What Is Design Thinking? An Overview

[@AJSmart]

Get a MASSIVE 70% DISCOUNT on our BEST Facilitation Course - Workshopper Master. Check out our Black Friday Deal here 👉 go.ajsmart.com/bf24-wm __________ What more do you want to know about Design Thinking? What exercises and workshops are you undertaking to implement Design Thinking in your organisation? Share your insights with us below in the comments and let's start a discussion! . If you want access to exclusive UX / UI design resources, links and commentary - sign up for our FREE (and non-spammy!) weekly newsletter here: 👇 📝aj-smart.ck.page/21100f1c73 👀 . Also if you haven't already, subscribe to our KZbin channel for weekly UX / UI / Career / and Design Sprint videos: ❤️kzbin.info&Smart?sub_confirmation=1 😉 . Check out our latest Design Sprint Case Study here: kzbin.info/www/bejne/bZW5i3l7eM6pgZo

[@mestune5043]

Hey, I'd love to see a walkthrough of the wireframing process. Where do you go to find inspiration? What is your mindset when wireframing? Apologies if you've covered this already haha, I'm new to the channel.

[@MaoGenesiss]

I'm doing homework about this ty for uploading this video. Also If there's a chance to explain in another video about the methods that are used in the design thinking like the six thinking hats, blue ocean, or brainstorming I would really appreciate it. thx in advance.

[@angadrajput3705]

Hello, the video was very good and very informative. Can you also make a video in which you can explain the Design Thinking process using an example? That would really help!

[@imranwebdesigner]

Hi Jonathan, can we call the UCD process that we use to create an app, as design thinking process? Coz they both seem to be totally identical. Plz let me know.

[@muznashihabi]

Any online design thinking courses ?

[@sajjadahmed289]

I have watched and read so many "Design Thinking" definition and videos but this one is the best and to the point.

[@AJSmart]

WOW we're honoured Sajjad! Thanks for the lovely feedback!

[@shakuntalaveerfashion9798]

Great. This is my first one. Commentsaves times

[@maheshkumbhare1250]

Yes you right

[@akmalmaulana7704]

Yes, and I think I don't need to wasting my time find out from other sources

[@larryachiya2475]

The "sprouts" KZbin channel has also summarised it very well

[@Alex-kc9yr]

The Design thinking EDICT: Empathize with the person Define the problem Ideate solutions Create a prototype Test your product

[@shamhaabsathaar2895]

so as soon as my class dismissed i dogged in to youtube to understand in a much simpler concept of " design thinking" and i found this. thanks a lot for saving my day. really helpful.

[@omarpasha2968]

I learned something! But, it's basically saying to start off with a rough draft. Then, iterate through it multiple times doing finer and finer fine tuning methods until you are totally satisfied with the product!

[@nhzirxagent]

My favorite part was the end... Great reminder that awesome videos don't just happen... You gotta put in the work! Thanks!

[@eristonmansambu8225]

Thank you very much Jonathan. I'm majoring at Business Intelligence where this topic was spoken about but I couldn't get the best of it after the teacher's explanation. After watching your video, I really understood what DESIGN THINKING is about generally speaking and I even took note, haha. I'm already thinking about learning even much more about this beautiful topic. Thanks again!

[@pablographx]

Thanks! I was getting overwhelmed with all the exercise options when it comes to design thinking. I like the idea of “It’s a philosophy” and there’s no strict step-by-step solution. I’ll keep it simple for my first product idea.

[@jesussaves2822]

Design Thinking is a philosophy and a set of tools to help you solve problems creatively. Thank you for the videos. Reminds me of the things i learnt. Good reminder.

[@TheMagicSauce]

Just sent this one to a friend who confuses Design Sprints with Design Thinking. Too many people want to do "the whole thing in 3 hours..." Perfect explanation here, Jonathan.

[@agricps]

Down to earth and presentation on design thinking. Jackie Chan style of including the snippets of errors and flip flops at the end is daring!

