Dragons swoop over ‘flawless' men’s makeup biz | Dragons' Den - BBC

[@F1ntros]

This guy was 100% prepared and nailed this pitch, pretty impressive.

[@JoshF848]

@@thomasblethyn9639 he may have asked everyone but they didn't show it all.

[@AutonovaAI]

Thomas Blethyn he said he wanted two specific dragons and he got those two dragons, at a very good percentage. Don’t see anything wrong with that

[@paintwithjonny5279]

@FinPhillps Agreed! super impressive

[@WarPaintForMen]

Thanks a lot - we think so too!

[@jadex9733]

War Paint For Men hi

[@jasongoodacre]

That guy has serious balls to get Peter down to 6%. I don’t think I’ve ever seen him drop his second offer before.

[@sjoerdo6988]

His third even! from 10% to 7.5% to 7% to 6%

[@garden4ork]

@@sjoerdo6988 His FIFTH! Original offer was 20% for all. Then 10% for half, followed by 7.5%, down to 7%, then 7% drop to 6% on investment return, and finally 6%!

[@khansahib7110]

Peter Jones still the boss....

[@cazz2006]

Chango Chilemba That’s some story, how do you know he just didn’t want to lose 20% of his company that he’s put his life into for a bit of advertising?

[@GrandMasterKai]

He had no balls to wear make up... A real man doesn't wear make up

[@mattyoxborough3424]

Best negotiation ever seen he knew they wanted that

[@ItsThatVogue]

12:40 don't tell Peter and Tej that you want them after asking them to come down on their percentage, that's just improving their bargaining position, he got lucky they let him get away with that

[@jim7771]

He isn’t negotiating procurement, he’s negotiating an investment/partnership, two very different dynamics. Both guys have a reputation to uphold, if he hadn’t said what he did, it would look as if he was screwing them down on the % over and over, and they were just passively accepting it. He was smart enough to compliment them, and solidify their standing and reputation, while asking for another drop down, so that they could do it without losing face. Business in many ways should be purely numbers, but it really isn’t, even if both of them were happy at a certain %, if they were forced into a position where agreeing could cast them in a light that made them look weak, passive and easy to exploit, they would have to reject it. The entrepreneur wouldn’t have succeeded with that last push without it.

[@WarPaintForMen]

🙌

[@jed_91]

@@WarPaintForMen gd job keep up your goal the people who will need this brand will be manny

[@variszarins]

War Paint For Men Balls of steel my friend. Well done

[@intrepidtomato]

I love how they kept zooming in on Tej's under eye bags.

[@StrobeFireStudios]

I've got some Indian heritage and I'm almost like fully white, but my eyes have baaaaags too bro

[@intrepidtomato]

@@StrobeFireStudios so do mine ( no Indian), I just thought it was a hate crime on poor Tej lol

[@lepetitchat123]

The war paint has done nothing to improve his appearance, honestly.

[@nikhilcruz]

@@lepetitchat123 He didn't put anything on though.

[@sujaysukumar123]

Thats an Indian thing

[@foraquid]

I love how this show didn't belittle this man's BDD and make it into a "feel sorry for me" section with soft music which transitions to the "uplifting" major scale just before his actual pitch. His problems and his overcoming of them were part of his pitch and part of his business, presented in a way that was respectful and interesting - thank you for not editing this like Americans would have done.

[@smiglo112]

Too bad the media still managed to turn it into "toxic masculinity", sexism in general and I've even seen a tweet saying something about the brand being made out of "contempt to women"... At least BBC had some respect to the man and I applaud both them AND the dude in question for dealing with all of that in such a professional manner even if he was, very likely, scared shitless going into the den.

[@patrickpaganini]

Totally agree. Impressive when people are honest about problems, but we all have them, and we definitely don't need background music for them. Although if it was in a modal scale it would at least be interesting and poignantly tragically neutral.

[@patrickpaganini]

@@smiglo112 yes, this identity politics division is wasting a lot of energy that would be better spent putting financial crisis criminals in prison.

[@jamesarrendell9517]

Seriously, I’m an American and I’ve started to watch this more than shark tank because it is far more serious and feels more authentic. If there is a sad story it’s never used like a sob story and overdone. They pay their respects and recognize the issue but still treat the entrepreneur like an adult and like an equal rather than a child.

