50 Cent Explains His $150 Million TV Deal with STARZ CEO Chris Albrecht At Ignition

At IGNITION 2018, award-winning rapper Curtis "50 Cent" Jackson and Starz CEO Chris Albrecht talk about their hit show "Power" and finding success in TV and entertainment.
Starz CEO Chris Albrecht said that he's "happy to have them all work, but we're determined to have at least one."
Jackson signed a multi-series deal with Starz this year, reported to be worth up to $150 million, and has other projects outside of the "Power" universe in development.
Starz has 3 'Power' spin-offs in development, including a prequel TV series starring 50 Cent
Curtis "50 Cent" Jackson won't be returning as an actor to the Starz hit series, "Power," but he's not finished with the premium network and that universe.
During a conversation at Business Insider's Ignition conference this week, Jackson and Starz CEO Chris Albrecht said that three "Power" spin-offs are in the works, including one starring Jackson's character, Kanan, who redacted during season five this year. (Season six is currently in production, and Jackson is still an executive producer on the show.)
"The prequel is my spin-off," Jackson said. "I get the chance to come back. I'm gone. It's cool, though. It gives the chance to show the world where all of these characters grew in so you can see the defining moments that developed their imperfections that people are attracted to at the moment. It's exciting. It's TGE, the golden era."
Albrecht said that three spin-offs are currently moving "all at the same time."
"I'm happy to have them all work, but we're determined to have at least one," Albrecht added. "BMF, other projects we have going ... there's a lot of activity. And it's important because there's a lot of fans out there that want to see more of those characters and new stuff like BMF, which is going to be amazing. Not easy, but amazing."
Earlier this year, Jackson signed an exclusive multi-series deal with Starz to develop scripted and unscripted content, reported to be worth up to $150 million. One project in development is "Black M Family," about the 1980s organization founded by Demetrius "Big Meech" Flenory.

[@amgrealyfe]

Went from the streets to the corporate & entertainment industry.. Now that’s a Real Gangsta‼️💯☝️ His Life is a living testimony that you can come from nothing, get it out the mud & reach the highest level in life.

[@dr.everythingb.alright303]

+Planetary Mindset So true. Don't underestimate street guys. Not that I approve of it, but they start with drugs because that's what appears to be the easiest way to get a business going in their environment... but if they were in a different environment, it could have very well been stocks, entertainment, real estate etc.

[@ahx6088]

What's great about going corporate?

[@dr.everythingb.alright303]

+Yassan Not corporate like getting a job, but doing business with large companies at the multimillion - even billion dollar level. It makes sense to _most_ people.

[@upfulsoul826]

That's as likely as winning the lotto. Go check out the odds for that. And, no one takes 50 Cent serious in the business world. He lost a law suit for millions in that headphone deal.

[@ChemiiOneLegacy]

@@upfulsoul826 Business men lose money like that all the time. Not everything works, it's about how you recover and carry yourself. Clearly he is doing OK you basic mug.

[@Incognitoblue]

50 is brilliant business man, a real class act, how he has been able to switch careers from rapper/ song writer/ producer to film is really admirable 💪

[@kastortroy5118]

Neville Hirschfeld and stay himself the whole time

[@Incognitoblue]

@@kastortroy5118 exactly, he has remained true to himself.

[@swifhcombs8802]

Word I respect his hustle

[@lyricistproductions2174]

and still he's able to internet troll lol

[@alldaytony2751]

Idk about class act, but definitely smart business man.

[@jonathanmorin9519]

50 cent never fails to surprise me. A true hustler and businessman for life.

[@SuperMIKEMIZZLE]

Big shoutout to 50 man real talk... if your from the hood you should celebrate this man

[@jpecco9668]

I respect t no one who respe ts money more than fsmily hes arrogant.and a terrible actor

[@jakebarringham6700]

@@jpecco9668 you know nothing you fool

[@realtalk3486]

Not too long ago people was laughing cause they thought he was broke

[@iharris3466]

Right

[@traceybean1969]

Exactly I tried to tellem this nigga wasn’t never broke lmao

[@jaydashdoe7106]

God is Good 👂💪💪💪🙌

[@drestathagangsta8880]

Haha I know right. 50 has always had a hustler's mentality....he didn't just rap about it.

