4D BOOK FINAL

I interviewed the amazing Erica Heinz about her book "Think in 4D" and brought you the best of the interview.
Get the book at Bookshop.org: bookshop.org/p...
Questions I wanted to know more about:
What was the initial inspiration or moment that made you realize this needed to be a book?
Can you explain the "4D" aspect of the book and how that relates to early career designers?
How does the 4D thinking connect to concepts like gamification and creating memorable user experiences?
Can you share an example of applying this 4D approach with a client before the book was written?
How much business knowledge do you think UX designers need, and how did you develop that expertise over your 20-year career?
What advice would you give to early career designers on building a versatile skillset and business acumen?
Have you seen any interesting challenges or applications of the 4D framework from readers or students so far?
Where can people find you online and learn more about the additional resources that come with the book?