[@Viktir123]

I'm an American and you're totally right, we do play upon emotions. But, due to your harsh comments about us, I will no longer be chatting with you due to the harm you have brought upon our name... so I'm out.

[@DarkCreed]

I shat my pants when he started lowering the percentage. But he nailed it, 20 down to 12 is impressive.

[@WarPaintForMen]

Sometimes ya gotta risk it to win it!

[@darryl2542]

Seriously, I'm still in shock over how this went. Good on him.

[@dingdingdingdiiiiing]

If this in unscripted and real, it's seriously impressive. Hats of to the entrepreneur.

[@BigWes95]

A lot easier to negotiate when there's 5 offers on the table

[@yellowjacket5995]

Even if you don't get an offer, Theo The *Fetus* will award you with 1 human fetus as a consolation prize.

[@spreadthelove77]

The guy held his nerve and negotiated brilliantly. Thought he was pricing himself out, but he got there. Good on him.

[@andrewvelonis5940]

I thought he was annoying, but he pulled it off, so I guess we have to give him his props.

[@stupidtreehugger]

Yes. I'm just sad he didn't take all five of them. They all so clearly wanted him. Would have been an orgy of investing and door opening. Instead now he gets 3 angry soon to be competitors

[@MikeCOYS]

I think it really depends on the product. They know the product was going to be big so they're making money either way and if they back out they'll lose out on the money - which is a bad move for an investor of such high potential product.

[@lizzie17214]

@@andrewvelonis5940 I don’t understand how you thought he was annoying at all you sound jealous tbh

[@jonjohnson1978.]

@@andrewvelonis5940 with you

[@viper2413]

Damn, Jenny would’ve loved that free sample

[@jamiegoodliff9563]

But she's out

[@ua9764]

😂😂😂I’m dying

[@everythingandanything3045]

Ziggy A hahaha 😂😂😂

[@reginamushi6582]

😂😂😂

[@jameselliott124]

It would be perfect before going OUT!

[@kind-hearted-thievesjoe1512]

From trembling bullied child to dragon haggler, the guy is inspirational. It almost brings tears to my eyes how brave this pitch was and how much he has accomplished.

[@ORDEROFTHEKNIGHTSTEMPLAR13]

Dragon slayer

[@Lizziee247]

it’s just another pitch 💀 calls a concealer war paint 😂

[@TheInstitution]

The name 'War Paint for Men' is very, very ingenious, it creates a soothing thought for men to put makeup into their faces while thinking about the ancient custom of war paint, it creates a fascinating dichotomy that without no doubt will work! ✴

[@fainitesbarley2245]

Brilliant name. Explanatory, humorous and self-deprecating all at once.

[@Uouttooo]

Because it wipes away the girly aspect of this being a make-up. Instead he turns this into very macho, masculine sounding products.

[@SirCanuckelhead]

@Immortal The target for it is more manly men who would not wear makeup. The guy is right when he said the major female companies would have a harder time breaking in because well they are women's make up, men are funny but we are what we are.

[@squodge]

@@SirCanuckelhead - I agree. And I think it's a similar story when you look at things like razors... they make them in pink and lilac to sell to women, so obviously the market is very different for men and women. The name is crucial - one brand of women's razor is called Venus, which sounds lovely to women compared to "Gillette Triple Action close-shave razor" which would appeal more to men.

[@TomorrowWeLive]

I thought it was 'wall paint' 😂

[@ezearinze2596]

Sarah has brought back competition in the den. Peter Jones now 'makes up his mind' so quickly 😂😂😂

[@PS-Straya_M8]

I agree, unfortunately Peter Jones has forgotten his roots and has become safe and lazy!

[@Isa-qh3ue]

I’ve always thought that peter doesn’t like Sara but I think off camera they’re okay with each other

[@jackd9928]

@@Isa-qh3ue Always? lol it's only been 5 minutes.

[@Isa-qh3ue]

Jack D haha I worded it wrong you know what I mean

[@koek1122]

Producers to jenny: "you're out" jenny: and for that reason... im in producers: nopes jenny: im out.

