Article Schema.org Markup: What It Is & How To Implement It

[@CynthiaCheung-l7s]

I'm very new to the SEO side... hopefully im asking the right question here... Let's say I'm working for a brand, who got a very good coverage of the prouct from a website that we want to push more. Can I use Article markup schema ? How will it look like though at the end?

[@smamarketing]

Not sure what you're asking. Article would be used for your blog or article section on your website.

[@SpreadMatcha]

Is there any way I can add a bullet point list under an FAQ schema? Would really appreciate your help!

[@sainathk7064]

Thank you, can you please tell me how can i update values dynamically from CMS

[@smamarketing]

There are a number of ways to do this. You can build out dynamic code, use GTM, or if you're on Wordpress, use can use Advanced Custom Fields. I share all of this if my course: learn.simplifiedsearch.net/mastering-structured-data-schema-org-for-rich-results Use the code "KZbin" for 25% off.

[@haroonmalik4147]

Your Extension "Structured Data Testing" is not available.

[@smamarketing]

This week is disappeared after Google officially moved the structure data testing tool to Schema.org. You can use chrome.google.com/webstore/detail/openlink-structured-data/egdaiaihbdoiibopledjahjaihbmjhdj?hl=en instead

[@haroonmalik4147]

Thanks!

[@amalaugustine2183]

Hey when i validate the code its fine , after publishing from GTM ,testing tool says 3 errors , its like "A value for the logo field is required." but logo url is there , whats wrong here

[@smamarketing]

Send me a link to the page and I'll take a look.

[@mebbeth]

when you edinitng the code, black on black and so tiny letters, I can't see anything :(

[@smamarketing]

Sorry about that. I'll change that up next time!

[@kristinpopova4616]

Hey, can you please post the rest of the code for Google Tag Manager?

[@smamarketing]

Here is a link to the basic code. Just replace the values with your sites information: github.com/smamarketing/Mastering-Structured-Data/blob/main/Google-Tag-Manager/GTM-Article.js

[@kristinpopova4616]

@@smamarketing Hi there! Thank you so much for sending this over. It would be very useful. But if I could just ask you one more thing. When you say change the value you just mean the value of code that you are showing on the video or the additional JSON-LD that is required for the GTM tag to work. And if you mean the GTM additional script, what values should be changed? Thank you very much!

[@smamarketing]

I mean change the content in the markup to match you site. Everything else should be ready to go:)

[@gabriel_renan99]

I don't understand the difference between 'Article' and 'NewsAticle'

[@smamarketing]

So NewsArticle is a sub set of Article. Article will cover news as well, but they have the narrowed versions of "NewsArticle" for "an article whose content reports news, or provides background context and supporting materials for understanding the news. "