Alibaba's Freshippo and Hema grocery stores are reinventing the supermarket of the future

From product information to payment, it's all done on an app. CNBC explores how Alibaba is reinventing the supermarket of the future through its retail stores and robot restaurants in Shanghai, China.
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[@Iheartseattle1]

I like the idea of the robot restaurant. if we had those in the USA, then I would not need to leave a tip!

[@lokyinphotography]

u don't pay tips in China anyway.

[@beachsandinspector]

We do not pay people Tips in Australia as they get a "living wage"

[@lazycat1612]

I'm not american. Can i ask How much do u tip in usa?

[@GeneDexterExperience]

You don’t tip now but at least this is a good future reason.

[@GeneDexterExperience]

lazycat1612 Standard is 15% and for exceptional service - 20%.

[@adamknight5089]

In Australia i'm lucky to have a grocery store trolley with wheels that move smoothly

[@Bxjh76bv]

Haha.. I feel you 😓🤣

[@ejcaparida4966]

Hahaha

[@etlens]

feel you mate 😂

[@timetime8832]

I go to Hema grocery stores everyday near 500 meters, ，becouse they cooking, fresh food, also they deliver goods free of charge, even if you only buy 1 dollar.，there are now more than a 15 stores in Shanghai.

[@maitrib]

Can you advise any location? I'm going to visit Shanghai this May.

[@CalvinLake17]

@@maitrib u should have Alipay since Hema is owned by alibaba group. If u r tourists then get sim cards once u arrive China(or maybe get it before departure). Ignore this if u have lived in China.

[@maitrib]

@@CalvinLake17 thank you for your information. I live in Thailand. I will get China sim card when arrive there.

[@PaulineNoyen]

time time Can you tell me the location of one of these stores in Beijing please? I cannot find the address anywhere and I would like to go too. 🙏🏻🇨🇳

[@EvaHappyweirdoinShanghai]

Pauline Noyen there are quite a lot hema stores in Beijing. just search 盒马 on your map app.

[@Orientalmentor]

I'm watching this in my local Walmart. The first guy in front of me just pull out a stack of coupons which takes forever to scan through, whereas, the second person in front of me just forget his debit card pin and two expired credit cards. Lastly the third person bought something does not have a barcode and the cashier is calling the manager. 30 minutes already and I'm still waiting.

[@louiswu6300]

😂😂

[@VilleHyytiainenInvesting]

Are you still waiting?

[@donttryitjohn364]

@@VilleHyytiainenInvesting Yeah the lines at walmart really do be taking 2 years.

[@melaniegendron2701]

walmart need Alipay :)

[@0ptimusbibIe]

soup is their only weakness

[@eloimessaim5617]

soap is too hot. when you take it from robot, it might spill

[@sunnylu6349]

ahahahah

[@user-ph6we3bz6b]

lmaoo

[@gicareyes2633]

☝️😂🤣🙌

[@RD-ht6go]

Cuz it's too heavy and hot. Upgrading bots for it only increases cost.

[@Crom21]

i tried it. it was awesome.

[@PaulineNoyen]

Johnlim40 Can you tell me the location of one of these stores in Beijing please? I cannot find the address anywhere and I would like to go too. 🙏🏻🇨🇳

[@risybai6344]

@@PaulineNoyen If you cannot read Chinese, please let me know. I will translate them for you.

[@importantguycommenting8156]

Time to learn Mandarin

[@aperture0]

No need

[@luomz4764]

Blokin I don’t think it’s even necessary for foreigners form English speaking countries to learn Mandarin if they want to go to China. We started to learn English form the kindergarten, so theoretically most of the youth you meet in China can speak English to a certain degree.

[@ChineseABC]

It will be more interesting traveling in China if you have learned some Mandarin.

[@luomz4764]

ChineseABC Certainly

[@zxwpapi1335]

@@luomz4764 笑死我了

[@jakemilani5389]

living in China for such a long time now and it is amazing that how these things could be so interesting for other people from different countries. China is truly going all out in everything

[@rithwicks]

China living in 2050 !

[@kmnj1732]

Rithwick Surya no not all china country. Theres a lot of rural poor provinces though

[@rithwicks]

@@kmnj1732 but still these innovations are almost futuristic!

[@kaguraschimizu4609]

Kim Monzon : well, US also have poor homeless people despite being a 1st world country.

