Avery Dennison Labelexpo 2023 - The future is linerless

Wayne Middleton, Senior Linerless Segment Leader EMENA at Avery Dennison, explains our vision of a linerless future for labeling at Labelexpo 2023 in Brussels, stand 5A31, 11-14 September 2023.
He introduces our new range of decorative linerless labels AD LinrSave™ and AD LinrConvert™ launched at Labelexpo 2023 - the first generation of decorative linerless solutions enabled by our patented micro-perforation technology, ensuring the functionality and shelf appeal of pressure-sensitive labels while significantly improving the CO2 and water footprint.
Wayne also shares our direct thermal linerless solution, AD XeroLinr DT™ launched in April 2023, offering an efficient, high-performing, more sustainable alternative for variable information (VI) labels.