WATCH: Brett Yormark speaks at Big 12 Media Days

The Big 12 Commissioner says he's working to make sure the conference is the best version of itself.

[@Phislammajamma4ever]

Please make big 12 shirts with all the schools 😎👍🏻

[@DKOBSpeaks]

Great idea!

[@818MEX]

As a Utah fans thanks for letting us be apart of this. Hella excited fr 💯✅

[@Phislammajamma4ever]

Welcome kid ….

[@RRaider19]

Glad you're here, going to be a fun league.

[@gbear34]

Excited to have you

[@keithwthe1andonly]

Welcome to the conference, we had to throw the garbage out to make room

[@jackburton4892]

@@Phislammajamma4ever lol

[@TheSpreadCFB]

Brett is a wonderful commissioner the BIGXII is blessed to have this man leading this league

[@thehfamily_]

Best commissioner in college sports

[@scoutmaddoxg]

Yep, extend his conract!

[@Phislammajamma4ever]

@@scoutmaddoxgand yours ! 🤪

[@keithwthe1andonly]

Agreed

[@joireland]

Not just college sports ... he's the best in all sports

[@jgneolardo8875]

Holy $hit. Brett is powerfully owning that stage!

[@susanbrynt]

I knew Arizona belonged in the Big 12. We fit. I am excited for Arizona this coming school year. Still, it is important to be a part of a conference that let us know we belong. That did not happen in the Pac-12. I will be following the next school year. I will be cheering for Big 12 schools when we aren't playing them. I really believe this is a great fit. Texas Tech will be a big rival.

[@marcnigro2134]

The media likes to create a villain of coaches or personalities who are controversial or unique like Deion. The reality is Sanders has brought a fresh personality and market to college fball....brings excitement and interesting style. Look at the numbers and ratings he has created at Colorado, his brand, and social media engagement. Not all coaches can sell, market, or change programs. And he took JSU from 4 wins to 11 its second year. There's a lot of talk and curiosity around that program and I think it helps grow the interest.

[@jackburton4892]

@@marcnigro2134 So we thought. Now he's just another race card player. 👍

[@scoutmaddoxg]

WVU should play one in Ireland, country roads will echo in the stadium before the game is even over.

[@americanhero1234]

The big 12 is what's new and hip.....new viewers are looking at this conference. There are even haters here today to write shit in the comments.😂😂😂

[@magicray5088]

Its better to be in the the fish tank than on the outside looking in.... late the haters hate... its all attention on the Big 12 .... let's make the game more fun to watch....

[@jacob.2525-B]

Bro is like a dictator, he speaks with so much conviction

[@Phislammajamma4ever]

Kind of funny our mascots are in front tow like it’s a Elvis concert 😆

[@jackburton4892]

@@Phislammajamma4ever Kind of funny you're gay...

[@maccleezy801]

I love this guy. Don’t underestimate the B12. Go Utes!!

[@sarahmccoy1941]

Hey Brett, what’s the Big XII’s policy on athletes driving while under the influence of alcohol?

[@ryann3391]

Hyped for such a balanced league

[@root8272]

This guy gets it.

[@gagebyers1057]

“We took that idea from the pac 12” 🤣🤣🤣💀💀 that’s not all you took Brett

[@georgeanthonycarter4007]

Viewer growth since December 2022? Say, “Thank you Coach Prime.” Unbelievable. Though Colorado was in PAC-12 so how many sudden viewers? Top 3 conference then why would you even consider “Wednesday Night” football with the MAC? Nellie? Thats funny happened after all the people who were showing up for Colorado’s games. Guess a hell of an idea you had? 🤣😂

[@devilfrawg4953]

Yeah, it was Sanders, not the Big 12 CCG that came down to the wire, or the Big 12 runner-up winning in the CFP on NY eve. 😂

[@Nxtghx452]

Private Equity is poison. The investors and management get rich while the consumers suffer . Why is PE bad? Use the analogy of updating a home. A home owner cares what it feels like to live in the house long term. A PE firm in NYC will stuff as many people as possible into the home and minimize maintenance. PE ownership will include: - brands stapled to every surface (fields, uniforms, etc). - possibly the “Ozempic Big12 Conference” as branding - Money Managers pressuring a coach to play the more marketable guy - Private companies owning portions of state institutions

[@chuckles810]

And a SEC team won 15 Big 12 championships 😂

[@jimmorrison3924]

Yea when the big 12 was bad

[@Sweetstevenson]

Let go big 12 fans let pack the stadium

[@jackburton4892]

@@Sweetstevenson I was going to troll you. But you're so cute. 😘...

[@davidmeyer6500]

College football is in a terrible place ATM. Some of these players should not be playing 7 seasons of college football. Years ago these players would be looked at as “special people with needs” 😂😂 As far as all you people talking and hating CU ? I did like Deion at times with his outspoken arrogance. Well he is heading north and can get a lot of talent in. Yup 4-8 hate from last season is real. I’m betting those type of commentators won’t say that comment next year, but they will comment hate on CU next season for something else. It won’t be 4-8 though. As far as this conference it’s 3rd or fourth class. Still good football and fun to watch though.

[@kentfultz4842]

Nice, but he just gave away the game plan.

[@leonardellisewcco0697]

People only paying attention to this league because of Coach Sanders and Colorado

[@Cws7187]

Hahahahahah they went 4-8 😂 nice try tho

[@judah9934]

Only a 🤡 would say that smh...

[@teamJPCx3]

The deion nutriding is insane

[@michaelpeck1346]

Literally 10s of millions of fans of other teams besides Colorado. You’re a casual.

[@landonbrown2083]

Yeah sanders about to lose his job so who the hell wouldn't wanna watch that😂😂😂

[@James-fh9zd]

This guy looks like the crypt keeper!

[@ronon3849]

The Big XII has two huge holes in its own brand. The four corners schools don't fill those holes. That's just a fact.

[@DigitalRaider1]

And yet, they move on while capturing the entire state of Arizona and Utah, not to mention Colorado and Cincinatti! And that's just a fact!

[@Phislammajamma4ever]

Not at all … Utah and Arizona fill those holes nicely ….

[@Goeers206]

Nobody cares Texas and OU are gone. You know who constantly talks about Texas and OU being gone? BINGO! Texas and OU fans. Go enjoy being mediocre in the SEC. Especially you Texas, you were mediocre in the Big 12 the last decade so it will be a normal feeling for you.