Why Everyone Loves Miu Miu

[@xokarenkandi13]

THANK YOU for speaking on how "made in china" does not mean chinese factories are automatically inferior. It's not that Chinese people are just innately "poor quality" or "less talented," it's the fact that the companies are CHOOSING cheaper quality and costs.

[@nehlaamin2960]

Your explanation on product sourcing/manufacturing, scale, and quality is the best summary of the "problem" with sourcing from China. I'm not Chinese or Chinese-American, but I never like the slightly xenophobic rhetoric I heard from people complaing about "Made in China", but never holding the company in Europe or America accountable for excessive cost-cutting under the same breath. I see this in a lot of dropship companies I've worked for that manufacture apparel or textiles goods from China or India. Basically, it's all about how cheap the company wants to source materials, manufacture the good, and ship the goods overseas to get it into warehouses, retail stores, or Amazon Distribution Centers. The company will inflate the cost and retail price in the cost sheet submitted to the marketplaces or create promos and coupons in order to make profit or move inventory each quarter.

[@SoaringSpear]

I think something people rarely talk about is that Miu Miu has very openly embraced different genders, some older models, etc. they usually have a really keen eye on WHO is cool. They’ve had men in their show, trans and nonbinary people, and simply celebs, which makes more people feel seen

[@Kaio.Viegas]

I don’t think any of that stuff translates to sales at all.

[@SoaringSpear]

@@Kaio.Viegas not necessarily, but it does have some relation to being a more hyped brand. Even with many of their shoes, their sizing goes way further up so people with bigger feet can purchase. It’s more of a natural inclusive feeling compared to many other brands these days

[@mattmcjagger2582]

The youth really supports brands like Miu Miu, Diesel, Golden Goose and Jacquemus naturally.

[@monsieurgolem3392]

The youth and their parents money.

[@haute03]

@@monsieurgolem3392 Or youth and their credit cards.

[@Kaio.Viegas]

Really? The only ones I notice being bought out of that list is Diesel and Golden Goose

[@monsieurgolem3392]

@@Kaio.Viegas golden goose sneakers are hard to walk on as hell.

[@Kaio.Viegas]

@@monsieurgolem3392 don’t doubt it

[@SoaringSpear]

Also about the menswear, I asked one of their SAs and he said that every season they a range of items that are labeled as unisex, but run as men’s sizing

[@miguelfranciscosoares6745]

I think this exponential success is due to its genius marketing strategy and choice brand ambassadors - YOONA from SNSD, Jan Wonyoung from IVE, Minnie from G-IDLE are reputable on SETTING TRENDS and loyal fanbase

[@MoneKnows]

They have definitely tapped in to Pinterest because the looks are parallel to outfit ideas I have seen on there.

[@HS-ie8tj]

My first thought 😆

[@acex222]

Douyin models have sent Miu Miu to stratospheric levels of popularity, especially with western teenage girls who can't afford it but love to give likes, follows and CTR.

[@acex222]

My only prayer is that Miu Miu never starts a menswear collection.

[@MoneKnows]

Definitely seeing some derivatives of Martine Rose Spring 2018 in the latest Miu Miu collections.

[@goliaboi]

miu miu is literally just old miu miu and prada reissued

[@PilarNarvaezalvarez]

Among many other things I see a feminist in Miuccia and that permeates from the days of silly critics talking about her prints as ugly… her references are amazing, great patterns and always something in her own way. It is like 70s bourgeoisie with a silent rebel touch.

[@klaramathilda9929]

That blue dress is very beautiful it reads 90s sleek elegance and chiqueness to me

[@uschilou]

Miu Miu has done well to remain "cool" for decade now, it's quite remarkable. I remember their ads from the 90s and early 2000s being very underground. I was personally obsessed in the mid to late 2000s as a kid.

[@morganzweifel2488]

As an American, I feel I see more Miu Miu everywhere and I am impressed… especially, during our “recession!”

[@GDLP9603]

I have Prada and Miu Miu items from 20 years ago that I still wear today. Sadly I no longer have a teenage physique but I can still wear larger vintage Miu Miu pieces. (Sample sizing back then was much tinier than it is today.)

[@AR-cf9di]

Yes lotta is the stylist for miumiu. I’m just wondering how she translated her experience from demna to miumiu. It’s not apocalyptic, but there’s something disshelved about her styling that’s quite attractive

[@magz93_]

Wonyoung of kpop girl group IVE wearing Miu Miu has probably helped too.

[@lidiabidia105]

They have Lexie liu as well, which based on how excited my Chinese friends have become when I’ve mentioned her I think she’s a strong ambassador

[@dimanakardzhieva128]

I really appreciate your commentary, especially on stigma around manufacturing in China and the real economic reasons for the bad rep. The argument that Chinese factories are the issue disintegrates (much like those pants you mentioned) as soon as we compare cheap goods to some really expensive stuff on the market and realise the difference is sometimes in the wrong direction. Why is it acceptable for Western brands to produce in China, but villified when Chinese brands produce in China?? Anyways, thank you for your insights in this vid.

[@d.y.e3803]

I've never been into the hoopla of Miu Miu. But, to each his own. Greetings from Los Angeles

[@Miriam-pn7jy]

Miu Miu already tried launching a menswear collection years ago and it didn't work!

[@lll000l00o]

it was decades not years, it would be popular now for sure

[@AMusiqa]

Miu Miu should bring back the menswear line!!

[@DeborahLopez-o1v]

Those smart rich ladies . Did they spill the beans on who their vendors were *amzclothes* .

[@Kaio.Viegas]

The people who know fashion and people who make up a majority of the sales in the U.S, are extremely different

[@deathtendons]

Love your videos and commentary

[@FashionRoadman]

Thanks for the feedback I will definitely bear this in mind!

[@hhenge]

to your first point on disconnect between western mags showing miu miu, but not chinese. could this be observation bias? I dont imagine you read chinese magazines as much as western

[@FashionRoadman]

I read some Chinese based publications just because of how important China is as a market in fashion but I also agree with your point. I definitely see more western based media

[@yoonytakeuchi]

Probably most Chinese buyers are English literate, and therefore "in the know."

[@kage122]

Miu Miu doesn’t need to create a full men’s line. waste of fabrics when they could just shop what’s already there

[@soulglow1969]

Do Miu Miu makes menswear???

[@codebrker24]

It's the old Prada

[@MrBaskins2010]

cutting sleeves to improve margins is outta pocket

[@sameidymeas5449]

When company become big, they start to become greedy and Lazy Recently Their product are just very overpriced Basic and their campaigns are just beyond Lazy, just put models in front of a white background and call it "campaign" Zero creativity, Zero fantasy, Zero imagination Miu Miu Used To be fun back then with creatively & exciting product/campaigns , Now are just beyond Boring.

[@buntom1800]

i miss their fun ads

[@renzniji7993]

The market in China is also because of Wonyoung from IVE.

[@uliquiorra1000]

I genuinely don’t understand the hype for modern day Miu Miu, especially the oversized pieces. The clothes are just so boring to look at.

[@Meraki.3]

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