Why Your Foundation Doesn't Look Good

[@ryleighballard9897]

I used to cake on THICK HEAVY MATTE foundation because that’s all I ever saw influencers doing. I thought that more coverage = better. The best thing I’ve ever done for my makeup routine is switch to a light coverage skin tint and spot conceal.

[@ShelbeyWilson]

We've all been there! haha

[@oliveb6318]

Ryleigh Failla that’s all I do too.

[@pcuell00]

Same here!

[@rachelperson-brookrealtor9617]

Me too!! Just bought the neutragena (Sp?) hydrating one I think it is called (I found it on Shelby’s video) and I’m obsessed!!! I’m 38 and super dry and I was trying to make full cover, even medium coverage foundations work on me but they exaggerate everything texture wise and look heavy. I have pretty skin and it finally dawned on me that i don’t need to cover it! I’m so happy I found her videos!

[@tammyeaton4791]

I am a medium to heavy texture kind of girl but I also need hydration. I don’t have acne scarring but I do have rosacea and that does require some pigment to cover it up. I found Tarte Foundcealer and it’s Creaseless Concealer to be really good for me. You’ll find that you use less foundation if you apply it with a brush otherwise the sponge kind of sucks it up. One thing about the Christmas concealer is that you use very little of it. It’s very pigmented and gives a radiant finish under the eyes which is where I use it because it has murmuru oil in it.

[@rachelwkau]

You’re like an older sister to us who shares all the best makeup tips & tricks 😩❤️

[@ShelbeyWilson]

Aw - so sweet!

[@ml6807]

More like a daughter for me 😂 I'm too old to know what's in, but old enough to be stuck in a makeup rut 🤔

[@pickledginger5876]

Mark & Lisa - thanks heaps. I'm fifty, and was used to just thinking of everyone as a little sister or brother - now I've had to realize I'm actually old enough to be their mother 😳

[@amyconwell5612]

Shelby, have you ever thought about doing different models on camera with different skin types - dry, oily, combo, texture etc.? It’s hard to find anything like that on here... I think people would really enjoy seeing you do your magic on others with their skin types. It would be a great series.

[@_Alexmojica]

nah I wouldn't like that, it would change her vibe in my opinion

[@Lawperson97]

Alex Rico it doesnt have to be not-her vibe, like maybe she could do a mini series or something

[@ShelbeyWilson]

Amy Conwell I’ve done a few videos on others in the past and they just didn’t perform well unfortunately 🤷🏻‍♀️😞

[@_Alexmojica]

Shelbey Wilson exactly! Because it’s not what people are here for! We are here for you and your personality and sometimes when others are involved it changes the energy

[@nosleep7357]

@@_Alexmojica , I agree with you, because there is a calm demeanor she has that would be changed by the busy-ness of two women on screen.

[@ljparell158]

Holy Goodness. This video was amazing. You are so descriptive, non bias, articulate beyond belief, knowledgeable, and you find a way to offer your opinions without offending. I really appreciate you taking the time to share with us.

[@pauladownie6176]

Incredibly refreshing to have mature skin included in your videos. So many don’t bother because it’s not their demographic. Thank you for great info and inclusivity!

[@mom-wife-teach]

I love that I'm not the only one who doesn't see a "need" for primer for everyone. I have yet to find a primer that has made a difference with my skin/foundation.

[@alainahunter2174]

I agree. I find that primer actually makes my skin look worse and more textured.

[@sailorgrlie]

I think it's more important if you're oily. If you're dry you just need to hydrate before you put on your makeup, unless you want to do some pore filling.

[@TikalKeria]

I like primer more than setting spray. Tbh I've noticed zero difference using setting spray or not. I've tried several. I guess maybe if it was misting or something out, maybe thered be some more protection from environmental elements??? But as far as making it last on my face it does nothing for me...primer can help a bit.

[@rammy4246]

I just started using smashbox primer for large pores and my skin looks really good and also so much easier to apply foundation.

[@aa0821]

I have wondered why or when primers became such a thing. I never used one and from what I remember, they were never a thing growing up. I've questioned if I should be using one but this solidifies that I'm fine without it.

[@tamiibarra3027]

This is so very helpful! I'm 55 and have just started to wear full face makeup again after not caring about putting on anything more than mascara for years while dealing with a serious illness. My skin has changed so dramatically since doing chemo and turning 50. I feel lost. I really need this info and the recommendations! Thank you so much for doing this and videos like this! I truly enjoy watching your videos! You have a truly wonderful calming energy! I adore you!