[@RyanJohnson]

I love the ending in a video about design thinking as to where you get your ideas for your videos.

[@mohmmedshareef8862]

I am a student this is my first time learning about design thinking and it couldn't have been more satisfying

[@islamal-sloultan7090]

Right now in 2/23, after almost 3 years from posting this video, You're a +300K subscribers, and you deserve this! Keep up the great job. :)

[@AJSmart]

Wow, thanks!

[@jeffersonchen4680]

That's one of the design thinking method. There are many more methods out there. Each has its strengths and weaknesses.... Good video. I always enjoy learning from you.

[@clicavoli]

I love this explanation of Design thinking as the high level map and toolbox of free form tools you can choose from where Design Sprints takes core tenants of Design Thinking and dials it into an exact recipe of what to do when in each phase of the process. I'd love to hear and see more on concept, marketing and strategy sprints and how Aj&Smart is perfecting sprint exercises to help teams collaborate and excellerate outputs in these area. And a few case study examples of how they play out in real world examples for teams/clients! 👏😀❤

[@AJSmart]

Thanks! It's a much more sensible way to look at it, for sure! Ohhhhhh you're in luck! We'll be filming a Strategy Sprint series THIS MONTH! more to follow too! Along with the Case Studies! Nice suggestions!

[@puritysusan3158]

Hallelujah. You just saved me from wasting hours of researching on D.T definition

[@nickygoh]

Great video! I like the bit where you explained design thinking = philosophy + set of tools + creative problem solving! Pretty much clears out a lot of confusion as to what exactly is design thinking all about.

[@manarqasas946]

I really didn't feel the time passing when I watched this vid! excellent work !!! really interesting... really useful .. best of luck .. and yes, more on computational thinking please.

[@jilsonjoseph1140]

Finally got the difference between design thinking and design sprint .I thought both are same . Thanks for sharing the important difference between those two .

[@AJSmart]

Great to hear, we get ask ALL the time about this particular topic!

[@sistories4128]

design thinking is some thing that is not even being taught at design schools. we really need to realize the importance of it explore the true potential of design to have a positive impact on people and this planet

[@esguerramarialouisei.4249]

You have 200k + subscribers now and it was my first time to watch here. Congratulations !

[@AJSmart]

Welcome aboard!

[@dheerajchinni1739]

This is the best explanation for design thinking. Helped me a lot to clear all my confusions about design thinking.

[@nesapa9885]

HI before I watched this video I didn't have any idea about the design thinking !!! But now I understand about what is really exactly it is Thank you very much, you learned me such amazing thing

[@ozzyalvarez5906]

This video is great! I'm a design student at a reputable art and design school in Pasadena. For the first time, I feel like I understand design thinking. Thank you!

[@dvtwyford]

More about product management please. I think a lot of your potential audience are not designers but use design processes. Product Managers will be in this camp

[@solomonkwarteng5742]

I have watched so many videos on design thinking and I feel this is probably my best so far. Thanks

[@kishoredas692]

You have explained it in a very simple way and it is very easy to understand. I find this video as one of the best. Would love to listen more from you.

[@AJSmart]

Glad it was helpful!

[@susanhart-lamont1008]

seriously the best presentation I've seen. I like the fresh and engaging way you explain concepts. Absolutely loved the bloopers at the end - very authentic of you! Thank you . Subscribe people - they are terrific!

[@lenakay8661]

thank you! this is the most clear and easy to follow explanation I have seen so far.

[@d-ngai2795]

Not only good content but also good speaking for beginner English learner. Thank a lot.

[@leonidaskalai8767]

Thanks so much for this! Would be helpful to know what kinds of questions to ask and how to go about asking them, when in the empathise step. There are specifics types of questions and ways of asking them, that illicit the most helpful feedback.

