Are Brioni Jackets Worth It? Luxury Italian Menswear Review

[@Nordic_Sky]

I used to buy Brioni, Zegna, Canali, Corneliani, etc., but I've switched to 100% custom tailoring. It just fits much better.

[@barrenschat4520]

Preston absolutely must do a Fort Belvedere modelling campaign now, this would be legendary

[@oliverdelica2289]

Dibs 😁

[@andrew1212w]

I love these “is it worth it” videos keep them coming 👍

[@tacul9333]

For Brioni money, I'd rather go bespoke.

[@JohnnyArtPavlou]

Really… That was my first thought.

[@giannismarkos2097]

Exactly

[@StandardRoach]

Right. Same for Tom Ford prices.

[@yayforeals]

I agree now if it was all hand stitched then that’s one thing but isn’t And you mainly pay that super high price for the name, unless I needed an emergency suit for that price I’d rather do the same or get a Canali on sale if I was lazy

[@sajid6027]

​@@StandardRoach better then Tom Fraud. Brioni have exclusive fabrics.

[@skullkid4985]

Preston's jawline is so sharp it could cut off my life support. On a serious note, it would be very interesting to see a fashion campaign from him.

[@Panda13572]

No cap literally spent all of yesterday looking at Brioni suits and videos and just as I go to bed, this guy uploads a Brioni video

[@gentlemansgazette]

We just know 😉

[@karlenglewood8940]

There's a secret that Brioni doesn't advertise. They have an outlet shop for last season jackets.

[@therrendunham5594]

I shopped at the retail shops in Chicago (before it closed) and Central Valley, NY. The NY outlet carries a lot of items.

[@JohnnyArtPavlou]

But still… How much did they take off? Even if they were half off, they would still be awfully expensive. But if you can afford them, then I guess it would be a bargain. Anyway, that’s good information… Thank you for sharing.

[@therrendunham5594]

@@JohnnyArtPavlou The standard discount is 50% off retail, but if you have a good relationship with the staff, they can put you on to some better deals in the back. Yes, we're still talking about $1800 suits and $500 polos and jeans, but you're also paying the lowest prices possible for items of superior materials and construction (compared to likes of Men's Wearhouse, mall stores and private labels).

[@bernardwolff8742]

What I appreciate is the honesty and eye for detail. Saying that there's not not much of a difference between the "Strobl"- machine and hand stitched works. I know you (and me) appreciate handmade quality. But where it's fine it's fine. Keep up the work! 👍🏼

[@rudiausbuddeln]

Yes. I really think is we shouldn‘t get too freaky about the most complex ways to produce something. If there is a simpler (and cheaper) way to do sth and the quality is on par then please do it.

[@ahiwalter9153]

Yeah but purchases like this aren’t really marketed to the pragmatic buyer, they are marketed to the people that care about handmade stitching & hand rolled lapels, the romance of tailoring

[@rudiausbuddeln]

@@ahiwalter9153 not really, brioni is more for the luxury brand orientated consumer.

[@ahiwalter9153]

Brioni is also a heritage brand & they market that heritage in the romantic idea of tailoring. They have their casual products but the tailored items are of a nice quality & have thought & effort put into their design, cut & execution

[@rudiausbuddeln]

@@ahiwalter9153 yeah that‘s their advertisment but still if you want the highest quality you go to a bespoke tailor.

[@rung1915]

Man where has this man been this man is a legend

[@mdleweight]

I buy Brioni at 70 percent off on holiday weekends at the outlet mall in Harriman, NY. Isaiah too. Both have stores there. I like their jackets but I really love their pants. The feel so nice.

[@classicsciencefictionhorro1665]

All brands sell lesser-quality lines in outlet stores. This is well known. Same brand name, but made in Indonesia or China, not Italy or France, etc.

[@mdleweight]

@@classicsciencefictionhorro1665 When did you last check out the clothes at the Brioni outlet in Harriman NY?

[@Manuel421]

As a gentleman in his 30's and who continues to upgrade his wardrobe it is fascinating to learn more about the garments you feature so thanks again. I may have to check when I go back to the thrift store in a couple months to see if I can find any pieces from this brand. I'm definitely looking for a Linen sport coat and at least 1 more shirt. By the way yes Preston should do it. Glad to support.

[@osvaldorangel833]

Can y’all make an extended video on suspenders and their types? Btw love the content

[@AlfredSalomonssonESBKAGY]

Great idea! I have also wanted them to do a video about that.

[@gentlemansgazette]

We're working on something - stay tuned!