[@C-qc657]

Anyone thinking of going on Dragons' Den should use this as their tutorial

[@mrshab]

Not really. You need a solid business with solid turnovers and huge potential for the dragons to drop down like that

[@zakgulaid9364]

@@savidge8854 But the presentation wouldn't have worked if he didn't have the business to back up his claims.

[@C00kii0]

Exactly, have all your basis COVERED

[@killler240]

They let rubbish people too because this is TV

[@S0UNDWAVE]

C00kii0 *bases

[@geooooooo]

I am a small, round green vegetable, traditionally eaten at Christmas, and for that reason I'm sprout

[@jevdawg]

🤦🏿‍♂️

[@sarahj6513]

I love you

[@BuzzMeme]

Smells a bit fishy to me and for that reason I'm trout

[@sjoerdo6988]

I make a lot of noise and for that reason I'm loud

[@tomfletcher7615]

Sjoerdo that one was shit

[@I-talk-about-tough-topics]

I love it when someone comes in and the Dragons end up having to sell themselves!

[@criptik5208]

Sell themself ? What does that meam ?

[@I-talk-about-tough-topics]

@@criptik5208 It means presenting themselves as well as possible so that the person chooses them and not the other Dragons. Usually, it is the other way around.

[@wartanabadanooh7157]

He's such likeable lad, wish him all the best.

[@djog7264]

He is actually a genius. How did he manage to just bring the dragons to their knees like that

[@3666-z6l]

Because he's fit

[@3666-z6l]

Fit man with a make up brand will make the gays go crazy whether other "manly" men buy it or not, it will make money that's why they like him.

[@3666-z6l]

@Jamie not really if his product wasn't as good as it is he'd of come across cocky, but it is good, so he didn't.

[@Lumibear.]

Fit and got a good back story always helps, but he’s also got a good product and a market for it, and he’s done his research and got his product refined _and_ guarded via trademark, I mean some guys arrive with the bare bones of an idea, this guy’s done some hard work fully fleshing it out and is polite and ready for this opportunity.

[@3666-z6l]

@@Lumibear. oh yeah I'm not saying he didn't deserve the investment he totally did, I was just stating the obvious AND he can use his own face to model the make up = more money

[@lolli4788]

Suffers from body dysmorphia but is one of the most attractive and well spoken people I've seen

[@zm-cartel]

Im abit round but im very polite aswell

[@AVRDXB]

He's caked in makeup you bell. x

[@FriendlyNeighbourhoodSpidey]

The guy's wearing a shit ton of makeup. Bet you wouldnt say the same if he you saw him without all that crap on his face

[@connief_27]

Just because he is attractive doesn’t mean he can’t have body dysmorphia. It affects all sorts of people.

[@FriendlyNeighbourhoodSpidey]

@@connief_27 Thats got nothing to do with what I said

[@jdfj100]

That was an amazing negotiation. From both initially wanting 20% each to then get it down to 6% each in a joint offer. Brilliant.

[@deanomcevoy]

Klopp's Teeth they split the money so it was 10% each down to 6% still very impressive! I wonder how this business is doing now ?

[@MR-tx7ig]

Klopps teeth Haha brilliant nickname lol

[@omorabedin3648]

No one literally no one: Tukkar: OFFICES IN LONDON

[@PaulieGualtieri162]

omor abedin nah I’m dead that has made my day

[@bull3t209]

😂 that’s great

[@takfak6212]

hahahaha

[@hugoroberts6064]

Best comment so far. Rent Free for one year.

[@shaunlindfield7247]

Can someone please let me know what this is about

[@arreng2364]

"a brand for men, run by men" ...what a savage comment by peter hahaha

[@mareksumguy1887]

michael gervacio is that the brainwashed idiot feminist in you talking?

[@fox2569]

It makes sense from a marketing perspective tbh

[@aikikaname6508]

Shots fired in the vicinity of Deborah 😂

[@SantomPh]

well er yes, a mens product made by men...surprised?

[@squodge]

And Theo still had a pop at Peter for it (just shows you how much he hates Peter). If it was a women's product and Deborah said, "a brand for women, run by women", no one would even dare say a word against it. It goes to show that sexism is only considered wrong when it's women who are targeted... no bigotry there lol

[@august4633]

Everything about his presentation was on point: the pitch, the product, the brand, his answers, the negotiation. Very impressive.