[@sailorgrlie]

My oily skin just eats through foundation, even the most hyped for oily skin. Then I watched a video by Zabrena recommending the Soap & Glory Kick-Ass foundation. I tried it, and haven't used another since. It covers all of my sun spots and lasts all day. I also live in Florida so it holds up well in a humid climate as well.

[@thisproagestyle]

I can't thank you enough for addressing and recommending foundations for we over 60 women! I'm a fan of cushion foundation AND I had a conversation with the MUA who did the makeup for my daughter, her bridesmaids and me last weekend (for the daughter's wedding) I told her about your KZbin channel and the MAC Face and Body. She validated everything you said so I was thrilled that I made the purchase. Honestly, you are young enough to be my youngest child and I look to you for guidance on makeup. I've gotten some great tips from you and have purchased many now HG products on your recommendation. Thanks again!

[@gracieclough5510]

You are truly one of the best KZbinrs out there, Shelbey! You are so informative and always have so much knowledge to share. I'm a makeup artist and I learn something new from you from every video. You really deserve more recognition xx

[@ShelbeyWilson]

Thank you so much! ❤️❤️❤️

[@merinmathew6211]

Please, please can you do a similar video on under eye concealers for 40 and over viewers? It’s the area I struggle most with. Thank YOU 🤗

[@brandabrown6190]

merin mathew Angie (Hot and Flashy may be her KZbin channel?) is a WONDERFUL person to watch for mature skin. She has a great personality and does very thorough reviews.

[@merinmathew6211]

Branda Brown thank you! So very sweet of you! Will check her out! x

[@LoveABun]

Yes! Would love to see this, as well!

[@sailorgrlie]

Have you tried the Maybelle Age Rewind? It has great coverage and lasting power, but it's a really thin formula.

[@merinmathew6211]

Nichole D ...will give it a shot! Thanks Nicole 😃

[@dnwalkingoneggshells]

the average age for a model in skin care/make up is 16. If you are 33 looking for foundation and see an ad for foundation that has a 16 year old with amazing collagen production and elasticity dont compare yourself.

[@marta537]

Where did u get that information?

[@laureno4399]

More like 22-25... dunno where you got that info

[@dnwalkingoneggshells]

@@laureno4399 22-25? i guess every once in a while. the average age that i saw while interning was between 16-20 (and 20 was pushing it).

[@jumbowlshrimp4823]

dnwalkingoneggshells I feel like a lot of 16 year olds have acne because of hormones lol

[@jos.4276]

Mature women have more disposable income. Ignore us at your peril.

[@suzannedarden224]

Thank you for your honesty concerning filters. Wayne Goss had a great video where he showed how he really looked without the filter. It was amazing.

[@josephvalenti3177]

Thank you Shelby! You have helped a almost 67 year old man with skin discoloration the right products and method to apply coverage for my areas, that look natural!

[@deborahferrell5651]

Shelby, you are absolutely terrific. I’m old I mean really old and I love what you have to say. You make a lot of sense and it’s very practical and usable, you remind me quite a bit of Lisa Eldridge. Thank you my love, you’re doing something right❤️

[@clairelandry1499]

I thoroughly enjoyed this video! So informative! Wish I knew this info so many years ago. I have mature combo skin, use a medium texture, and press with my brush to get my best coverage. I also love the dewy setting sprays to give a fresh look to my skin. Please do more videos like this with others products, love to learn about how to use them properly. Thanks!

[@MinPinSteve]

Claire Landry which foundation do u use?

[@clairelandry1499]

@@MinPinSteve I like Maybelline Fit Me foundation and also Rimmel Match Perfection foundation

[@susanbowman3865]

After many trials and errors/fails I’ve finally found the right basics of my makeup, the right foundation, concealer, contour, blush, powder, and brows, all working together flawlessly. The other frustrating issue I was having was staying power and I’ve resolved that too by taking an extra step after using my setting spray, I lightly go over with my sponge then using a brush add another light dusting of finishing powder on my entire face including eyeshadow, brows and contour/blush. It really locks everything in place extremely well without any touch ups after 7 hours at work. I’m so thrilled! Now I want to explore and have some fun with eyeshadows (gel and powder) for some fun new looks for the summer. I’m starting my own trend with some blue shadows as I’m tired of seeing so many mauves and peachy warm color combinations that I just can’t seem to get on board with. Anyway, I hope this will help someone else have success. P. S. I absolutely love your channel Shelbey, you’re articulate and such a genuine sweet soul! 💖✨

[@Katdmcm]

You are a breath of fresh air! I am a mature woman and I have watched about 6 of your videos tonight. I have subscribed and will be back often.

