When Your New Watch Designer is a Rockstar

[@WatchCrunchOfficial]

Join the discussion at WatchCrunch: www.watchcrunch.com/Max/posts/when-your-new-watch-designer-is-a-rockstar-42913

[@BrittPearceWatches]

I really like this! Good looking watch! It kinda reminds me of a Serica! But man, WHO WOULD TURN AWAY WATCHCRUNCH?!?!?!

[@WatchCrunchOfficial]

Yes, like the new serica diver GMT... It's like one mind 🤯😂

[@trdartz]

Almost went and bought one but the macro and non traveller gmt held me back. Outstanding appearance though

[@waltersjohn6339]

Yes, this is a gorgeous piece. However, I would not purchase another Yema watch. My experiences with the brand have been pretty bad. Like most watch nerds I have been impressed by the beautiful designs. So much so, that I purchased the Navygraf and the Superman Heritage simultaneously. Long story short is that I wound up returning both ...one for a refund, the other I returned twice for "repair". (and it still is not working properly). On each of those occasions I found the folks in customer service to be contentious at best. One will find many online comments to the effect that poor customer service is merely a "French thing". Well, I have dealt with other French brands like Baltic and LeForban and I have found their customer service to be stellar. I get it. It is a new brand trying to play with the big boys by producing their own movements. They are to be admired for their ambitions and zeal. Growing pains are expected. I don't know anything about business or marketing. But as I see it, until they they master quality and durability the people in customer service should be bending over backwards, forwards and sideways to make things right for their customers. At this point in time I can only consider Yema a glorified fashion brand trying to move a lot of merchandise.

[@WatchCrunchOfficial]

Sorry to hear...Thanks for sharing your personal experience 😕

[@TheCalibratedWrist]

I've had the opportunity to handle, photograph, and review a number of Yema's releases over the past two years. Some were prototypes. Others were production models. I even bought one. In fact, you use one of my photos in this review, lol. I certainly agree that they have turned a corner on design and are making moves toward vertical integration. Like all brands/companies on the move, growing pains are to be expected. Calling them out on issues like QC and customer service is important--for consumers and for the brand. Their aesthetic really speaks to me. I wish them well in this journey and I hope they respond to these critiques positively and continue to improve. Great review, Max.

[@Tenebruseuh]

As a frenchman I really love Yema and their design. Pulled the trigger for a Yema GMT last year. Straight off the box, GMT hand issue, GMT system seems broken, the GMT hand was jumping back and forth with an awful feel. Sent it back at my own cost at the factory, came back with the exact same issue. Sent it back again, and then the GMT part was finally fonctionnal but.. hour hand misaligned ! That was the last straw for me, sold it.

[@WatchCrunchOfficial]

Sad 😞

[@TonioToutBeau]

same here they tried to fix 3 times

[@Demirel32]

Have a look at Serica! Great movements excellent design. Specially the 8315

[@MeestroDavid]

Glad you pointed out the customer experience-truly the worst you’ll ever endure. Buy anything else. These just aren’t good enough to risk dealing with them after the sale.

[@andreimadasov4955]

So true, Yema sucks balls when it comes to customer service and QC. If you are unlucky to get their watch and it craps out they will either totally ignore you or it will be an endless email chain in hopes that you will eventually quit. Even if they will accept that it's their fault Yema will ask you to pay the ridiculous amount for the return shipping (they promised to refund the shipping if they determine that the issue is their fault). A friend of mine decided to go till the end, agreed, and eventually got back the watch in exactly the same condition he sent it with an issue still there. As you guessed no refund for shipping either. It looked like they didn't even touch it, just repacked it and sent it back. When confronted, they responded that they did all the necessary service refusing to elaborate further, and then just ghosted him. The point is to spend your money elsewhere, they sell overpriced horribly made watches that have no cover post-purchase. The only other brand that can rival their crappy CS and QC is Dan Henry.

[@wdou451]

yema's fan base are all BDSMs. "oh treat me like a peasant, sent me questionable watches that are pretty on the outside but faulty on the inside, then ignore me when asked about warranty."

[@KC-bv9kf]

Same with Serica. Not even entertaining heavily discounted ones. Served them right to be targeted by Chinese homages.