[@highroller9154]

That negotiation was so well played. So many people would crumble under the pressure but he actually stuck it down, what a guy

[@waynecashello6503]

Peter Jones makes a offer they all want in. He's so the boss. He pulls out they all want out

[@Uouttooo]

Not Deborah. She thinks independently and made offers numerous times when Peter was out.

[@ArchieZeroOne]

@@Uouttooo Yeah, more accurately it seems Deborah and Peter are the King and Queen of the den.

[@lepetitchat123]

Proves that the Dragons are just herds without independent thinking skills.

[@ArchZadkiel]

Toukar has often made offers when Peter or even all other dragons have pulled out. But agree with @ArchieZeroOne that Peter and Deborah are king and queen of the den

[@00Kuja00]

Don't underestimate the power of Jenny's " I'm out" too.

[@sl2815]

That was an amazing negotiation, really shows his confidence in his brand and product and knows what he's worth. Having the guts to stand his ground in front of all the dragons is mind blowing. Well done.

[@12Prophet]

Dude straight up stonewalled the moment and got the dragons to submit. Mighty impressive.

[@mylesbowman4718]

Very impressive pitch and negotiating. Hope the fella does well with this!

[@ChrisChanningChannel]

I kept thinking he was going to lose it! ... "ai ai ai ... Don't lose this for a few percent!"

[@BroncosHQcom]

It doesn't look like the company is going to be in business for much longer. It's being torn apart all over the internet and the financial information I've been able to find is very bad.

[@bijikedelai]

yeah but sadly the deal fell through and He decided to secure the fund from elsewhere

[@iamkaransethi]

This is the smoothest pitch I've ever seen on Dragons Den! 👏👏👏

[@WarPaintForMen]

Cheers!

[@sophiawatson1970]

He was gorgeous, his face lit up when he smiled. Mental health challenges are ruthless! So glad he got a deal with a flawless pitch! 🙂

[@jamiejosh96]

It’s a shame because it’s the wrong approach, he should have received help to accept the way he is… not to further the need for perfection. It’s a terrible idea, women already can’t leave the house without makeup due to the unrealistic standard set by widespread makeup use…. This will do the exact same with me if it will take off. Which it won’t, most men know it’s more attractive to look rugid, not pretty

[@box5414]

@@jamiejosh96 based

[@mashupjoe4605]

I’m so proud of him and I don’t even know him. Well done 👏🏼

[@evo5dave]

This guy was brilliant. And as someone who has suffered from acne for 30 years, I'm glad the need for male cover-up is finally recognised.

[@tinderella2386]

This was so stupid and so lame. If you have persistent acne still go on accutane. You’ll never get acne again after a 6-9month cycle. And for any old acne scarring get collagen induction therapy like derma rolling or micro needling as well as fraxel laser resurfacing and actually Get Rid of the issue and have healthy skin instead of wearing makeup like a woman. Pathetic.

[@evo5dave]

@@tinderella2386 Ah a medically qualified troglodyte I see. Roaccutane is not a permanent fix - the improvements often wear off after a few years: they did with me. It also has awful side effects and cannot be prescribed by a GP. And having collagen treatments isn't somehow being 'like a woman' but makeup is... Someone has issues.

[@tinderella2386]

So anyone criticises the fact you’re a man wearing makeup and I’m an internet expert ‘troglodyte’?? The effects of accutane are permanent. You just needed to run another course. But it’s well known that they can permanently stop acne coming back and bodybuilders and big time steroid users use it and have permanent acne suppression. And also, yes, collagen induction therapy, which you obviously don’t even know what it is is far FAR less feminine and pathetic then wearing makeup. You can buy your own dermapen and do it yourself at home, and it’s a form of micro needling that creates thousands of micro trauma to the skin and induces it to promote more collagen. And it genuinely works for scarring and stretch marks and is the Only thing that does so. I had a few stretch marks from when my mental health was really poor and stacked on a bunch of weight, and did it on my stretch marks and it completely cured them. Or perhaps according to you it would have been better and more masculine to put some makeup on them? I would call an effective permanent solution to a skin issue with real efficacy just sensible. I would call being insecure about it and wearing makeup pathetic. And I wasn’t even trolling you and actually gave you some real world unbiased advice, but no no, you go keep wearing your makeup. Perhaps you can find a handbag to put it in when you go out.