[@ajsim2188]

You mentioned there's a powder foundation formula for everyone. Would love to see a similar video on picking the right powder formula since there truly are so many to choose from. :-)

[@jonnieauld]

I’m 32- and my faves are a plenty lol. I love Dior f&b, mac f&b, nars sheer glow and Clinique even better glow. I have oily skin also

[@meggy8868]

You and Lisa Eldridge are the best. Love your natural presentations.

[@ivoryandgold88]

I never liked how foundation looked on my combo/oily skin until I discovered wet n' wild cushion foundation and then tried L'Oreal True Match original which is now my favorite. Natural finish foundations look best on me and I used to always choose matte until I realized it. Also I always use a buffing or flat top brush, the thicker the formula, the denser the brush I need. For the two I mentioned I use a very non dense flat top brush and it works great. I've also used Kosas tinted face oil with the same brush.

[@marisamitchell8611]

The false foundation advertising reminds me of mascara ads in which the model wears false lashes!?!

[@j3licat]

I always wondered how that wasn't false advertisement.

[@ケンイシュカ]

😂😂😂😂

[@goodiegoodygumdrops]

Marisa Mitchell Truth. They've gotten to the point where there's a fine print disclaimers saying the model is wear "lash inserts."

[@tammyeaton4791]

JenCataldi It IS dishonest. Know that I am in my later 40s I have to do more to get my lashes to behave. Filters on foundation models just is unethical because people get a FALSE impression of what foundation is able to do.

[@intheraeyne]

@@j3licat Ngl, they probably *are* wearing the mascara, but they just have big nice falsies on so they can get away with it legally because of that.

[@nicchogirl]

I'm pretty oily...outside edges of my cheeks are the only place I don't struggle with oil....I've been using the IT Cosmetics Celebration Foundation with SPF 50 and loving it...goes on nicely with medium coverage...works for my everyday makeup 💕💕💋

[@ashlanthomas7743]

I'd love to see a tutorial of this look! BarePro is my holy grail, but I'd love to see how you apply it to get that slight luminosity you have in this video!

[@MinPinSteve]

I think you read my mind. Honestly. I have been gathering info as to what foundation I want to try out as my skin is aging and becoming drier. It’s sensitive, discolored, and a little more textured. Thank you for guiding me in the right direction! I love your informative videos! 💕

[@godsgirl0019]

You’re so beautiful and informative. It’s mid year and you’re still the classiest artist on You Tube.

[@maryssa8593]

I know I’m way past due on finding this but I’ve felt so helpless. I’m only 27 but struggle with oily t zone, foundation separation, texture and breakdown of foundation and even fine lines already 😭 thank you for this!! You, Wayne Goss and Allie Glines are my favorite ❤️❤️

[@sandrareiber4175]

Shelby, I just recently found you. You have great advice and I love that you’re not buying everything on the market, and that you talked about how product is often just repackaged. Never could figure out how everyone could afford every new product that comes on the market. I’m 76...mature, combo-dry patches with “fine lines and wrinkles “. Would like to find a foundation that gives a healthy glow without looking dry and or made up to much. Will be trying some of your suggestions. Gotta go now....I’m going to find more of your tutorials to watch! Thank you for a common sense way of making me look the best I can, I do like makeup and don’t go out of the house without it or fixing my hair.

[@ScarlettKriss]

Very Helpful video! I have clinically dry dehydrated skin, I use TROIAREUKE H+ Cushion Foundation, 21 Light Beige. They are a skincare foundation. I also use banilla prime hydrate setting powder. However Not mature yet, (always cracks me up) .

[@snurfbee58]

I am an older woman who prefers to wear makeup when I go out in public (unlike many of my friends of a similar age). I truly appreciate you addressing make up for older skin. It makes so much sense now as to why the products I've been buying don't work well. I have come to really love your channel. You are knowledgeable and easy to listen to and I feel as if you are speaking to women of every age, not just teens and young adults. Today you convinced me to subscribe.