[@jw1741]

Ya when he filed bankruptcy people was like damn 50 lost it.. low and behold this is chess not checkers haha peep game 👀

[@david4134]

its funny how 50 can be so professional yet so petty, like after this shit he probably went on his instagram to troll and abuse people

[@jamesst.patrick5631]

d1234 #facts 💯

[@EricGadson]

The last episode of the Wire with Marlo getting into the scuffle with the youngins reminds me of why 50 is the way he is at this point. Pettiness for him is like a street reflex!

[@zamanthacasares]

It got you interested right? That's his job. More you look they get paid. So when he talks about people he makes money and they do also IF they can keep it up

[@KevsUploads]

d1234 he went out and spend 3M on cars! 🙌🏽🔥🔥

[@keepleft8977]

Yeeeeeeeeeeeeeeeeeeeeeees once a thug always a thug.

[@JohnDoe-ng6ts]

"You gotta eat the booty like groceries" he just said it..at a super serious business show.. Gotta love his honousty

[@in-trestinskate344]

50 Cent is a serial winner, hate it or love it.

[@Jaleel88]

Right

[@ashleykissoon1624]

Been a fan of 50 from early 2000s..His abilty to evolve and reinvent himself is genius..Musically he wont appeal cause of the generation we in but with Power he put that gangsta vibe he did with music in. Dominance to still influence the culture..

[@rollandcurtis874]

From his grandmother's basement, shot up, stabbed up, locked up, and now he's respected by people that most people will never see....and he's still 50 Cent...can send goons to touch ya or work with you to experience financial success. The Massacre was an unrated album.

[@OneKidChanges]

This has the writing of a GTA mission all over it.

[@TravelBandit]

AJ RX Power of tha Dollar is even more underrated

[@mergimmuchacho6109]

the massacre is a classic !!!

[@kingnateda1st937]

50 is an inspiration to black culture, he’s has always showed when you have a good product you can make money. He has always remained him self which is very important. I wish him every success he deserves every bit of it. I salute you 50Cent ✊🏾💪🏾👊🏾🔥🙏🏾

[@Adubs917]

He’s an inspiration too all races cause he was a big influence on me cause of his morals and work ethic, also he sticks too what he believes in and it gave me the confidence too be my self and do what I’m passionate about:)

[@davidpunzs9643]

50 cent can't help but admire this brother. I remember when I was 16 and his album get rich die trying came out. Been a fan off his work ever since. To me 50 cent the definition of a true hustler. "Get the strap"

[@beastmodesykes8268]

50cent is that dude. I’m proud of this brother 💪🏿💪🏿💪🏿

[@suedimurekezi7221]

He is not your brother. You are not even related to him.

[@beastmodesykes8268]

I never said We was related my brother..🤔

[@qbounti5152]

@@suedimurekezi7221 a brother don't have to be blood related. Brother's can be gang related cos yall agree n do same or similar things. Your own related blood brother is sometimes a brother to u only cos of ur mother or father. But to other things he is an enemy. Why do u think scriptures say ur enemies r with in ur family.

[@beastmodesykes8268]

Jeremy Shaffer thank you for the comment my dude. I tell your very educated. 🤯🤯🤯

[@beastmodesykes8268]

Q bounti thanks my brother for making that clear. I can most definitely see some people are still behind in this world 🤯

[@PedarabbitMlk]

50 cent one of a kind salute

[@nataliespencer6558]

The funniest man to assume that you are his business partner good get along with and abide by strides. You make me happy no matter what.

[@nataliespencer6558]

Disrupted kill my blood line kill my blood line

[@nataliespencer6558]

Haha

[@nataliespencer6558]

Ouch that did hurt

[@PedarabbitMlk]

@@nataliespencer6558 hi there

[@marcushunit7029]

50 a smart man no matter what he do

[@shawnjones796]

I am happy for 50 he intelligent know how to get the dollars

[@LoveTrinity03]

50 is genius.. very smart in business and in life..