[@evo5dave]

@@tinderella2386 I doubt there's many people who care what you think is feminine or pathetic.

[@markchinguz4401]

Try nøie. That shit worked for me

[@eddyram4932]

I been watching these nonstop for almost 5 days now, this has bee the most solid product to come up. Hats off the the dude, and hope he does great.

[@BrianHazardVideos]

Maybe the best, most successful negotiating I've ever seen in the den.

[@doctorpanigrahi9975]

An online billing company made Tej agree to give out 60,000 pounds for a mere 1.5% of equity. You need to have a very healthy growth rate with high margin of profitability to make something like that to happen.

[@TheJohnCooperShow]

You should look up anyway spray

[@BrianHazardVideos]

@@TheJohnCooperShow indeed. That one was pretty impressive.

[@irp2283]

I love when Peter says ‘well negotiated’.

[@stahppls2293]

"Can I see before you've done it---OH!" I love Deborah

[@TrevorParsnips]

You love her? Well stear clear you bloviating nincumpoop, she's married ffs...

[@catjack90]

This is the most impressive entrepreneur I've seen here with his negotiation skills and absolute confidence in his business, massive respect for the guy. And for someone who said that he suffers with confidence issues related to his self-image, he sure has balls of steel, negotiating with Peter and Tej like that, total legend.

[@hamzahassan7851]

Tej 'tell me about yourself' levani..

[@hamzahassan7851]

Well I'm 18 and I started the company when I was 32. First year, gross profit of £200,000, net loss of ¥128,000.213 Second and third years...I don't have those figures.... I'm sorry. Can I talk to the wall?

[@javadayaz]

Tej is wearing a wig right?

[@hamzahassan7851]

@@javadayaz transplant ?

[@javadayaz]

@@hamzahassan7851 definitely looks like it!

[@craigconnell8234]

@@javadayaz abdullah

[@timotot123]

Can't recall seeing an entrepreneur really stick to his guns and come away with a great result. It would've been the real potential of the brand that made it not worth throwing away over 1%

[@Uouttooo]

You need a great product with massive potential and proven sales in order to do that. Anything less and they will just say, "I am out."

[@Luna-xr3dk]

What Peter to make an offer first? I've just had a heart attack

[@hestinurlestari6729]

Wow, mindblowing. One of the best pitch ever. He got the dragons not only make offers but futhermore got them lower their share & share it. Simply brilliant.

[@jackmermigas9465]

First time I've seen Peter humbled. Brilliant negotiation!

[@bradz5285]

absolutely mind blowing

[@KarrierBag]

Bloody top man, i take my hat off to him.

[@CalmDownMyDear]

he screams toxic masculinity with this project yet talks confidently about problems with body issues, you can’t do both lol he’s funded a product that contributes to his pain

[@juandocuc]

I have never seen Peter Jones relent like that during negotiations. This guy is serious!

[@WarPaintForMen]

Serious about Warpaint

[@DonnyStorm]

Just googled how tall Peter is and i didnt expect 6’7, Jesus

[@jblasutavario9549]

Jesus wasn't 6'7. But Peter Jones is. 😆

[@jblasutavario9549]

@THE ENLIGHTENED ONE Penister Mojones

[@jblasutavario9549]

@THE ENLIGHTENED ONE Penister = Penis Peter, Mojones = Mojo Jones

[@jblasutavario9549]

@THE ENLIGHTENED ONE shocking. I'm surprised that my comments have still remained!

[@ZERO_Zero0]

6'6 i think

[@borischan5252]

this guy went to war and won, he is a dragon slayer

[@rayhanreacts]

if Touker was here , he would have offered some office space 😂

[@ayb100]

Touker really tries hard to get rid off the office on the Edgeware Road :) hahahahaha

[@daisiesofdoom]

Duncan would sa, that he cannae invest, so hes oot

[@dansari0007]

I’ve suffered from insecurity and body dysmorphia so this really resonates with me **Update: I’ve now bought War Paint for Men’s concealer and I can confirm it’s a quality product, as good as Tom Ford for Men** 😊

[@majesty9985]

I bet you're stunning too though.