[@yuyunqiushan]

well not really, 50m people is still living in poverty in China.However I believe their condition will be improved

[@kaguraschimizu4609]

Rithwick Surya , well china being a 3rd world counyry; it cant handle zero poverty also.

[@dgua2917]

This "Hema" is the Pinyin spelling of Chinese characters "盒马"。It's not the Hollan supermarket brand "HEMA".

[@Jennifer-pb7zq]

i wanna see and experience this in person! Its like a trip to the future. wow.

[@enixliu]

If this is in Japan, u guys be like "OMG! Japan is making anime real!!!". how biased.

[@user-il9dh2iz3z]

笑

[@jiangXS]

过于真实

[@rubyzhong520]

true

[@samsonanderson1960]

Ikr

[@user-jn9rv5gp9o]

But you know the fact, They tried to make it as "futuristic" as they can, but in fact, there is nothing new in this concept. The first conveyor belt sushi “sushi train" restaurant was opened back in 1958. It wasn't just the way of serving food but also the idea came with a smart ordering and billing system. Not going to dig into the history, but ticket food ordering machine and vending machine ordering were used by all the ramen shops in Japan back in the 80s. Now, What's new about this store? The exact same concept of the sushi train with a different looking container "robot"? E-ink display price tag? I first saw it in my local grocery store nearly 10 years ago. Self checks out service??? Why this is not anything "futuristic" not because it's in China, but because it has nothing innovative. People are not blind, and we have memories. Why do you think you can just adopt other people's ideas just adding a little twist and call yourself an innovative? Make some real shit.

[@YJSP893]

To be honest, I have lived in China for almost 20 years.Now I'm in Canada and I always forget to bring cash or card when I leave my home for shopping or something. It's so convenient in China that we only need to bring our cellphone and we can do everything.

[@joannaxuan4265]

@Dark of the knight Yah i mean most of that option is for older people. I was actually judged once coz my phone ran out of battery and I had to pay with cash. The cashier gave me a face that read 'wtf' when I paid for my milk tea lol, coz everyone uses their phone or even face.

[@matachuan1746]

这里都有🐶粉丝？👴佛了

[@lsxu149]

新津国加拿带县？

[@user-ok8gp4vx3t]

加拿带狗粉丝

[@lifestyle8544]

@@lsxu149 西朝鲜？

[@eelhuang]

As a Chinese, what I am most worried about right now is that the mobile phone is running out of power.

[@prefree5236]

移动充电宝，医院都有这个哈哈

[@FoxHatLeo]

You can borrow power banks. Power bank rental machines are everywhere, in restaurants, train stations, supermarkets, etc.

[@chriskim7123]

I've been watching so many CNBC videos for few months now and got so familiar with Uptin's face and think like he's my own acquaintance lol.

[@sampaulissen8958]

That’s crazy damn the future is here

[@RD-ht6go]

1:32 This conveyer system is the most fascinating thing to look at every time I go to Hema... well I've actually only been there twice, offline.

[@tessarc6118]

Let's admit it, the US Comcast company is the worst company ever.

[@SimpleCryptoBitcoinAnalysis]

Great business model! Simply genius!

[@dailydata903]

Amazing.

[@joshuaperkings5155]

The robot served restaurant would be great in the US until you go out with that one relative who always has a reason to send back their food because "its too spicy" or "too much salt".

[@earthandwind820]

Joshua Perkings Lmao!

[@nikhilbadveli5810]

Wowwww! Awesome is the only word that came to my mind... :)

[@RRonnieDSILVA]

Wow! I thought my city-New York was advanced. We are probably 30 years behind.

[@hasaki_oce4611]

Red Italian flavor was one of the first few flavors Lays had at the beginning in China. I miss it from Australia. (although salt and vinegar is also great :) )

[@bhuvan1993]

This is just awesome

[@responseaspire4galaxy-2you47]

This is awesome! Keep going China!

[@ChineseABC]

Hema is the grocery store that I love the most. It's fresh and convenient.

[@bhaviksalecha3436]

You can hate China ( U.S. Japan) You can Love China ( N.korea Pakistan) but you cannot ignore China (India)

[@bhaviksalecha3436]

error 404: No connection found

[@AndrewManook]

Russia also loves China and hates America, Japan is just a puppet and therefore irrelevant.

