5 Subtle Things That Can Age Your Makeup

[@mamamalaika6772]

I think it’s such a compliment to you to be 26 and have a young & older demographic! I’m 43 and love how much you focus on playing up your natural beauty :)

[@jillclegg526]

Awesome 👍 comment, I completely agree!

[@kathrynbaker7529]

I'm a new sub and 42. Thanks! :)

[@paulahillier1390]

Totally agree. I am 46. I am never going to look like an Instagram model. Just want to look like the best me. 😊

[@holborne235]

Paula Hillier You’re really pretty! I don’t see why you couldn’t be an Instagram model if you wanted.

[@paulahillier1390]

@@holborne235 lol. Thank you.

[@parizahra5682]

You’re BEAUTIFUL

[@thankful516]

nor do we want to look like them! :-) I think they do make up for entertainment purposes..

[@PatriciaMuirMaestroQ]

I’m 67 and that’s exactly how I feel. I don’t want to look 10 years younger. Why would I want to look 57 😛. I just want to look my best. Well-groomed and classic is timeless.

[@lynnspeck858]

Love this! I’m 66 yrs old and have been a subscriber for awhile now. Your makeup tips in general cut across age ranges and will give anyone a youthful look. Thank you! 👍👍👏👏

[@nosleep7357]

Totally agree Lynn. And how polite is it that people are discussing THE "BEST" OTHER YOU TUBE CHANNELS to watch other than Shelbey? NOT!! I think it's the rudest thing to use this space here which is provided for discussion of her video , in order to recommend OTHER channels to watch! She has devoted time and energy and trouble to make this video and tailor it to many different groups, and some have used it to talk about other channels and recommend other places to go? Not my idea of good manners..

[@jamiediraimo3197]

I'm 63 And I appreciate all these tips. Please do a hair and make up video on your look today, you look beautiful.

[@achm3459]

Yees, exactly what i was thinking :)

[@lesafaye]

I agree ☝️. I’m 54 so I too appreciate your tips !

[@amandachorlton39]

I agree! I’m 56 and appreciate your tips! I till have an oily T zone but have decided flat matte foundations just don’t flatter me anymore. I’m always open to tips to look more radiant and youthful, without looking greasy.

[@micaelarodriguez4126]

achm same here.

[@SH-gd7zb]

I’m 58. First time viewer. I love these tips! I was wondering about blush or bronzer. What would you recommend? I’m fair skinned and I keep my face out of suns rays due to past abuse. I’m a child of the 60’s. We were so stupid back then. I remember oiling up with baby oil and baking myself in the sun... Yes, I need to give my face some spring color.

[@kitty0530]

You are one of the few youtubers who really resonate with the over 50 genre. I always come back to your videos!

[@jillclegg526]

I totally agree!, I frequently binge watch Shelbey's bareminerals videos all the time & constantly learn something new that missed before.

[@Donna-cc1kt]

Older women aren’t into being a celebrity dupe. We’re happy being the beautiful side of ourselves. This young woman has it going on and is ahead of her age curve. Go girl!

[@MrsPattyann12]

I’m 60 and love your channel! Lisa Eldridge also likes a light touch with foundation. You’re a smart young woman. Keep it up!

[@kellymichaels3568]

Honey, your maturity and old-soul vibe seems to have attracted just about every generation on here! I’m in my mid 40s and thoroughly enjoy your pragmatism, candid approach and appropriately placed cat-titude ❣️ I know I’m not alone when I say, I hope you go far, and further than you dreamed 💫

[@jennyfromthehood1]

I love that you did this video! I’m 46 and I’m a huge beauty lover but it’s a challenge to find you tubers who don’t forget about our demographic. 😘

[@ShelbeyWilson]

🥰🥰🥰

[@mishmash3968]

Pixiwoo, Lisa Eldridge, Melissa Alatorre, and Elle Leary you may want to check out. They are older women who experience it first hand and are great at addressing issues us middle age ladies face now that our skin issues have changed. Elle Leary breaks down skincare, ingredients and all sorts of stuff on her channel on top of skin issues we deal with as we age.

[@candicegerman2748]

Check out hot and flashy too..

[@ambergerhelper7852]

Jennifer LaRue You should give Shelly @ GeekOutOfWater a try. She’s my favorite KZbinr! Also Dr. Dray- she’s an actual dermatologist, and breaks down the hype with skincare.

[@beautifulchaos4383]

Lots of us 46 year old girls on here.