[@JosephsCoat]

I’ve actually had good experiences with them and their customer service

[@eggsII]

I’ll be curious to see how your watch operates over time. I bought a watch from them. It had terrible tolerances. When I reached out to them, they just didn’t respond. Took my money and ghosted me with a crap product. I’d love to see a follow up video after 3 months of ownership/ 200 hours of runtime…

[@mr.stinker9335]

I got mine 2 weeks after launch. Have been very pleased. Beautiful watch. Have had zero issues.

[@Marrakesh940]

I am so glad I watched this video. I was about to pull the trigger on the Superman Heritage GMT Bronze, but after hearing about the QC and after-sales service, as well as reading comments - no way am I purchasing anything from the brand now.

[@jgbirot]

Movement clearly inspired but not based on ETA. This Navygraf is really great and it's my 15th Yema (among them, 8 divers). And nothing to complain about their in-house movement (I have 2 with Yema 3000 and 4 Yema 2000). A lot of progress in QC and customer services those last 2 years (and I had the chance to visit their new factory so I could ask everything I want about QC). Yema is sitll a family company, not a big one. And they are about to deliver their Micro-rotor new movement, design by a famous french-swiss watchmaker Olivier Mory, with 80% made in France (bridges and plates from their own manufacture), which is a very cool challenge.

[@speedmaster6781]

I agree. I have this watch and the Superman 500. Both running at 0, 295 amplitude and no beat error. The customer service experience I have had has been fantastic.

[@lorenzomasia9024]

th caliber base is an MPB1000 and it is French. The other inhouse caliber are CMM10 CMM20 and others.

[@jgbirot]

@@lorenzomasia9024 MBP1000 has been replaced by an upgraded in-house movement called Yema 2000. Yema3000 is the GMT version. No more MBP1000 since then. I have two recent Navygraf, this GMT (Yema3000) and a bronze one (Yema 2000). I only have one Yema Superman with an MBP1000 (Yema Bronze Blue "Maubydick") and 4 with ETA, Sellita or Yema 2000. All my other recent non-superman Yema have the Yema2000 3 hands movement (except for one with micro-rotor CMM20). And I am waiting for the brand new CMM 10 bronze Superman which is not in delivery at this time. All the "Marine Nationale" mechanical Navygraf have Yema2000/3000 at this day.

[@RobinsWatchJourney]

I bought the Yema Superman Bronze GMT with the 3000 movement. I had to return it twice, first because of a problem with the date and second a problem with the GMT hand. Both times I found the process VERY EASY and the watch was returned repaired relatively quickly. The watch has performed well since then with no other problems and I enjoy wearing it.

[@SarimBawla]

NEVER buy a Yema. I bought a GMT from them, 1450 dollars, and it didn't work when I got it. When asked to fix it for me, they said I'd have to send it back, and get it in a "few" months time. Brand new watch, needs an additional "few" months because they couldn't do the simple effort of making sure to QC test it before it leaves. Would strongly urge not to buy, plenty of better options for a lot less money.

[@corychecketts]

I had the exact same experience.

[@kristiangustafson4130]

I have two Yema (a Superman Bronze and a Spacegraf) and I really like them both. Service has been good on both counts. I would buy another.

[@TheBimmer74]

I wanted to by the Flygraph but I have heard nightmarish stories about Yema quality and customer service. I didn't want to take the risk so I went with Zodiak.

[@WatchCrunchOfficial]

Good to know!

[@floridaman727]

You are correct. It’s worse than Hodinkee customer service

[@cecilyau4440]

Good call. I already commented earlier on Yema’s trash customer service. At Yema’s inflated prices, there are at least a dozen other brands that are better.

[@dgdave2673]

I recently bought a Yema Classic 017 ( almost looks like the Junghans), it’s been performing good, I had to regulate it, but now within -20 sec a day, don’t have a timegrapher, so I do it by trail and error.

[@garychowhm]

I owned 3 Yema and I absolutely love them… they look different from the traditional diver watch… they have a vintage vibe on all their watches…. Old yet modern. I love the superman 500 gmt, I love it.

[@albertoalvarez1924]

I love that you have done a report on this watch. I think it is a brand, especially in its high-end diving range, for enthusiasts and nostalgic lovers of the sensations of the past. I have a Superman Heritage special edition with eta 2824 Elaboré Grade and it works for me at +3/5 seconds. I fell in love as soon as I saw it-precious bracelet- and when I received it, I felt when I put it on all the authentic and special touch of being in another era. I don't think many brands give you this. It is also true that it is perhaps his most representative watch and it shows a lot. Excellent experience for me so far. Greetings from Granada, Spain.