[@Cyen3genw]

I am happy because meet Raphael

[@kevinnipal1012]

Thank you for this video. Love it! Brioni does not define a true Roman suit because of the heavy padding. Also I heard they are machine made and not hand made. I can’t believe people pay retail for Brioini suit when you can get bespoke for half the price.

[@zulfaqaarumair3042]

Preston’s jawline is simply splendid.

[@CEazy13]

Love finding brioni in the local family thrift

[@crocolixsurfstar7561]

Good review. Tried a nice BrionoJacket, 85% cashmere and 15% silk, good but NO milenese button hole and could not open the button at the arms, too bad for 5100 Swiss Francs. I own 15 Tom Ford Suits and agree they are also overpriced, but you get signature style and buttons you can open. Why don't you make a review about Tom Ford and also Kiton?

[@alexgruenberg5876]

because they finish the arms and legs after you purchase the suit.

[@thegentlemanplayer9689]

$5000 Brioni unlined summer suit, had to have the seat of trousers restitched. Stunning fabric, a wool silk seersucker. $500 Suede belt, worn 7 times the buckle was unfinished on the inside, cut the suede, and destroyed the belt. $500 plain white woven cotton tee shirt. Stitching came undone after a a few wears. $1000 cotton, silk, cashmere jumper. Stitching came undone. The linen dinner suit is perfect, only worn three times. No issue with their shoes. Paying this money, Cucinelli and Loro Piana are much much better, especially the former. I learn to live with it and buy carefully. Great ties and my suede espadrilles are fantastic on the riviera.

[@gentlemansgazette]

Good to hear your insights!

[@ViatoremDiEfa]

For that money you can go bespoke.

[@bigbademperor]

Do Tom ford next

[@ikemontel2465]

In my opinion, slim lapels are less masculine.

[@markbutler9442]

Agreed unless you are very young and of thin build, then you can get away with it as long as it's not too extreme. Anyone over 30 and not skinny as a rail - no, just no.

[@ShotsMerkzAll]

Hedi slimane perfected slim lapels, check his work at Dior, the shape is really good

[@benz500r]

A great video, full of interesting information. Thaank you for educating me and possibly others.

[@KM-ru4fm]

It's great to see you cut the jacket apart and delve deeper into the quality. Similar to what Rose Anvil does with boots.

[@bigvanvader3122]

Where he got the idea.

[@JohnnyArtPavlou]

@@bigvanvader3122 He needs a bandsaw.

[@gentlemansgazette]

Glad to hear you enjoyed it! We've cut other things apart to inspect quality before: www.gentlemansgazette.com/cutting-apart-inside-wallet/?

[@mrhamzariaz]

Raphael I hope one day you make that suit and sport coat collection video!

[@brockleasner4989]

You learn something new everyday

[@johnwick860]

Louis Litt has a Brioni

[@Bigwave2003]

Bravo, Maestro Raphael.

[@djartyom924]

Hope we see a teardown video of a handmade suit and a machine made suit soon

[@geckomoriadaimyoofwano7157]

Will you do one for Spier and Mackay suits and/or sportcoats??

[@benjaminepstein5856]

In terms of the buttonholes, finishers will come and go over the years, but nevertheless they've managed to keep them remarkable consistent over the years. As well, the working sleeve buttonholes are clearly machine sewn, so they were definitely aftermarket. Also, I don't think any RTW makes a hand padded chest canvas.

[@arthurcatalanotto1151]

Prototype chinos from Fort Belvedere???

[@eliasmisaelhernandez4979]

Good video. Please do ermenegildo zegna

[@DRPFAWTGOFTS]

I liked your video

[@gentlemansgazette]

Thank you!

[@thisislove0123]

Thanks for the content!!! Well done.

[@jackthomas6952]

That Apple Watch definitely doesn’t go with your style Raphael.

[@midnightalley4586]

As a fan of Brioni, the model is the most important. The wrong model of Brioni will make it more difficult to tailor to your body . However once you do, its a pretty sweet f*ckin thing

[@Rainy_Day12234]

I would expect a very high quality for that price point.

[@phillipwong3754]

No matter what Brioni does it reminds me of their normal clientele, corrupt rich politicians or/and businessmans

[@esiu74]

There is a nice second hand Brioni suit for $120 CAD in my area. Unfortunately the shoulder is too wide (20") to be downsized to my small frame of 16.5"-17"... 🙁

[@perseus9428]

18:00 Pre-cut button holes are such a foolish and pretentious feature now. And , I agree, they make adjusting the sleeve length very very difficult indeed.

[@kletts42]

You will be making clothes like pants? I look forward to seeing those!

