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In this clip, Yung Joc discusses the implications of artists receiving their publishing rights back from music moguls, such as Puff Daddy, who have previously controlled them. Yung Joc discusses the significance of this for artists' earnings, suggesting that by controlling their own publishing, they are likely to see a growth in royalties of 300-800% following their participation in popular culture events, such as Verzuz battles. He highlights that this regaining and exploiting of publishing rights can trigger a surge of interest in their music, partly driven by those in the younger generation recognizing the potential in revitalizing these hits.
Interview by: Shawn Prez
Check out his youtube channel at: / powermovemakers