[@quietmindstitcher9326]

Thank you for sharing your age demographic. I thought I was your only over 50 viewer! I am 52 and have recently rediscovered a real love for make up and am thoroughly enjoying learning again how to do different looks and use different products. I enjoy your style and approach. X

[@issydavidson9744]

I'm 60, just decided to try make up, love watching her videos

[@jeannacosme7372]

I’m 49 , please do another video on blush highlighter and contouring . Maybe a third video on eyeshadow and mascara? Great video today! Loving the tips to make us feel better about ourselves thank you!

[@doezgen]

Completely agree with you. Whats missing is a solution for super thin and super spare eyebrows 😩😩😩

[@renee_6974]

Im 17 but i watched this video so i can do my moms makeup and make her feel beautiful!

[@alize0623]

Renée _ I’m in my 20s but I did the same! 😇

[@auggun14]

@@alize0623 SAME! LOL

[@jorutherford1632]

What a beautiful heart you have x

[@carolynworthington8996]

Sweet girls!

[@aprilwilcher3311]

Renée _ Awww. That’s sweet.

[@EmpressLilith222]

Thank you! The main reason I subscribed to your channel is that I noticed that your look is so fresh, youthful and different from others in the best way. I couldn’t put my finger on why but I see it’s your application and it’s just such a lovely look. I’m in my mid-40’s and I’m finding that I’m needing to make lots of changes to my application and the products I chose because suddenly my long-time go-to’s just aren’t cutting anymore Tfs hun

[@GamingWithMus]

yes same here. I'm 39 and luckily everyone has realized the instagram look is like stage makeup. exaggerated for picture purposes. you can't walk out of the house like that. the wing is not for everyone and etc. lol. she is such a beauty and is so unique in her looks .just like we all are, but for some reason been reprogrammed to think we need to all look alike lol

[@sandracalhoon7444]

No not

[@mishmash3968]

Forward Flower she is a lot like the Pixiwoo sister, Nic Chapman. I absolutely love that woman. She has MS yet you’d never know it by her beautiful spirit and work ethic. The woman kicks ass as a mom, wife and business owner. Allie Glines, Jessica Braun, Allana Davison, Jamie Paige, Melissa Alatorre and Lisa Eldridge you would also really like if Shelby is your cup of tea. That’s really the only beauty influencers I know of who lean more towards the light, beautiful makeup looks that suit everyone vs the rest who wear 10 lbs of makeup as their natural look and needs a spatula rather than a cleansing cloth to remove all their makeup at the end of the day.😬

[@GamingWithMus]

@@mishmash3968 hahaha spatula. i love lisa Eldridge. she is a timeless classic makeup artist

[@kfouts3019]

Good heavens Miss Shelley- YOU are working in your flow state- girl- you are such an old soul- you know your topic- wisdom beyond your years! Awesome!

[@ash_phoenix3282]

You and Emily are two of my favorite beauty youtubers. You have practical tips, dupes, and tutorials for the everyday person, and it’s sublime! Thanks for being a positive light on this platform and for having amazing content. I hope you have a wonderful night!

[@lanasa265]

Agreed!!

[@ShelbeyWilson]

Thanks so much!! ❤️❤️❤️

[@danias2214]

🙋‍♀️yep I agree too!

[@joanrummell3101]

I love both of their styles, too!

[@mishmash3968]

Emily is one of the best beauty influencers on YT. She’s a gals gal for sure. Taylor (thatalyaa) and Casey Holmes also I really enjoy watching. Jessica Braun is another one I absolutely adore. I’ve really been getting a kick out of her since she’s become a mother. She is way more cut throat with what she keeps/recommends. Before if she didn’t like something she’d say “I really tried to like it” and now she’s just like...No, it’s gotta go, wanting to be more minimalistic. That I relate to. I feel like she should sell shirts that just say, NEXT👉🏽 Allie Glines is another who does similar face looks as Shelby. She actually spoke of Shelby recently on her channel, talking about how beautiful and natural the looks are that she creates. If you really love Shelby’s simplistic, very wearable looks, you would also really enjoy Allie.

[@nunyabizness4892]

Great tips I would also add when doing the eyes make sure they are wide open not forcefully but naturally so you can see what you’re working with and how the product looks rather than the old school way or closing one eye and then applying makeup to the closed eye.

[@brekke668]

As a 61 year old I think you are right about these things. I knew about the foundation and avoiding matte. But not the eyeliner I stopped wearing it because I could see it didn't look right any more but didn't know how to fix it. Thank you for that advice. :)

[@elisalager1944]

I agree with all your tips, but then again having oily skin makes it difficult for me to use cream products or foundations that are not matte. The struggle is real.

[@byoun..]