[@tinaerardi3893]

Love that the first 2 you mentioned are my 2 go-to’s!! Wet and Wild cushion and MAC F&B. I’ve tried tons, from high $$$ to low $, and these are so great for mature/dry skin. The W&W cushion is better than high end and a quick, fast option for day. I kind of stipple it on w/the IT cosmetics heavenly lux brush, then a little buffing. Very quick. MAC F&B perfect for all other times.. especially when you get the hang of how it morphs when applied with hands. For a little more coverage but still a lovely thin texture, Tom Ford stick lightly stippled on. Only took me 62 yrs to find what works ! Thank you for all of your tips. You’re a delight.

[@orozcoaj69]

Thank you so much Shelby for the introduction. I love that you point out our imperfections and flaws :-). So I have a lot of texture (acne scars) large pores and some melasma. Today I am using the Maybelline Fit Me Matte and Poreless foundation and applied with the Real Techniques brush. I did use a buffing motion but I can see why the pressing method would work best. Thank you! You are an angel :-)

[@nosleep7357]

This is so educational and so informative I feel like asking "where have you been all of my life?" I'm a few decades older but I still want to learn and I want to start wearing makeup again . i understand so much more now after watching and listening to this. It will help me so much in making my choice or choices. THANK YOU, Shelbey !! 🤗🌹💕

[@MizLaFrance]

I’ve been a bare minerals powder foundation fan for over 15 years. At some point I stopped using it and tried liquid, it just doesn’t give the same easy flawless finish. Last year I went back to bare minerals; i had to change my usual color since my skin has lightened from using sunscreen more regularly, but it still had the same gorgeous finish I loved . I just want light coverage and evening out my skin tone, and it’s perfect for that. I use the BM powder concealer as well. Basically I’m still doing my base makeup the same way as 15 years ago and it still looks so pretty.

[@glendaw5221]

I use the Rodan and Fields liquid make up and love it but realize it might be in the middle category. I’m 70 with dry skin. Love that I do not need a primer. I used Estee double wear for a long time. Seemed too heavy as I got older. Thank you for clearing a few things up for me.

[@ScentsibleHomeWithJamie]

I have normal-oily skin and right now I love the L’Oréal Fresh Wear Foundation. I use a sponge to apply this. I want to get the new Makeup Forever pressed powder foundation or Bare Minerals Matte.

[@LinzSee]

Shelley, this is SO good! Everyone talks about coverage (pigment) but no one ever talks about texture. I have found just through experimenting that thinner, watery textured foundation works better on my normal/dry skin that has some texture and pores on my cheeks. I have never been able to get a foundation brush to not look streaky but I do have that RT brush so I might have to try that!

[@Goldmother1980]

You are the first you tuber I ever watched. I found you when I was having trouble with my bm original. That was 8 or 9 years ago! Still love your videos, always so informative.

[@ShelbeyWilson]

That’s awesome to hear!

[@Sheila_E]

Face and body by MAC. Daniel Sandler as well. I’m dry/mature. Great tips!

[@ShelbeyWilson]

Love it!

[@erinolkowski7219]

Face and Body is so good for mature skin. I saw Lisa Eldridge use it on a mature model and bought it right away. Great product.

[@Fourteen89]

You are the first Shelby for explaining brush techniques and foundations and primers for all skin types and skin problems in such depth . 🥰👍 👏🏻

[@tinad.5752]

Hi Shelbey! I’m just seeing this (found your channel 5-6 months ago) So thankful for the information! I wish more creators would talk about this when reviewing foundations or at least mention/refer us back to vids where they have. Hope you and the baby are doing well! Lotsa love ❤️❤️❤️

[@ghc26]

This was great! My go-to is ELDW and I apply it in very thin layers with my hands first, and then lightly go over it with a beauty blender and it’s always so reliable as far as the type of coverage I need. But, recently I tried the tinted moisturizer by Beauty Counter and I’m stunned. I have oily, blemish prone skin and have never found a tinted moisturizer that works, until now. It’s light, is very forgiving and offers a light, comfortable coverage. Now I’m thinking of trying the foundation stick from Westman Alterier created by Gucci Westman.

[@SparklingOlive]

You have convinced me to try powder foundation and I am pleased to say that I’m loving it. I was so scared to switch from liquid. Boy was I wrong.

