wasn't negotiation tactic, it was pure stupidity. Of course, moving to Godot still remains the reasonable move, you don't want your project to rely on an engine which is managed by idiots.
@prestigemultimediagroup6436
@prestigemultimediagroup6436 8 ай бұрын
Dude everyone is taking it hook line and sinker... its disgusting... ive decided to walk away from game dev entirely and stick with software dev...
@prestigemultimediagroup6436
@prestigemultimediagroup6436 8 ай бұрын
​@@Eleyvieyes UNITY WAS LOOSING MONEY BECAUSE THEY HAVE TOO MANY EMPLOYEES ANS SPENT TOO MUCH BUYING UP COMPANIES LIKE THEY WERE DISNEY NEITHER is our fault and I for one won't pay them for their own stupidity But go ahead and keep being a unity shill when you've never released anything with unity lol
@anarchoyeasty3908
@anarchoyeasty3908 8 ай бұрын
@@prestigemultimediagroup6436 wait but just the other day you were claiming you already had hundreds of millions of lines of code into your 270 gb game and that you could rewrite 20k loc in a week with testing. You don't just walk away from that. Unless of course I'm right and you don't actually do any game development as evidence by absolutely zero progress on your game in over a year.
@dimitar.bogdanov
@dimitar.bogdanov 8 ай бұрын
@@anarchoyeasty3908 some day people will realise you can view a person's comments in one place lol
@shand7074
@shand7074 8 ай бұрын
Unity's Users' Theme Song: It's Too Late to Apologize (on Repeat)
@tc2241
@tc2241 8 ай бұрын
If I was building a game in Unity, I would stick with the old version and use this time to migrate my tech stack to an alternate for my next game or the one after
@EzekielWarren
@EzekielWarren 8 ай бұрын
good changes. the % revenue or the runtime fee and picking wichever is lower is great. too bad they've now ruined our trust
@ThePrimeTimeagen
@ThePrimeTimeagen 8 ай бұрын
i think these are changes we can agree with, but its done after... all of the things...
@TressaDanvers
@TressaDanvers 8 ай бұрын
@@ThePrimeTimeagen exactly. I know I'll never start another unity project ever again. Nothing can convince me otherwise.
@mrrolandlawrence
@mrrolandlawrence 8 ай бұрын
"sorry" is aka we were trying to smoke this past you without any fuss. we grossly underestimated blowback. billion dollar company. these things are not "accidental".
@Blackmuhahah
@Blackmuhahah 8 ай бұрын
So this means current games using Unity will still stay on Unity without going bankrupt. All future projects are better off pivoting to other engines, where you can actually plan for the future, without legally dubious retroactive ToS changes...
@liviuemanuel82
@liviuemanuel82 8 ай бұрын
and that's why it's easy forthe press to say whatever they want... people coment without understanding facts it's price per install OR 2.5% revenue which of this is LOWER !!! it's much better than unreal!
@DJ_POOP_IT_OUT_FEAT_LIL_WiiWii
@DJ_POOP_IT_OUT_FEAT_LIL_WiiWii 8 ай бұрын
@@liviuemanuel82 Unreal terms are clear though, after 1,000,000 it's 5% of revenue. At Unity it kicks in after 200,000 under personal plan, then you can pay for pro plan which raises that limit? You make 1.1 million get pro subscription, you reach 200k with few installs (very uncommon) then you stay on personal and pay install royalty. It's always been harder to compute at Unity. It used to be you pay to remove the stupid brand damaging Unity splash screen. Now they removed that, it's a good thing.
@taylrthegreat
@taylrthegreat 8 ай бұрын
Or just don't upgrade unity version.....if you don't upgrade no fee it looks like
@DJ_POOP_IT_OUT_FEAT_LIL_WiiWii
@DJ_POOP_IT_OUT_FEAT_LIL_WiiWii 8 ай бұрын
@@taylrthegreat Not a possibility for mobile or any kind of Apple development, it would work fine for Windows.
@FredericoKlein
@FredericoKlein 8 ай бұрын
But can you really trust a company that does this?
@jacquesdube6294
@jacquesdube6294 8 ай бұрын
No… They showed that they can do this now. If it is not today, it might be tomorrow. Can’t run business with this Damocles sword above your head.