Elisa Lager I have oily skin and I looove cream blush, bronzer, and eyeshadow. I find that as long as I use a setting spray my makeup looks good all day

[@CWdudeyo]

Elisa Lager same 🤷🏻‍♀️

[@leaye6248]

U can use mattifying primer/ natural foundation/setting spray. Just to see what fits u best. If u apply foundation with wet sponge and thin layers even matt foundation will look natural

[@ShelbeyWilson]

You don’t necessarily have to use all cream products. I’d suggest going for a mattifying primer and a foundation that has more of a natural or satin finish like Dior Face and Body or L’Oréal Freshwear!

[@lanasa265]

bri y me too! I’ve been slowly transitioning into wearing cream products and I love it!!

[@lisaperinetti5742]

I'm 36 and I completely agree with you. After 30, less means more. Which eye shadow do you wear?

[@6Jillybeans]

You are so right about the foundation. I think people try to overcompensate now with highlighters as well. You're making me get rid of a load of my lipsticks too!

[@DebbiAnn2]

Your tips are invaluable to me! Thank you for posting this. I have been struggling to adjust my makeup to my older 67 year old skin. Thank you for sharing.

[@sandraammons6672]

I am 72 and love your videos. Very natural and beautiful. Just my opinion, I like your hair darker color. But dark or light, very beautiful and sweet.

[@RobynG70]

I think you give very good advice given your age. I'm 49 and ive taken quite a few of your tips, copied some of your looks and now only does my makeup look much better, I also look younger.

[@michellemaldonado2270]

I would have loved to hear what products and colors you used in your makeup in this video. Eyes, cheeks, lips were so beautiful in this video 💖

[@mindytan9531]

Very informative video👍 Can you do a part two? All about blush, bronzers and highlighters?

[@pennylanemitchell3170]

Yes yes!!!

[@JY-zq5jk]

Yes, please do more. And a video how to wear lipsticks for mature lips. Love your channel. Watch you every day.

[@internallyscreaming90]

oooo great idea!

[@hollywebster6844]

Oh, yes, PLEASE! I find getting a flattering blush situation now that I'm in my late 50s is REALLY challenging!!! My skin tone is different, skin texture is different, face shape is a little different and I can't seem to get my blush to look right. I often skip it and then look really pale. HELP US, PLEASE! 😘

[@ceeell5772]

Thank you! Very helpful. I am nearly 63 and a former make up artist so I really appreciate what you have done here. I don't see a link to the lip gloss. Maybe I am missing something? My dermatologist has told me to stop using anything with wax. So the gloss you mentioned might work. Thanks again.

[@nolashay]

Great video! I’m 53 and recently realized a dewy foundation is a much more youthful look and gives my skin a healthy glow. I will definitely start trying these other suggestions.

[@garmtpug]

I had read somewhere that the "eye lid gap" that you spoke of tends to become more prominent as a person ages. A number of years ago Wayne Goss had a video that showed how tight lining was much more attractive on an older person and I've been doing it ever since. I had trouble with putting on a thin strip of eyeliner and making sure each eye matched. Tight lining is a great solution for that. I generally take a very small flat-ended brush and dab powder shadow under my lashes in that gap. It works really well and stays all day. I don't like to do the water line because it makes my eyes look even smaller and they tend to water quite often. I just run a small brush of eye shadow powder right in my lower lashes. You had great, common sense tips and I was glad to see that I've been doing them already!! I like your manner and style and am a brand new sub! Thank you!

[@genmarrie]

I’m 73 and having just had cataract op I noticed that all the eyes specialists say never to use makeup on the inner eyelid space - it is a sure way to introduce bacteria into the eye. Apart from the reality that doing so makes the eyes look smaller, I’m not going to risk it! Eyesight is too important to take for granted.

[@bethlovett7612]

I'm 54 and have just discovered the IT bye bye pores powder. This stuff really works.i also like the pore festional primer underneath it.

[@camerashycoco]

Amen. 100% correct all around. Especially the brown! A nice brown liner or shadow is so much fresher, more youthful, than black. Even a perfectly applied black liner can look harsh on most women over the age of like 22. Ok, I exaggerate, but still, try the brown.

[@eleanorap3587]

This video speaks directly to my concerns. I’ve been playing with makeup for most of my 57 years, but alway seem to learn something new from you😊 Thank you for being a KZbinr that doesn’t talk down to your viewers. 💙

[@leisureandlace6741]

Love your content! I struggle with my makeup now that I’m in my 50’s....these are very helpful tips and tricks. I look forward to giving them a try. Thank you!

[@patty-cf7jj]

LeisureandLace same here! I’m in my 50s and I find I’m constantly having to change how I apply my makeup as I get older. For example, I have found I look better with just a tinted moisturizer because foundations, even moisturizing ones, just settle in my pores and lines and age me. My eyeshadow technique has totally changed as well and keeps changing!

