Affinity Mapping: Organize Your UX Research and Data

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What is affinity mapping and how can it help in your UX research process? In this video we'll show you how to take your scattered UX research findings and transform them into a beautifully organized masterpiece, full of valuable insights.
Chapters:
00:00 Intro
00:57 What is affinity mapping?
01:32 How can affinity mapping help with UX research
02:14 How to do affinity mapping: step-by-step guide
03:51 Making affinity mapping easier
04:29 Outro

[@prakashsuryavanshi8275]

please remove background music while you are talking.

[@aramaldarraji3852]

you can also dump the data in GPT and say create affinity map out of everything. Double check for result because some info are not accurate (from my experience). Use the newest GPT for the best result.

[@lockafellafitness6958]

Thanks so much!

[@zaid4785]

Background music sounds like in a movie a college student woke up and running to the university.

[@tadeasadamjak5174]

Loved the video!

[@thequietloud]

Great video! Just some feedback, maybe eliminate or lower the music while he's talking. Can be distracting, but overall great vid!

[@chaitanyabelsare9882]

Nice Video - Informative :)

[@cibichakaravarthy2576]

Background Music is irritating

[@juliens3505]

The music is ridiculous