the "how to" for consistent growth
17:22
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@caingar
@caingar 10 сағат бұрын
Hey Dante, loving your videos! They're really inspiring for a beginner like me. I'm having trouble figuring out how to even pick a product to start with. Any advice you can share?
@Xanderalec9
@Xanderalec9 15 сағат бұрын
When improving efficiency before increasing budget, let’s say I want to test a new B-Roll. Should I: 1. Change the B-Roll in my current active ad (will this reset learning?) 2. Duplicate the ad inside the same ad set and replace only the B-Roll? 3. Duplicate the entire campaign with everything the same except the B-Roll? (great content btw)
@DannyJamezz
@DannyJamezz 21 сағат бұрын
Hey bro amazing content as always 💯 I was wondering do you use the “primary Txt AI recommendations/suggestion” & check the box option or do you just stick with what your primary txt/headline/description is that you came up with
@General_9000-eg6iq
@General_9000-eg6iq Күн бұрын
What do you do if you have 2 good products/offers, that are similar but for example, different price (one 75$, the other 150$) It is better to create a second CBO for that? About your 1 ad set strategy, I think it could work better for smallest budget, because I see that if you have too many ad sets they don't spend or they are in learning phase always.
@dvcoolpix
@dvcoolpix Күн бұрын
So when you get the winning ad, do you extract the wining ad post id and house it in a separate winners ad set?
@MrHypeClub
@MrHypeClub 2 күн бұрын
Bro, you need to do a new video on ways to get around this new US tarriff! It's happened so fast that I have no idea how to even go about it. Chinese 3PL are also not fully sure on the situation
@the_GHI
@the_GHI 3 күн бұрын
I wanted to clarify something about this video. Is the strategy of using 5 to 10 creatives with 3 primary texts, 2 headlines, and 2 descriptions per concept flex ad set no longer the recommended approach? From what I gather, this video seems to suggest using 3 creatives, 2 primary texts, and 2 headlines per concept flex ad set instead. Is that correct?
@zakaryboudreault6034
@zakaryboudreault6034 4 күн бұрын
Do you do this testing strategy when you test a new product?
@TimpanoDante
@TimpanoDante 4 күн бұрын
Yes
@zakaryboudreault6034
@zakaryboudreault6034 3 күн бұрын
@@TimpanoDanteDo you think it’s good a idea to direct go with ugc when I test a new product?
@Alex-sk3sb
@Alex-sk3sb 4 күн бұрын
Some people advise that if you find a winning angle you should focus on just iterating on that angle and not always looking for new angles. What would you say to that?
@TimpanoDante
@TimpanoDante 4 күн бұрын
I think you should focus on that angle but focus on new concepts under that angle, not just iterations
@tomrader013
@tomrader013 5 күн бұрын
Why are you recommending flex ads over having the same assets in 3 ads in the same ad set (with all 3 using both caption and CTA)? That way you can still look at the ad set to get an overview of the concept you test AND you can dig into the knitty-gritty if you want to. Seems like you get the best of both world. Am I missing something?
@TimpanoDante
@TimpanoDante 4 күн бұрын
Haven't tried it, I know many who do it that way as well! In the flex ad the elements learn from each other and optimize accordingly. When they are separated out Ad 1 doesnt learn from Ad 2 etc.
@sharara12
@sharara12 5 күн бұрын
Nice man ! if some adsets don't get any spending or like low spend after 3 or 7 days, do you leave them on or just shut them off?
@TimpanoDante
@TimpanoDante 4 күн бұрын
Just shut them off
@julienxantus3462
@julienxantus3462 6 күн бұрын
When you start a second product in a separate cbo do you create a custom event to optimize it for?