[@leisureandlace6741]

patty 8873 Hi Patty- Your comment is exactly what I’ve been experiencing as well. I’m trying different techniques and products and I’ve become frustrated. I’m thinking of just using a tinted moisturizer as well. It may be because we group up in the 80s and we all know what makeup looked like back in that time period! 🤣 We were covered in makeup...no natural look about it! 😃 At my age, I look more like a clown when I have too much makeup on. I definitely appreciate the natural look. I really struggle getting my eye makeup to look natural and at the same time wanting them to be big(er) and pop!

[@anorton1165]

Gurl!!!! You look so good and way younger than 50 something.

[@leisureandlace6741]

A Norton That’s so sweet of you. If I took a pic right now, you would see my difficulties I’m having. Age is catching up...especially under the eyes. Thank for your sweet comment!

[@nosleep7357]

When you get those lines under your eyes, at age 50, 60 + you can't use concealer unless you put a lot of serum and moisturizer there and then just carefully dot It on top and press it ever so gently around. You can't sweep it on like the KZbinrs do and push it all the way up to your lower lid and down your cheek because all you have is texture and a mess and the concealer just highlights the heck out of it.

[@MillieonaVespa]

Clarins skin illusion foundation is super gorgeous on mature ladies, it is medium / build able coverage with a healthy glow /sheer sheen finish...I am 53 and it is perfection

[@jessyjulie5506]

Totally agree with not using matte lipstick! I recently bought maybelline matte lipstick and it made me look ten years older.

[@lynnsaunders2053]

I loved your “less is more” makeup tips for those of us older subscribers! At 71 I’m still a makeup junkie and find it difficult to scale back on the looks that have worked in the past. Thanks again for your tips!

[@melw3518]

Best lightweigh fluffy brush for powder is the EcoTools Sheer Powder (or mini Sheer Powder) brush! Perfect powder placement every time with loose and pressed powder!

[@TheJordandean]

I have both of these and they are great. I love a travel brush that has the same size head, Real Techniques has some like this too.

[@pruzzilla3771]

"avoid layering" & "over powdering"--finally, someone figured it out. The more product under eyes where lines and wrinkles are most predominant, piling products actually ages the person. It is a neon sign pointing to them screaming LOOK WHAT I'M TRYING TO HIDE!

[@katherinespicer]

Great tips! Especially about the eye pencil color. I have been using a charcoal instead of black and like you think that softer colors work way better for everyday look than black. Thanks for the video!

[@kmyounce1]

Awesome tips. Can you recommend a under eye concealer that doesn’t emphasize fine lines? Thanks!!

[@meagenb4968]

Absolutely! Less is more. 54 years old here and agree with you completely Shelby! I use a tinted sunblock in the summer, with a tad (teeny amount) of bareminerals complexion rescue (water based). T-zone coverage with W3LL People bio powder. Before bareminerals, TooGaced Hangover Rx (in mist, not lotion). Enough! Good to go. Of course, over 50 - Retinol will help collagen production and even out some texture. Start SLOWLY.

[@carmellab1549]

Can you PLEASE do a video for aging faces with loss of volume? I do not use contour as I have hollowed out cheeks. where or how to wear for bronzer, blush and highlighter are a challenge because of the loss of volume, along with sagging. Not so much wrinkling, but significant loss of volume. I hope you see this comment! I always go back to your videos for reference, but have not found a specific video addressing placement of products on aging skin with loss of volume. THANK YOU SHELBEY!!!

[@marlenekenalty3710]

Shelby you are wise beyond your years. I am 57 and powder makes my skin look dry even just a little bit. I also have protruding eyes and any liner makes them bigger. Thanks for all your wonderful and informative videos.

[@createthendestroyme]

Your hair looks amazing in this video! Of course the video content is great too :)

[@denisesmessaert]

Thank you Shelbey .. I am turning 60 in a month and I love watching your channel. Love how much you encourage a minimalistic look and a light hand for aging women. I am excited to try your cream eyeshadow look too. Loved your 5 points .. very appropriate. Keep up the wonderful videos. I would love your insight on if Bare Minerals would still be appropriate for a woman my age. That was my first foundation I ever used back in my late 20's. Believe it or not I never wore a foundation until then. I was blessed with good skin. FRECKLED ... LOL ... but clear, skin. So I only used a bit of blush and mascara. Different now days. I do have the typical smile lines now. Full coverage foundation has never flattered my skin. Nor matte. I like fresh wearing, dewy light to medium coverage. Would love your input on your favs. Thanks Shelbey.

[@briarrose5208]

Using eyeshadow as liner: brilliant! I do this with an angle brush, pushing pigment into base of lashes. I have hooded eyes, so not much real estate in that area. I love gloss/lipstick hybrids too. I’m 68 and I’ve been using a sheer luminous liquid foundation since lines started appearing in my 40’s. Great tips!

