What is Branded Content?

Creators Lauren Fairweather and Will Shepherd, explain what branded content is and the benefits of creating it. They also share when you should start looking for brand deals (sooner than you think!), and how their own audiences reacted to brand deals on their channel.
Check out Lauren's channel ► / devilishlypure
Check out Will's channel ► / shep689
Learn more about Famebit ►famebit.com/
Subscribe and hit the bell to see a new video each Tuesday.
Subscribe here ► goo.gl/So4XIG
► Get step-by-step instructions: goo.gl/fBzr7

[@DancersGlobal]

Thank you for this! I'm really looking for ways to partner with brands, so this series came at the perfect time!

[@STEPONECLUB]

Thank you for amazing content. It is truly helps me to create my videos, to think different, to think more about my audience, to make more for my audience. Thank you for helping me and all the creators all over the world. 🤜🏼🤛🏼

[@GraceReport]

I need someone who looks at me the way she looks at Chris.

[@isaidstream4547]

You suck at cooking

[@skyywalker5590]

lol I was thinking the same thing 🤣🤣

[@DjDestructor]

Cuando la vi a ella, me acordé de mi ex, hhahaha porque se parece un poco y me hacía esas miradas

[@brianfoster2203]

isaid streaRe Ed m

[@brianfoster2203]

isaid stream Red Arrows

[@mrskayhillman]

This was such a great video and a great way to explain branded content!

[@candelamorales3682]

The naturalness and transparency with which you show the "Branded content" is a key point in the success of the collaboration, since nobody wants to see falsehoods

[@LaurenFairwx]

I had so much fun working with Will and the team to make this! Thank you so much for inviting me to be a part of it.

[@Whitney_Sews]

So cool to see you on this channel! Loved the video :)

[@LaurenFairwx]

Thanks, Whitney! :D

[@hieudo1893]

Lauren Fairweather you biet nam

[@SalmaTheChef]

Very helpful information. Thanks :)

[@barbnorton]

That helped! You both explained it well. It’s way beyond me now, but at least I know what it is! Thanks a bunch.

[@ROWaterSupport]

Thanks for this knowledgeable video.

[@JoseLCherrez]

Thank you guys for the video! Now I am in and ready.

[@todorelojconfernando]

It's something to keep in mind as my channel grows, thank you for the great tips😊

[@lordcoyote2000]

Lauren is such a talented and creative content creator. She's also a kind and thoughtful person. I'm so glad you worked together.

[@LaurenFairwx]

Aww, thank you! Making this series was such an amazing experience and I'm proud to be a part of it.

[@funnypicstube6052]

Thanks so much for this informative video!

[@TravelTipsbyLaurie]

How do we know that the Brand Connect email is from KZbin?

[@Lumos19Studio]

Thank you for these amazing tips it will help me in the future if all goes well!

[@JaredHoff]

Great video! Both of you come off so natural and authentic.

[@Underneaththebottle]

This is a valuable video! Thanks 😉👍

[@MariamEmetumahVlogs]

Thanks for sharing

[@jelroseleyran6863]

This video is very helpful.thank you.

[@CraftingwithCass]

I'm excited for when I can do my first branded video!

[@HawaiiASMRNatureRelaxation]

Excellente façon de gagner un peu d'argent afin d'offrir des vidéos de meilleure qualité car les effets spéciaux ainsi que les sons et musiques ne sont pas toujours gratuits. De plus, s'occuper d'un channel prend beaucoup de temps et on doit souvent être connecté le weekend et le soir au lieu de se reposer et de passer plus de temps avec nos proches. Ce système nous motive pour être plus présent ou pour trouver une personne qui puisse nous aider à gérer nos channels quand on a besoin de prendre du repos. Là, je parle pour moi, et certainement d'autres personnes, car je suis obligée de travailler pour boucler mes fins de mois... et c'est difficile de gérer ces deux activités. Merci pour cette excellente vidéo, Liane

[@MadalinaZbranca]

Indeed, smaller channels tend to have a closer knit community rather than bigger channels. At least this is what I'm trying to do on my channel. Actually, I want to share delicious vegan recipes and I want to show that being vegan it's not hard. But I don't think that I have to worry about brands right now, but about growing my community and improving my channel. Oh! And I totally agree that working with a brand doesn't mean that you have to forget about your values and ideas. For example, I would not support brands that promote animal products (for food or other uses). Kind of the same thing as subscribing to other channels. It should be done for the content, not for the numbers.