@TimpanoDante
@TimpanoDante 4 күн бұрын
No, just normal purchase event
@julienxantus3462
@julienxantus3462 4 күн бұрын
@ thanks 😊
@jonahgigi
@jonahgigi 6 күн бұрын
Yo this shit works telling you guys from experience here
@CrisJaime-nk8lq
@CrisJaime-nk8lq 6 күн бұрын
can you share more bro? please
@TimpanoDante
@TimpanoDante 4 күн бұрын
🤝
@HabibLawal
@HabibLawal 6 күн бұрын
what aspect ratio do you use for your flex ad videos
@TimpanoDante
@TimpanoDante 4 күн бұрын
Images 1:1, videos 4:5 and 9:16
@HabibLawal
@HabibLawal 4 күн бұрын
@ Thank you for the reply 🙏🏽 does this mean you have to upload both 4:5 and 9:16 versions of the video, would this not take up 2 ads inside the flex ads ?
@tobyimprovement
@tobyimprovement 6 күн бұрын
Hey Dante, when testing with CBO when I schedule new ads they NEVER get any spend. I know that if they have low spend they most likely won't convert, but my new ads get literally 0 spend, and I know facebook can't get any data off 0$. Should I add minimum spends on these new adsets? Thank you for another great video.
@TimpanoDante
@TimpanoDante 6 күн бұрын
Ya you can test it, sometimes it does better but most cases you’re still better off not. If it isn’t getting spend, need to analyze the top spenders. It’s an ad problem not Facebook problem
@sergi8412
@sergi8412 6 күн бұрын
Please confirm. Is this your strategy summed up: 1. One CBO 2. Completely Broad Ad Set 3. 3-4 Ad Angles (each Angled individually at the top 3-4 “Target Audiences” and THEIR painpoints and desired outcomes) 4. See which ad gets the most money allocated too // the most sales -> This is Facebook telling you that this is The Best Audience for this product. 5. Make more ads towards that target audience with similar angles until one is an actual winner.
@TimpanoDante
@TimpanoDante 6 күн бұрын
Spot on - and when that doesn’t work anymore (which at this point should already be doing multi 6 figs per month) then you go back to step 3 and go into new angles
@Ecom.Charles
@Ecom.Charles 6 күн бұрын
If you test multiples landing pages or lets say another hero product that isnt a version 2.0 of your main product do you test it in another CBO or always 1 CBO whatever the objective?
@TimpanoDante
@TimpanoDante 6 күн бұрын
Great question - do the same setup, but in a different CBO for new/different product lines
@sergi8412
@sergi8412 7 күн бұрын
When you say “completely broad” Do you not even target a country???
@TimpanoDante
@TimpanoDante 6 күн бұрын
Facebook won’t let you publish an adset with no country at all It means you pick your country, and then leave gender and age as default if possible for your product
@MadModZzz
@MadModZzz Күн бұрын
@@TimpanoDantedo you have any suggestions if your product isn’t gender specific but the concept your testing is?
@tanuj.mp4
@tanuj.mp4 7 күн бұрын
Thanks for the videos bro! Learning so much launching my 1st brand.
@TimpanoDante
@TimpanoDante 6 күн бұрын
Happy to help!
@jewelBam
@jewelBam 7 күн бұрын
So many strategy to learn in one video, Thanks man. The Adinspiration website is also a great place to explore top-performing ad ideas.
@zachgrebisz
@zachgrebisz 7 күн бұрын
You ever experiment with existing customer exclusion? I started trying it lately and for businesses at a smaller scale it def helped, larger budget not as much def feel like lower budget facebook isn't able to go too far beyond close matches and retargeting
@TimpanoDante
@TimpanoDante 6 күн бұрын
Yeah we exclude all past purchasers, should have mentioned in video
@davidlarsson5709
@davidlarsson5709 7 күн бұрын
Yo, I would love to get that notion doc ngl
@diogomorandin
@diogomorandin 7 күн бұрын
If I need to test 20 ads per week, there will come a time when the campaign will have MANY ads. Do you keep adding new ads to the same campaign? Or is there a point where it's worth creating others? Doesn't Facebook go "crazy" if you put too many assets in the same campaign? Like 100
@TimpanoDante
@TimpanoDante 7 күн бұрын
No, I keep putting them in the same one. If you reach the limit just delete ones that aren’t active anymore
@swtmanager9307
@swtmanager9307 7 күн бұрын
The 3 Adset in the Video (CBO) is all same Broad Target, just testing the creatives angle /diversity correct?