[@upfulsoul826]

He's terrible in business and doesn't seem happy in life in social media with his various beefs.

[@cliffnjoroge9168]

@Jeremy Shaffer your ass will remain broke

[@cliffnjoroge9168]

@@upfulsoul826 Tell us more smart pants...

[@jakebarringham6700]

@@upfulsoul826 clearly a smart business man to sing a 150 million dollar deal you fool

[@josephhall317]

5th look like Optimus Prime in that suit but spoke like Obama... love 50 da homey is one of our honorable mentions in the culture

[@ManPursueExcellence]

Joseph Hall You talking bout Beast Wars. Yo!😂😂😂😂 Oh shit 😆😂🤣😭

[@hanslook3151]

50 stay Caking. Well done

[@odizzle15]

G-UNIT FILMS is about to take off! Good job 50 cent!

[@cliffnjoroge9168]

@Jeremy Shaffer who said u fool gunit films is bigger than life

[@jakebarringham6700]

@Jeremy Shaffer what an idiot

[@k41s3r2]

You called it

[@kyledafam9602]

I'm extremely happy for 50 cent!

[@mmabouts]

Nah.. ja shoulda ruled

[@mercarelli7517]

you gotta respect 50 from the back blocks to the corporate world

[@TheCleverMillionaire]

very smart guy, I see a BILLION in his future soon:)

[@upfulsoul826]

No way.

[@cliffnjoroge9168]

@@upfulsoul826 your ass will remain in the hood ...am living my Best Life

[@kevinlushen6609]

Looks like he would but I highly doubt it.

[@cliffnjoroge9168]

@@kevinlushen6609 U continue with your doubt watch the money pile up

[@larrymorgan747]

Billion dude smart and he has all the right connections

[@JehRoniMo11]

Nuff respect to Fitty. Even more after watching this interview, he kept it real & it didn't go wrong 👏👌

[@riccccccardo]

I love 50

[@samsonsunnyboy657]

50 cent is really talented and successful man from grass to grace living testimony

[@Michaelbeckfordgroup]

Very insightful business information. Its a shame it only has little over 30k views. But if it was drenched in controversy it would have over 3 million

[@signorpops8520]

Michael Beckford I stay away from Dating controversy videos.

[@catrinamalloy6876]

That Show is so good!!!!We want more

[@BDEunitOlivais]

Its compleatly Impossible next genarations in industry repeat 50s legacy ! ! ...Curtis is a true living Legend! One of the last real Legends in world industry...not only because he appeared in the best era of hip hop but the way his career was always growing with the maximum credit, where he came from and the environment where he came and how he managed to grow and how he achieved a recognizable world status is respect! a brilliant and enterprising mind, has always been clever since the problematic adolescence in crime in Queens that he envisioned and set goals and did not stay in the misery of the neighborhood like many others ... today he is an inspiration to many aspirants around the world without a doubt ... the curriculum of 50 is enviable ... so a rapper or artist who comes from the bottom as he repeats something like that will not happen anymore ...period!

[@TabsT-vy5jy]

Chamillionaire is another person. He and nas invest in businesses and tech.

[@AUFC_vision]

Can't wait for BMF.... Easily top power if executed right

[@jiggyv6139]

AMR network glad you said if executed right lol

[@racso2379]

Fif never took an L

[@pastoryoda2789]

AMR network wtf is BMF?

[@yungbuddha2844]

@@pastoryoda2789 Black Mafia Family.

[@LaFlareRed1]

Bruh fr that shit is gunna be lit the way 50 cent did power im sure BMF will be better

[@Jason-qe4tp]

Yeah that was a satisfying interview..... great duo!

[@shadebarranco3781]

I love 50 cent when he was young he did what he had to do to

[@Boo-hb7qj]

50 handling his business like you should

[@Thesheepareblind66]

Love ya 50. Excited about your new project. I'll definitely be watching.