[@gywghhb]

Andrew Manook Japan might be a puppet, but it’s very relevant since it’s the stepping stone for US’ influence in Asia. That’s why US is encouraging and supporting Japan’s growth, economy and influence wise. It’s only normal for US wanting the world to think Japan is a cool Asian country while China is a living hell since it aligns with their agenda. Unfortunately China won’t go down that easily.

[@AndrewManook]

@@gywghhb US "support" for any country always ends in that country's destruction, if a country truly wants to grow it must become truly independent of US influence.

[@earthandwind820]

Bhavik Salecha Ideally, let’s not hate any entire country because of dumb politicians :)

[@kayzphotography3678]

That is incredible. The future is here.

[@CC-si3cr]

Truly amazing! I'm sure this would take off quite nicely in the U.S. since everyone wants to have us social distancing. Plus this looks really cool to have your food delivered by a robot!!

[@rizwanakarizzy8771]

The quality of food and life 😳

[@jbozon]

Meanwhile Amazon has yet to open another one of it's Amazon Go stores smh

[@ruzzelladrian907]

It's beautiful. I'm crying.

[@ijulesy]

Sad!

[@TigerTT]

lol

[@mastersuper7149]

what?....

[@lake_zhang7476]

have to visit next time

[@V.E.D.A.N.G]

Your job is also great brother visiting here and there

[@curryhousechicken]

We need the robot restaurants in North America. No tips is a plus.

[@ic2428]

The Italian red meat flavour is awesome!!! It is so sad they don’t have it in Canada.

[@harendrasingh_22]

3:20 hahaha, I knew the you guessed it is coming ! hahaha.

[@jackzhi3172]

29 jealous Americans dislike this video

[@AlmightyAaron0423]

Rongxiang Zhi wrong, just check the comments, all of those hateful trolls are Indians.

[@palashbaruah4653]

@@AlmightyAaron0423 not really. I am an Indian and i love China for what they have achieved in the past 2-3 decades. They are an inspiration for many developing countries including India. Some Indians hate China because of land and border disputes and rightfully so.

[@bhaviksalecha3436]

@@AlmightyAaron0423 You are Wrong

[@frederickwelsh]

I'm American. I saw some nice ideas but nothing that surprising here in Florida.

[@cnwang01]

80 jealous Americans dislike this video

[@Daisy-lb1ge]

Wow for a second I thought they were talking about the HEMA I know in the Netherlands...

[@vidyadharraju]

China is living in 2100

[@josuealfredocupulpiste8685]

No. China is living the present and we are living the past.

[@manavaggarwal8374]

Its damm innovative

[@davidlee723]

Free Tibet? Sure, on the condition that "Americans" return the land to the Natives and go back to Europe or wherever they came from.

[@imranhq13]

wtf is your problem!

[@inkbold8511]

😂

[@yeesunher6278]

To be fair, the Europeans did develop America. Unlike the CCP, they are destroying the Tibetan's culture, places and everything.

[@davidlee723]

Sun H. Yee To be fair, the CCP did develop Tibet. Tibet was a feudal serfdom for centuries, the Dalai Lama owned thousands of slaves. Unlike the Americans, they are destroying Native American culture, places and everything.

[@dragonsniper2678]

@@imranhq13 wtf is ur imperialism problem

[@tigerexo6577]

This is so freakin cool!!

[@MarkM-tx3lt]

Amazing...

[@BingDwenDwen]

China being even more advanced in technological innovation than Japan, who would have thought!

[@fharrison3011]

Holy shit, this is what I was hoping to get when I come to United States from China. Now I would have to move back to China to enjoy easy life

[@shaynep9852]

I can only dream have having such a cool store in Australia. It would never happen here,we are so slow In technically

[@fridayschild722]

I can't remember the last time I signed for a credit card receipt or keyed in the pin for my debit card. Mostly use 'pay wave' just scanning my card with a 'wave'

[@jitennchaudhary9665]

Future - Welcome to China 👏👏

[@spiritbuu]

3:05 All futuristic except for paper receipt, lol

[@90skidzrule]

The receipt is for Working people to manage their life and spending, and also for people with family and children to keep a record of expenditures, unlike people who don't and overspend. Bookkeeping the classic way, so you do not lose it. Be responsible. good habits don't change.

[@ChengJiaStat]

Also fun pun, Hema Xiansheng, the way it is written, means Box horse fresh raw, but it sounds exactly identical to Mr. Hippopotamus.

