9-Step Formula For Writing The PERFECT Case Study

[@nilanjanadas4624]

I was just about to start writing my first case study and was absolutely clueless about it. And then, this comes up on my feed. You can truly read your posse's mind. Thank you so much for this, Alex. ❤️

[@AlexCattoni]

Thanks so much for watching!

[@GrowWithWill]

"Nothing beats a good before and after story." Improvement is always inspiring! Thanks for the enlightening vid, Alex!

[@AlexCattoni]

Thanks for watching :)

[@fatcatcontent544]

Alex, this could not have come at a better time. I am busy writing mine right now! Thank you so much xxx

[@AlexCattoni]

Awesome! Thanks for watching and GOOD LUCK :)

[@muhammadharis8925]

Another a million dollar worth video. Thanks Alex.

[@AlexCattoni]

Thanks so much! I'm glad you liked it :)

[@madhumithak9786]

Ohh my!!! I remember requesting this video a few months before😭❤Alex I love how you "really" listen to us. Thank you SO much for this video!

[@AlexCattoni]

Of course! I write down every suggestion and reference it frequently :) So glad you got what you were looking for ⚡️

[@my____turn]

@@AlexCattoni hey I want to be a copy writer . Will you please add a video about how to get Customers as a fresher?

[@ayeshaakbar7772]

I have been looking for a great video on case studies. Thanks for creating this, Alex!

[@excelrator6035]

The most concise step by step formula for copy writing! Thank you so much Alex! ❤️❤️❤️

[@AlexCattoni]

Thanks for watching!

[@nicolekolesar]

This video is 🔥. Every business can benefit from utilizing case studies in their marketing or on their website. I just want to add one small tip. After writing case studies myself, it’s also good to have a section for other solutions the client has tried (if applicable). In my experience clients (more often than not) have tried to do other methods before they went to your service/product. Talking about that bit will help to elevate the tension the client experienced and make for a much stronger case study. Just a small tip. Thanks as always for the value Alex!

[@AlexCattoni]

⚡️⚡️⚡️

[@chezzag7427]

This tip was mentioned in 7:12

[@andregibranvideos]

Hi! First comment! Thanks, Alex, for inspiring me here in Brazil!

[@AlexCattoni]

Yay! Thanks for watching ⚡️

[@noelleoosthuizen]

This video was SO brilliant!!! Thank you for always sharing so generously and making these videos crazy helpful! 🙂💜

[@unmiss-com]

Great release! Keep sharing the value and help others)

[@AlexCattoni]

Thanks so much!

[@ivancominelli2077]

Thank you Alex, this was really helpful!

[@shawnsmith1865]

Ohh, I need this video so bad right now. Boom! There it is. • I need to learn this for a book I'm writing to strengthen my reader connection to the material.

[@AlexCattoni]

Perfect! Thanks for watching :)

[@brittany_herzberg]

I am STOKED to see this video! I'm launching a new offer VERY soon & it's all about case studies & client testimonials. There's a lot of self high living & fist pumping going on in my living room right now!

[@AlexCattoni]

Exciting!!

[@rowanwoolsey3184]

Loved this! This is a perfect addition to a portfolio, IMHO.

[@elementscopy]

I'd love to see a follow-up to this on how to get buy-in on case studies. Specifically how to get them to interview post-project :)

[@AlexCattoni]

Love the suggestion! Thanks :)

[@elementscopy]

@@AlexCattoni Awesome!

[@taniamelendez4628]

So helpful Alex. Always appreciative. You help my business!!

[@AlexCattoni]

So happy to hear that! Thanks for watching :)

[@kalimmyers6187]

Hi Alex. really insightful presentation! thanks for the tips

[@pierluigigatti6068]

This was amazing thanks, Alex!

[@AlexCattoni]

Thanks for watching!

[@DarionJRae]

Really valuable content Alex thank you!

[@TyNeyedly]

Oh wow!!! I did most of this without even knowing it! We have some great content at our company I helped create.