[@sabelotrevyn5510]

I never stopped loving 50cent

[@davidpunzs9643]

50 cent can't help but admire this brother. I remember when I was 16 and his album get rich die trying came out. Been a fan off his work ever since. To me 50 cent the definition of a true hustler. This brother proves you can come from nothing and by articulating your story you can go far. Plus the guy a character and a half.

[@kevinprater7961]

Brilliant dude...Seriously!

[@ThankfulAndGrateful]

50 is a genius! Capitalized on his platform.

[@tcimino68]

Last minute, 50 couldn't understand why Chris would let anyone else in, or win. There is room for everyone 50! You don't HAVE to kill the competition literally.

[@Blackfeet]

Now I see why 50 gets the opportunities he wants. He's just using the power of charm. People are amused positively by him no matter what he says or does.

[@bazo2010]

50 stay winning. Keep it up 50 -

[@nosmoketv4533]

Everything he does he succeed at , that statement alone show you a certain consistency and will power is the key to success.

[@prazertv]

Good for him. Congrats 50!

[@nandoland2635]

You got to give it to 50cent. He went from the streets and wanted something more out of life. And worked for it. Goes to show you that people can change and make a bad up bringing into a positive life regardless of the cards you are dealt

[@viewmaster617]

Facts

[@terrellreynolds9271]

50 doing big things mon big tings a go on

[@heistrumpy7716]

Love rappers who don’t show off their jewelry’s or fancy sport car to make them cool !

[@jpecco9668]

Where te gou been hes a big show off

[@verinb9]

Eva heard "stunt 101"?

[@luke304]

You don’t know 50 cent then LOL

[@michaelmoore8304]

Lol well 50cents shows off his sports cars all the time I see nothing wrong why pay all that money for a car just to keep it to yourself

[@Chris-T4]

Are you one of those lames who gets all butt hurt cause you see someone driving an expensive car?

[@jinxmad1310]

can't wait to see new ideas in movies, shows from 50 cent!

[@user-sb3fc5fm7t]

No1 f n with 50 suit game

[@Darlene528]

I’m just enjoying all these clips with 50. Wow

[@TheKevinpascal100]

Dear Curtis Jackson is A Legend!!!!!!Much Respect!

[@rgrainger91]

We all can honestly say we always loved 50 but NOBODY ever would of thought NOBODY!!!!! He is more successful than any of his pears in thats sense of just completely switching up everything and reaching the same if not more levels of success he is mind blowing

[@williamgriffen1024]

He doing what marlo'from the wire did..thug to business man. Gotta love it* i aint mad at him

[@jpecco9668]

🤣🤣

[@christophersimmons3265]

Marlo never was a business man he was a street hustler who went back to the streets after getting bought out to the tune of millions

[@lionheart796]

Lol Marlo a 🐍. He had to beg the Greeks to get in bed with em but man I wish they would continue that show

[@jonjonyarb1797]

william griffen Fact's

[@tionbrooks8375]

Marlo wasn’t a businessman, he was the same as Avon Barksdale, a hustler. Stringer Bell was the Businessman.

[@solarmanbeats5078]

Talk dat Talk 50✊✊✊💯

[@sheybamenjowirngo1137]

50 has a personality every business man or company will like to exploit. He can fit in any investment and will make a huge impact. Now Curtis doesn't need to release tracks or Albums to sell out a Show in any part of the World. He is a pure genius. Bravo CJ |||

[@shawndesousa2620]

I love seeing 50 amazing successful businessman

[@rtu4087]

Holmes a rap legend. Shoes, Games, vitamin water, movies , tv shows to tv executive. I still idolize 50 like I did as a youngin this shit inspiring fr. Its 50 cent like damn anything is possible.

[@canaanitetv]

Good going 50

[@zamanthacasares]

50 should run for president 2020!! Who agrees?

[@ibrahimumorumamudu957]

I'm from Africa but I do agree

[@bryanjea]

50 is a legend

[@kingveezy2606]

Boss man

[@sahngcobo]

I smell an undertone here between 50 and Starz you can tell somethings off they need each other but there is a dislike from each other...