@ShrirajHegde
@ShrirajHegde 8 ай бұрын
Yeah, the max you can stay with unity is for already started projects. They showed what they are capable of and how devastating it can be. Just trust them when they show what they are capable of.
@TressaDanvers
@TressaDanvers 8 ай бұрын
no.
@mbk0mbk
@mbk0mbk 8 ай бұрын
They just throwing rock to see how far can it go at this point
@therobby3
@therobby3 8 ай бұрын
While I agree it was very sketchy... Can you really "trust" any company?
@ttuurrttlle
@ttuurrttlle 8 ай бұрын
I dunno. Yeah, it's good they backtracked. But it doesn't bode well that it took *so* long, and that they threw a middle-manager under the bus to be the one to apologize on behalf of the company instead of the people responsible. It sounds like it's still a good idea to avoid Unity moving forward if you are able, because who knows if they try to slip this by again?
@containedhurricane
@containedhurricane 8 ай бұрын
Look for the Always Online requirement. Unity users can get banned from opening their Unity projects, just like Adobe and Autodesk users, if they don't pay the subscription fees
@Vastin
@Vastin 8 ай бұрын
@@containedhurricane There's that and the Runtime Fee is still there, waiting to be weaponized against whomever signs on to that version.
@containedhurricane
@containedhurricane 8 ай бұрын
@@Vastin Yes. According to the new license, the user have to agree that the Runtime Fee will always be changeable. Unity is also still a spyware, because they still use their proprietary data technology to cross-check the number of installs against the ones in users' self-reports
@computerfan1079
@computerfan1079 8 ай бұрын
Prediction: everyone who is able to is going to stay on the current Unity versions for their existing games and most new games will still be made with Unreal or Godot
@moonasha
@moonasha 8 ай бұрын
prediction: people will keep using Unity in droves because schools teach it, and it's easy and accessible while also being very powerful with its scriptable render pipelines and other features. Unreal is not accessible, and Godot is not powerful or even remotely mature
@MsAnoki
@MsAnoki 8 ай бұрын
@@moonasha this is not true, Godot is indeed a really capable engine. Those who are in a game project right now don't have choice: they have to stay with Unity...but, for others it's time to choose wisely
@alexjamesmalcolm
@alexjamesmalcolm 8 ай бұрын
CEO of I'm sorry
@WookashWackomy
@WookashWackomy 8 ай бұрын
First comment and already the best one
@jonescity
@jonescity 8 ай бұрын
UNACCEPTABLE! The CEO needs to pull out the UKULELE!!! THEN we'll accept your apology!
@connemignonne
@connemignonne 8 ай бұрын
Simple lesson: never trust non-FOSS software. When will the people learn?
@timkim7
@timkim7 8 ай бұрын
The problem of the company became apparent through this fiasco, and the changes, while being reasonable, do nothing to address it. I would advise seeking an alternative in the long term.
@DJ_POOP_IT_OUT_FEAT_LIL_WiiWii
@DJ_POOP_IT_OUT_FEAT_LIL_WiiWii 8 ай бұрын
They've never had pricing policies that made sense.
@Gruak7
@Gruak7 8 ай бұрын
The dismissal of John "Mr. Microtransaction" Ricitello could help rather than an apology.
@ShrirajHegde
@ShrirajHegde 8 ай бұрын
Whatever they do, do not keep using unity for new projects. It doesn't matter if it's door in the face or drain the swamp of whatever, they just proved how dependent you are on them and what they are capable of. Just run.
@rogercotton5134
@rogercotton5134 8 ай бұрын
They aren't reversing course if they are still implementing the Runtime fee.
@anarchoyeasty3908
@anarchoyeasty3908 8 ай бұрын
It's a runtime fee if you make over 1mil over 12 months or a 2.5% revenue share, whatever is less. Which is completely reasonable.
@advertslaxxor
@advertslaxxor 8 ай бұрын
No Unity until Riccuntello gets fired with a lead parachute. This is a complete non-apology, as it came from the wrong person. As others have said, this speaks loads. Not to mention how deafening the silence was leading up to this.
@anarchoyeasty3908
@anarchoyeasty3908 8 ай бұрын
They weren't silent though? They said really quickly oh shit guys we hear you announcement coming soon.
