Nato straps are Annoying, so I Invented This | Anachronist Ep. 8

[@WatchCrunchOfficial]

Find the Zero Pass strap at: www.anachronist.shop

[@yavoryankov81]

That is awesome! Do you ship to Europe?

[@anthonyonline4740]

Makes me want to vomit. What a stupid idea.

[@jaylee9356]

Can I get my product? Purchased 12/8/23 and still do not have a tracking # or a resolution as of 1/3/24.

[@anthonyonline4740]

@@jaylee9356 not really worth purchasing in the first place. It's unfortunate to hear that it hasn't arrived. His organization sounds like it's as bad as the product

[@ibrahimalali8251]

Placed an order at the beginning of December, the email with tracking number was received on the junk folder then automatically deleted. I contacted them several times no response. Still didn’t receive my order and they didn’t respond to provide me with the tracking number so I can follow up.

[@scott9739]

I guess I am failing to see why someone wouldn’t just buy a normal 2 piece strap that looks more finished since you removed the whole reason of using a NATO which is to have a fail safe if a spring bar breaks.

[@bbuck1bbuck1]

This only makes sense if you have the Tutor FXD.

[@NeoWahNah]

​@@bbuck1bbuck1even then... it doesn't make sense.

[@Mike51689]

Although I agree with you, I think some people may just want the nato look without the added thickness.

[@TheeYellowDart]

​@@bbuck1bbuck1His strap doesn't work with fixed lugs.

[@thenarrativeandwhyyouloveit]

Was gonna say this. Looks like NATO but has none of the functionality. Good luck w/ your product - I’m sure there’s a market.

[@jsytac]

Sorry to be blunt, but that it pointless. The whole purpose of a NATO strap is to save the watch when one spring bar breaks. This strap doesn’t do that, so you may as well wear a two-piece fabric strap.

[@Ipeacocks]

But one piece strap can solve the problem with losing one springbar. Doesn't it?

[@roadgent7921]

Nato design singularly was to prevent the entire watch slipping off through loose fixed bar lugs that were common back in the day. That's the only reason for the extra strap and loop. There's a documentary about it.

[@peoplez129]

@@Ipeacocks Nope. You need that pass through the bottom, otherwise any strap design would still require two spring bars to keep the watch on your wrist. With a normal NATO, the strap goes all the way around your wrist, and would stay on whether you had a watch attached to it or not, which is how 1 spring bar is enough to save the watch. The one in this video is basically turning a NATO strap into the same behavior as a normal two piece strap without being two pieces. Granted I don't think people have to worry much about spring bars coming loose, but all it takes is one time. Another benefit of the NATO is that the pressure amount and direction on the spring bar is pretty constant, which also means it's less likely to have wear and tear that can cause a spring to come loose. With a 2 piece strap, the strap uses the spring bar like a rotating hinge. With a NATO, the strap is generally just resting on the spring bar and putting some downward pressure. NATO's also don't just have one layer, but two, one above the spring bar that passes through and above the other spring bar, and one below that which passes under the spring bar. This is why if one spring bar comes off, the other one is still held.

[@lv8920]

You better buy yourself a regular leather strap because this has no purpose whatsoever. Another one who try's to invent warm water.

[@matteochiarino662]

Came to comment exactly this lmao just buy a 2-piece strap at this point.

[@reesebroekhoven3962]

Soooooo you made a longer strap to just loop it differently making it less secure. This isn't that great of an idea

[@aaronfinna]

And also they spent 3 years doing it :))

[@tomek1678]

One of my favorite features of NATO straps is that you don't have to remove spring bars to install them. So easy to change to a new strap every morning. Would love to see a version which can pass right through, without having to remove that one spring bar

[@kbeightyseven1783]

Without upsetting, its perfectly possibly to do a zero pass with a normal single pass nato

[@tomek1678]

​@@kbeightyseven1783I'd imagine you'd need a longer strap, right? I'm not sure how I'd do it with a standard single pass NATO.

[@kbeightyseven1783]

@tomek1678 yes a long nato

[@kermdeezy5330]

Quick release spring bars would only add a few seconds to the process if you did it every day or so and got good at it

[@SirBlackieChan]

This is like trying to get into the drivers seat in a car, but from the trunk.