[@ik1llpeeple4fun]

They dont need each other but they both know they'll succeed best with each other.

[@saikissa6842]

just a smart Dude ! keep up the good work 50

[@josephvillenabuchberger4257]

A big part of his success is his fearlessness.thats why he can step into areas that others are afraid to go.he is always moving forward without looking back.if you dare to do what you fear you will expand if not you let your instinct of self preservation get you

[@ninajemison8127]

I love u 50 cent

[@jinxlike8627]

50 cent crazy crazy

[@venikairby6148]

I love you Curtis

[@Smile.92]

This man is a Legend!

[@jacobanthonypereyra8733]

Huge transformation this dude was feared by many street dudes in them south side jamaica queens streets ..look at him that should inspire any one with a dream

[@lilmanjp]

I like this.

[@Jomonoupapjanmbliyew]

BMF too?o yea 50 is a genius

[@uime9909]

Good for him

[@maxwellfreeman4319]

Power fan from South Africa

[@ronaldmcdonald1977]

50s humble here. Look at how he holds his hands and circles his thumbs. Humble.

[@el-ry7zx]

I'm a big fan of 50 cent he's very smart 👌 he understands the dynamics of social networking 👌 👏

[@venikairby6148]

Curtis is a genius

[@blacky7892]

50 THE MAN

[@jeffbrown6246]

Suit tight af 😂😂

[@VaiComDeus89]

The suit is choking LOL

[@michaelchapple4918]

He got on a spandex suit! 😂😂

[@VaiComDeus89]

Michael Chapple the threads are holding on for dear life 🤣🤣

[@underdog209]

Bro!!! 🤣🤣

[@pastoryoda2789]

Jeff Brown nice suit

[@class7111]

Let me say it first, Curtis is a creative genius and on many platforms

[@blakpope3815]

He is a very smart man.

[@LaFlareRed1]

50 smart af went and claimed bankrupt before he signed the starz deal

[@rochester3]

hahah

[@Rtv1ComCHICAGONEWS]

Yupppp

[@grahamtumulty1158]

Smart dude

[@ozijay3000]

*He's got places to go, got people to see, The penitentiary, ain't the place for him...*

[@mudiagaesabunor-nukie2835]

How can you hate 50? I love this guy.

[@Nyckilla10]

And this is why a lot of entertainers are afraid of 50 cent. He can be so petty and talk shit and no one would have the balls to press him. This dude is gangster and business man. He can’t lose!

[@Diontecatgmail4real]

MOTIVATIONAL

[@jamespercell8212]

Love him

[@johnybass2557]

Great job 50 keep moving on and make big money👍.Don't mind the haters

[@TharsanJeyachandran]

dope ep 50 a genius chris lighty knew and jmj knew it.

[@marcus-paulmaharaj3454]

50's wave and smile 😂

[@sterlingshelton7940]

50 is straight professional. Other rappers would propably wouldve showed up with a t shirt and some jeans, he shows up with two piece suit on. He always dresses for the occasion.

[@saadyousif1749]

Smart business man go ahead brother

[@yungcashh6079]

I can dig it💸

[@HeavyChevy404]

Fiddy, what a fuccin legend ✊🏿.

[@BZMANAGEMENT1980]

Power 💯💯💯

[@BJ-fr5ls]

Now this is the 50 I want to see more of. He needs to cut out the other BS he’s always up to and keep building an empire.

[@gguy9962]

Curtis has this man in the bag....for some reason Curtis might just be the Ray Donovan of hip hop (he just wants recognition with the wealth)

[@MrKnownez]

100%

[@islandchefcaterers8933]

Great business man

[@lionheart796]

I been rockin with fifty since I was in 6th grade lol I'm 29 now. Man how time flys by sheesh

[@BMORETODAY]

50!

[@venikairby6148]

Recognize Curtis talent Skills

[@jeannetteduette6704]

Good interview!