What's New in Pega Customer Decision Hub '24.2

In this conversation, Matt Nolan, Sr. Director of Analyst Relations and Market Intelligence, and Shoel Perelman, VP Product 1:1 Customer Engagement, Decisioning & AI, discuss the new features and enhancements in Pega Infinity '24.2, focusing on the Customer Decision Hub. They explore the strategic emphasis on marketing capabilities, the integration of generative AI to enhance brand voice, and the introduction of tools like Reach Explorer and Message Stream to streamline marketing operations. The discussion also covers the integration of Python models and cloud-native data solutions to improve data accessibility and decision-making processes.
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See What's New in Pega '24.2: pe.ga/3YJ5PX9