[@TheNimbleNomad]

LMAO… best comment on this video.. I came here to highlight the exact point in more blunt terms. As a busy dad who likes watches I can just imagine my child coming and knocking the spring out of my hand as I am trying to wear the watch in the morning. Nice attempt but with all the arguments of spring bar failure the day to day practicality of this doesn’t even work… Just don’t wear a watch if you’re that finicky

[@BruceWayne_213]

😂😂😂😂😂

[@agprime]

This defeats the purpose of using a Nato. Nato straps are tool straps to avoid your watch from falling off your wrist if one of the spring bars is busted. Makes no sense.

[@drkesrf]

It’s for aesthetic and balance, not for the purpose of a nato. If you are a purpose-driven enthusiast, you won’t want this strap.

[@matteochiarino662]

@@drkesrf Just buy a two-piece strap lmao

[@uncledude9424]

even on a Nato strap, if one spring bar is busted, you would still have another one to temporarily hold onto your watch. A Nato strap wouldn't stop the watch from flying off the end where the spring bar is busted.

[@bradyyyyyyy11]

Bro said “what if I ripped off a CNS Paratrooper strap… and made it worse?” 😮 Also, patent pending means nothing from a legal standpoint until it’s awarded.

[@carzakone333]

There's already 2-piece Nato strap out there

[@matthewhelm3035]

I had a spring bar snap off on a field excursion . My NATO saved my watch. NATOs aren’t about “ the look.” They are designed to save your watch in rugged outdoor activities. It was never designed for desk divers.

[@AndreiGeorgescu-j9p]

99% of people are not using it for safety stop coping

[@morganthau4448]

Spot on. Desk Divers . With money to burn. 😂😅

[@benny4162]

@@AndreiGeorgescu-j9p Due to the springbars, I have had my cheap seiko come off my wrist twice at work and hit the floor. If I was wearing my nato on those occasions it would not have fallen.

[@notyourdaddy8300]

Very cool. For me though, I like NATO and MN straps because they remove the negative space between the spring bar and the case that you get with a leather band and some bracelets. This isn’t for me, but well done!

[@marvean2519]

Not a fan of double pass natos. Single pass are amazing however. I think the beauty of a nato is being able to keep your watch safe in case of a spring bar failure.

[@F-Tier_Physique]

Well you could always just sneak a piece of thread inside both parts the zero pass strap at the springbars.

[@chicagotypewriter2094]

Imagine having springbars fail Laughs in pocket watch user

[@AndreiGeorgescu-j9p]

Are you guys on the spectrum? You're not in the military lmao

[@TopStrikerMaverick]

So basically you remove the intended functionality of the NATO and just focus on aesthetics. The antithesis of what a tool watch is all about but hey look, it’s thinner!!

[@Vox-Populi]

No offense, but a regular watch strap does the same thing

[@ArcticSeraph]

I know right?

[@razfan]

1. There are single pass natos 2. That way of using a nato defeats the purpose of a nato strap. 3. If you still want to use a nato with 0 pass, there are 2-piece "nato" straps and you don't need that 2-layer strap on each side of the watch. Why would anybody go for this design beats me...

[@WatchCrunchOfficial]

Love you too

[@roepetoepa]

Seeing how you respond to legit criticism with solid points tells us a lot about your maturity man

[@WatchCrunchOfficial]

@@roepetoepa have a better day

[@h_dedu]

@@roepetoepa You should see his other comments. It doesn't get any better.

[@TheeYellowDart]

Hawkrigger "Grappleband Fixed Bar" is a very similar concept and eliminates the excess fold over for those that dislike the bulk.

[@jwm2762]

Lol man, this is literally a copy of the Grappleband with just different hardware.

[@Sokol10]

The point of this Zero Pass is keep the NATO appearance once installed, but without the buck under the clock. This Grappleband, the CNS Paratrooper strap, the "RAF strap"... avoid the bulk, but don't have the same appearance of the NATO strap - after all people buy NATO strap due their look.

[@riocc]

Great and will check it out for casual wear. However I use natos when I need the intended safety it’s designed for, I.e. when I go diving, and it’s already saved my watch at least once. But as said, will demo check them out.

[@artbanks27]

This sacrifices function for form, i guess it depends on which one is more important to you.