[@starb0rn]

It's what inside that counts remember Daniel, but I bet you're gorgeous! Everyone's beautiful to someone :)

[@hamzazaman3224]

Theo is back. Finally! Just need banantyne back

[@mickobee]

He's just filling in for a bit

[@ChrisStoneinator]

Hot take, I prefer Touker

[@carolburke9153]

@@mickobee because jenny's out...

[@jlistergaming7880]

Carol Burke no it’s just for 2 episodes because touker was away

[@carolburke9153]

@@jlistergaming7880 look forwård too touker arriving back.

[@man-on-the-tube]

He can prob afford the last 6% of those trousers now 😂

[@vincelestrade3758]

I’ve seen so many young Brits do that lately. I guess it’s a trend? I’m not really that privy on the male fashion industry in GB.

[@plek3431]

Ok boomer

[@zzillla]

Dweebology Baaaaaa

[@ilsejackson1068]

Lmao

[@iranicus3393]

oh come off it :3

[@MegaReveiws]

"I've been suffering with body dysmorphia since 15" Jenny "I'm Out"

[@cathyhanson548]

I love how this show didn't belittle this man's BDD and make it into a "feel sorry for me" section with soft music which transitions to the "uplifting" major scale just before his actual pitch. His problems and his overcoming of them were part of his pitch and part of his business, presented in a way that was respectful and interesting - thank you for not editing this like Americans would have done.

[@dickbuttvlogs]

🤣🤣🤣🤣

[@DharyaGolu]

Best counter to the dragons I've seen so get. Brilliant. Dan the Man!

[@kayjay12341]

Chuffed for this dude. I wish him the absolute best. I hope I see this brand in department stores very soon

[@CalmDownMyDear]

Kay Jay it failed miserably because the branding is disgusting, how are you not getting that?

[@raalaa121]

@@CalmDownMyDear It's in Suprdrug

[@deborahdennehy9937]

This guy was amazing, so cunning & clever how he worked out his finance. Well done to you!

[@GeorgeAusters]

Why didn't they ask "WHAT MAKES YOU THINK YOU HAVE A £1,000,000 COMPANY???????!"

[@BenjaminGoose]

How do you know they didn't?

[@shahidmirza150]

For 70k they will make allot more with a good brand and a chap with his head screwed on, no brainer for investors

[@ToxicatedLum]

because there are 5 companies offering male make up that are formerly known for offering female make up.... and a current cap of 60b that is set to increase by 50% - all of their videos are 14mins long at max and have obviously been edited down. What are you insinuating? Other than the fact that you clearly can't retain information in a 15 minute window or use critical thinking?

[@ncoladear]

Apparently the company has had a lot of backlash and negative reviews

[@romaingay-crosier7694]

@@ToxicatedLum Well, that never was a reason that stopped them in the past, was it?. its a valid point and totally unusual they didnt leave the parts where they talked about the company's real numbers. Hes got to be hemorrhaging cash since inception with all the design and legal battle involved for the trademark. It just goes to show that they keep what will help the companies dragons invest in and hide the not so glorious parts... and they trash the ones that dont get any investments to satisfy the audience love of "blood". This show is getting close to the american one, its becoming a trap for the inventors.

[@Derek.Joseph]

One of the most well polished and well executed pitches I've seen. He showed vulnerability and on top of that, his brand actually does stand out as a more 'masculine' appeal for men.

[@memento81]

Wow, starting of with a genuine bit of backstory into a perfect business pitch and standing his ground in a tough but never combative negotiation to finally get two dragons down by 40% (from 20 to 12 percentage points) of what they were willing to offer initially. This guy is exceptional.

[@BigWes95]

You're doing that R Kelly maths

[@beanacomputer]

Damn this guy killed it. I wouldn't mind giving some of his products a try. I love how he managed to snag that trademark; he could easily capitalize on the fact that it is a common name for makeup and branch out into women's as well down the line if they ever so choose. And his negotiating was spot-on, trying to talk them down without being pushy or presumptuous. I still can't believe he actually talked Peter down like that.