[@AlexCattoni]

That is awesome!! 👏

[@johncarino5025]

Thanks Ms. Alex 💙💙

[@OydinTurgunboyeva-q2j]

Useful video🙌

[@mercurious6699]

wonderful, thank you!

[@enkay1849]

Here comes the beauty 😍

[@brunoferreira5728]

Thanks Alex!

[@DariusTan]

Make it about them 💪

[@tamkeen9399]

Neat and sweet! Thanks heaps.

[@Sunimoal]

This is perfect.

[@getplusmindset]

A crash course👍 on how to write a good case study

[@AlexCattoni]

Whoop! 🙌 thanks for watching!

[@flyro513]

Position A To position B , problem To solution .

[@tajudeenabdulwadud5610]

❤ Alex Case study is it part of technical writing or copywriting. What's difference between technical writing and copywriting

[@aniketsinha7673]

Hey Alex I am non-native English speaker, but I've been speaking n writng english for 15+ yrs now, now when I want to start my career in copywritinga hell lot of people started saying I cannot be a good copywriter as am a non-native?... how does that work?... I am planning to join your 5 Day write n Ignite program is that course also for "native" english speakers?... atm am just confused!

[@dunncopywriting]

Hi Aniket, that's not necessarily true. There are some truly GREAT copywriters out there that are non-native English speakers/writers. Don't listen to the nay-sayers! If you feel that your copy can connect an audience to a company/client, then there is nothing to stop you! You can do this!

[@AlexCattoni]

That's not true at all! In fact, I have many students whose first language is not English but they write copy in English for their clients and do very well :) What it comes down to is your fluency level. If you can fluently write and speak in English, then you really should not have any problems at all. Good luck!

[@jacquelinedunn536]

What Alex said 😊👍🏻

[@asigma_rule1]

Can you mention a few questions we should ask in the interview?

[@AlexCattoni]

You can ask about: Who they are and what they do What was it like before they began working with you What's it like now after they've worked with you You can tweak these according to your niche. Feel free to check out the blog as well! copyposse.com/blog/9-step-formula-for-writing-the-perfect-case-study/

[@asigma_rule1]

Thanks Alex😊

[@stepstogrow1]

On average how much can one charge for a 800 word B2B case study?

[@knez1018]

Hello, I'm new to copywriting. I was wandering if you usually pay your client to be in a case study or they do it for free since you produced results for them?

[@AlexCattoni]

Free :)

[@nobleguyy]

Value bombs here!

[@eidnaspelia]

I want to work with you!!😲😲 Do I need to take your class first!!? Lol

[@AlexCattoni]

Nope, taking my course isn't a pre-requisite :)

[@eidnaspelia]

@@AlexCattoni What do I need to do to inquire?

[@eidnaspelia]

@@AlexCattoni Wait... I guess I just did! Lol what's the next step is my question 🤔

[@EscelatesQuick]

Alex... you didn't say "from hauling trash to hauling cash" and it makes me so sad. Thank you though, I'm literally writing a case study right now and this is very helpful.

[@EscelatesQuick]

oh wait... there it is. I should have waited until the end of the video

[@AlexCattoni]

Haha - thanks for watching!

[@alessandrodenino1616]

dis bidde gorgeous

[@DimaMas27]

This is helpful, thank you. Just a little comment. All these short videos and silly gifs every now and then only spoil the overall impression. That might have been relevant in the early 2000s, but not now.

[@AlexCattoni]

Thanks for your opinion :)

[@DimaMas27]

@@AlexCattoni I didn’t mean to hurt you or anything like that.

[@miisshhiikhan8226]

You are adorable Mashaa Allah

[@jaykkyawal2215]

I am frightened by the people like you who has such dramatic communication skill. I start to feel inferior and incapable in work space as they pull all attention even if they are not good at the work. and People like me who likes to talk less and focus more on work gets no limelight and also could not convince you acqually achieved the task.

[@AlexCattoni]

Having strong communication skills doesn't mean I also don't work hard and finish tasks. I've been in the industry for over 10 years, which means I have had time to develop my voice and communication style. Thanks for watching!

[@ndz7372]

This was soo great and super helpful...thank you!