@advertslaxxor
@advertslaxxor 8 ай бұрын
@@anarchoyeasty3908 To be fair, they did do that -- 5 days after the pricing announcement. And in the next 5 days they found some random scapegoat manager to take the fall and make the apology.
@DNA912
@DNA912 8 ай бұрын
I googled up how many employees has had each year for the last 5 years. They have 4x the number of people working at unity since 2018... No wonder they felt the need to make it more expensive. Epic Games has about half as many people as unity at the moment employeed
@mennovanlavieren3885
@mennovanlavieren3885 8 ай бұрын
Exactly this. Mismanagement. It went public during time to get more funding. When burning cash was a viable business model because of 0% interest rates.
@alexjamesmalcolm
@alexjamesmalcolm 8 ай бұрын
$100,000 -> $200,000 in revenue is the cap of the free tier. $1,000,000 is the limit for the runtime install.
@rahn45
@rahn45 8 ай бұрын
"Instead of breaking your legs, we'll just punch you in the face. Aren't you happy now?" - Unity.
@mennovanlavieren3885
@mennovanlavieren3885 8 ай бұрын
It seems like Marc is paving his way to become the new CEO. (And for the better) Taking all the flak might be a career enhancing move. The question is would you want that position in a company that needs so much restructuring. Epic Games makes a better engine with half the head count.
@epicgameryt4052
@epicgameryt4052 8 ай бұрын
Steve Blank once said: 'Get Out Of The Building!'
@JonathanTheZombie
@JonathanTheZombie 8 ай бұрын
Unity will renege on this deal, mark my words.
@complexity5545
@complexity5545 8 ай бұрын
They have to do so; their financials are bleeding money. I'm thinking about shorting the stock for Jan 2024. It would be perfect timing for me to do so (because of their selling hope (and also the theta (and all the other greek stock stats))).
@sytonicflux
@sytonicflux 8 ай бұрын
4:59 I think they also ran into a Privacy/Security concern/issue, with the original plan for the Unity engine to report back to Unity every single install sounds like an extremely bad thing to have out there from a PR perspective, when it's proprietary and information about it, how it operates and what information it's sending, would always be opaque.
@Wbjpen
@Wbjpen 8 ай бұрын
It's too late, villain, the Godot bat signal is in the sky!
@ZReChannel
@ZReChannel 8 ай бұрын
You can't regain trust once it's lost
@davesecops
@davesecops 8 ай бұрын
Pains me to say this, but everyone (even Prime) has this wrong. I don't know why I'm commenting other than I find @ThePrimeTime so entertaining to watch (H/T and many thanks!). People saying this isn't the C-Suite or CEO falling on their sword need to do the ~15 seconds of research to find out that Marc is not a "team lead" in the sense we'd all know team leads, but is the actual President of Unity Create. He *is* C-suite, and as an exec he's been the chief of product for Xbox, Amazon Kindle/Fire, and Sonos. Clearly, Unity stepped in a pile of mess on these recent decisions, but this is actually an apology from one of the most senior people there. Not an apologist for them, I've just found the whole saga fascinating. Thanks again to @ThePrimeTime for another fun and interesting dive into the world of dev.
@jouebien
@jouebien 8 ай бұрын
it's not necessarily a good for it to only apply to the new 2024 version. A lot of times you'd be rolling froward specifically to resolve a bug or get export platform support. for example I've run into a number of situations where I've had to bring froward old projects or currently running project to new Unity versions because the Apple App Store policy changed or Apple build tools changed leaving the older Unity version export busted. In one case Unity kept including the ads framework on a game with out ads which resulted in AppStore rejections. The only way to clear this was to update the version of Unity (Along with half the game code).
@sambaotaku
@sambaotaku 8 ай бұрын
That’s how updates works in all frameworks.
@Andyzzzz501
@Andyzzzz501 8 ай бұрын
Why did they not just start somewhere near this, with terms that make sense, how could they EVER think it is OK to go public with terms that don't make sense and are gauranteed to bankrupt some of their customers and break existing business models. How can they do something so stupid in the first place. This seems to fix it, but why did they want to first burn all this good will ? CEO should be FIRED. I'm a very small unity shareholder, and I REALLY REALLY want this CEO to be fired, he could have increased revenue without destroying so much good will.
@sp-niemand
@sp-niemand 8 ай бұрын
There a negotiation tactic that's called "door in the face". You start negotiating with an unreasonably large request, then stage a concession to what you actually needed.