[@dclark4422]

Outstanding. I can relate to this man because of what he went through. More power to him!!!

[@andrewvelonis5940]

@Undoctrinated I respectfully disagree: He wasn't using his shortcomings as a form of currency, or using a sob story for leverage, or making a victim of himself. I saw it as a success story. This guy had a problem (though I couldn't understand what he said about that) and he found a way to overcome it and in the process realized there was an avenue for profit. That's capitalism. I doubt that the dragons would have offered to invest on the basis of feeling sorry for the guy, they invest because they see profit. That profit has nothing to do with how the product line came about, the profit comes from market availability: potential customers aren't going to buy because they feel sorry for the founder of the company, they are going to buy because they want what the company has to offer.

[@streamsofconsciousness8651]

This guy was incredibly impressive. His pitch, his product, his negotiation, I don't think I've ever seen a better performer in the Den. I've alos seen his product promotions all over facebook, he has the name out there.

[@robertjusic9097]

There was a dude that was promoting leather bags, he had balls of steel

[@RipiaKim]

I love this so much. My little brother got really bad acne and stopped going to school. Nobody bullied him but he lost all his confidence overnight. Eventually he started dabbing on a bit of my sister's make up and he completely changed. He said it was like an eraser, wiping away all his acne. He didn't care about it being for girls at all, he told his mates at school and encouraged them to try it if they felt bad about themselves haha. He was only 14, it was so sweet. I'm glad this is a product.

[@sambrockelsby522]

This dude was outstanding, came off confident and well prepared but not arrogant in any way. He handled the negotiation extremely well too and you could tell that the dragons respected him for that. Absolutely nailed it

[@fadia1hatu282]

They needed an episode where all five dragons made offers, so they got rid of jenny

[@shukriia9513]

Who is jenny?

[@changappacs6931]

And for that reason, I'm out!!!

[@adiiqbal8010]

This guys pitch was good, even Jenny wouldn't have been out!

[@clevesimiyu9590]

That is where you go wrong my friend. I once saw an episode where she literally said "This is too good to be true so I'm out". Broke she is that one.

[@SceneVaultTV]

Jenny: The product and pitch was amazing and for that reason I’m out

[@Stinking82]

Ok lets not go that far now. That's just crazy talk. I recently saw Australian Shark tank video where a man offered 25% of his company for $1. I doubt Jenny would have invested there even.

[@Michael.Scott.420]

AgileKhan just seen your reply and searched up the vid. kzbin.info/www/bejne/rKecaY2oetmtnNU

[@dotexe4981]

Let's not exaggerate

[@SickGummyZombie]

probably the best entrepreneur that has been on this show ever.

[@tinderella2386]

Except with the most garbage and stupid product and most ridiculous business concept - men wearing makeup.

[@JamesSmith-ij3jb]

That's probably the best episode I've seen. He's so Confident and knew his own mind and what he wanted. The dragons liked him alot. 👍

[@antiholisti7353]

Like, he had everything. A good brand, growing business, no problems, confidence and was able to negotiate the stake from 20% to 12%. That is impressive

[@lynkwhat]

I hear “pizza jones” every time he mentions peter

[@abbiepup]

glad im not the only person who hears this lmfao

[@lynkwhat]

@@abbiepup 🤣😂

[@dotzdemon]

Turn on subtitles 😂

[@thegovernmenthatesyou7831]

You'll prolly see it on the subtitles too

[@aboutaljon]

Hahaha

[@cr5678]

Very risky to tell an investor that you specifically want them since they can then control the negotiation. But damn he did well to bring it down to that price

[@AvelinoSilvaGuerrero]

This guy and his business model is by far the best negotiation I've seen by far

[@MrDebkumarbasu]

I couldn't help but smile at how things progressed. Genuinely happy for this guy!

[@pumpernickel4429]

This guy was absolutely amazing. Now think about Fredy Vasilev and his Bathomatic business.

[@Barberdon2022]

100% best one I’ve ever seen he had the dragons in his hand the whole time and the dragons didn’t mind one bit 👍

[@charlottebruce979]

How on earth did he get bullied for his looks? he's gorgeous, must have been jealousy.

