10 Google Tag Manager best practices

Google Tag Manager (GTM) is a powerful tool. But creating and managing tags, triggers, and variables within the GTM still require specific skills.
To show you the right direction, here are a bunch of Google Tag Manager best practices you should start following immediately.
Obviously, this is not a definitive list (or whatever), and it never will be. But I hope some list items will give you ideas/inspiration for your next task/project with GTM.
Want to learn more best practices? Read this guide, too: www.analyticsmania.com/post/g...
=== TIMESTAMPS ===
00:00 - Intro
00:06 - Tip #1
01:41 - Tip #2
04:35 - Tip #3
05:31 - Tip #4
07:26 - Tip #5
08:53 - Tip #6
10:35 - Tip #7
11:26 - Tip #8
12:15 - Tip #9
12:49 - Tip #10
14:16 - More tips
=== LINKS ===
Subscribe to our KZbin channel / @analyticsmania
⭐⭐ Google Tag Manager courses ⭐⭐
www.analyticsmania.com/course...
📕 Free e-book: Getting Started with Google Analytics 4
www.analyticsmania.com/p/gett...
📕 Free e-book: Getting started with Google Tag Manager
www.analyticsmania.com/free-e...
✭ How many Google Tag Manager containers do you need?
www.analyticsmania.com/post/h...
✭ Google Tag Manager vs Page Speed: The Impact and How to Improve
www.analyticsmania.com/post/g...
=== CONNECT WITH JULIUS & ANALYTICS MANIA ===
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#googletagmanager

[@gernotbeinl8003]

Great video. As Google Ads Marketing Manager I appreciate all in-depth videos on Google Tag Manager, as reliable sources are rare. Keep up the great work 🙏🏻

[@rahabareazuddinpranto5031]

I also suggest to always create versions for your setup so that you can always roll back if your GTM causes website to break for whatever reason

[@teto1911]

As always, I really appreciate your content!

[@Ibrahimbeparyy]

awesome tips for making Google Tag Manager work better!

[@rcbilly2009]

Thank you great video

[@mdinesh1117]

Hi, In GTM how to Push information to dataLayer on each form submit Datalayer in webforms how to integrate for drupal websites

[@faff]

🎯 Key Takeaways for quick navigation: 00:00 *🏢 Google Tag Manager account structure* - Understanding Google Tag Manager (GTM) account structure. - One GTM account per business; each account can have multiple containers. - Importance of businesses owning GTM accounts rather than agencies. 01:38 *🏷️ Proper naming convention for tags, triggers, and variables* - Significance of a consistent and descriptive naming convention for tags, triggers, and variables. - Examples of a good naming convention for effective organization and ease of use. - Recommendations for naming conventions to improve workflow within GTM. 04:46 *🔐 Proper permissions management in GTM* - Importance of assigning appropriate permissions in GTM to ensure responsible access. - Risks associated with granting excessive permissions to inexperienced users. - Guidelines for managing user permissions effectively within GTM. 05:41 *🔄 Utilizing constant variables for streamlined tag management* - Advantages of using constant variables to manage consistent values across multiple tags. - Demonstration of implementing constant variables in GTM for efficient tag management. - Benefits of using constant variables to simplify tag updates and maintenance. 07:33 *📈 Monitoring and optimizing page speed in GTM* - Importance of monitoring and optimizing page speed when using GTM. - Strategies for assessing and improving page speed performance. - Considerations for minimizing the impact of GTM tags on page speed. 09:12 *🛡️ Implementing server-side tagging for enhanced performance* - Benefits of server-side tagging in improving website performance and data accuracy. - Explanation of how server-side tagging reduces the impact of JavaScript tracking codes. - Considerations and potential costs associated with implementing server-side tagging. 10:51 *⚠️ Consulting developers before adding custom JavaScript to GTM* - Importance of consulting website developers before adding custom JavaScript to GTM. - Risks associated with integrating custom code without proper developer review. - Examples of potential issues caused by improperly added custom code in GTM. 11:35 *🆔 Adding IDs to website elements for easier tracking* - Benefits of assigning IDs to website elements for efficient tracking in GTM. - Recommendations for requesting developers to add IDs to important elements. - Simplification of tag management through the use of IDs for tracking purposes. 12:29 *🧪 Testing changes using GTM's preview and debug mode* - Utilizing GTM's preview and debug mode to test changes before publishing. - Steps for examining tag firing, event data, and network requests for validation. - Importance of thorough testing to ensure proper functionality and data accuracy. 14:06 *📚 Conclusion and further resources* - Recap of key GTM best practices discussed in the video. - Encouragement to explore additional resources for deeper understanding. - Call to action for engagement through comments, likes, and subscriptions. Made with HARPA AI

[@dinorossi6611]

But with Google destroying blogs ... how relevant all this is ?

[@benchase254]

Google is bringing down all blogs I dont know for what reasons

[@dinorossi6611]

@@benchase254 Well, AI is taking over.