@mennovanlavieren3885
@mennovanlavieren3885 8 ай бұрын
@@sp-niemand You're attributing to much intelligence to this process. They were/are just totally disconnected fro their audience. They went down the org chart and the highest ranking manager that could relate to their customers was a team lead. So that tells you the state of things inside the company.
@NickCombs
@NickCombs 8 ай бұрын
Good of them to buy the devs enough time to safely jump ship
@fanshaw
@fanshaw 8 ай бұрын
It isn't just that Unity management is unreliable, this problem exists for all proprietary stuff. If you don't have a license which will cover you until you can make a graceful exit (and you have options), you have a problem. This event is why we like the GPL - we have contract which protects us.
@PaulSpades
@PaulSpades 8 ай бұрын
Sounds like this is the last popular version of Unity. It's the new XNA 4.0. The adobe cs5 of game engines. The ms office 2003. Autodesk gmax. Visual basic 6.
@complexity5545
@complexity5545 8 ай бұрын
Every time I read each one of those, I swear my liver gasped with a sting. XNA and cs5 hurt.
@jonathansaindon788
@jonathansaindon788 8 ай бұрын
He’s not the CEO, its the guy in charge of the Unity Runtime and Tool division. He’s the guy who can fix this.
@MorningNapalm
@MorningNapalm 23 күн бұрын
There was trust, and then came the announcement. You can't apologise the trust back. This is over, period.
@catcatcatcatcatcatcatcatcatca
@catcatcatcatcatcatcatcatcatca 8 ай бұрын
i think it was that bad, and they found someone that isn’t a ghoul to apologise on behalf of the ghouls behind the disaster. Firstly, if it was always going to be self-reported, they would have clarified it along the very first clarification about re-installs. How the hell are the developers supposed to track the installs, if the game engine didn’t have such feature? They were going to add some analytics tools, likely similar to ones their advertisement services uses, as a way to track the installations. Else they would be building this revenue model based on self-reported number of installations, tracked by some method they don’t provide. That makes zero sense. It’s like paying royalties on a CD-disk release based on overall listening time. There is some chance the C-suite was desperately trying to reinvent revenue share to keep their old promise of not implementing revenue share in future. And this was the best they could come up with. It’s either that or implementing the advertising analytic tools to every game using the engine. The CEO needs to step up (or better: down) for being so out of touch with their userbase they didn’t see this would never work. Their responsibility is ultimately to integrate the big investment in advertising to their core business, and justify the resources, capital and time spend on it. And very clearly the very first step in their plan blew over their face, big time. Now the next LTS release, their new revenue model, their advertising analytic business, will for a while be mainly focused on damage control and rebuilding trust. Much of the trust issues the community has are personalised on him, and his plan was clearly a bad one. They probably aren’t the guy you should trust to draft and lead the next plan. Even from the most ghoulish perspective this guy was too greedy. He severely misjudged how much the company can get away with. The ghouls needs a guy who can determine that level of greed precisely, doesn’t hesitate to go for it, yet always manages to err on the side of safety. If you ever see them overshooting by a mile, you know they aren’t up to the task.
@shmuelisrl
@shmuelisrl 8 ай бұрын
"1 pm specific" 🤣 5:50
@oleksiistri8429
@oleksiistri8429 8 ай бұрын
they will find other ways to screw you in future - "2 steps forward, one step back" strategy
@zach118
@zach118 8 ай бұрын
I'm not sure how much I like this, considering the big picture. I have the same questions you mentioned, prime. But at the same time, something I don't buy is the theory many people have that it was a tactic to give a really bad fakeproposal, then unveil the real one, which looks less bad. I can't see that in this case, because they would have done way less damage to themselves if this was their first proposal. There would have been some balking at the rev share, but for the most part, it would have been fine and life would go on and people would have kept using Unity. So I'm just not convinced about that theory, I don't think what has happened here is really all that sophisticated. I think it's just greed, lack of consideration for the industry, and bad decisions. Not an interesting cool evil genius fail, just a regular, boring, and embarassing fail.
@Vastin
@Vastin 8 ай бұрын
It was an embarrassing amateur fail - but it doesn't mean they aren't still trying to salvage some of the most underhanded and shady parts of the original plan, like the Runtime Fee in their new proposal.