[@mfrankel8321]

I have the predecessor model to the Yema Navygraff GMT. What I like about the new version is the applied indices, two-color bezel and yellow GMT hand. What I like about the previous version is the size (slightly larger at 39 mm) and slimness (clearly smaller at 12.7 mm). The design is great, but I have no complaints about the older version. With regard to the movement and accuracy, the Yema 3000 in house movement is working extremely well at +2 seconds per day. It quickly became the favorite watch in my collection, and I think this new version will be similarly excellent.

[@WatchCrunchOfficial]

Nice to hear your positive experience with Yema!

[@michaelfierman3256]

This is very good looking Max. I hope you really enjoy it over the summer. One thing i'd worn you about this particular case they are using: The crown threading easily gets stripped. Just be careful ( as I'm sure you already are), but more careful when screwing it back in.

[@stevem3556]

Excellent video. The close up shots and amazing detailed review. I'm sure after this video, they will happily lend you out any of their catalogue.

[@CombatRat]

Yema has some nice looking designs, and I do admire them trying to produce things "in-house" and in France. However, I would not consider buying a Yema given the horrible QA/QC and customer service that has been discussed. A brand like Yema must understand that their product is only half of the equation. Customers are also putting their faith behind a company with little track record. Right now, seems that it would be misplaced faith.

[@acethis]

I bought a Yema Navygraf 2 years ago and it has been a mixed experience. The case is rather flat but the female end links flairs out too much. It doesn't drap down at the lug ends, thus wearing a bit large for my small 6.25" wrist. Bracelet tapers well, from 19 to 16 mm. My bezel alignment was off and still kinda irritates me (am a somewhat OCPD type). The movement was slow by at least 25~30s/day in the beginning. Somehow, it magically improved after some run in period to -2~3s/day. I like the Yellow Hands and Orange Indices as it's unlike any other. Overall, there are some hits but also misses.

[@derekjdoug]

I have the same Navygraf model. Interesting how much the design has evolved in a short amount of time...I've always been of the opinion our edition is somewhat stark and toolsy looking (especially in contrast to the reviewed model). Mine is actually about 25-30s/day fast, but will fluctuate depending on how it's stored...I've wondered if the accuracy has improved with the updated movements, or if mine was just especially jostled on its way from France. Anyway, I came here to say that my bezel is INCREDIBLY tight...always wondered if that was intentional!

[@acethis]

@@derekjdoug Yeah.. as I mentioned. This model has a couple of hits as well as misses. If only they could get their build quality somewhat more consistent. My bezel turns ok, just the alignment irritates the hell out of me.

[@davidwarburton8890]

The NavyGraf is a very smart looking watch. I've had a Superman for 3 years; still looks and functions great.

[@StagguhLee]

Thanks to this video I’ve learnt 3 things: 1. Yema made a lovely watch 2. Their customer service is bad 3. They told WC to go away rather than take it as an opportunity to promote themselves They seem shortsighted. The comments have put me off the brand completely.

[@viriya24]

I also bought this model. It’s too gorgeous! I agree with everything in this review and thought that mine might be the only one with a bit loose bezel. I am now used to the bezel and find it more acceptable. I wear it almost exclusively with the parachute strap. It’s super comfortable and pairs extremely well with the watch dial and bezel. ❤❤

[@threethrushes]

I wonder if the Yema CEO is going to read this comment thread. Sounds like an angry mob about to storm the Bastille!

[@WatchCrunchOfficial]

LOL 🤣

[@johnnyyuma7337]

Oh, Yema's legendary customer service

[@WatchCrunchOfficial]

Eeesh it's true

[@thegorn]

Sacre Bleu!!

[@KC-bv9kf]

Legendary is usually reserved for great things, lol.

[@manueljnegrete5048]

My experience with Yema was the purchase of the Rallygraf. I really enjoyed the watch and had no issues with it. I sold it mainly because I purchased a few upmarket pieces and had too many watches and prefer mechanicals which the Yema is not.