[@yuxinwu3755]

The definition of solving a problem that doesn't exist

[@grit1679]

The Watch Steward has been making a strap basically like this for ages. It just doesn't have the loop keepers and instead has an MN clasp. But still, pretty much the same thing.

[@adam_ncl]

I was thinking this. I’m all for more cool options, but nothing has been “invented” here. A pre-existing idea has been adapted to apply to NATOs 🤨

[@Unclejona]

You lost me when you said it didn't do the function of what the Nato strap was designed to do but keep the look.

[@paulandress6358]

I just got my honey Dijon nylon in the mail and I LOVE it! I’m using it on my white dial Hamilton Khaki Field Expedition. It’s a perfect match. The mustard strap matches the faux lume on the hands. I had completely given up on NATO straps even though I love the look. Even a single pass feels weird on my wrist. I don’t care that the zero pass loses the feature of staying put if you break a spring bar. I don’t worry about that with my other 20 rubber, leather, and metal straps. In 50 years of wearing watches I’ve never had a spring bar fail. So why would I worry about it with this one? Max, you’ve created a total hit. Way to go!!!

[@RichDunn51]

Ok, but the purpose of a NATO is to ensure even if one lug fails the watch is not lost. Doesn’t this mean you lose your watch now if not side fails,

[@KC-bv9kf]

So what’s the point?! Why not just get a regular thick strap? Excessive length, bulky wrist width, and still failed like any other single pass strap. At least the strap on the BB925 doesn’t have extra length. NATO straps are examples of form following function. This is talk but cannot walk. Who are these meant for? Stolen valor wrists? Disappointing.

[@WatchCrunchOfficial]

Hope your day gets better bud 😂

[@christianmotos]

But the point of a nato is security when spring bar failure occurs. You're basically complaining about a crucial feature of a nato as originally intended. A zero pass strap is not that different from a two piece nylon (looking like a nato). I appreciate the effort but this is fixing a non-existent problem.

[@jameshoey69]

The marine national is the perfect rugged watch strap. The watch sits low, it's super secure and it has a classic look

[@billkallas1762]

I just chop off the extra loop on a NATO strap and turn it into a pass through. I can never find the design I like on pass throughs.

[@TheFlyrodder68]

Folks, check out the Zuludiver Octopod. It is clean, has no foldovers or hangers, and has the convenience and security of a milled bracelet clasp. Please pass on the ribbed straps because they are stiff and a PITA for exchanges. The standard and elastic straps are fantastic. Brilliant clasp concept.

[@JohnyPhate]

The whole point of this is having those keepers there for the look.

[@TheFlyrodder68]

@JohnnyPhate. Remember that competition is good. The best concept wins. It is what it is.

[@JimLecinski]

yeah but the octopod clasp is overly long, too long for many wrists and long than L2L of many watches.

[@crossen0]

Love this, happy to support you. Just bought two!

[@TheFlyrodder68]

@@JimLecinski Clearly, you've never owned one or handled one in person. Your take is blatantly false.

[@kimchiwasabee]

3years+,you say?? I took my strap to a tailor's,had it cut and sewn. Took like half an hour. I may be a genius.

[@vaclav_fejt]

I've actually worn my NATO's with cheap spring bars so I had that reason. :D And sure enough, a bar did fail once. I didn't even notice.

[@jstrat121]

Totally defeats the intended purpose of a NATO strap……to stop the head of the watch from being lost if a spring bar fails.

[@rs3096]

Max, honestly this looks pretty intricate to put on every morning. Maybe needs some practice. It eliminates the safety advantages of a NATO but is still bulky, only flipped the double layer UNDER your wrist. I would prefer an innovative flat strap under my wrist when working in the office. Most of my NATOs wear good and fill the space under the lugs, so the watches sit very well (better than with single layer straps). I think I recall a similar strap technique (with leather) at a 1940s vintage watch I got offered in Switzerland about 25 years ago. Interesting you had the same idea now. Colors and designs look great and prices are ok too (my NATOS are between 12,- and 200€) Wishing you a perfect start!

[@billbones1000]

I actually do manual labor daily while wearing nice German, Japanese and Swiss watches. I like my watches to be used and aged as functional tools rather than status jewelry . I pop spring bars regularly. I also use my dive watches to dive, and have likewise popped spring bars under water. A NATO is a functional tool for me. This idea is the equivalent of pumping fake motor noise through speakers in a modern Porsche. There will be a guy who loses his Rolex because of this idea.