@zach118
@zach118 8 ай бұрын
@@Vastin It looks to me more like they're trying to save face and seem like they knew what they were talking about with the original proposal. I think they know a true walkback would be an admission of being completely out of touch, and they're keeping it as an option just to not entirely admit that.
@Vlad-1986
@Vlad-1986 8 ай бұрын
This is a strategy constantly used in politics: You propose something stupid, measure the backlash, and readjust it. In the end you just passed a law that is a step down for all citizens, but you don´t suffer as much PR hell, as the passed law is not as horrible as what you proposed at first. It is often done for companies too, specially film and videogames industries.
@gabrielsoloman5000
@gabrielsoloman5000 8 ай бұрын
5:23 Income tax declaration in Brazil works similar to that
@sinasalahshour
@sinasalahshour 8 ай бұрын
this move really looks like playing with the anchoring bias..
8 ай бұрын
jve you seen the Don't Fall For The Anchor Technique | Unity Pricing video? what do you think? I aso watched the Cherno-s video and agree with his thoughts.
@orbatos
@orbatos 8 ай бұрын
None of this is a concession, they are towing the basic line of contract legality.
@ChaosturnMusic
@ChaosturnMusic 7 ай бұрын
"Unity anchors you psychologically to an outrageous pricing policy to lessen the blow of introducing the policy they intended in the first place"*
@maxnibler6090
@maxnibler6090 8 ай бұрын
As someone just getting into Unity and gamedev i cant accept this level of apology. Im thrilled for the devs who have games in unity and now dont have to worry about whether that game will lose them money. But I cant trust Unity not to try something like this again in the future. So if im deciding now what engine to start making a game on it cant be unity
@stephanreiken9912
@stephanreiken9912 8 ай бұрын
"We are sorry that you are a bunch of angsty 16 year olds" -Unity
@thingsiplay
@thingsiplay 8 ай бұрын
Why would you use Unity if you have Godot?
@anarchoyeasty3908
@anarchoyeasty3908 8 ай бұрын
Because Unity is miles ahead of Godot in terms of capabilities. Godot also doesn't support consoles and has spotty support for mobile (no c# support for mobile). Godot is great and if it works for your use case by all means. But it isn't in the same league as Unity or Unreal. Not even close.
@laughingvampire7555
@laughingvampire7555 8 ай бұрын
I don't think Unity did this out of the goodness of their heart or out of the outrage, I think some of the top customers the ones they wanted to milk the most said "we need a community of game devs to use your engine find hires or else we won't be able to continue using your engine do to lack of trained candidate availability, we would have to move where they move to"
@tehsimo
@tehsimo 8 ай бұрын
I still wanna know what 7,000+ employees are doing at Unity.
@5h4ndt
@5h4ndt 3 ай бұрын
Trust is gone. I've considered learning unity. It's off the table now.
@disieh
@disieh 8 ай бұрын
For all its warts (script compilation on focus event, looking at you!), Unity is great to work with. Especially great on mobile.
@mcmelord
@mcmelord 8 ай бұрын
This isn't a "I'm sorry we fucked up", this is a "I'm sorry this blew up in our faces". If the CEO and people backing this decision aren't gone, I won't be using Unity every again. The trust is gone, and we need a bigger action than simply backtracking.
@evenAndre
@evenAndre 8 ай бұрын
As someone who is considering starting building a game, Unity is not an option unless a major change in leadership is done, and still a good amount of time needs to elapse probably. Can't trust they wont change this at any time in the future as it is now. The damage is done.
@complexity5545
@complexity5545 8 ай бұрын
This slows down the mass exodus before January 2024. This whole situation still makes me itchy (while the boomers still hold the helm). It feels like a "Good Cop", "Bad Cop". But I might be a A-hole. Me being a semi-millenial makes me distrust everything (especially when Unity just lubed up to give me the shaft at first). P.S. I don't use unity for games. I use it for GUIs and (video) effects. Unity was like number 5 on the list, but I had it installed on old intel Xeon workstations. I want to just scratch it off the list and not port it to my AMD+Nvidia builds,, but I have to consult other video dudes and companies because they still might want unity. This whole situation has drawn a line in the sand on unity. Its weird out here in the streets. We still remember all the other fallen frameworks. P.S.2.0 My god, these guys financials look horrible. Yeah...bail. Somebodies going to buy the tech, its going to die, or a new ceo is going to be the hero. But I'm digging into their accounting books, and they look bad. I don't know how they have been in the industry this long running a company like that.