@TimpanoDante
@TimpanoDante 7 күн бұрын
Yes exactly
@Discordxeroxero6454
@Discordxeroxero6454 7 күн бұрын
have a product that is breaking even ,(120$) , Atc=10$ , IC=21$ , CAC,70$ / Spend is around 150$/Day , What should be my next move ?
@rh7732
@rh7732 7 күн бұрын
depends on the product because you should upsell after, does it have upsell potential?
@TimpanoDante
@TimpanoDante 7 күн бұрын
Better ads, improve AOV & CR
@CJM-xk5kb
@CJM-xk5kb 7 күн бұрын
whats the difference in doing 1 adset w flex ads vs doing different adsets for different test?
@TimpanoDante
@TimpanoDante 7 күн бұрын
There isn’t, I just prefer ad level
@pouriaebadi-b7o
@pouriaebadi-b7o 7 күн бұрын
Wait so your running one adset with 3-2-2 when your testing, then if your able to scale your just bumping budgets 20% to the same adset till you see decrease in performance. And just adding other adset when you want to test again ?
@zen-val
@zen-val 7 күн бұрын
For what I've been able to understand from the vid: It's (per product) 1 campaign, 1 adset, and then inside that ad set you bump the flex ads: Each flex ad contains the 3-2-2 structure and it's based on one concept. That's the testing and the scaling. New flex ad based on X concept got nice spend --> test is successful.
@TimpanoDante
@TimpanoDante 7 күн бұрын
Yeah exactly, and then just increasing or decreasing budget on the campaign level as we are hitting target
@pouriaebadi-b7o
@pouriaebadi-b7o 7 күн бұрын
I think you can also check the winning ad, when you breakdown by video and images it will let you view the winning variation when you click preview on the video. Also the winning variation will have the most engagement
@TimpanoDante
@TimpanoDante 6 күн бұрын
True - just can’t see the data between variants :/
@penkolichev4227
@penkolichev4227 7 күн бұрын
Hey brother! Great value, thank you so much! I just have a question like what would be the structure if you want to test another offer/lander - advertorial, listicle, VSL. Thank you in advance! 🙏
@TimpanoDante
@TimpanoDante 7 күн бұрын
For anything CRO testing related, I’ll usually test it in a separate ABO campaign. If I find a new winning ad in there to a new lander then I’ll add it to the main adset
@luxurrico4842
@luxurrico4842 7 күн бұрын
What are you doing for country targeting? New campaign each country?
@manifestabundance1791
@manifestabundance1791 7 күн бұрын
different stores for different country.
@TimpanoDante
@TimpanoDante 7 күн бұрын
All countries on the same store, setup with shopify markets. Currently I have countries grouped together in the one campaign, not split out
@luxurrico4842
@luxurrico4842 7 күн бұрын
Try split testing launching new campaign entirely for new ad batch. If it's profitable great scale as much as it can go, if not simply just kill campaign. CBO structure as well. I noticed with this structure you get a true idea of much spend you can push on those winning creatives. For me personally, I feel the One campaign only structure is great except for the fact that because FB will always favor the broad ads and push spend on them, you might be missing out some killer MOF or BOF creatives that can actually scale beyond whatever budget the CBO budget is allocating to them.
@luxurrico4842
@luxurrico4842 7 күн бұрын
BTW dog you are one of the best ecom channels out there
@jeremyiu6034
@jeremyiu6034 7 күн бұрын
always a banger, thanks for the videos bro!
