All eyes on the S4

Look closer, cause you might have just missed the chance to win the new Samsung Galaxy S4. We challenged people in Zurich to stare at the screen for 60 minutes. But the task isn't as simple as it looks. If you get distracted, the game ends. Do you have what it takes to win? Go ahead and open your eyes, they might get you the new S4.

[@MarioKstgr]

It's been 10 years, holy shit, and still brings a smile to my face 🙋‍♂😊

[@MarioKstgr]

Who is watching this in 2020? 🙋‍♂️

[@swisscom]

We are 💙

[@frankp3282]

@@swisscom what country is?

[@swisscom]

@@frankp3282 We're from Switzerland.

[@reelgoodfishing]

2023 checking in

[@Michelalala]

Man, I walk by this place almost everyday and I missed the whole event. Haha. And for the people who think it was staged; Nope, it wasn't. Fantastic idea!

[@KevinTran-mq2bn]

Yes

[@vidskitkid]

Very very clever. Watched it at least 4 times and passed it on. Well done!

[@northakara]

then he can marry any girl and saying "I can keep my eyes on you all day"

[@basma_wa_noor]

this is awesome it makes me smile ♡♡♡♡ love it

[@tinalove0807]

I LOVE IT!THIS AD IS SO GOOD!NO MATTER THE IDEA OR THE EXECUTION!AND THE WINNER IS VERY CUTE AS WELL!

[@roadtodementia]

i think i watched this video over 10 times. and it stills brings a smile to my face. XD

[@SalyarAli]

music ) der Sound - Better with you soundcloud.com/dersoundde/better-with-you

[@huypham6911]

Who is watching this in 2022???

[@carolynlipman3235]

Love this!! Just watched it on my S4!! Awesome!!

[@lithiumredhead]

Man, every time i'm watching this, i get goosebumps.

[@TheMidian46]

[A] sucks

[@gillianschuurman]

Love this! And that guy's smile oh my

[@Sunshns]

I just cannot describe how amazing this is, seriously, samsung has become so creative, qualitative and inovative, oh my god, seriously the most amazing thing ever!

[@dannyboi866]

That was like watching an abridged version of The Hunger Games. But with stare downs...

[@robertaxel]

what I notice is how clean and gorgeous the train station is compared to too many others I have seen..

[@HeyGuysNateHere]

Coolest video I've seen in awhile.

[@LuxrayVillage]

that's pretty cool! I feel like anyone who's been in the army or even marching band would be great at that because when you stand to attention you can't even move or smile or anything, and when you're learning it people will get up in your face and try to make you laugh and stuff.

[@LucaPiccardiPiccas]

truly epic, given the fact that you get a discount based on how long you can "resist" haha. now i await a new iphone commercial to be dubbed.

[@SwissSkillerzHD]

HAHAH so geil mehr davon!!

[@franzfaramir]

LOL better than any actual Samsung commercial

[@LeTendonBass]

There are people watching 10 hours of the same clip on youtube.. this should be a piece of cake! i'm gonna try it when they come to bern :D

[@myinspirion]

MEGA!! Bravo Swisscom!

[@sakurahibigbangful]

I LIKE IT.....so so happy... great person

[@Akki150]

I feel sorry for the guy who lost at 89% ^_^ But at least everybody had fun! Good promotion Swisscom, pls do more stuff like that!

[@RaRFtv]

Epic comercial, I wish we had a couple like this in México Sehr interessant! ^__^

[@EkoPurwanto]

Brilliant Advert!!!

[@turbon4230]

Awesome advertising by Samsung. More of this stuff pls :D

[@Ka74Ever]

I love your trolling!!! :) /s

[@huyenle354]

so amazing!!!!

[@AlkaVirus]

This is actually a soul capturing device Samsung was testing. It takes 60 minutes of contact with the victims eyes. They needed a test subject so this was made.

[@AntiApple98]

Awesome Video! :)

[@CarlosRamirez-iw2wy]

why do i ADORE all samsung cellphone ads =D

[@ImYourPixie1]

Epic! Pretty cool promotion! Definitely creative. xD

[@2007beowulf]

Also wanna that song!!! More than the mobile phone :-D But pretty cool idea ...

[@proamperos]

Impresionante. Tarea muy dificil la verdad pero una gran recompensa.

[@TheDS123]

Jejeje....q chulo...me ga gustado!!

[@Talk2theBoss]

Some the tightest marketing I've ever seen

[@Otosah]

¡Buenísimo! :D

[@alefesiqueira]

Another action Marketing very good!. We Brazilians took this letter!, all I'll watch in the window for a long team wanting my Iphone 5s

[@AbRaSkZo]

Alefe Siqueira Apple wouldn't do this at all. They only want money.