[@sherryg5813]

Agree 100% less is more. I'm 48. Have you ever tried Jane iredale products? Their BB cream and liquid minerals foundation are awesome for mature skin. Ulta just started carrying their line.

[@malindasmith3496]

Sherry G No way! I love Jane Iredale! I used it at a spa I use to work for and I was really impressed. The circle delete is a must have for me! Im so excited that Ulta is going to have it!

[@MeredithHammett]

I keep seeing that brand lately and I'm super intrigued. A lot of seasoned makeup artists use that range of products and swear by them!

[@sherryg5813]

@@malindasmith3496 I love circle delete to. Their lip glosses especially candied rose are awesome to

[@sherryg5813]

@@MeredithHammett if you call, they will send you free samples of their foundations, bb creams or tinted moisturizer. I used to have cystic acne but once I started using her line, it cleared up completely.

[@belindajames1739]

Your explanations are so clear and simple. I understood everything you said. Thank you

[@fran-michellecotter9993]

Thank you for your presentation. I'm in my sixties and I have friends that are doing the same make of Dave done for the last 40 years. They're seeing all these people with way too much makeup on for the skin everyday. Unless you're going for a photoshoot are your performer it seemed a little over the top. And they are using so much on their face you need a jackhammer to get it off. I've used several different methods depending upon the day. I start out with a good cleanse and moisturize my skin. And if my skin is dry I either use a cream concealer and just touch up the areas on my face that are discolored or sunspot damage. But I had a little lipstick or chapped lips, the pink Frost is my favorite, and some mascara. A touch of blush on the cheeks and I'm ready to go. Other days I may go into mineral foundation with a blush and I'll also use of wash on my eyes it gives a nice finish to the skin. That a little mascara and lipstick or gloss and I'm out the door. Not for a party or something special are yous concealer where needed a light Foundation buff gently into the skin and then a light translucent powder a little bit of bronzer and a little bit of gouache. My lips are lines until then and then I use a lipstick. My eyebrows are always done whether it's a casual day or a chest of day and I use a sweat proof powder on the eyebrows. They fill in all the gaps and make my eyebrows look fabulous. Can I use a natural base shadow over the whole eyelid and a neutral Contour around the eyes. I either line my eyebrows or I just. And between the eyelashes she give more depth to the base without having to draw a line. That I curl my lashes put two coats of mascara on and I'm ready to go online makeup stay someplace all night or day. So appreciate what you had to say and I will be passing this on to my friends that I've been trying to get change their makeup to a more natural look they think by using all these products are face looks like they're keeping up with today's makeup fashion. But actually it makes their face seem heavily coated I can see all the powder cuz it's they have too much on and I could see their face looking pull down heavy not flattering, the pink cross is my favorite, and two mascara. A touch of blush on the cheek and I'm ready to go. Other days I'm a go into mineral foundation with a blush and all also use of Warsaw my eyes it gives a nice finished for the skin. That a little mascara and lipstick or gloss and I'm out the door. Now for a party or something special all use concealer where needed a light foundation bus gently into the skin and then a light transmission powder a little bit of bronzer and a little bit of wash. My lips are Lions until then and then I use a lipstick. My eyebrows are always done weather it's a casual day or a chest of day and I use a sweat proof powder on the iris. They feel in all the gas and make my eyebrows

[@cobaltium]

Hi Shelbey! Like many of the other commenters here, I subscribed to your channel because of your inclination toward a light and fresh makeup standard. I'm a busy mom at 37 and while I enjoy seeing someone else's full-glam beat, it's just not helpful or realistic for my own use. Thank you for swimming against the youtube mainstream, it has helped me stay grounded! I will mention that for me, some mattifying translucent powder has helped to blur pores and fine lines - but I don't use liquid foundation, so it's not about setting. I couldn't agree more about staying away from the dry, cakey look!

[@cherylsomerfeldt8129]

I'm 47 and Shelby is my favorite youtuber. Love you!

[@lauramae3021]

I never make comments. I have been following you since this video. Game changer for this 53 yr old. Thank you!

[@katiehopkins2053]

I'm so fair that black eyeliner makes me look like a completely different person. I love brown liner and even grey.

[@Yogis406]

Katie Hopkins I’m really fair too and love brown and grey liner 👌🏼🙂

[@_Tara.Becky_]

Thank you! I am 46 years old and these tips are so helpful. I will completely utilize them in my makeup routine now.

[@deepolard2024]

I’m 44 and totally agree with everything you said in this video! I must be doing it right so far and that’s good to know :) I will be subscribing now. Thanx so much 😘

[@sandistokes2322]

Thanks for this video. I'm 58, but want to look the best I can w/o adding more "maturity" to my looks. Appreciate the tips! Love your hair and m/u today!