[@veilagonzalez390]

Nice, I want a video explaining sticks, mousse, liquid, creams, powders, cushion, mineral among others foundation

[@ginnyburley9552]

One factor that is really critical for me but not always emphasized in videos about choosing foundations is climate. Many people live in areas with lots of humidity during the warm months, so even if they have dry skin, like I do, they pick foundations that factor in that humidity. I live in an arid climate, and many products designed for dry skin don’t consider how this hot, dry climate sucks everything off or into your skin within a couple of hours. I love the water-based foundations, but I have had to figure out ways of hydrating and adding moisture to my skin several times a day to look ok. I loved the categorization of foundation types in relation to skin types! Thanks for sharing your perspective.

[@heathmeizer9446]

Thank you thank you thank you. What a great informative video. This is why I LOVE your channel. Your consideration of all skin types including us mature girls is appreciated. Would you be able to do something like this for concealer. Blessings to you and your family. 🌸🍀🙏

[@lonnyking375]

Yes concealers too....like if I'm getting it right theres concealers to conceal darkness but also concealers to lighten up areas. But what about the blemishes? Which kind do you use for blemishes?

[@seymour5000000]

I love a master class! Thank you for the amazing content!!

[@ServantOfJesusChrist777]

I have learned more from you in 4 or 5 videos than hours and hours of so called 'experts'. And I will continue to watch and "Like". (I'm 62 and just getting ready to start wearing makeup again & TRY liquid foundation instead of powder. THANK U for this channel.

[@mariannehowe9834]

Great presentation. You show us that The right combination of skin, makeup and application technique equals a prettier outcome.

[@ashlynnkaplan1369]

Thank you for making such practically helpful videos! I always laugh when I see people talk about how a foundation isn’t very good because it’s clinging to dry patches and looking dry... many whom do not even moisturize well! ANY makeup complexion product will not conceal or fix skin texture issues particular to roughness or dryness. As you’ve said, some formulas are more forgiving than others, but skincare is so important for makeup prep and SKIN HEALTH. I don’t actually wear foundation, but still love watching this and gleaning the information!

[@teresabailey8709]

After watching your videos I have converted to cream shadows and trying to find my best match on stick foundations. You make me rethink every technique I thought I knew about makeup. 😉 thanks for all the good info. Keep it up!! Love your videos 🥰

[@brittanyhuffman8121]

I love this video. I have just gotten into wearing foundation within the past few months and this is the first video that I've found really helped me to understand why the different foundations that I've tried haven't worked for my face. I have dry/combination skin I've tried IT cosmetics cc creams, kat von d lock it, and covergirl healthy elixir foundation along with multiple primers and this video helped to realize the texture that I need to look for now! Thank you!

[@kash-220]

Excellent video...great explanation and the best I have watched on YT. Thank you.

[@dr.mindmatters]

Wow this was really informative and detailed. If you could please guide on skin undertones and selecting the appropriate brand and shade for it. It would be really helpful.

[@charlottederry8785]

Thank you! I haven't had good results with my it cosmetics foundation brush. I have an extremely oily t zone, am 41, and have one horrible wrinkle between my eye brows. I have fair skin, some large pores, and mild redness. I recently purchased Nars all day luminous weightless foundation in my attempt to find a foundation that looks great and lasts on my oily skin. I'm a teacher and apply my makeup at 6am and need it to last till 8pm or so. I've been struggling to find they best way to apply. I definitely did it wrong this morning, apparently, as I tried to buff it. I will try the pressing tomorrow. Thank you for this video! It is often very hard to tell how you tubers are using the brushes or sponges. Your explanations were excellent. And, my 17 year old daughter's name is also Shelby. But with only one e.

[@megthiesfeld7206]

I wear the No Filter Foundation by Colour Pop. Highly recommend. I would say it’s a medium texture but feels so light and I don’t need a lot to cover my face and neck. And it lasts really well throughout the day! 😍 I have combo/oily skin. I just prime my face with lotion and my face spray and it goes on like a dream. I don’t think I’ll ever use something else!

[@josephvalenti7268]

Thank you Shelby for making a clear guide for all people of all ages and skin types, of the sea of products available! I like Chafing gel (generic) form for primer for combo/ dehydrated mature skin! I also love the Milani powder foundations, but the method that you showed us for applying powder foundation! I also love Cera Ve lotion recommended by Dr. Dray, another sensible advice dermatologist on You Tube! I love their night cream for the drier areas, because it is very effective, comes in a bottle with a pump, and not heavy!