[@seanc5827]

Yema is mechanical

[@Highproclass]

I’ve been fortunate and so has my brother in law - both of us are blessed to have a watch budget and enjoy Rolex and Omega but the time period in which the Superman was created is my favorite decade (pre NEO 70s) and I bought the Superman a few years after the QC mess - and then my brother bought the same one. Both watches are excellent QC has been fine…purchased mine in Europe and the quality I got was outstanding. I’ve watched Yema and they’ve come a long way not to mention Americans (I am American) talk about this brand differently than Europeans. Baltic and Yema and Serica (even with the issues) and Le Forban even are celebrated and respected in Europe. I’m back in the states and it’s interesting to hear American watch guys - you can tell they haven’t traveled a lot. Sheesh even Steinhart in Germany 🇩🇪 is respected as a legitimate Swiss brand in America it’s frowned upon from what I can tell.

[@chrishennemeyer7276]

In my experience with two of their watches, the designs were never the problem. The quality and customer service were the issues.

[@NYKnickas]

Great video. IMO A+ on colorway. What pulls it together is the Navy theme and that parachute strap. Besides that the whole watch is, how do you say boring. Definitely not worth a G. The other Yema watches featured here have so much character and distinction. Every single one of those could get my money. But this one's not even a true GMT at that price point.. Gotta give me somethin.. More like $600. $700 hard maybe.

[@ddr80]

cool watch! I'm also interested to see their chronographs such as the spacegraf slide rule watch or the navygraf or speedgraf

[@alwayspooh1588]

The Yema looks really nice. I especially like the box the watch comes in!

[@paolofaresin]

I’ve bought my first Yema a few months ago: a limited edition Rallye 5 Turbo chronograph. Love the watch, zero problems. Sorry to read the bad experiences of many buyers and hope Yema makes a step further as a Brand by fixing QC and Customer service issues. As I’m a backer of their new microrotor watch, shipping soon alledgedly, I have to tell that there have been some communication shortcomings in these months and there’s work to be made in this area too, I believe. A part from that I’m totally satisfied with my first Yema and find it better than expected. Looking forward to receive the Wristmaster MR.

[@AndreiLucaa]

Any updates? Would love your opinion on the wristmaster

[@paolofaresin]

Hi, I’ve received the Wrsitmaster Micro-Rotor about one and a half months ago. The watch is beautiful: slimmer that I immagined, great case,dial, movement finishings. But It had stopped after a few minutes of wearing it, so I had to send it back to France the next day. I was very disappointed but knew that many Wristmasters were having technical issues and needed immediate servicing. I got it back in two weeks and the servicing process was simple and I feel I was treated with great attention… of course, after one and a half years of waiting. Now the watch is running smoothly and I’ve been wearing it since then. This is an ambitious project for Yema and besides some delays and consistency issues in communication and QC that need to be solved , I feel very satisfied to have a beautifully crafted, good looking watch, with a newly developed manifacture movement on my wrist. At the end of this journey, it was worth the wait for me.

[@AndreiLucaa]

@@paolofaresin awesome! Thanks a lot for sharing your experience 🙏

[@VB-3]

Looks good. Not sure I’m in the market for Yema. There’s a couple of antiquated elements like the clasp that lose me.

[@petercharron3268]

On my older navygraf the crown fell off the stem. Sent it back to France. It returned 2 quick weeks later to my home in SF and worked now for years.

[@wingi7722]

Lovely design! The colours are awesome and the lumed bezel looks great. However a bit of a miss for no lume on the seconds hand and the GMT hand. All Divers should have lume on the seconds hand. Very important when diving to know that the watch is actually functioning. 38mm way too small for me though (my eyes). Also thank you for mentioning the poor customer service - I've heard this from several sources which means I wouldn't really trust them. Good review.

[@wwatches27]

I have also a Yema and i know what does it mean to talk to the customer service. Not something that you really need. I find it very strange how the watches have so many quality issues (you can see it on forums or read it here ) but on the Yema pages they have only good reviews..Can not be or em i wrong? I really like the channel.

[@brucegriffin7220]

My youth spans the '60's & '70's and I find Yema's designs to be retro rather than dated. Over the past 3 years I've purchased 7 Yemas and experienced zero problems. All but one watch has a Yema movement and all run consistently at +15s/ day. I have discovered accuracy to be of little importance, to me anyway. I also own a couple of Seikos and I wear one to two watches daily and gaining or losing a few seconds is of no consequence. I owe one watch that gains less than 30s/year, and it's quartz, of course.