[@Yuri-wu8oe]

Design Thinking : human-centered side of creative problem-solving **It's a mindset&philosophy 5 Steps : Empathize → Define → Ideate → Prototype → Test 1. Empathize : Understanding people you are trying to design the product for 1. Gather information : interviews, creating persona 2. Define : what are the users need? 1. What are their problems/challenges? 2. Turn everything you learned on the empathize section into insights 3. Ideate : coming up with solutions, ideas, potential matches 1. brainstorming 4. Prototype : Taking the ideas into simple/testable prototype 5. Test : testing with real people 1. by selected people 2. get feedback from them 3. back to the cycle vs Design Sprints : a recipe to run a design thinking

[@David-Imt]

Awesome. Thank you People like you make learning easier.

[@losleben5235]

Loved how you clearified what is meant by Design Thinking vs Design Sprinting. One question that came up for me here was: What is the difference to Lean Design and Testing Hypothesis?

[@6Paths-q7b]

First video I will be watching. So detailed 🙌👏🎉

[@yakovdavid8874]

Hey Jonathan, thanks for the video. I work as a software trainer and a learning developer. instructional design is becoming a big part of my work and I'm developing more and more eLearning courses and mice-learning units. I like the approach of design thinking and I'm seeking ways to improve my digital design skills, learn some principals on developing my own taste in digital design, meaning coming up with ideas for image design, infographics, so that when I develop new learning units, my design "footprint" will be there. Sorry for blubbering so much and thanks 🙂

[@jonatandewaele637]

that end is really relatable since I had to record myself presenting my high school science project due to covid

[@MyAmericanDreams]

I just wanted to take a minute to say how amazing your videos are! Thank you so much. This helps me to implement a design process into my organization.

[@AJSmart]

Thanks a lot! We really appreciate that and glad they're helping you!

[@shivanivlog5280]

@@AJSmart Please please help me I want know the answers of these 4 questions please sir help me 1.A users experience means more than just a product interface. It encompasses the whole experience a person will have with a _______ and their overall satisfaction with a product. 2.Innovation is often in the details and design thinking does not need to ________ more. 3.Which companies have design thinking as part of their company operations? Choose three. Nissan Ford Microsoft Apple Google Volkswagen 4.Ideally, design leads to innovation and innovation ________ design 5.The paths for people centered design are flexible as they allow you to ________ a path if you need or want to.

[@rodrickngonyoku5042]

Thank you for going off topic, you've taught me a new concept ...Design sprint.

[@AhmedAliIbr]

In one word. Just brilliant video summing up Design Thinking in 10 minutes.

[@victorgrossi2624]

You are a creative person and must express yourself to achieve success. The methods to happen will be developed in a coherence plan to achieve the creation and success of your business project. Design Thinking will take you to the place you want.

[@AJSmart]

Exactly Victor! Nice one!

[@ahmedabobaker2203]

WOW The best video I've ever watched about design thinking Thank you soooooo much for your effort

[@AB_1211]

I am a certified scrum master and this sounds a lot like the agile/scrum concept.

[@inspiredaction1111]

Love the blooopers so damn real, want to see how you coach customers to understanding what they want...they usually dont know!

[@antonkurban9579]

Hi, great explanation. Please tell more about all phases with examples (maybe a set of videos with one case study). But what is really unclear for me is a Define and Ideate steps, what are the best practices (flows) from the point when you gathered a ton on info to the starting prototyping.

[@glendacruz4879]

I wanna use this model for my dissertation in science education. This overview about DT is a great guide. I hope you can help me sort out things as I walk on this journey. Thanks AJ&Smart!

[@fuzzybee1605]

I won't lie to you, this was on an ad and this is the only reason I'm here

[@AJSmart]

We like to hear this!

[@estherokekwuo3391]

Wow! This video is simply amazing. Design Thinking is being explained in simple practical steps. Coincidentally, I am currently working on a research on how design thinking can be used as a 21st century skill in Education. I'd like to see a video on that. Thanks.

[@yubanihernandezmiranda9252]

Very concise and clear! Thank you. These stages in design are very similar to social work and treatment planning. UX is definitely something I want to go into.

[@Divya_Rodrigues]

I'm so glad I found your channel. The way you explain things is so good! Thank you for helping us out.