[@dr.debeshkumarmondal]

This content is really helpful for making branded content.

[@AAvfx]

Love this video, sweet people

[@LaFamiliaCarranzaVlogs]

Very helpful video. Gracias !

[@DKAGAMINGART]

Thank u 4 sharing..gonna be hard 4 us small channels ,but won't give up! #positive

[@dubbing2744]

Nice ueseful info.. Thank you.

[@PeeMadeFamily]

I was afraid as well I was not thinking of brand/sponsorships in a way I should’ve! Like we actually bring our audience deals for things they like already 😊 4:28

[@PeeMadeFamily]

This was great insight in a great time frame as usual ❤ 4:55

[@RazaiArt]

Thanks 👍👌

[@ClaudioCurvelo]

Nice content guys!

[@user-hh5lg7yg9g]

Thanks KZbin & Creator Academy

[@PeeMadeFamily]

Recipes are a lot of work and I’m so excited to create great meals for brands 🎉🎉🎉

[@rohenben7574]

It’s mean your brand is that?

[@YourEmpressEnergy]

Thank you for this clear and easy to understand introduction to Brand Connections. There's so many new and wonderful features coming out for creators. That means learning curves for each of them. The information provided took some of the fear out of moving forward with trying this. ~Laurie ☮☮❤❤🙂

[@BooksSun]

*Thank you so much*

[@GoGreenYes]

when we work together with the sponsor of a product, can we still monetise the video?

[@sistersherrilynn]

Do you have recommendations for camera equipment?

[@YoCaZei]

Great info, thanks‼️ We subbed, 👍, and 🔔. Thx‼️

[@heryana123]

Tanks you information details 🙏👍

[@youtubeyoutuberrahulkanauj2879]

Very informative idea for me

[@Alinushalawa80]

thanks so much of information

[@CandyAppleBlue]

I absolutely love Laurens eyeglasses! Those frames are so cute! Another high quality and informative video from the KZbin Creator Academy that we all can learn from. Thanks guys!

[@LaurenFairwx]

Candy Apple Blue Thank you! 😊

[@kevinmitchell2138]

I’ve always found the word ‘eyeglasses’ strange. Aren’t the just ‘glasses’? Anyway, yeah, they are ace!

[@TubeMusicEdm]

Awesome video!!

[@englishstepbystep1489]

May i create videos with the help of text or lessons which is provided and developed by others. I don't know whether they have a copy rights or not. Please tell me about...i only use their textual content, is it allowed?

[@maheshtechme305]

Love This Information 😍

[@dosenswasta]

Thank for this vidio.

[@IntrikTV]

Thank..

[@domnakseuksa670]

I hope it will help me a lot.

[@AstroRekha]

Thanks

[@user-mamylidetkinef]

Thank you

[@ThinhNguyen-gi3ff]

thank you

[@caseykittel]

Do I have to disclose to KZbin or my audience if a company sent me product to review - even if: - I send back the product when done - they did not pay me - they did not require me to say anything positive about the product?

[@diyonchefprak1512]

Wow amazing 😊👍

[@MichaelBabaoKuyaPotato]

I'm excited 😊❤

[@PeeMadeFamily]

I’m so excited I’ve e waited for this feature since I started creating content in 2019 🥹😊🥰 Thanks KZbin ❤❤❤

[@Bacari]

Merci beaucoup....

[@razabadass]

Thank you :)

[@sonrixx6199]

So I should enable the feature

[@AnymMusic]

what about a series for musician youtubers?