[@littleminna]

I have both rosacea and hyperpigmentation, to be honest when I was young I didn't protect my skin, I only started doing that later in life (when I was about 25). I use Estee Lauder Double wear, because I work long days at the office and other foundations didn't stay on for so long, after a couple of hours they'd just melt off. The only problem I have with the double wear is that it makes me look so dry. It was worse when my work-mate pointed it out, I was like: others notice it too? And I do use very good products, I've got this whole line from Paula's Choice. The ironic thing is that the person who said this to me, is 10 years older than me (I'm 43, she's well in her 50s) she's got an amazing skin. I asked her what her secret is, and she said nothing. She does absolutely nothing. In fact she told me she washes her face with hand soap. Besides she's a heavy smoker, and I've never smoked anything in my entire life. I was like, I can't believe she's got this perfect skin. Lol

[@karenrodriguez5993]

One of the best videos I’ve seen on foundation. Thank you.

[@zuzuka55]

Thank you so much for making this video. I bought bare minerals barepro foundation and hated how it looked so much. I was going to throw out the whole thing until I saw your video and finally realized I had been applying it all wrong which was why it was coming out so streaky and cakey. I finally applied it with the pressing method and it looks amazing!

[@cathymccarthy5360]

Great video! I’m 49 with normal to medium skin, but I have texture on my chin and pores on my nose from having combination skin when I was younger. I also have a few lines creeping in. I have good skin days, and some bad. The most difficult foundation to work with is stick foundation. I love the convenience, but I haven’t found one that works. The best one so far is the Westman Atelier, but I won’t buy it again. I love the BareMinerals complexion rescue for light coverage during the day. I use the Ilia true serum foundation which is lovely, and I’ve just order the Osmosis satin foundation after seeing rave reviews by You Tubers I follow. I also use the Osmosis powder foundation compact which I like. Prepping the skin right can make all the difference. 🥰

[@sarahedester3940]

This was incredibly incredibly incredibly thought out, informative, and educational! Thank you!

[@suzanstorm2982]

Thank you for your thoughtful research. Because of you, I tried the original loose Bare Minerals yesterday - and it looked pretty good! I'm 57 and had stopped using all powder on my face, but it's so hot and humid here.... anyway - Thanks Again!

[@Josh-pe5pl]

Sunscreen layer question for mature, dry skin. We need more moisturizing than good sunscreens provide, and then lay fdn over that. How do we increase the probability of success? ENJOYED!

[@LoveABun]

6 # Use a CC cream with SPF such as that made by IT Cosmetics. It’s quite moisturizing and gives great coverage along with sun protection.

[@Josh-pe5pl]

Thanks. Have tried that. Problem is I prefer more sunscreen than in cc creams (IT didn't do enough bc I live in Hawaii) and need more moisture too. Feel like a coconut after a few hours, except coconuts 🥥 are hairy!

[@reneesoli5345]

Hado Labo spf 50 +++++ gel. This can be found on Amazon, I think it comes from Korea. This gel fills in the groves of you skin and fills fantastic on the skin. Skin fills smooth. If this isn't enough purchase Hado Labo premium hyalaronic acid . This liquid has urea in it and is very moisturizing, some people complain that it gave them white heads in the comment section on Amazon. I haven't had this problem I'm 54 years old. You always put a moisturizer on top of hyalaronic acid to seal the acid so it doesn't evaporate off of the skin pulling water out of your skin. Also it's best to put hyalaronic acid on damp skin trapping the water for the skin to absorb.

[@TammyD123]

I have combo skin with visible pores in my t-zone. Primer is a must for me and I’ve found a few that really do improve the appearance of my skin. The foundation that I feel looks best on me is the Lancôme Skin Feels Good applied with my IT Love is the Foundation brush. I love how it looks but I do wish I could find something a little more long wearing. I do occasionally mix in a tiny amount of thicker foundation like Tarte Amazonian Clay and it helps a little.