[@down-wind-n-up-river]

Love the bloopers at the end. We can all relate. Great vid guys!

[@Omran360]

Worth watching, so concise but it gives clear sense.

[@RealRyanDeLuca]

The best UX channel there is! Keep up the great work :)

[@dipsikhadutta6412]

Thank you so much these videos are so helpful, can you guys make a video on the exact responsibility of a UX designer and what skills should they have. I've just started a course to become a UX designer so these videos are really helping me in my journey.

[@amberkumar9358]

Did anyone noticed , how the 5 steps were shown was made like hand drawn graphics which depicts the meaning of the video

[@iramkumar78]

This aligns with a perspective that engineering can subsume design, where the creative and aesthetic components of design are integrated into the technical problem-solving workflow, rather than existing as a distinct or standalone phase Drafted by AI

[@greeppl]

Really clear explanation, I've logged in to give a thumbs up & also subscribed.

[@daiwanxtay7865]

This is my first time to watch your video. I really like your explanation. GOOD JOB !!!

[@VickieOnuoha]

New into ui/ux design and this video really helped me understand things better. Thanks!

[@JessicaMcGlothern]

love the bloopers at the end!

[@emilvonschwartzenberg4339]

Yes, thank you so much for making me finally understand the in's and out's of design thinking! The graphics were really helpful in making me understand the process. 👍🏼

[@graceosawo494]

I loved the bloopers at the end.

[@BigDataLogin]

Thanks AJ, that was crisp, clear and concise... validates what we did in our recent startup, precisely same, but the nuances of reality we learnt along the way... and Oh Boy what lessons we learnt - its like being punched in the face every single day... Like the part that you guys are from Berlin, so I'm sure there's some practical things instilled .. all the best AJ .. and thanks really !

[@luanacuzzo9693]

Jonathan, thank you for everything you and you team teach us!

[@AJSmart]

Thanks Luana, much appreciated! Lovely feedback!

[@lanamaksosa6936]

Best practices in managing workshops is what I’m looking for

[@AJSmart]

Hey there Lana, sounds like our free Facilitation Guidebook is just what you're looking for! You can check it out here: lp.workshopper.com/facilitationguidebook

[@vijayalen8386]

The section in colors was informative and simple and the section towards the end in black and white was enjoyable ! Well Done on this video. 👍

[@alexl.1297]

thankyou bro, im seen thithankyou bro, im seen this video for a class, it really help me to design process, im from Mexico, my english isn't good, but i'll see all your videos to try to better my english. (i'm graphic designer) :)

[@Mariam_the_grateful]

Thank you this is clear and simple!

[@olumidebenjamin6418]

Short and precise. This is a beautiful content. So helpful. Thank you

[@AJSmart]

Glad you enjoyed it!

[@emanuellukwaro399]

Very clear and straigt foward insights!! Thanks

[@willieguswilliams5606]

Hello. I would definitely want to see more videos on design thinking workshops! I would be engaging in couple if co-creation workshops for a new project I am currently leading on! Thanks.

[@judithnandase2800]

Wow, this s really so good. I would love a video about design thinking vs design sprints.

[@isgalida]

Hi, Jonathan and AJS staff. I am a newie in the field and still watching all your awesome videos on every topic. I appreciate them so much and thankful to you all for your wonderful efforts! My question: What are the channels or programs or websites to apply for internship (paid or unpaid) in UI/UX. Is it very competitive? If you could share your expertise in this topic, it would be awesome! Thanks in advance!

[@ZeeJohansen]

Was talking to a new classmate in my study today and we talked about what tools we knew for creating designs, and I mentioned Design Sprint, and then he asked if design sprint ain’t againt the principles of Design Thinking. I couldn’t say then, but now I know, and it makes sense 😉🤣

[@cucuzzellamichele]

Thank you so much for this video! I had read quite a lot about design thinking, but only this video made me really understand It!

[@AJSmart]

Looove hearing that Michele! Good luck on your design thinking learning journey!