[@SpencerPhotography]

I always cut the second strap. and I always use a single strap - because if I lose a spring bar - the other is holding the watch in place.

[@brianmsahin]

On the face of it, it's a, cool idea but when I think about it, it doesn't really make sense. We use NATO style straps in particularly rough environments and have to put up with the wierd loop and keeper at the side of the wrist as a, trade off for keeping the watch on your wrist if you lose a spring bar. There's no real point in having that awkward looking piece if you're not going to have the protection. It's better to buy a good standard canvas or nylon strap as it just looks better. Or, cut off the double pass bit or use an original single pass while still having the safety with a bit less bulk under the watch. A good quality single pass or a cut away NATO will not feel flimsy at all. What we have here is a strap that's not very esthetic but it doesn't provide the safety. It's basically an ugly looking strap with no real benefit with unnecessary bulk on your wrist for no good reason.

[@zethcader6478]

Why even bother? Just go and buy a regular strap... This defeats the purpose of a NATO strap.

[@1973HST]

I’m going to point out the obvious: this design forgoes the primary advantage of a nato/Zulu strap - if a single spring bar goes, so does the whole watch. I use natos when out on the water.

[@WatchCrunchOfficial]

did you watch the video? This was mentioned heavily

[@1973HST]

@@WatchCrunchOfficial honestly, I got about half way through before clicking away because IMHO it was all a little ridiculous. I did see that it was mentioned, but I’d already written the comment and still believe it stands. You can buy a regular watch strap made of nylon for a nato appearance if you don’t want the underpass. The whole thing smacks of solving a problem that doesn’t exist, or if you want to put it another way, solving a problem that’s already been solved but doing it in an alternative and inferior way. No matter how you slice it, I wouldn’t consider the new thing to be superior in any way to any of the alternative old things. And it eliminates the primary advantage of the old solution. No matter how I look at it, the new thing doesn’t have a purpose, IMO. And it specifically eliminates a purpose of the old thing. But hey, the world is full of all kinds. If you can sell something to them, what do I care? I’m not buying it. 🤷

[@manuluvshahalia]

Criticism of the NATO strap is totally unjustified. Cutting the extra strap defeats the purpose of keeping the watch away from the wrist to allow ventilation and lessen sweating. Also the watch can be stowed by reverse looping and it provides substantial cover for the front and back of the watch when kept with other items in the bag or pocket. It's the ultimate utilitarian strap.

[@joeyveloso]

Lol. I've had my spring bars fail and the nato strap has saved my watch from just obliterating itself from my stupidity.

[@GhostKon]

I choose any belt type strap like marine nationale, nato, zulu etc for one reason: Safe the watch, so nonsense for that strap.

[@WristUnwound]

After a few days of having it on the wrist its really awesome!

[@brogolli]

bruh just get a 3 ring zulu strap. it’s less thick but you still get the robustness of a nato strap.

[@justinjrr]

I have the Anachronist strap. Like with most things, there are pros and cons to it. My Omega spring bars are pretty sturdy, and I’m a desk diver. I’m not super worried about it.

[@cnaarndt]

Sorry, but all you did is to defeat the purpose of a NATO or Zulu strap. Now if a spring bar breaks, the watch falls off your wrist. Recommend a Zulu strap for one layer below the watch OR the alternate method of attaching a standard NATO that again is only one layer below the watch which also has the added benefit of now moving the strap to the bottom of the wrist versus on the outside, which is just plain annoying.

[@WatchCrunchOfficial]

This is clearly addressed in the video

[@justaguyyouknow7139]

Lol I came up with this when I first got into watches, but natos always looked cheap so i never wore them 😅 I didn't realize this was new!

[@WatchCrunchOfficial]

Great minds think alike

[@justaguyyouknow7139]

@@WatchCrunchOfficial Haha clearly! Good luck with your strap store!

[@searchandsave142]

You’ve totally removed all the benefits of a true NATO type strap. As far as the so called feeling of the strap under the watch I don’t find it noticeable As far as fitting under a cuff you’re version doesn’t eliminate it either being just as bulky if not more so on the sides. A nato isn’t meant to be worn with a dress shirt.