[@pengqionglu8412]

I tried Hema, it quite great idea.

[@Christine-Tina]

I love it.

[@rahilaha9875]

wow its amazing

[@raymartdelacruz4800]

I hope that there's also an English translation for everything

[@Atem_S.]

This is epic!!!

[@wangdejun3450]

It's really usual😎

[@adrianblade5145]

Currently on Cnbc international videos marathon

[@Liger_333]

China is the 2080. USA 2000 late.

[@michaels7900]

Danny Haha funny but it's true.

[@aries5591]

China is now battling Japan when it comes to technology and innovation. Jack Ma is truly in my opinion the Elon Musk of Asia..but in ecommerce...

[@cingulum16]

Amazing

[@stephens1584]

amazing

[@samuraijack1371]

I live in NY and I feel I'm 10 years behind rest of the world

[@RBSaham]

Nice The NEXT industry 🤝🤝👍

[@ZomeDash]

3:08 how long it take you to eat a single chip that you had to timelapse it

[@duncantalksalot]

2:53 "Literally no cashier" *Spins around and there's a cashier like kiosk behind him*

[@hellomeloO]

Wow I love the robot restaurant

[@davidkuriakose4797]

very very coooool

[@jitendrapareek3707]

Wowwww!!!!

[@DrAdnan]

The next era of shopping.

[@RohitSharma-mw7xs]

A step into the future!! Robotics 😎

[@fawadcute]

OMG seriously like china living in 2060's i guess

[@prashantsoni3714]

Great video sir

[@uptin]

Thank you!

[@chrisa6455]

Will there be stores in San Diego

[@yaboijuan4052]

But i like going to the grocery store. Sometimes you just need some fresh air.

[@ruggedfacecapone3615]

Seen a few old movies like that.

[@mortazahaidaryan8820]

Wow chian is really good

[@ruman2494]

At the end happy to see that atleast human required for more better service.

[@ki6eki]

i hope this succeeds so other companies copy this technology to the states

[@pinkynandi8894]

I still would like to to traditional grocery store

[@awesomejackify3333]

They should change the profile pic of CNBC to a selfie of this guy

[@yuzhoou]

就喜欢看这些老外没见过市面的样子

[@mostupdate8802]

In Canadian large chain grocery store, we have a click and collect, a personal shopper who does all the grocery for the customer who orders online. You will see them everywhere walking around the grocery stores with big cart and sometimes they get in the way of customers and can be annoying. They need their own warehouse and separate these employees from hundreds of customers who are trying to shop there !!!

[@nafiubhutto5107]

Wow that guy called 🍌 something new..😁😁😁😁

[@MrGanbat84]

Nice.

[@Manish79]

WoW

[@yaomu9726]

这也太酷了！回国要试试

[@cleong5585]

I am curious about the cost though.

[@abcabc12337]

Excellent!!! 1. what if I need to have an extra topping ? double cheese for my burger ? 2. Make my food less spicy ? Basically, how do I do this in a robot restaurant

[@yifanbao8264]

abcabc12337 they have human workers too

[@jho4832]

abcabc12337 They probably will tell you go home to cook your own food. You are too demanding.

[@oliverhuang9846]

我觉得好像里面的水果有点贵呀😂

[@atharvaatre3273]

This is much better than the Amazon go nonsense in America

[@dt4654]

well,they can't pull that off in america without some complaints LOL

[@MM89180]

This is all great and everything but for ME, I still prefer doing my own grocery and being able to interact with people like the cashier or a seller of some food to try on.

[@callmedriftar]

Dope

[@zoefofo7769]

What will the world be like in 20 years

[@kushagrapandey2466]

Completely shit

[@hyouzanren1846]

Where i can find this kind of stores In US? Its soo innovative!

[@dt4654]

amazon go?

[@stevenhutting1494]

How much electricity and staff does this costs?

[@andreaam805]

I think there should be more robots to sort out the products for online orders instead of people running around. It wouldn’t be as chaotic!

[@vyche172]

how can the cashier machine know what's in basket to check out?

[@aerogear2000]

We have Walmart in USA

[@vangrails]

Why did they call it Hema? There already exists a Dutch store chain with that name and this chain is also operating in Spain, France, Germany, Belgium, Austria and Dubai.