[@SteveSmith-kd9if]

I have 4 Brioni pants, "they are a tailored fit, so don't go drinking while wearing them"!!!!!!!!!!!!

[@noamelaraari4782]

First of all good video, Ilike brioni very much, I have a nice suit from them. Now I have question are there going to be more videos about what man really wore?

[@gentlemansgazette]

Thanks for your support! There's potential for more "What Men Really Wore" videos - have you been keeping up to date with our shorts?

[@otracuentaperra4290]

Awesome review for a company with a great reputation however they can't match bespoken suits by your well known local tailor which would go for similar prices or less.

[@carbonado2432]

9:33 Gorge is absurdly too high. too small for him

[@indiolatino61]

Yes, I have always found that his clothing is often too tight for his body style. He too often looks uncomfortable.

[@rudiausbuddeln]

@@indiolatino61 its tough for him because he has a muscular body type but i dont think it looks too bad 99.9% wont notice it

[@krunoslavkovacec1842]

Just save up the money and come to Brioni/Brijuni. Beautiful islands.

[@AlanMDee]

I know this is a long shot of a question. What are your thoughts on Aloha/Hawaiian shirts and how they can or cannot work in the context of menswear?

[@DieyenDualPen]

Pair with some high rise wide leg trousers, tropical wool or linen, and some slick loafers or slippers on a hot friday or weekend and you'll be looking fly.

[@gentlemansgazette]

Stay tuned to hear our thoughts! 😉🌴🌅

[@mike.p.1400]

At the beach or a backyard barbecue I’d say fine. At the opera I’d no.

[@princedavid88]

Their shoes are superb!

[@scottyu4425]

A are canali suits worth it video would be very cool.

[@piccalillipit9211]

I have a Canali jacket and its one of my favorites. This was my Brioni comment: I HAVE 2 BRIONI JACKETS that I got in a second-hand shop and adjusted to fit me - they are exceptionally good - but NOT $4,500 good I tailor bespoke historical men's suits and I could NOT create such a lightweight jacket that has such amazing retention of shape. You can roll it up and sit on it in a car for 300 miles, get out and it will spring into place with hardly a crease, the chest curve is exceptional, the fabric [both are Donegal tweed] - BUT if you are spending $5k GET A BESPOKE SUIT ---§--- I think the Canali is every bit as good To my mind there can be NO difference in a $1500 off-the-rack jacket and a $5000 off-the-rack jacket, it does not fit cos its not bespoke and no matter HOW well you make it, how expensive the cloth is it CAN NOT look any better cos its NOT BESPOKE Which is why the $1500 Canali is just as good as the two $5k Brioni ones.

[@alejandrososa3969]

This my favorite channel 🤌🏽🧥👔⌚️

[@Normanx964]

Sport jackets are the way. Theyre expensive but worth it. Or go to your tailor.

[@acchuky]

I'd love to hear your thoughts and see if you can get your hands on a Geoffrey B. Small garment!

[@teakcore5261]

I would like to see a video on Tom Ford’s peak lapel suits! 🙏

[@Sshooter444]

When you showed the price, I already had my answer!

[@bigvanvader3122]

Just because you can't afford something doesn't make it not worth the price.

[@ramanshah7627]

Yeah this price point gets you to the budget of commissioning a suit with a highly reputable bespoke tailor. The reasons someone would find it worth it tend to center on new-money values - impatience with the delay and hassle it takes to do bespoke projects, and the credentialing of wealth that a luxury brand offers. Those aren't my values, so yeah, I had my answer, too, the moment I learned the price of this brand's suits. If I had the money, I'd choose a bespoke project every time.

[@ognjenbelic7000]

Could you guys do an "is it worth it video" about Maximilian Mogg garments

[@QuoteBlink]

I want an opinion. I'm wearing a beige dress shirt. Black suit jacket, pant, shoe and hat. The tie is sort of a maroon color (I want to wear a 3 piece suit) what color the vest should be?

[@QuoteBlink]

@@TuneinR thank you for your time

[@themoderndandy713]

Well, I wouldn't recommend a beige dress shirt with black, honestly. Beige dress shirts are good for browns and greens. For the waistcoat, maybe red. You might want to try to match the color of your waistcoat to your tie. (Don't match the waistcoat to your tie exactly, though.)

[@QuoteBlink]

@@themoderndandy713 the tie is maroon color

[@QuoteBlink]

How about navy blue vest, would it work or it'll just looks weird?

[@themoderndandy713]

@@QuoteBlink Navy blue would be dark enough that it creates a dissonance between the colors. It almost matches but doesn't; it's the same reason one isn't supposed to orphan suits together. A light or medium blue might be better.

