Why educational content won’t get you clients and what content will | Joshua Moore

[@transformativeexperiences]

I see the difference when i listen to people.. The "educators" are not important to me but the omes telling me how they did it motivating me giving just examples are the ones i listen to EVERY video ❤

[@gingermarketer]

they are leading you

[@moddell]

This is an interesting perspective. I've just started using my content to advertise mentoring and see a 0.05% conversion (views to sale) on educational content. I will try this advice and see if it improves! Looking forward to seeing more of your content.

[@gingermarketer]

Let me know how it goes

[@KalapishevFineArt]

Nice distinction, thanks. I would say "how to" content is more suitable if you want to grow a channel, not having it as a tool for conversion.

[@gingermarketer]

I would agree

[@JulianHarris]

@@gingermarketereven better if the how-to stuff is evergreen, right?

[@TheDragandDropForum]

Good one Josh ⭐

[@gingermarketer]

Thanks

[@mdalarabi]

"LinkedIn recommended your video, so I checked it out, and wow! Your channel is full of valuable content that’s so well-produced!"

[@gingermarketer]

Awesome, thank you!

[@MdManna-v9z]

"I saw one of your video thumbnails on Twitter and couldn’t resist clicking through to your channel. Your videos are so beautifully made-I’m a fan now!"

[@gingermarketer]

Thanks

[@OnlyPremium-w5u]

"After seeing your video on Facebook, I decided to check out your channel. I absolutely love the effort you put into every video-amazing job!"

[@gingermarketer]

Welcome aboard!

[@MdEmran-z1y]

"A Reddit user shared your video, and it got me curious. After visiting your channel, I can confidently say your videos are top-notch!"

[@vapor4]

Nice use of AI bot. Complete with quotation marks 🤣🤣🤣

[@MdEmran-z1y]

@vapor4 Why would it be a bot?🙄I am an active user.

[@gingermarketer]

Great to hear I’m on Reddit

[@maletu]

Hmmm, trying to apply your questions to THIS video. To me, it seems to be telling peers what they need to do to get results like yours.... i.e., primarily an educational piece, not really a clear illustration of the advice given. Leading me to wonder whether your point is about the level or scale of the education (strategy vs. tactics, say), or whether it is about something else...???

[@gingermarketer]

Not peers.

[@modern.performer]

Okay Bubbles, that was solid advice

[@being_evolved]

Frickin Bubs!!!

[@gingermarketer]

Thanks

[@TheWholeHumanExperience]

Mate this is amazing advice! Thank you 🙏

[@gingermarketer]

My pleasure!

[@MdJamal-b9t6z]

I saw your video thumbnail on facebook group from there I clicked on your video and came to your channel and saw that you make very nice videos your videos are really nice❤❤

[@gingermarketer]

Awesome! Thank you!

[@KeithDraws]

Does exactly what he tells you not to do. :)

[@gingermarketer]

The irony

[@MDJahidHasan-p3d]

❤❤❤

[@gingermarketer]

Thanks

[@MirceaSerediuc]

Hey, nice video, how you can apply this without naming your clients?

[@gingermarketer]

Initials

[@vapor4]

I'm a wedding photographer and I don't think this is relevant to me =)

[@maletu]

I don't know. I can certainly see how making content that is a resource for other wedding photographers (and would-be wedding photographers) would be addressing peers, not clients.... And that clients, in order to trust you and to want to hire you, would need something somehow different....

[@gingermarketer]

It can. Shift beliefs around what wedding photographers aren’t and are