[@albertoalvarez1924]

I have got the yema superman heritage, i love the vintage classy desingn language of this brand. Regards from Spain

[@jaydumops1]

Customer service means so much to me, and if their customer service is that terrible according to you and the rest of the comments. I won’t even bother, even though I wasn’t that interested even before this video. Always enjoy your videos 👍🏼

[@RobertOrtiz1015]

Good video! You didn’t even mentioned the beautiful lume EVERYWHERE! Tho

[@canadianwatchmonkey3992]

I have the previous generation and like the more vintage vibe, this one here is a bit to modern looking for my taste 😊 Nice review!

[@scottscarpato6025]

Purchased a Superman last year and had to send it back twice to have the reversing wheel repaired. After the second repair in 8 months I sold the watch off. I like the design and the French heritage of the brand but I feel they have to improve their QC before I purchase another model

[@jeffreygoss8109]

I have always heard that Yemas are riddled with mechanical flaws. In fact everyone I know who bought one, all two 😂, had to send it back and sometimes multiple times.

[@skandahooligan88]

I've got the Navygraf heritage. I love it. I wish it had a domed crystal like this one though.

[@stevel4439]

With the new Miyota 9075 GMT movement its harder to look at the "desk GMTs" for over $500. Although the Yema NavyGraf looks really nice.

[@gianlucacalvaresi5649]

The two rectangular indexes at 12.00 looks placed misaligned...quality control issue?

[@TechnologyRescue]

Do you have any advice how to get a Rolex Daytona Homage. The China sales seem too pricey at $1,000. Help!

[@benjaminvis]

It's a fun watch, with a nice balance of wearing purposes in the diving genre, without coming across all big bold and functional toolish diver or even overly sporty. Indeed, there is quite a bit of talk about QC issues, which doesn't really fit both their maturity nor their pricing. There is also discussion about how justified the in-house movement claim is. I'm not sufficiently informed or technical to make that call, but the two lines of negative chatter do cause concern, which is a pity. When they get designs right, they really have a lot to offer visually in my opinion. That said, your gripe with the handset: I think it's not so much their dimension, though they could be slightly enlarged, or shape, to me it seems more the soft and somewhat wishy-washy execution. The lines, cuts, and surfaces would be better if sharper. A recent video review in their new integrated bracelet design left me underwhelmed. I think this is a better design overall.

[@Jdinaz]

No direct experience with Yema. I have heard what you alluded to in customer service/quality. I seriously considered an 18kt full gold Superman, which was by far the cheapest gold watch on the market, but ultimately passed for above reasons. This one sorta looks like Steinhart made it for them. Not a bash in Steinhart, just saying the case looks Steinhart-y and so does the clasp. At that cost I think I would go with Steinhart if they make something similar.

[@ToolwatchBoutique]

I‘d honestly prefer the Baltic Aquascaphe GMT

[@WatchCrunchOfficial]

That, and the Lorier Hyperion...

[@DannyKaffee]

Me too. And Baltic has good customer service.

[@Chris-mm5gi]

Bought a Superman steel and bronze through their Kickstarter when they were funding the new calibers. Crown threads stripped after a year of use. Watch has been sitting in a drawer until I can get a new crown.

[@WaltervonKurzgesagt]

Rallygraph/Alpine watches look damn good. From what I've read, their customer service has improved out of sight over the last couple of years or so.

[@WatchCrunchOfficial]

Good to hear! It's gonna take a while to build up the trust again

[@lukewalker1051]

A crowded space for this rather undistinguished brand. Agree, nice aesthetic and size. But, other brands offer the same if not more and would likely also have higher resale if the romance is short lived. Thanks Max.

[@dopagony9946]

cool watch! However, I am no longer a fan of microbrands after going down that rabbit hole (serica, lorier, etc.). You cant beat the solid construction of Seiko, Omega, Tudor..... IMO.

[@WatchCrunchOfficial]

Is a brand founded in 1948 a micro? 🤔

[@michaelriera6277]

Same here.

[@dopagony9946]

@@WatchCrunchOfficial seems like you're trying to state that Yema isn't a microbrand... I assumed this was a micro brand, maybe I'm mistaken. By law of land (insane watch community) a micro brand is defined by volume in sales, not how long ago it was founded. So, still unsure on my end. My point was aimed at smaller brands to those I compared it to.