@HickoryDickory86
@HickoryDickory86 8 ай бұрын
Stride (formerly Xenko) is also a viable option for Unity devs moving forward. It used C# and .NET 6 (moving to .NET 8 in the next release), so should be relatively familiar to Unity devs, but the engine and editor are free and open source under the MIT license. Also, it has full 2D and 3D capabilities.
@emaayan
@emaayan 8 ай бұрын
Tbh i am considering stride, not sure how good are the docs are
@k98killer
@k98killer 8 ай бұрын
Technically, it was John Riccotillio (or however tf his name is spelled) who called devs who don't prioritize monetization "fucking idiots", not Marc Whitten.
@AnhVuDaogreengrass17
@AnhVuDaogreengrass17 8 ай бұрын
He's the President of Create, so the highest decision maker on the unity editor side. Of course not as high as the CEO, but not some random lead. The way he introduced himself could be improved, but he's one of the main decision makers on this
@testeogeneral
@testeogeneral 8 ай бұрын
They post the worst scenario to prepare you to take an advantage of you, and you will feel it is good now, then give you the finger and get what they want anyway, that is put their hands in your pocket.
@zombizombi
@zombizombi 8 ай бұрын
Surely the CEO had to give permission for this statement to be released? Maybe he was just like "There's no point me making such a statement.. I'll just get someone else who appears innocent to do it for me"
@bfitzger2
@bfitzger2 8 ай бұрын
Self-reporting is how Unreal operates.
@boncret
@boncret 8 ай бұрын
The splash screen removal is great news!
@shlokbhakta2893
@shlokbhakta2893 8 ай бұрын
fool me once, shame on thee; fool me twice, shame on me
@samirbettahar7602
@samirbettahar7602 8 ай бұрын
Why no cc on this video?
@samuelschwager
@samuelschwager 8 ай бұрын
open letters are tight!
@pauljoseph3081
@pauljoseph3081 8 ай бұрын
This is nothing but *DAMAGE CONTROL*
@orlovskyconsultinggbr2849
@orlovskyconsultinggbr2849 Ай бұрын
Well make sense, puh now i can at least finish my great prototype and sell it to publisher!
@AndrewTSq
@AndrewTSq 8 ай бұрын
I always looked at the Unity drama as the classic "Raise price $30USD... everyone complains... you go out with an apologize, and say its only $10 now, and people cheer that this company is great for listening to its community", while their plan was all the time to raise by $10. :)
@takarahayashi4124
@takarahayashi4124 8 ай бұрын
the smartest route to take is to finish the current project and then move on to a different engine.
@JC-XL
@JC-XL 8 ай бұрын
If I was using Unity on a current project, I would finish and publish the project on Unity, and then run to a different engine.
@KurtSchwind
@KurtSchwind 8 ай бұрын
No promise to lock this TOS in. Nothing prevents them from doing the exact same thing in 6 months.
@ulrich-tonmoy
@ulrich-tonmoy 8 ай бұрын
Door-in-the-face_technique
@veda-powered
@veda-powered 8 ай бұрын
The way I see the apology is like this: on the good side, it means that developers who were using unity aren't completely screwed, which is good, on the other hand, it seems like they're not doing enough to convince developers that can switch engines (or just not use unity to begin with) to reconsider.
@infinitefretboard
@infinitefretboard 8 ай бұрын
Don't take the bait. Every corporation seems to do this these days. Introduce a ridiculous policy. If people take the bait, then good! If not, step back and pretend to be a hero. Try to get as much as you can. Typical negotiation tactic.
@zeMasterRuseman
@zeMasterRuseman 8 ай бұрын
ChatGPT. I need an apology letter. 😂
@ward7576
@ward7576 8 ай бұрын
They are sorry for not taking community's feedback on a drastic pricing change that can put out of business every small company on the horizon... then the question is - why did they need a community in the first place?
@majorhumbert676
@majorhumbert676 8 ай бұрын
Happens when non-technical managers get in charge of non-technichal decisions in a tech company.