[@philippschuster9381]

AWESOME IDEA!!!

[@LeTendonBass]

well, you're wrong. this is an actual campaign of the swiss telecom operator

[@TheAirsoftking57]

That moment when they realize they just stared at a phone for an hour

[@Mashamashina]

Шикарно!!!!!

[@A5J4DX]

this is awesome!

[@12345657682]

amazing!!! Bravo Swisscom!

[@LJ-xo3rw]

Very nice idea ! :)

[@AppleFreak5967]

Richtig cool gemacht!!!

[@BudgetBully504]

Now that is how you advertise... genius.

[@sec0o0n]

Very goooooood 👍👍

[@diogonascimento8575]

Amazing publicity!!!! genious!!!!!!!!!!!!

[@Kappanaama]

Haha this is great! :)

[@TheSnorlax7]

That's brilliant! XD

[@JuanmaFortes]

Very good campaign, congratulations

[@RomaniaDeAzi]

I understand you so well.... everybody does....

[@My5janoskians]

That's sick!

[@nesquikchocapic3629]

I like how in avery one of these "real-life" commercials averyone looks hip, cool or at least pretty... :)

[@DamirSvagusa]

Stupenda l'idea!

[@greedisland924]

Amazing!

[@DanielRoeven]

Apple fanboy here. Got to admit though, this is pretty well done! :)

[@_Spacecraft]

Can't blame ya. The galaxy phones are awesome. :)

[@JordiFun]

My day takes 24 hours instead of 60 minutes....

[@000trashcanhero000]

1.) take a deaf person to do this (he can't be distracted by noise surrounding him) 2.) put sunglasses on and earphones with loud music in

[@WiktorBuczek3]

I'm not from Switzerland, but Swisscom was a pretty good carrier. I'm watching this in 2024 by the way.

[@iisdan]

haha this is great, but I don't think i could look at such a hideous phone for that long!

[@Sknbpenelope]

that was awesome!!i like the marketing of samsung!

[@TheBjray]

Now this, is marketing.

[@javieRaloud]

That's beautimous!

[@apg010379]

Samsung es maravilloso y más en su publicidad es demasiado ingenioso y si que lo es pero no se disfruta tanto como una manzana !!!!!

[@niyazi8650]

Just read about and searched it ...thats called technology

[@ponchoboy00]

We found the one, theres a ninja in this one

[@chevinroca]

This one was a good One, i hope they do it here in Rio.

[@ABDULLA777MUSAWA]

😃😃😃🍀🌴🍀🌴👍👍 جـــمــــيــــــــــل ،،، جـــمــــيــــــــــل ،،،

[@MustafaTaleb5]

Supercoole Idee :D

[@bluepawn]

VERY NICE !!!

[@TheLoreGeek]

Marketing, you're doing it right.

[@zahakirharis3822]

I love it...for watched in the S4

[@oorcoov680]

People who went through this will not able to stare at Samsung for whole life

[@Praha1979]

very nice idea!

[@monarshdan405]

Woooow love it , but sure the iPhone it amazing

[@Whisno]

Technology belongs to you… you just have to belong to it !

[@fourme7333]

Hahaha I love this beautiful and fun.. ^ _ ^

[@myronmakesitrain]

Haha that was entertaining ^_^

[@4Vivaz]

Wow 60 minutes Amazing Samsung Galaxy S4 :)

[@kraa22123]

Awesome :)

[@anastasiyarybakova]

Omg.awesomeeeeee😄

[@Reysong07]

Awesome!

perfect idea!!!

[@SuperOdbojkasica]

Germany - always interesting . Great! :)

[@Eklisias]

Énorme le concept

[@omarsaad2519]

Amazing idea

[@rodrigorenan6500]

Muito criativo. Parabéns aos inventores e ao cara que ganhou.

[@KevinTran-mq2bn]

Si

[@Chrizzzfull]

I was there, too. I waited about 5 hours and I lost after something like 1min. But it was worth the time

[@SlymanArts]

Muy bueno!

[@DivineZoroark]

How I would like them to do that kind of marketing campaigns again.

[@SunnyCupcake04]

mega geil das ende

[@taraalone]

They should do this in Croatia, we won't eat for a week but we have to have the newest phone to show our friends -.-

[@flipssindalle95]

Greatest Marketingmove ever (Y)

[@Dr.MT96]

wow amazing !!