[@laporte_haiku]

I purchased a NavyGraf last year from Yema in their sale section. However, the moment it arrived I knew I would be moving on - poor finishing, cheap components, with terrible fit and finish. It felt like a toy from a cereal box. I wore it once and sold it quickly - fortunately at a profit, thanks to the sale and discontinuation of the orange model. (YNAV2020-AMS, with an “in-house” Yema 2000.)

[@mariog7213]

You missed the Flygraf m1. It’s the coolest watch they make imo. Edit: looks like they’ve discontinued it 😢

[@anthonyfiel9730]

Colors reming me of the Tag HeuER Aquaracer GMT

[@ehrenkrause9861]

When you do a side view I don't like the height of the bezel It looks like a skyscraper coming off the wrist. 👍

[@WatchCrunchOfficial]

Yeah it's tall

[@EricBishard]

I love the new navygraf

[@barryvercueil2346]

Absolutely gorgeous

[@DannyKaffee]

Where microbrands often fall down is with the clasp. This one is no different. It looks like the clasp that goes with a Strapcode bracelet. Which isn't bad--they certainly are functional--but I would expect something more refined on a $1,000+ watch.

[@SKarlo051]

Eh nice watches, pretty good reissues of their vintage legends but garbage aftersales even for us in the EU. Sent my watch in two times due to a stuck date date and in the end gave up as I've received it with a busted crown stem and a grinding mechanism. I kinda got told to sell it or buy another at one point which kind of ended it for me. At that price point you can't really get a nicer vintage reissue especially from the same brand that made the original... But then again, not worth the hassle I'd 2x the budget and go with a Longines or stay in the same budget and get a Steinhart or a Squale...

[@justiceforall1288]

Only if they made one for South paws. I would like to wear one of these with the crown on the left of the watch so that I can wear it on my right wrist.

[@barrettwbenton]

Looks gorgeous, like most YEMAs do to me. Unfortunately, their reputation appears to precede them, as many of the comments here bear out. Can't say I wouldn't be just a bit gun-shy about cracking my wallet open for one right now.

[@jeremieyirmeyahu3468]

Hey have a look a the limited edtion of the skin diver slim😊

[@thegorn]

I feel like if I buy a French watch, I'll immediately have a bunch of angry Algerians on my doorstep burning down my house and car.

[@bayflowshow65]

It’s the official yacht-rock elitist bar party watch. I only saw this because it was on my Facebook feed. But serious consideration would start if it was a travelers GMT for that price only because I can see myself wearing something like this on a beach.

[@picjw]

Love the Seinfeld reference 😅👍

[@MrPhotographerDude]

Very nice tiny watch

[@joeyn3590]

The watch is beautiful and the designer crushed it, but the customer service sounds horrible. The comments are just a compilation of everything wrong with them lol. Glad i saw this before i considered this brand in the future

[@KC-bv9kf]

I’m not even entertaining another Yema. I came hear to support the channel and for the comedic comments. Misery loves company…

[@WatchCrunchOfficial]

Haha... thanks for being here

[@rafdominguez7627]

You are right, I bought the newest release of the 39mm Superman 500 GMT (white dial pepsi bezel) two months ago directly from Yema. Straight out of the box, the date numeral was totally misaligned in the date window and was weirdly unresponsive to adjustment (with hour hand at 6:00) Yema wanted me to mail it back to France for servicing...INCONVENIENT AND SO DISAPPOINTING All because they have no brand service centers here in South East Asia, where I live...not even an accredited independent service and repair provider...tsk tsk So I took the watch to my trusty professional repair service...After two hours they called me to tell me that the calendar spring was misaligned... Yema, in my case here, has very poor quality control and post-purchase support Lovely watch, terrible vendor

[@cecilyau4440]

Doesn’t matter how nice a Yema looks (they do look nice), I’m never buying another Yema again. Their customer service is absolute trash. Besides, at Yema’s price points, there are many worthier brands such as Seiko, Citizen, Oris, Nodus, Farer, Baltic, Nomos, Nivada Grenchen . . .

[@Kenji-Tsuyoi]

It definitely looks nice and like some of there designs but hearing horror stories online about quality control and customer service not enough to sway me

[@junboklee4532]

Poor customer service have been an issue in other countries such as Korea..Albeit nice designs.

