222: Embracing Fun for Business Success: The Fun First Strategy with Pete Kusiak

  Рет қаралды 14

Navigating the Customer Experience

Navigating the Customer Experience

Күн бұрын

Pete Kusiak is the franchise guru who knows how to bring the fun into business. With a track record of success owning and coaching franchises for over 20 years, Pete's innovative strategies have transformed businesses, boosting revenue and workplace happiness. His passion lies in creating organisations that are not only exciting, but also irresistible. By using his Fun First Strategy, Pete motivates teams, improves company culture, and drive sales and operations to new heights.
When he's not busy making work lively, you can find Pete enjoying quality time with his amazing wife and four kids in Charlotte, North Carolina. Oh, and did I forget to mention he's a seasoned marathon runner and a connoisseur of Rum Punch and Mai Tais! Pete has certification in Happiness Coaching and Human Resources Consulting, making him your go-to-guy for all things fun and business.

Questions
· Now, we always like to give our guests an opportunity for them to share in their own words, a little bit about your journey. How did you get to connecting fun with business? How did that all come about?
· So, can you tell our listeners a little bit about your book, Drop the F-Bomb in Your Business and maybe two to three overarching themes that the book focuses on, just like what can they expect from the book?
· Are there any recommendations you could give to our listeners, like if they wanted to make fun part of their culture, what are some things like from a recruitment perspective you would need to kind of identify in the interview process to kind of pick those persons or at least be able to identify that those persons may have those qualities?
· Could you share with our listeners what's the one online resource, tool, website or app that you absolutely cannot live without in your business?
· Can you also share with our listeners maybe one or two books that you've read, it could be a book that you read recently, or even one that you read a very long time ago, but it has had a great impact on you.
· Now, could you also share with our listeners, what's the one thing that's going on in your life right now that you're really excited about? Either something you're working on to develop yourself or your people.
· Where can listeners find you online?
· Now, before we wrap our episodes up, we always like to ask our guests, do you have a quote or a saying that during times of adversity or challenge you will tend to revert to this quote if for any reason you get derailed or you get off track, the quote kind of helps to get you back on track.
Highlights
Pete’s Journey
Me: Now, we always like to give our guests Pete an opportunity for them to share in their own words, a little bit about your journey. How did you get to connecting fun with business? How did that all come about? Can you tell us?

Pete shared that his journey really started way back when he graduated college. And he linked up with a franchise, children's fitness franchise called The Little Gym and it is all about creating these great fun experiences with kids and teaching them how to enjoy being physically active. So, that really carried with him as he progressed through his years in corporate America, because he had eventually made a name for himself and got linked up with the corporate headquarters of that franchise, did some training and consulting, to eventually owning his own Little Gyms in the Charlotte market.
So, once they built a successful franchise platform in Charlotte, it was time for him to kind of step back from the day to day operations and got more involved in the coaching consulting realm with different brands, mainly in the service industry, but helped build operations, and trainings and coaching and all sorts of good things over the last few years that ultimately led him to sit back and really reflect about why businesses are successful?
Why were his businesses successful?
What was the commonalities between the businesses that didn't have success versus the ones that did?
And it came down to one thing, it was really easy, the businesses that had the most fun, were the most successful, and he felt that in my businesses, the days or months or years that they were focused on that grind, they were in that mentality of a grind, they weren't as successful as the years they were just enjoying what they were doing and celebrating with their customers, and just creating a culture that was really good. So, the mindset really made a big difference.
So, what he did was he decided, “Hey, if I could put all of these unique theories and these unique methods into a book, it would really make a great business strategy.” So, a couple years ago, he started writing, and came up with what he called the Fun First Strategy, it's really a way to prioritize making fun, the element in which or the catalyst in which you can have...

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