[@rmthull]

The thing I like about the nato is that it puts material between wrist and watch. This stops sweating and sticking. So I simply use the single pass over the back of the watch and the bulk goes under the bottom of my wrist. Best compromise. But nice alternative design. Well done.

[@darrelle.thompson540]

"Never had one fail on me." Everybody knows what's a statement to regret later.

[@s9t.peppers]

Looks cumbersome to take off. I might break the spring bars as I take it off lol. It is a fresh idea though.

[@JOEJHN]

NATO straps are for not loosing a Watch, this strap will not help with that.

[@ericgabriel3902]

I could definitely see a version without the extra metal keeper at 6 (so you could just slide the whole strap through ) work well for watches with fixed springars like for the Tudor Pelagos FXD. No springbars to break, so it would be the perfect use for your design

[@RagnarHoff]

thewatchsteward has done the same with the marine nationale straps. Makes a world of difference in terms of comfort.

[@WATCH-4U]

Very similar to a Marine Nationale as in putting the spring bars over the strap and feeding your hand through less the single pass of a MN..SUPERB invention love it....

[@anthonystevens8683]

Nice one Max, this is a great option for those watches on the thicker side who love the versatility of a NATO. Well done, I hope the sales go well. I'm certainly interested.

[@benedge2202]

interesting design but curious why this is superior to a normal 2 piece strap?

[@WatchCrunchOfficial]

because it's one piece ;)

[@andrewhumphries9977]

You lost me at Seal Team 9😅😅😅…Defeats the purpose of a NATO strap, good job 😂😂😂

[@Onepluz7poroRedmi]

Honestly It looks good I get it why. But wouldn't be an hasle to wear and remove it everytime, just doesn't seem practical to me.

[@PaulVonRieter]

I bought the honey Dijon for my Tudor BB pro. Looks great, but the strap is too Short for my 7.5 inch wrist. Yes, I can technically get to to fit… but then there is an annoying tongue sticking out instead of being folded over. It just looks lame like that. People don’t buy a nato to have it *barely fit*, part to the whole look of a nato is to fold the remaining strap under the final keeper. I will be retuning the strap. I really hope they come out with a longer version for bigger wrists so we thicker chaps can enjoy this product too. (Cause I really do like it).

[@darthbull]

Just received mine today. Have to say this is pretty amazing. I am impressed. Good job!

[@iainini]

Zero Point strap! None of the functionality of a real NATO strap and more inconvenient to wear than a conventional two piece strap. What is the value of a phoney military strap that can't be fitted to a fixed bar military watch and offers no protection if one of the (now exposed) spring bars fails on a civilian watch? Zero.

[@TheProco2020]

Never had a problem with the supposed bulk/height of a NATO, and I wear a lot on various watches. As I type this I have a 42mm diver on a leather NATO/Zulu and doesn’t feel tall or “wobbly”

[@deucecaddy]

I don’t have any issues with the strap running under the watch on NATO straps. What I don’t care for is the extra bulk created by the strap looping up and back through the keepers which this strap sadly preserves.

[@tomkin80]

From the inventor of the siv without holes and the bowl with holes...😂

[@parkerjk11]

Fun idea! It looks like you took the single pass NATO strap and widened the inner loop to allow the hand to pass through. The tradeoff from a practicality standpoint is reasonable (just look at any standard watch strap and if a spring bar breaks the watch will fall), but I think the fact that you have to slide your hand through before tightening (as opposed to just slapping it on your wrist) makes this more of a difficult sell (Apple does this with their elastic bands, but now there is the added complexity of tightening it down). Could you have achieved a similar aesthetic result (and I guess conventional result if we're considering the weight distribution) with a conventional 2-piece fabric strap by just doubling the layers?

[@kbeightyseven1783]

It has the downsides of both the nato and a normal strap! I'm not sure I see the point in this

[@WatchCrunchOfficial]

We wanted to keep it to one piece and retain the nato aesthetic. There are more additions than just lengthening the strap if you look closer ;)

[@chefduane3742]

Personally the reason I like a NATO is because of the functionality and security. I do a lot of camping and bang my watch around. And IMHO the Achilles Heel of a watch is the spring bar. If that breaks you're screwed. I lost a nice watch that I really liked do to that very reason. I like the NATO's security. (I've also stopped wearing an expensive specialty 'field watch' watch for that very reason. Timex Expedition Indiglo for me now when camping). Your single pass is interesting and probably worth trying so I will take a look at it. And your honesty about the potential drawback of the zero pass is much appreciated. But, if you have a thin enough traditional NATO woven nylon strap the double pass under the case back should not be an issue, eh? However, innovation is always a good thing and I applaud you for your ingenuity. I wish you much success.