[@YouTubeHandlerz]

Can you do a video is Oxxford Cloth and Tom James worth it

[@gentlemansgazette]

Raphael's first custom suit was from Oxxford: www.gentlemansgazette.com/custom-suit-review-10-years/?

[@sahrishkhan6833]

I want to learn something...want to take onlone classes...please show your availiblty

[@fleidhdlp1213]

Just got one second hand for 70 swiss francs

[@nightrider12soul]

Brioni suits were stylish and elegant in fifties and sixties.They were made from light material,three buttons and short elegant cut.A true Mod Via Veneto style that UK modernist and mods adopted. Now they lost the style they had.They look like thousand other suits that businessman wear.

[@jfn467]

Please stop having those annoying drums in the background all through your videos, your voice is perfectly fine!!!

[@danbee415]

hi there, I wouldn't mind taking the jackets of you to re-sew back up if thats alright with you. thank you.

[@gentlemansgazette]

😂

[@gbkny1]

I like the attempt but good luck with going to a store to ask a salesperson. I tried this once at a Hugo Boss store and out of five sales reps only one could tell me what i know now to be pic stitching was on the edge of garments. But i want to know is are YSL, DIOR and Lanvin jackets made with the meticulous quality and materials such as heavy, mid or light canvas the way a made to measue or bespoke jacket is made. I asked this of a YSL sales rep and all they could say was "yes". Lanvin seems to offer the best fabrics one being wool and mohair. But all three mentioned seem to make wool and silk blend jackets. I wish brands would do a better job of stating this on their site and also providing this info to their sales staff. I want to know if the asking price is worth it.

[@mike.p.1400]

I agree completely. Most staff no little nothing. No only in clothes but in a lot of things. That’s just the way it is. Just educate yourself. Do your own research and don’t fight it. Don’t try to humiliate the staff.

[@mike.p.1400]

Invest in a good tailor. Make sure it’s a well constructed garment and of the type of material you need. For example. You wouldn’t want to wear something of heavy wool in Las Vegas in the summer time.

[@ornamualem6561]

What’s your opinion about Armani Collezioni blazer

[@sebastianbillings7807]

I can only speak for the quality 2 decades ago. I received a medium grey fine striped Armani collezioni wool suit, as a gift. It was a structured / canvas suit, and I’ve no idea if it was fused at all.. but I’ve worn it hundreds of times, in the rain, had it dry cleaned- still looks relatively new. The pants eventually wore out, but the jacket is fine. One of the sleeve buttons cracked, so I cut the other sleeves button off to match 😂 I would just imagine that the quality has declined some? As has many brands..

[@pluto-9047]

I found out about Brioni suits through John Gotti.

[@andrei200287]

brunello cucinelli please

[@zerominuseleven]

Brioni’s best days were in the 90s

[@piccalillipit9211]

*I HAVE 2 BRIONI JACKETS* that I got in a second-hand shop [€15 each] and adjusted to fit me - they are exceptionally good - but NOT $4,500 good I tailor bespoke historical men's suits and I could NOT create such a lightweight jacket that has such amazing retention of shape. You can roll it up and sit on it in a car for 300 miles, get out and it will spring into place with hardly a crease, the chest curve is exceptional, the fabric [both are Donegal tweed] - BUT if you are spending $5k *GET A BESPOKE SUIT* EDIT >>>> To my mind there can be NO difference in a $1500 off-the-rack jacket and a $5000 off-the-rack jacket, it does not fit cos its not bespoke and no matter HOW well you make it, how expensive the cloth is it CAN NOT look any better cos its NOT BESPOKE

[@Billywoo12]

There are many tailors who use Brioni fabrics to great effect, and will tailor a product. Great brand nevertheless.

[@davidthom7127]

I wept when you were ripping them apart

[@adrianfuentes4623]

BRIONI IS NICE.

[@shadowfilm7980]

Kiton is even more expensive. Their sport coats can go for $10,000! Just a sport coat! I personally like Ralph Lauren Purple Label. I did like a Brioni cardigan sweater in a gorgeous indigo blue/black. $2900.

[@sajid6027]

Kiton have their own mills. Their fabrics are exceptional.

[@thomasbrennan6303]

No suit over $2K is worth the money for professional appearances. A good made to measure suit between $1500-2K is the pinnacle balance of fit, material, and value. Beyond that, you’re wasting money on cache. No one can tell the difference between high-end MTM and bespoke when you’re wearing it.

[@ivanlazarev6414]

Proves again that if one should wonder if it is worth it, then the answer is most likely a "no".

[@kojiattwood]

They certainly used to be, but now? Not so much, sadly.