[@AlertaBelleza]

Everybody should watch this video!!!! Many times customers don't get the results they expect from a foundation and it's because it either has been marketed in a way that makes it look like it transforms skin even if it doesn't (the airbrushed pictures case) . Also, I think we as beauty video viewers forget that there IS makeup technique and there are tools to do makeup that give us the desired result. So many times KZbinrs, in order to not offend anyone or get some sort of backlash say "you do your makeup however you want if that works for you". Sure, we can do our makeup however we want BUT why not open up to learning ways of making it work. I believe that there are many good products out there that get terrible reviews because of users' lack of technique or the right aplication tools. And we shouldn't be makeup artists in order to buy or apply makeup, but just as we would look up a recipe when wanting to make a particular dish, we can look up techniques to do our makeup just right. Bye :)

[@patriciakukulka6752]

Finally! Thank you so much! So helpful! I have mature & very dry skin and kept trying to go to fuller coverage foundation... did NOT work.

[@teetwilight]

I feel like I could never thank you enough, Shelbey. I've learned a lot from your videos, and this one is especially helpful since I'm currently contemplating which foundation to get for my mom's mature skin. Thank you, Shelbey!

[@chelseaw9355]

Love your advice and accent 😊 I have combo/oily skin and my favorite liquid foundation is Clinique Even Better and my favorite loose powder foundation is BareMinerals Original, of course 😉

[@laurahelene9118]

I didn't know all that, important content! Thank you. I am now inspired to drag out my Too Faced Cocoa Powder powder foundation. I am going ti buff with a brush instead of using the floofie!! Lol. Okay not my tip...Wayne Goss's tip. First blend liquid onto your hand. Then pick up with buffing/stippling brush a LITTLE atca time and then apply blending it a section at a time. This also gives a great finish, no streaks. Part or most of the reason brushes streak is there is way too much foundation. Thank you Shelby 😘

[@coralaila]

Shelby. I have never posted on your channel but I’ve been seeing you videos of foundations application. I’m putting some of your advice and I have enjoyed it a lot. I bought the bare minerals liquid foundation and I have not been disappointed. I do have to follow your recommendations of skin prep but my skin looks wonderful all day with very little oil coming through. I don’t think I need something full full coverage but I enjoyed it I think I can apply it very sheer when I apply it with my fingers. It works best for me that way. Thank you. 😊😊😊

[@zenosperformance1125]

Simply amazing as always!! I can't stress enough how helpful a true... And because I'm aging, it's helpful to know the foundation I once loved no longer looks good on me. The foundation hasn't changed, my skin has. I'm going to try a couple that you suggest.

[@nereilyndelrosario7609]

Now I know why it's streaky. Lemme try the pressing method. 😘. Very helpful..

[@lauren574]

I feel like I’ve been waiting for this video my whole life , thank you 🙌🏻

[@ShelbeyWilson]

Haha! Love it

[@ashtonrouse2972]

Great video! My skin gets dry but also a little oily throughout the day on my t-zone, however I still can’t use a matte foundation in that area because it will initially look dry and cake up. Nars sheer glow is my current favorite! I need coverage but I find using that foundation gives me a great base without looking too heavy and then I go in with a full coverage concealer where I need it. I’m still on the hunt for a great setting/touch up powder for my t-zone that will look smooth.

[@angieelliott8741]

I'm dry AF! I'm 43, but don't have super mature looking skin. I love the Fit Me! dewy + smooth, the Neutrogena Healthy foundation, and Avon Flawless. The L'oreal pro glow is ok, but not my fav. I also like the CG smoothers mixed with the Dollar Tree Sassy Chic for some strange reason. It looks super glowy. I also mix my primer with my moisturizer most days. Mainly because I'm a lazy bum...lol.. I do the St. Ive's collegen in the tub, or original pink Oil of Olay with the Hard Candy moisturizing glow primer. My favorite application method us a sponge or my fingers.

[@alyssalun7949]

Thank you as usual🥰🥰 I got dermablend and tried for a few days.. between you and Wayne.. the teaching is phenomenal❤️

[@alyssalun7949]

CalmCamilleMakes thankyou!!!

[@laurahelene9118]

You have hooded eyes like me. Always had them. This is something new for some in the mature beauty arena. Nothing new for me lol! Truth is I am now using my God given crease and loving the results-probably because it is meant to be and more natural. Maybe a good video idea...just go with what you got!

[@JB_Fraulein_Kunst]

Omg did you read my mind before making this video?! Past few months my foundation has been so off and foundations that worked before now don't! Need this video! 🤣x

[@ShelbeyWilson]

:)

[@juliebeckel1906]

Shelby, can you please do a video on an updated skin care routine? I’d love to see what products you use/recommend!

