6 Google Ads Mistakes To Avoid When Targeting Search Keywords

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Surfside PPC

Surfside PPC

Күн бұрын

Пікірлер: 14
@Surfsideppc
@Surfsideppc Ай бұрын
Free Resources! - Google Ads Training: surfsideppc.com/training - From $0 to $5k/Month (For SaaS, Agencies, Freelancers, Local): surfsideinbound.com - 7-Day FREE Search Atlas Trial: surfsideppc.com/otto
@KeywordResearchSimplified
@KeywordResearchSimplified Ай бұрын
*Thanks for helping me improve my Google Ads strategy!*
@maazahmed1695
@maazahmed1695 2 ай бұрын
Good info, although smart bidding strategies are giving better results nowadays when compare to manual cpc
@georgebuko2385
@georgebuko2385 2 ай бұрын
Depends on your budget. Low budget should always start on manual cps until you get enough data. Higher budget is all good
@tomasbud
@tomasbud 2 ай бұрын
Hi buddy, in other video you show that you're using tcpa portfolio bid strategy, but right now i see that you're using ecpc, why so?
@Surfsideppc
@Surfsideppc 2 ай бұрын
Target CPA is the best bidding strategy but it only works when the campaign has conversion data. I start with Enhanced CPC a lot until I get conversion data and then switch to Maximize Conversions and then Target CPA. I either do Phrase Match + Enhanced CPC or Exact Match + Maximize Clicks when I first get started. Once I get 5+ conversions I generally switch to Maximize Conversions and Target CPA works better the more data you have.
@tomasbud
@tomasbud 2 ай бұрын
@@Surfsideppc thank you for the answer. I have 30 conv in 20 days, been using max conv bid strategy, should i change it to the tcpa?
@tomasbud
@tomasbud 2 ай бұрын
@@Surfsideppc Is there's difference between the portfolio TCPA bid strategy and Max Conv with TCPA? Because i noticed portfolio TCPA Takes 7 days to learn and max conv with tcpa takes 5 days to learn. Never tried portfolio without bid cap so for this week i done portfolio TCPA Without bid limit and will see what's happening. Doing google ads by myself and really happy with the results for emergency locksmith services(no vehicles), cost conv 19£ conv rate 39% and been using max conv bid strategy.
@georgebuko2385
@georgebuko2385 2 ай бұрын
What is the plug in or extension that shows you cost and search volume in the search bar?
@maazahmed1695
@maazahmed1695 2 ай бұрын
@@georgebuko2385 keyword surfer
@Surfsideppc
@Surfsideppc 2 ай бұрын
The Surfer chrome extension, I also like Detailed and SEOQuake. SurferSEO is a really good tool for content writing as well, it's been my favorite one so far.
@MariannaValenciaMKT
@MariannaValenciaMKT 2 ай бұрын
Won’t ad groups compete with same kws using different match types each?
@Timmy-Turner93
@Timmy-Turner93 2 ай бұрын
Not if you’re using ad group or campaign level negatives e.g. negating the exact match term from the broad match
@gonzalorojas8501
@gonzalorojas8501 2 ай бұрын
Skags are not dead after all :)
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