@sharonv3597
@sharonv3597 8 ай бұрын
Basically, if you make more than 200,000 dollars with games made in the Personal tier, you'll have to change to the Pro or Enterprise tier.
@alvydasjokubauskas2587
@alvydasjokubauskas2587 8 ай бұрын
Unity is doing netflix moves, by removing password sharing. And making billions.
@awright18
@awright18 8 ай бұрын
I really dont think any of the outrage was unexpected. This is how you move the needle in an uncomfortable direction while also getting people to accept it. First step go too far, next step wait for the anticipated backlash. Finally pullback slightly achievibg your actual goal. 2.5% is a hell of a lot more than the 0% they were getting from revenue. Btw their pro license is $2k per seat per year, so for large teams they are getting a decent chunk of pie already. They are just greedy and knew to get more they'd have to pull this kind of stunt. Hopefully they people who committed to backing away, stay there.
@valethemajor
@valethemajor 8 ай бұрын
people would've accepted the 2.5 with minimal qualms now they're getting 2.5 with a greatly reduced user base due to reputation damage - huge loss
@awright18
@awright18 8 ай бұрын
@@valethemajor they were getting $0 previously. So 2.5% of every million bucks made from unity games probably going to be a big number assuming their platform isn't dead now.
@valethemajor
@valethemajor 8 ай бұрын
@@awright18 missing the point my friend -> devs knew unity needed more money and would've accepted the jump to 2.5 without much fuss and no good will soiled.
@awright18
@awright18 8 ай бұрын
@@valethemajor kind of hard to know, but I can't imagine no complaints with that change. But I do understand your perspective.
@teasysneeze
@teasysneeze 8 ай бұрын
Mobile devs will be soft-forced to Unity 2024 in 2 or 3 years to keep up with apple and android store requirements. Unity maintains longterm support for previous versions for two years (I think), so it's a question of when an appstore changes requirements after v2023 leaves its LTS window.
@PeterSedesse
@PeterSedesse 8 ай бұрын
The Unity personal cap was the maximum amount you can earn. Once you earned $100k, you are forced to upgrade to unity pro ( about $2k per year). The cap is now raised to $200k. This benefits devs.
@Axewayboy
@Axewayboy 8 ай бұрын
Still, it is a little strange, like a casino or Mafia, to pay for revenue when you already pay for the software. Choose one. Risk the same as your clients. Unity is winning or winning in every situation.
@user-qr4jf4tv2x
@user-qr4jf4tv2x 8 ай бұрын
"l am sorry." - every youtuber applogy
@StuartLoria
@StuartLoria 8 ай бұрын
I would not believe them, they already showed their true colors, high management dumped all their shares before announcing this move.
@catpyjamas
@catpyjamas 8 ай бұрын
I lasted 7 seconds before my ears started bleeding from that voice.
@BeamMonsterZeus
@BeamMonsterZeus 8 ай бұрын
I was raised by parents and have 4 older siblings; Apologies in the front of something else clearly belie the ulterior motive and betray trust further.
@Ataraxia_Atom
@Ataraxia_Atom 8 ай бұрын
No doubt much of the damage has been done.
@YourComputer
@YourComputer 8 ай бұрын
No one's going to update their Unity engines and will find ways to stick to personal.
@Inst9727
@Inst9727 8 ай бұрын
If they droped this from the start or asked the community first this whole drama could have been avoided, well... at least they did fix it in the end; not sure it willl be enough to get their reputation back though
@quintencabo
@quintencabo 8 ай бұрын
Lol so no one will update to the 24 lts
@dalfifran7572
@dalfifran7572 8 ай бұрын
The crux is the trust is broken. Who could guarantee they will not unilaterally remove support for the current engine in 3 months after the new engine update, effectively forcing user to use the latest engine. Or some other shady decision. The trust is broken.
@containedhurricane
@containedhurricane 8 ай бұрын
The Always Online requirement will be enforced, which means we can get banned from opening our Unity projects. Just like Adobe and Autodesk users, if they don't pay the subscription fees
@eccosabanovic1589
@eccosabanovic1589 8 ай бұрын
..their fingers in a cookie jar in plain sight...then backtracking...if you think they will not continue to dream about cookie jar, keep dancing unity note...
@Ohmriginal722
@Ohmriginal722 8 ай бұрын
This is the President not the CEO
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