[@roving-camera_72]

This was an excellent summation of what Design Thinking actually is. Succinct and to the point. Nice.

[@kyrollos0208]

Thank you for this clear explanation of design thinking.

[@swatimaz]

Beautifully explained

[@StephanieDikaiou]

Loved the video, concise and to the point! Thank you! Also loved the retakes at the end!! :)

[@visalakshi7107]

Okay , I need thank you tons for this video!!! Lots of love and thankyou again❤❤

[@aarthydesikan9939]

Hello, thanks for the crisp definition on design thinking, design sprint concepts! Wish you could also post a video of doing a design thinking exercise for a real world problem.

[@Michel2450]

Wow! Thank you very much for this video, it helped me solve the misunderstanding of design thinking.

[@AJSmart]

Woooo! Great to hear!

[@GreciaOmana]

Love this content!! I would love to see Design thinking applied to a small challenge, and how could you apply DT techniques designing by yourself

[@gabrielamaia1397]

I've recently begun to study copywriting and I wonder how writers and designers think following those parameters. Could you make a video about the relationship between writers and designers, please? Thank you soooo much, loved the vid.

[@AJSmart]

Thanks for watching! We'll add your suggestion to our backlog!

[@ulrichwentzel6327]

This was an excellent explanation, thank you.

[@yannicknana]

I have an interview in 2 hours and I've learned so much from this

[@TonyCostaBsb]

I loved the video and I would like to see more videos of examples of what kind of design thinking tools exist nowadays and we can use through weeks, months, years into the the precess, according to the product, goals, etc... Thank you a lot. keep the good work! o/

[@lizzyschenk8878]

I love the blooper reel at the end. A good reminder that we might not get it right on the first (or second, or third) try lol!

[@AJSmart]

So true! 😂

[@SpaceCadetSuji]

This is a nice breakdown! Thanks! I'd like to see an explainer regarding how to adjust frameworks for groups new to Design frameworks and who haven't bought in yet? Maybe even how to get them there in baby-steps.

[@Innovation110officiel]

Hi Sujata, I would recommand to focus your energy on the groups who are interested by Design, get your first success with them and create a great storytelling with these successes. The others will follow naturally ;-)

[@dinaraeva]

I am new on this channel and I found this content extremely useful! Thank you for the video!

[@1856parth]

Appreciate your brief insights on Design Thinking! Thanks🎉

[@loridecoster1029]

Hi Jonathan, really clear video, thanks! You talk about other innovation processes, where can I find more info about those? Thanks, Lori

[@alemsegedyohannes6686]

Hey AJ&Smart! It's helpful brief about DT and I will keep looking takeaways for my workshop project. Thanks!

[@mrshawnspencer]

THANK YOU for posting this. Awesome stuff. Stay safe & healthy.

[@andreiguilaran8075]

Thank you sir. This one is a big help for me for my concept paper. More powers.

[@AJSmart]

Glad to hear that, Andrei!

[@jesussaves2822]

Can you please share more about design sprint and how it connects to design thinking?

[@SUMITKUMAR-ml6tv]

This video is very informative, I am working as High school teacher (Political Science and Geography )Kindly tell how can I use it effectively in my online classes during this lock down period. Thank you very much.

[@ahmedemad7831]

To the point, Share with us a detailed case study using Design Sprint video for each phase

[@Easychinesepapercut-origami]

Thank you, i wait + exemples of live workshops

[@barbarapina6549]

Outstanding explanation.. that leads actually to a further question. This whole cycle demands a lot of time. How would it possible to converge the demands of the whole process with the time and budget of the client?!

[@AJSmart]

Nice catch Barbara! The lengthiness of the process and having no specific timeframes and is actually one of the biggest pitfalls of Design Thinking. The solution to that is actually quite simple: don't just 'do Design Thinking', turn the process into a time-bound workshop with clear deadlines and outcomes. The Design Sprint method is a perfect example of how to do that. Have a look around our channel, we have a bunch of videos on the topic :)