App Marketing Strategies That Led to Headway's 27M Downloads

[@soulfate2]

Another fantastic interview thank you!

[@r.l.9867]

I enjoyed this interview so much, thank you for sharing your tips

[@ehibble]

I loved the video, lots of gold nuggets in there, also Yeva was an amazing guest. Personally, I love Yeva's points about value based messaging during the onboarding process. One question I had was, do you ever make changes that decrease revenue but might increase user experience and user sentiment? For example, I like the idea of having trials on all plans (weekly, monthly and yearly), so there's less at stake, should they forget to cancel the trial. Of course ideally they don't cancel because they like the app, and upgrade to yearly for more savings.

[@caisantangyi]

Wow this is gold love it. I watch it without any skip

[@mcrstrategyslivea]

Wow, thanks

[@fatherGeorge90s]

Yeah, me too. This info is pure gold.

[@UnrappHQ]

Wow. Absolutely best interview I’ve seen on optimizing the app onboarding and monetization strategies. I’m certainly going to incorporate these tactics.

[@mcrstrategyslivea]

One of my favorite interviews too.

[@pepobist]

Amazing interview 👏👏

[@АндрейИсаков-м3б]

Brilliant interview Steve, awesome quest!

[@marketproapp]

May I ask how you can use CPP for attribution? Is it possible to do this for TikTok as well?

[@annastoyanova1722]

Do they also pay the book authors? If I write a book for 2 years and someone just gets the essential and makes money out of it I will really be mad and feel robbed.

[@talhamumtaz4857]

Read More Spend Less 70% off

[@efeeeeee212]

My app is android so in app revenue is lower than iOS should i add a deal section after 2nd opening the app?