@mkingz1697
@mkingz1697 7 күн бұрын
are you using agency ad account
@jeremyiu6034
@jeremyiu6034 7 күн бұрын
+1, curious to know as well
@pouriaebadi-b7o
@pouriaebadi-b7o 7 күн бұрын
His accounts have 7 figs spend bro lol he doesn’t need a agency account, he is the agency 😅
@jeremyiu6034
@jeremyiu6034 7 күн бұрын
@ looool fair enough
@TimpanoDante
@TimpanoDante 7 күн бұрын
No, I don’t
@juaanmh
@juaanmh 7 күн бұрын
is this 1 cbo the most efficient way to test new products with 0 pixel data ? or would it be better to test interests alongside initially to get pixel data for new products then go full broad
@TimpanoDante
@TimpanoDante 7 күн бұрын
Yes it is, do not test interests. You don’t get more data by testing interests
@Schnags
@Schnags 7 күн бұрын
This is a Great video, very well made thank you.
@SubliminalYT
@SubliminalYT 7 күн бұрын
🔥🔥🔥
@noneof5892
@noneof5892 7 күн бұрын
Sick Background bro!
@VeeTalksStuff
@VeeTalksStuff 8 күн бұрын
I literally dont have any good competitors, I'm the first of my product to have a good lander and good creatives along with a banger offer. This is my first winner and I'm curious what to do in this unique situation.
@TimpanoDante
@TimpanoDante 7 күн бұрын
Scale
@stancuflorin
@stancuflorin 9 күн бұрын
great video
@VelikKostadinov
@VelikKostadinov 10 күн бұрын
That's sauce bro, glad there is someone transparent like you. Keep it up! Great content on your channel!
@staks7954
@staks7954 11 күн бұрын
if i'm selling a consumable, i can understand the value of a back-end system for reccuring customers. but what if im selling the dog bed? does the back end really do anything for me? are people actually going to come back and buy a second dog bed?
@slavchopipin8344
@slavchopipin8344 12 күн бұрын
Hey Dante, which spy tools you use to see your competitors ad comment?
@akposharid3694
@akposharid3694 12 күн бұрын
Please do a video on how you get ad creatives done for your stores. Do you do AI generated content or UGC?
@mahrabshifat6352
@mahrabshifat6352 13 күн бұрын
Yoo bro! Are you offering 1:1 mentorship?
@TimpanoDante
@TimpanoDante 12 күн бұрын
Check the link in the description
@austinwallick2
@austinwallick2 13 күн бұрын
Hey Dante! I just came across your channel and I'm reaching out because I find this stuff super interesting, and I believe it has the potential to go HUGE on KZbin. I am a video editor, and I am currently working with one of the Skool games winners, Patrice Moore, helping her grow her KZbin. I would love to help you integrate some more editing into your videos, and grow the channel with you. Also, I'll edit one of your videos for free to see if you like it, and we can work together on anything you want to change. lmk if you're down to try.
@pjscoglio7482
@pjscoglio7482 Күн бұрын
oh shoot thats awesome, my boy baneet knows patrice from skool hq
@Nomad_1x
@Nomad_1x 14 күн бұрын
what app do you recommend for shipping thresholds?
@TimpanoDante
@TimpanoDante 12 күн бұрын
No app, you set this up in your shipping settings
@ArielGaona_
@ArielGaona_ 14 күн бұрын
Im just gonna keep commenting on here so that you can see my consistency and allow me to learn from you and your team even if I don’t reach 1million/ year yet. I’ve applied your strategies and last time we spoke I was at$25k/month now I’ve just hit $60k/month in revenue. Thanks for all the sauce you drop bro
@TimpanoDante
@TimpanoDante 12 күн бұрын
Hell yeah 🫡 Thats amazing, keep up the good work and taking action
@r9z381
@r9z381 14 күн бұрын
Please, we need 1 product research video! It’s so great content you give us
@kramaricsgergo8490
@kramaricsgergo8490 14 күн бұрын
Thanks for that. So much value...
@TimpanoDante
@TimpanoDante 14 күн бұрын
Glad you found it useful sir
@ilyasarfaan624
@ilyasarfaan624 14 күн бұрын
lmao i love the arabic calligraphy on the wall