[@rosemarydelprado]

I am 52 and really like you/your videos! Your information is progressive yet practical. Thank you 😊!

[@JoJoTinkRN]

Fantastic video! Thank you so much. I will be 40 this year and since turning 35 or so I have totally changed the way I wear and choose makeup. Oddly enough, I find I wear less now and look better (or so I’m told LOL).

[@ShelbeyWilson]

❤️❤️❤️

[@GamingWithMus]

yes.less is more

[@weltenbummlerin632]

Wearing less make up is key! Foundation, concealer, baking, powder.... Too much layers for wrinkles. I prefer that my freckles shine through than covering my whole skin with several thick layers. I go lighter with the shades as well, on eyes and lips.

[@LN0818]

"There's a certain time and certain place for black liner." Yes, thank you! I recently turned 30 so I appreciate these tips. I have hereditary dark circles and need to be careful with my eye products as to not look "older."

[@ShelbeyWilson]

💜💜💜💜

[@Cheomaiden]

I have hereditary dark circles too, I know exactly what you’re talking about! I’m 25 but these tips are very applicable to me.

[@suecone2198]

Thanks for this video! I have learned to tight line my eyes at 77 and you are so right about the liner on the lids wanting to skip because of the aged eyelids. I have practiced many years & I have found a thin liquid liner works but it takes practice! I even learned how to do it with my left hand when I had shoulder surgery. The only thing I missed on this video was blush & high lighter. Since my cheeks aren’t as plump it’s a problem! You always give great examples! My eyebrows have a few gray hairs so when my hair is highlighted she dyes them & I love this! Thanks again as we may be aging but we want to do so looking great! Thanks 🥰

[@33FREESPIRIT]

Sue Cone Totally agree Sue 🤗🎈

[@mikobeers]

Another great foundation for us older gals is the Chanel Sublimage foundation. Pricey, but worth it. Gives light to medium coverage, doesn't settle into fine lines, cracks and crevices. I love your peaches and cream complexion and I enjoyed this video so much!

[@NEChristo]

You are so right on, girl! Thanks for this! I’m 49 and definitely agree that less is more as we age. I have fairly nice skin but i will look 99 years old if I pile on full coverage makeup, concealer, heavy eyeliner, etc...I cover my age spots with It Cosmetics bye bye under eye concealer, do light contouring, brush either It Cosmetics Celebration foundation or BareMinerals Bisque all over, fill in brows a bit, and use some lip gloss. Bam! Done. I also use Latisse on my lashes to add some length and dye them black so I look like I actually have eyes lol. I’m not good with falsies and hate mascara. I appreciate you reaching out to my age demographic...I recently subbed and love love love your videos and really enjoy your straight forward and charming personality.

[@jeanmcintyre4662]

A good primer like a Mary Kay primer does great to help larger pores and lines to recede. You can use any kind of foundation on top.

[@RoboHope26]

I love your tips. I have been searching for a holy grail skin like foundation that I could wear each day just to look a little more well put together but not full coverage glam, and in your last video you suggested Mac face and body! I went, got it and my mind is blown!!! I’m in love with it. Thank you so much for the honest tips and doing make-up that you can actually wear all day. ❤️

[@ShelbeyWilson]

Glad you enjoy F&B ❤️❤️❤️❤️

[@AllyKit]

Shelbey Wilson I love F&B for 20 years but now that I’m in my 50s I feel I need a little more coverage in the T zone (broken capillaries, overall redness and age spots.) Do you have a video with suggestions for more coverage but still a natural dewy skin like finish?

[@Hippie88]

I'm 56 and a long-time subscriber. I appreciate your honesty. Especially if it's going to help me to look better. I need all the help I can get.

[@vickycorey8195]

I'm so glad I found this! I was hoping you would do one and it's already on here. Thank you!! I'm 58 and it's not texture, Shelbey, it's flat out wrinkles! Lol

[@CynVee]

So many great tips. I'm 61 and I agree with every one. Lately, I've lightened up my foundation considerably. I love CT Wonder Light. I also started using tinted sunscreens. I have good skin so I can get away with wearing just that. Favorites are Australian Gold Tinted 50, PCA Skin Tinted Broad Spectrum 45 and Kiehl's Tinted 50. Two pressed powders that look great on mature skin, Jouer Soft Focus Hydrate and Set Powder and Laura Mercier Candleglow Sheer Perfecting Powder. My lids are too crepey to use liquid liner any longer so a great eyeshadow palette for lining/tightlining is Natasha Denona's Biba. The colors are perfect and so creamy they actually mimic liquid liner. And they stay put! Great lipsticks/glosses for lined lips are Gurlain lipsticks in satin, Pat McGrath glosses and a small lipstick manufacturer called ColortheWorld. Wonderful hand poured creamy lipsticks that give a percentage of $ from each color choice to a different charity. I hope you don't mind me listing these but I am the demographic you mentioned and if I can help my sisters look younger and feel good I want to. BTW, you look great. Love your hair. It's the first time I've seen it down. Such pretty highlights that bring out your gorgeous eyes! Thank you Shelbey for paying attention to your older fans and addressing our unique needs. So few YTs do that. Sometimes mature women feel invisible. One more thing, you are fast becoming my favorite YTr ❤❤❤❤.