[@ZkyKaboa_Garut]

pertama gabung ke brandconec berapa ya kira kira untuk bandrol harga kita,soalnya aku baru mau mulai

[@angkorprimatestv]

So lovely video

[@IsabelMungo]

Thanks hope to get some brands intrested in my content too, would love to open more free toys!

[@Mila.Knitting]

Спасибо! Мне понравился ваш формат объяснения. Доступно и интересно. Хочется уже по сотрудничать😀👌🏻

[@narbutowicz1]

thanks :}

[@WadaGames]

Really hope KZbin become my fulltime job 🙁

[@AstridBerbagi11]

Trima Kasih 🙏🌹🤗

[@oiseauxlinee]

Good jobs 👍

[@Duniakubermain]

why is my video no one to see?

[@worldbd9582]

Nice .................

[@UNIVERSALAMBIT]

Does KZbin charge to create a brand channel or is it free? If yes how much? What's the process? Please share the details or make a video with this content. Your help will be appreciated.

[@youtubecreators]

Hi there! What do you mean by brand channel? We encourage you to create a regular channel and build your audience there, whether you're a brand or individual creator.

[@simonevilaca1298]

amei saber pois estava com medo de parecer me vender obrigado

[@BizAndBeyond]

branded will be great always

[@LaHistoriaDelTodo]

no me llama ninguna marca :C

[@BunekaodeJesus]

Parabéns! Muito bom! Estou ficando empolgado em conseguir parceiros para meu canal.

[@ThatTCAT]

I'm not sure how to integrate this with my content, being that I animate comments and channel names 🤔

[@LaurenFairwx]

That TCAT You know your content better than anybody, but if you didn’t want to incorporate the brand into the video itself, how about a classic “this video is brought to you by” shout-out at the beginning like you sometimes hear on the radio or on television?

[@kabardanhiburan4797]

Oke siip

[@chaquesoirunehistoire]

C'est intéressant cependant l'affaire n'est pas si simple ...comment susciter l'intérêt , et doit-on attendre ou plutôt démarcher ?

[@GhanaianNomad]

I hope to land a brand deal soon

[@betumtum]

Donde puedo aprender en español

[@theaudiobookaficionado]

I love Lauren

[@LaurenFairwx]

Aww!

[@cliffordrogers2734]

Nice Video

[@MadhurPulekarPictures]

When did brand contact me and how? its been more than 10 years on youtube now

[@NotAustinn]

Hi

[@TravelHere]

Excellent video. I didn't do brand deals yet but I hope soon! I almost have 6000 subscribers.

[@SmallBizGeekUK]

This entire video itself is branded content too - it's promoting KZbin as a commercial endeavour for creators. Perhaps we can call it meta-branded content. Haha.

[@attackLive]

I am not paying my bills this month :(

[@Krthaspecialist]

Pay well?

[@xaveryhacktrough7965]

how

[@LazdanAdam]

Videolarda neden türkçe dil yok

[@chasitysadlove9959]

What happens when it says u are no long eligible for branded content

[@chasitysadlove9959]

On Instagram

[@gunahkardahi2713]

VIDEONUN TERCUMESINE NECE BAXA BILEREM?

[@partiejah8569]

Welp I got mines banned 🤦🏽‍♂️

[@HamzaHarb27]

Helo

[@GYM_FITNESS_BODY_ABF]

I am new to youtube And I want to become a high-profile Republican channel What you advise me to do ♥

[@hannahbonanza1075]

Sponsored by Avacodo??

[@3BrownBear]

Was this branded?

[@naveenkumarc7081]

Yes KZbin is that brand

[@dalilasmail5708]

SW

[@mamadeebuildsahouse]

where do we sell ourselves to brands?

[@youtubecreators]

Check out Famebit.com as one option.

[@bigfamilysmile2508]

👍

[@TamimMorshedKhan]

meu....my videos 😒 HOPE YOU GUYS WILL LOVE.