[@belindamohar]

Wish I would have seen a video like this when I was trying to find a foundation would have saved me a lot of money 💰 😆 now I understand why the thinner foundation works the best for me and the thicker ones didn’t work on my mature dry skin. Thank you 🙏

[@marley1392]

⚘ Shelbey, Thank You So Much For A Great Video! I have been dealing with this as a Woman with Mature Skin and this video helped me so so much!!! ❤ Much Love, Marley

[@carriemroczkowski9409]

Super helpful. I like how you broke everything down. It made all of the info easier to grasp, and you explain everything so well. Fantastic tips and info. Very grateful! Thanks sooo much, love🍃🌸

[@suecone2198]

I am loving my Mac foundation, but I am really loving the Milk bronzer and the liquid blush Tom Sandler you use, the finished look is very fresh but great looking. I was really concerned about using liquid blush but you explained exactly how to use and I do 😍 love it! Thanks for real looking looks that aren’t screaming! Thanks 🙏

[@Artemisia.Hedgerow]

Very helpful information! I definitely agree that there's a powder foundation for every skin type. I've always had dry skin, and now I have lines too, and I still use loose powder foundation every day. I find liquids and creams don't work well for me, even though they are usually suggested for dryer skin types.

[@jfaycomedy]

Great video...I’ve rediscovered powder foundation because of your videos... thanks. I find that with liquid foundation the best method for me is to buff around the periphery and use a pressing method in the t-zone where I have a lot of pores (ps older skin here)

[@rebeccawhite1337]

Such a great and well thought out video !! Thank you for all the time and effort ! ❤️ One trick I learned the hard way is some things don't work together.. I was using a silicone primer with a water based foundation .. what.. a ..mess 😂

[@cathyschubert4457]

Shelbey, this was so helpful. It would be great if you could comment or do a video on matching primers to foundation. I have read that you want to avoid applying water based foundation on silicone primer so you need to use a water based primer with water based foundation to get a good application. How do you know which primers are water based and which foundations are water based? Is this really true?

[@nebriraq5774]

Thank you so much for your recommendations it’s really help me My favorite foundation is from YSL touché eclat Le cushion foundation , it really amazing on the skin gives light and sheer coverage but you can build it to medium .

[@jlanaro06]

Thank you Shelby I always enjoy all your videos and find them so informative. What I’ve been liking to do with my foundation is using something super light like a Mac face and body, skin tint or tinted moisturizer and then going in with my trusty shape tape and only adding coverage where I need it.

[@suzannetalbert8799]

So helpful! I’m mature skin so no wonder I like MAC face and body compared to some others I have. Thanks!

[@1995missmuffin]

At 47 I still have really good skin. However I can't believe I ever thought I needed full coverage and all that powder, it ages you so much. Mac Face and Body, Milk Bronzer and Daniel Sandler are all I"ll ever use again. Thanks Shelby!

[@joanrummell3101]

Thank you, Shelbey! I will definitely be watching this again and again!

[@patriciaquintela899]

Thank you Shelbey. Great material👏

[@juliannewest9266]

I found this video super helpful, thank you so much! I am finding it hard though to pick the best primer for my skin. I have enlarged pores but I'm also oily, so I'm always back and forth with pore filling primers and matte primers. I can't seem to find that perfect balance. I'm also struggling with separation in the creases of my nose and I can't figure out what I'm doing to encourage that separation. I use powder and a setting spray. Btw, I'm newer to your channel and I've found your videos just so intriguing and educational at the same time. Thank you so much!

[@zenchilladas]

I have super eye dry undereyes lately, and I have always baked because I get lots of creasing under my eyes. Could you maybe give some tips on how to set skin/concealer without making it look dry?

[@glowwithola5627]

I just came from your La Mer review from 2017 and I love your review style and how you just get straight to the point! You have a new sub 🙌🏿

[@ShelbeyWilson]

Thanks so much!

[@KatariinasVanity]

Thanks for this informative video! It was helpful for sure. I do have a combo skin. In summer I do still get quite oily, but other than that my skin is pretty normal and during the coldest months it gets pretty dry (I live in Finland so the climate is pretty hard to my skin in winter months). My favorite foundation is the Catrice HD Foundation. I think it provides good coverage and stays on very well, but doesn't look cakey. I do always apply it with a sponge! I still think I'm going to try something little bit more lightweight and dewy next winter.

[@sandralane6602]

Very informative. Thank you, Shelby.