[@laurend.tamayo2186]

You are so right on. You definitely know what you're talking about Shelby. I love make -up and I can see you're an expert. Thank you for your videos and the fact that you give the brand names of products.

[@arob8290]

I like the side by side comparisons. Thanks for sharing. I am 42 and found this helpful.

[@mb3198c]

36 and am noticing my skin changes and now have to learn new techniques to do my makeup. Thank you! Hugs from Texas!! (;

[@karamcdonald9817]

This video is summary why I watch your videos. Not do vs dont but comparing. Not just showing but educating. You always are great at helping a viewer identify what would work for them vs what wouldnt. And talking techniques.

[@traceyt4580]

Great tips! At 50 my life changed once I stopped pressing full coverage powder into full coverage foundation lol and gave up black liner for soft grey ( and stopped lining the bottom lid entirely!!) so these tips are spot on 👍

[@SRoberts815]

This was so great! Even those of us who know these tips, seeing it demonstrated next to the aging alternative was a super helpful reminder. I’d love to see a part 2 of this covering under eye concealer, blush, bronzer etc. Placement of these things makes such a difference and sometimes it’s hard to translate advice into what I should do for my specific features. (I’m in my mid 30s and I feel like all of a sudden I’m not trying to sculpt my face I’m trying to make up for lost volume in my cheeks! Miss that baby fat, who could have guessed 😂)

[@madelinerayon9526]

I'm 28 and love these tips! I've always felt like my face could not pull off the current bolder trends (e.g., matte skin/lips, instagram brows, etc.) I've tried them and wasn't ever convinced that these looks suited me. However, I do admire women of all ages who can pull off the fierce, bold looks!

[@danias2214]

I’m 46 and the best translucent powder that works for me is the It cosmetics cause it’s talc free, I agree with every one of your recommendations! They have been working great for me Thank you !

[@Just-Nikki]

I’m 46 a I don’t have a problem with you putting it on yourself. That doesn’t change the fact that the technique is for us older ladies. We were going to have to try it for ourselves anyway so we will see it on some one our age at that time. Thanks for thinking of us Sug 😘

[@sharroon7574]

The Burt's bees tinted lip balm in "rose" is a lovely budget friendly lip option and it is universally flattering.. Great if your lips are a little pale.

[@kimberlyvb2332]

1000% agree

[@AllyKit]

I use that too, and tap it on my cheeks when I don’t want to wear a powder blush.

[@Opal_jen_X]

I just recently began applying liner under my top lashes and it was like a magic wand! So much more polished =)

[@canta_toca_2023]

Seeing you brush up your perfect, full eyebrows almost made me cry... No, really: Being in my early fifties and seeing my eyebrows slowly, but relentlessly fading away although I haven't plucked them in decades is surely sad. Could you do a video on how to do one's eyebrows in an appealing way when there are only few eyebrow hairs left?

[@DoraSometimes]

Love, the only thing I can say is "Amen" to all that's been said! I really love and appreciate the way you're talking about everything. Without insulting anyone, making fun of people that aren't so knowledgeable about makeup, but they want to learn. All in all, you're such a sweet, normal, genuine, down to earth person and I admire you for staying that way in this hectic world of makeup and beauty "gurus"! Keep up with the great work! Greetings from Croatia!

[@Thecatsnyder]

love seeing a beauty guru who is beautiful in a different way! love your look and down to earth style

[@maiden411]

Well said! I’ve actually moved away from black mascara and am preferring a dark brown or black brown mascara because black feels so harsh and fake. I’m 53 and just feel that brown mascara is more complimentary to my brown eyes Although I’m tan, I don’t want or need THAT much definition. By the way, thanks for being respectful and not patronizing. You’re so lovely

[@jenlauren8818]

You saved my “Brow life”! I have light brows that aren’t too big or too small but very blonde. All my friends keep telling me to tattoo my brows. Thank God I didn’t listen. Love your shadow and foundation tips. I have been using double wear so I guess I need to move on and try something else. Great advice!