[@jjDemir]

Great looking watch and a great review. Bravo. 👏🏼

[@DC-uf6ve]

Nice lookin watch. Will be broken within six months though! French build quality is balls.

[@casep2517]

I won't buy a product from a company that does not have good customer service. I hope they improve.

[@tapirdeaalex7104]

Im going to listen to the majority and not buy a watch from a brand that doesnt respect its customers. Also, inconsisting QC and in-house cheap movements are not my cup of tea, why dont they just use a sellita-200-1 I have no idea

[@matteocavallin8775]

"I was basically told to go f*ck myself"...yup definitely sounds like the French XD

[@WatchCrunchOfficial]

Haha 😂

[@michaelriera6277]

Don’t care how “pretty” their watches are. Solid pass from this jerk company.

[@MG-ze4hr]

Has anyone noticed the 12 oclock marker is squint! (1:11)

[@lrbrown]

This is the second time I’ve heard respected KZbin guys having an issue with Yema …..

[@jeonglee657]

I have 3 Yema watches and both are their 2nd generation movements....been lucky as no quality issues hence didnt have to deal with their CS ...

[@jamesblonde2271]

This is very fruity indeed, quite expensive, Im taking my customary year or so to jump on the gmt bandwagon & Yema are high on my list, I even like the old ones but, and its a big but I have heard so many horror stories about reliability, QC and customer service its genuinely put me off.

[@waltersjohn6339]

The horror stories are true. I have lived them. I wont consider buying a Yema again.

[@WatchCrunchOfficial]

Eeesh, sorry to hear. I'm those it's why I wanted to mention it in my video

[@cecilyau4440]

Agreed. I will never buy another Yema. Their customer service was absolute trash.

[@GoAppo]

SBGE 275

[@antonisempere7425]

Tag heuer gmt aquaracer vibes?

[@gt2745]

Why anyone would buy a Yema and not spend a few hundred extra and get a Sinn is mind blowing 😅

[@calvinchann1996]

Quintessential French response.

[@jasonswitzer1748]

You lost me at “not a true traveler GMT.” Also, I’ve never been a fan of rounded/bubbly stamped clasps (like cheaper Seikos). I dig their earlier diver design with the mesh bracelet. I know it’s vintage-looking, it I really dig the design.

[@jeanlefranc3817]

Max, congrats for your pronunciation of « pièce de resistance ». what about Yema ? I am always amazed that many reviewers keep waxing lyrical about this stupid bezel locking system. A dive watch on which you need to unscrew the crown each time you want to set the bezel into a new position ? Come on ! The simple fact that few of no other company ever used that feature could be a clue. I think modern Yema is simultaneously trying to appeal to guys like me, born in the sixties in 🇫🇷 and who saw their fathers rocking Yemas back in the day and to be a French Bremont, but in a cheaper way. Because if you’re not French, why take the risk of buying a Yema ? Get a no nonsense Seiko or a Lorier for the vintage vibe and live a happy life.

[@NJPS2023]

I own 4 yema watches (Superman Heritage, Superman Heritage Bronze, Klokkeriet Speedgraf panda and a French Air Force black PVD superman) and I have not had issues with any of them. Excellent watches with unique designs and all running well and built well.

[@megasoid]

Nice looking watch! Too bad those guys weren't a little more classy with you. Thanks for another great review!

[@jrsark]

dude that beep was excessively piercing wtf lol

[@datboytalkinrungotellem]

ohH! Navygaf weminiscent of wowex subs is a whatsa goin on in hear!

[@chrisdavis8399]

Yema’s customer service is straight out of Monty Python and the Holy Grail. Hard pass on anything this brand comes up with because woe to you if there are any problems with the watch.

[@robh.2400]

I had an issue with a quartz Yema (running 10 spd fast). Customer service was polite and responsive when I contacted them. But I didn't end up sending the watch in for repair (sold it to someone who didn't mind it running fast), so I can't comment further on their actual repair process.

[@LabofmusicRecords]

looks awesome. like and sub for that. I own the Yema Superman and yes, it's ok but not a 100% super nice worth the money watch

[@tim2468]

Dealing with their customer service is an absolute nightmare. They are as slippery as eels and in my experience a brand to be avoided.