[@moonlightfitz]

😅

[@user-iu1ru1qz7u]

I find these series overly predictable. Due to the general taste of the host, nearly every designer is deemed not worth it, whether its designs are of great appeal/quality or not, simply because they are expensive. Getting a made to measure(can't yet speak for bespoke) locally, does not guarantee a match of materials and/or design compared to what you might get from a high end designer. If your intention is to get a well-fitting regular suit and pay less, that's a fair statement, if you want to claim that your local tailor can easily match the designs/quality of Zegna/Tom Ford/Brioni/Kiton I would question the validity of that statement. It's like saying because a Camry is all you want/need, the Porsche is not worth it because of what they charge in comparison. With this logic, nothing is worth it as long as cheaper alternative exists that you're willing to put up with. The series serves no purpose if it can't establish reasonable parameters for judging value other than "if expensive = not worth".

[@gentlemansgazette]

It seems like you have not really watched many of the videos in the series, as some are definitely worth it. We always try to say who it is worth for and for whom it’s not a good fit. At the end of the day, even Tom Ford commissions some things on Savior Row. Is that worth it? It depends on how much money you have. For Tom Ford, it is absolutely worth it. For someone who drives a Camry, probably not. We think Porsche is worth it if you value your driving experience.

[@user-iu1ru1qz7u]

@@gentlemansgazette the last statement is fair. Thank you.

[@piccalillipit9211]

*IF YOU PAY $5K FOR AN OFF-THE-RACK SUIT* you are completely insane - *HAVE IT MADE BESPOKE* No matter HOW MUCH you pay a OTR suit will never look better than a $2k OTR suit cos it *DOES NOT FIT* A $4k bespoke suit will ALWAYS look better than a $14k OTR

[@comicbookguy2326]

Paying 2k for any suit is crazy regardless of it being OTR or bespoke, you can get custom made for 200-900 depending on the fabric, tailor, etc

[@bigvanvader3122]

​@@comicbookguy2326 A lot of that price has to do with the heritage of the brand. The OP is right about buying bespoke rather than off the rack for the price.

[@comicbookguy2326]

@@bigvanvader3122 obviously bespoke is better than OTR but 2k and let alone 5k is ridiculous

[@piccalillipit9211]

@@comicbookguy2326 Well I tailor bespoke historical suits for men 1890 - 1930 and there is 250 hours of work in one of my suits. The materials to make it cost me $500 - $750 to buy. Its a semi-professional hobby so I only make about 4 per year for clients, but at $15 an hour its $4,500. The difference is, one of my suits will last you 30 years of regular wear. They are all but indestructible, a huge amount of work goes into making sure it is unbelievably strong and the shape is steamed, stretched, shrunk and sewn into the coat [jacket]. But my advice to anyone is BUY SECONDHAND and have it altered to fit. I have two Brioni jackets [coats we call them in the trade] and they are GOOD, not worth $4k, but I got them for €15 each. And altered them to fit me perfectly.

[@ramanshah7627]

@@comicbookguy2326 I haven't gotten such a custom suit, but based on my experience with other custom stuff, the construction quality tends to be what suffers. Cheap custom stuff often looks and feels obviously inferior to nice off-the-rack stuff, even if the fit of the off-the-rack stuff is only as close as reasonable alterations could get it. Among suits I've worn, the execution of the inner layers (canvassing and shoulder padding) feels to be core to the difference. My Samuelsohn OTR stuff (which lists at $1.5k and I've carefully used sales to be able to afford) drapes and feels qualitatively different than my older suits which retail for half this price. I think @Piccalilly Pit got it basically right - the crossover really happens at the point where you get into *good* bespoke work made without shortcuts by experienced people, which is going to start around $4k in the developed world.

[@cowntfranchewla]

That jacket should come with a machine gun for that price 0:57

[@urbandaniel100]

waste of money. pini parma is better for the dollar.

[@gentlemansgazette]

Interesting! What keeps you coming back to Pini Parma?

[@urbandaniel100]

@@gentlemansgazette value

[@samanthab1923]

My only fault with the Brioni is Trump’s love of them. They’ve been tarnished.

[@tommasol9701]

Trump did a great job

[@Bwnunley320]

Someone is living rent free in your head. If you like it, wear it.

[@rudiausbuddeln]

Trump wears it? Thanks, I will buy one, I guess.

[@ikemontel2465]

Irrelevant.

[@anonanon6963]

Trump derangement syndrome on full display

[@MonkyDollqueen]

Smiling is the best way to face every problem.

[@carltonbanks5470]

For girls. For men, actually solving the issue is the best way.