[@kithale8651]

I use a powder foundation and I'm 63. My saviour is to spray my face with a rosewater spray or evian and this means no cake. Also I use a radiant primer underneath

[@meriamimam7870]

Kit Hale do u spray your face after or before

[@gmagain]

Foundation, colorful and heavy eyeshadow, and powder products!!! To look young your best friends will be, tinted moisturizer and cream products such as cream blush and subtle highlighter

[@kathiestevensdesigns9385]

Thank you Shelbey and thank you for the product recommendations. I'm 64 and have had to change how I do not only my makeup, but skincare. Have a fantastic week ❤

[@amandafrench8429]

Great video topic, Shelbey! Having moved into my 30s and noticing fine lines and wrinkles around my eyes and mouth, it is so important to apply product with a light hand and powder sparingly. Less is more! Continue doing what you're doing!

[@ShelbeyWilson]

❤️❤️❤️❤️

[@layacohen]

this was so helpful for those of us 40+. I've been making some of those changes and it's really made a difference. thanks for providing these kinds of tips!

[@adoseofme9929]

I’m new to your channel and love these tips. I’m 50 and always looking for helpful information because I love make up!

[@dianawest3976]

Very clear, simple practical advice Shelby, especially about Doublewear Matte- used to be a real fav of mine about 10 years ago, and I am in my 60’s now, so it really emphasises all the pores, texture that I now have. I have minimum wrinkles, and a lighter touch is best as you mentioned. “Tight lining the eye” is a good idea, I have still very thick dark double row lashes, and when I line above them now, it’s hard to get a natural look. You didn’t mention anything about blush, contouring etc. I have tried to lighten up on my blush, even though I love some color. I cannot wear matte lipsticks, they dry my lips and make them peel so I have gone back to Clinique Different which is very creamy, but wears off so quickly...and if you give a man (my son, for example) a peck on the cheek, he automatically wipes it off😂😂😂💕💄!

[@mstamouli508]

Such good tips and so refreshing hearing a young girl your age knowing how makeup can be your best enemy or friend. Following the instagram trends applies only to teenagers!

[@linkedinlove106]

Shelley, just today I received the Boy Brow...haven't used it yet, but fun to hear you mention it!

[@msneelyoc]

I'm 32--thank you for this video! I just adore you. You are so honest, straightforward, easy to follow...just love your videos!

[@paint_freckles]

agree. just found your channel. love the more natural looks and the liquid products. i am over 40 and have scaled back my makeup - trying to have a more dewy look. for a long time i heard as you age use matte makeup not shiny or any shimmer. i cannot wear matte lips, i prefer a dewy foundation, i like the idea of shadow instead of liner. my question is do you thiink women over 40 should wear highlight and bronzer? and also what about the caviar eye stick by Laura?

[@patriciaquintela899]

I’m 46 and love your videos. I find them reasonable and very educative. Try to follow at home the best that I can😁. Congratulations for the great content.

[@TammyD123]

Mastering tight lining is the best improvement I’ve ever made to my (hooded eye) makeup look. Well, that and growing back my overplucked 90’s brows. (Thank you GrandeLash!)

[@dvhanson1962]

Tamara D Yes! I love Grande Lash & Grande Brow. They’ve really worked for me. Highly recommend.

[@TammyD123]

dvhanson1962 I didn’t even know they made a brow product! I’ve been using the GrandeLash on my brows 🤦🏻‍♀️. I’ll have to find the brow one!

[@harinijhaveri3526]

your makeup looks so much youthful then before. Loved your todays makeup look. I have followed all tips to begin with and always wondered why my makeup look always does not look like I have applied makeup , I was never a fan of thick black liner and always tend to lean towards dark brown or plums . I am so glad that dark black liners trend is changed . Also I am not a fan of strip lashes, I have always preferred individual medium lashes . Just put it where you need , it keeps ypur eyelook natural , just emphasized without looking overdone.

[@jeannebowes2898]

Informative. I am 70 and have never used foundation, and was constantly asked what make up I used! I am lucky I never needed. I am amazed at all the products the young women use. I to like to enhance my skimpy grows that I never ever tweezed. I use a light touch of blush, lip gloss and a touch of brown mascara on my lashes.

[@spookytinglesasmr2275]

This is exactly the information I've been looking for! I'm 44 and a bit of an eldergoth. I feel like I'm relearning my makeup routine as my skin changes. Thank you for this info.

[@jennifert7212]

You are so refreshing to watch. I'm 34 and watching all of your tips are doable and something I can add to my makeup routine. Thank you soo much! :)

[@makeupjunkie723]

I recently found your channel and I’m not sure why I never stumbled on it before. I’m 48 and I really like your style of makeup application! You are so young but I think you are great even for mature women. Glad I found you.