[@andrewmillican460]

This literally serves no purpose... If you lose a spring bar, you can kiss your speedy goodbye...🤠

[@squarestanley]

This concept is very much like The Watch Steward elastic straps in a more traditional material.

[@Unsound_advice]

Damn. Nick Mankey Designs Hook Strap.

[@WatchCrunchOfficial]

I'll have to send Nick a message!

[@Unsound_advice]

@@WatchCrunchOfficial 😂

[@jc.baptiste]

I think it largely depends on the watch. I have no problem at all with the double pass on my watches, it barely shows. Also, the fact that it's a bit upward removes the problem of the crown scratching the hand skin : it gives more flexibility to the hand, especially when I am physically active. Finally, I appreciate the fact that I can change the strap without touching the springs.

[@bbuck1bbuck1]

Okay well if it’s not a problem for you then you won’t buy it. I mean.

[@jc.baptiste]

@@bbuck1bbuck1 Yes. It's a debate on NATO and as the majority seems to not like NATO design, I thought I would share a different opinion and defend it. Don't take it as a criticism or an agression for the project, anyway, just reading at the comments, there is obviously a market so it's going to work. We all have a choice now. Just a gentleman talk, thank you.

[@JoeyPolycarpo]

The primary function of a NATO strap is to prevent the watch from being lost if one of the spring bars breaks. In this “No pass” system, this factor is lost and we have a watch strap without this functionality. I don’t know if it’s worth it.

[@dangramit]

They look great Max - best ideas are always simple! Be good if David (at ST) could ship direct for your UK customers - is that a possibility?

[@WatchCrunchOfficial]

Yes I will talk to him about this if the launch goes well

[@datboi__]

just buy normal straps?..... like i really don't see the appeal. you are just getting a thicker watch strap without any of the benefits of a true nato strap... if you just get normal leather or fiber watch straps you have the same thing in a thinner package. also, it took 3 years to make this?!?! could've been done in like 3 months tops lmfao

[@videoaccount5676]

So cool, I have always wanted the look of a NATO with any of its advantages.

[@ajgross67]

I would love a zero pass leather strap for the FXD. Would you consider doing removable hardware to make it fixed lug compatible for the future? Look at what Erika’s and Nick Manley designs do for fixed lug compatibility if that helps

[@WatchCrunchOfficial]

We definitely prototyped it, will keep your comment in mind, thanks!

[@kabirdas1976]

Yah, more options for the FXD would be fantastic

[@TYPEV3]

Thank you for this comment. I was on my way to purchase the grey one for my FXD but glad I didn’t blind fire the credit card trigger!

[@altemose_prime]

I love NATO straps. Plenty of manufacturers sell two piece NATO type bands.

[@Masty13]

Would love for someone to design a nato strap where the “bulk” resides on the underside of the wrist rather than on the side. Especially for a small wrist like mine where you have to tuck the end of the strap in that extra bulk above the 12 o’clock looks unsightly when you’re looking at the watch imo

[@TheeYellowDart]

Use a single pass NATO and wear the watch lower on the strap.

[@roy_geebz]

I love how easy it is to change nato straps for different looks, I love knowing that 1 missing spring bar won't drop my watch, but these aren't essential for everyday. I do congratulate you on the innovation shown here in such an established form factor of a wristwatch. I'm looking forward to giving one a go 👌

[@bobsyouruncle113]

I literally had this idea after buying a Nick Mankey strap and couldn’t believe nobody had done it. Thank you for making this!

[@WatchCrunchOfficial]

Cheers!

[@keesmeeuwsen2786]

I just ordered myself one. Nato straps were designed to be used on watches with fixed bars. Like the legendary Rolex Milsub or the modern day Tudor FXD. So, without acception, these different options are all for people who just want the looks of a nato strap. Therefore discussion about functionality is redundant.

[@varthdader12]

Nick Mankey has entered the chat....hook straps are different but similar design with nylon. Curious if you've ever crossed paths? You've crossed swords as the competition now! Cool idea Max!

