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In this Silver Dollar episode, we’re sharing some of our top secrets for how we sell at conferences and trade shows. We’ll explain what we do before, during, and after an event to ensure we always leave with a satisfying ROI, having earned more than we spent every time.
And don’t forget to check out the show notes for more in-depth information and added details not included in the episode. Visit www.staypaidpodcast.com.
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[0:26] Preview
[3:16] Preconference planning
--Swag
--Goals
--Communication
--Special offer
--Pitch
[10:12] During the conference
--Pull in opportunities
--Use a tangible product
--Have an urgent promotion
--Collect leads
--Walk the expo floor
--Stick to one CTA
[19:16] Post-conference
--Speedy follow-up
--Honor your special deal but have an alternative
--Review what worked and what didn’t
--Get feedback
--Thank the event coordinators
[23:42] Action Item
To learn how to generate more referrals and repeat business, visit:
www.remindermedia.com
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