[@justthisguyyouknow42]

Yes this immediately came to mind, they've married an NMD hook strap with a nato material, buckle, and keepers. Interesting concept I guess.

[@nickmankeydesigns]

You rang 👀

[@nickmankeydesigns]

@@justthisguyyouknow42 something like that! I'm seeing quite a number of differences. But the open caseback concept is definitely the way to go.

[@WatchCrunchOfficial]

Nick in the house!! 🙌

[@justthisguyyouknow42]

@@nickmankeydesigns yeah the way you put it in is very similar, making a big loop for your wrist and then bringing it in from both ends.

[@wheel1775]

I do like the fact that the watch strap isn’t resting on the case.

[@JesusChrist-iz7fl]

Imma just make them like this so I don't have to waste my money on your company 😀 thanks fir the design.

[@HL-zh7qi]

damn that looks so good it makes me want to get a speedy just to put it on a leather nato like yours

[@WatchCrunchOfficial]

😉👍

[@EricMichaelLP]

People are angry because he has removed the functionality of the nato strap (he even mentions this) but kept the design and made it “look nicer”. He did what he set out to accomplish. He didn’t say it was made to work exactly like the nato strap…

[@3Dogs1CatandMore]

This is so cool! It's a very interesting design. I just got one to put on my Garmin watch.

[@D3Vlicious]

Would love to have a version of this where I didn't need to remove the 12 o'clock spring bar.

[@kevinong1306]

I completely see the purpose of this strap, ESPECIALLY for fixed bar watches that have no risk of having a spring-bar failure. Ignore the detractors, Max! The Zero Pass straps have purpose!

[@jasonevans1459]

I use my double pass natos as a single pass, it's simple although I think your idea is a winner 👍

[@WatchCrunchOfficial]

Thanks Jason!

[@CanttReed]

Yooooooo! I just got my zero pass in. I am not a NATO guy. I have always wanted to be and could never find anything that works. Obviously the function of a traditional NATO is out the window, but I am also not storming the beaches of Normandy. It looks and feels so awesome! I will be ordering one of every color and I will be begging for more colors! Awesome product.

[@watchmedicine7747]

Congrats man ..Something innovative and practical …

[@WatchCrunchOfficial]

Thanks brother 🙏

[@jeremyestevinho9425]

Congrats man !!!

[@Calwah]

I love this. But the shipping to Australia is far too expensive. $66 AUD just for shipping

[@WatchCrunchOfficial]

just changed it to a standard $35 for international

[@anthonyonline4740]

@@WatchCrunchOfficial do you understand the concept of exchange rates?

[@tioo5265]

$35 for shipping, skimming money from the failed strap and shipping. Yuck fou. T)

[@younusimam-thesalamproject6340]

Great idea. The problem is you will need strong springbars. My brother who loves NATOs has had his break several times, I had to get extra thick ones for his. You should make long straps for wearing on top of coats and jackets in the winter. It is surprisingly useful here in Canada

[@WatchCrunchOfficial]

Thanks, good info

[@DC-uf6ve]

You've invented..... a normal watch strap. You eliminated some problems but completely overlooked on your watch and a nato that a tucked big lump of strap at the end is the naffest look out there, like abysmally bad.

[@WatchCrunchOfficial]

Thanks for your opinion

[@DC-uf6ve]

@@WatchCrunchOfficial Thanks for inventing a watch strap. Do we have you to thank for inventing time also?

[@matthewdavis8199]

The infomercialesque format was a bit cheesy, but I ordered a Ron Burgundy for my 14060, and a Slate Grey for my son. Best of luck to you!

[@mrcharles2014]

There's a way to mount a NATO strap with only "one" pass underneath without compromising the integrity of the strap. I will try one for "fashion/comfort only" and to support the channel. I also respect new ideas.

[@westonvanpetten3168]

This is a great idea! Will work great on my thick cased chronograph

[@friskjidjidoglu7415]

I do this already with my CNS “Paratrooper” straps

[@nickmankeydesigns]

Neat! 👏 Kudos on bringing a fresh idea to life. It's definitely more challenging than it seems!

[@WatchCrunchOfficial]

Thanks Nick! Love that we had similar solutions with different aesthetics. The community needs more innovation!

[@jhandal311]

Got mine on the way for my tudor 925 ! Great new option , good price too !