[@splifffy5406]

He has 2 tons of makeup on.

[@vincelestrade3758]

Bullying is really indiscriminate I have found. The only way to avoid it at a young age is to relent to the bullies, adopting their friend groups, manners and customs as your own.

[@mau5pilot854]

Vince Lestrade or like me, go to the dojo and smash the biggest one’s face in.

[@vincelestrade3758]

Sean Mustang That’s what they tell you to do in prison.

[@jadex9733]

CS:GO Frags/clips wow so many jealous people on here

[@frankmcgonagle6143]

I've watched this episode many a times. By far the most brilliant and exciting negation in the den.

[@SilverArro]

This entire pitch and negotiation just made me smile. The majority of entrepreneurs who go on this show irritate me, but I was genuinely rooting for this guy from the start. Looks like a great product, easy to market, and I have no doubt he’s going to be very successful. Well done!

[@architectinth]

Good man. Knows his true value and an investor can appreciate that.

[@ryanbell4952]

This guy will make it BIG. He knows exactly what he wants and exactly how he’s getting there

[@jim7771]

I’ve never seen someone negotiate Peter down like that, great work from the dude! Nine times out of ten, Peter would reject that, he must really like the business.

[@victorymansions]

Yup, I wear concealer every day and I love this and would buy it. He's taken a personal problem and turned it into his greatest achievement. Hats off buddy.

That was as good as it gets from the young man. Covered every angle. Knew his facts and his market. Knew his figures and negotiated brilliantly without being arrogant.

[@thecanucklehead3034]

Im glad this guy did what he did. As someone who maybe doesnt have the best body image its touching to know there are people out there trying to help with that

[@kellysmith3581]

Well they did make up in the end ...; )

[@grahamefreestone5309]

That made me giggle.. 👍 🇬🇧

[@Vstrum]

Jeeze between the dragons den vid and comments section..you’ve basically entered the vortex of puns

[@ItsThatVogue]

Peter made an offer without even knowing what the guy would do with the money

[@mohamedrahman4299]

FFS these new episodes are getting better and better loving it. Keep it up!

[@Faan-iv3li]

I've seen so many pitches but this is one of the best if not the best negotiations in this show. The guy isthe definition of confidence and effort to change his life. Massive respect 💪💪

[@hilaryc3203]

So nice to see a young business person with this much savvy and skills.

[@moreshi6017]

Am I the only one who found it weird that the dragons didn’t ask for any specific numbers like they usually do? Revenue/GP/NP?

[@nt7863]

Mo Reshi I thought that too. No financial info at all

[@nl1559]

Either it was edited out or this whole pitch was set up to tell a positive story. Fair play to the guy, he's done really well, but the whole thing is edited so heavily that it looks like it was set up from the start...

[@KK-fs6hg]

Well spotted

[@Whiplashed]

Usually their grilled for at least an hour. Just edited out

[@FriendlyNeighbourhoodSpidey]

I think all i heard was that his revenue was 200k

[@Regan16]

If tuuka was here he would have offered him 20% and an office in London

[@tapiture3720]

Definitely a smart guy, stood his ground well. I’m sure he’ll do well

[@PronkDaMonk]

Best pitch & negotiation I've ever seen, super happy for Daniel

[@maryamrashidi2329]

A great entrepreneur, obviously prepared... but most of all I admired his genuine humility, credibility and knowing his worth and sticking to it. Best of luck!

[@kiray99]

That was perhaps the most perfect deal in the den I’ve ever seen someone pull off, from the pitch to equity negotiation

[@camd3041]

Daniel is awesome, what a great guy. Love his commitment to the offers

[@AlphasPath]

I think he did a great job and picked exactly the right dragons for the business. Perhaps the best episode second only to MoBros Beard Company

[@davidjonx4]

Completely

[@unstoppableforcevsimmovabl1701]

Loved that mo bros episode

[@AlphasPath]

Unstoppable Force vs Immovable Object Second you on that. They have a great product.

[@NialPowerCork]

That man blew the whole place away, brilliant guy. Totally prepared and then tough negotiator to boot, he’ll succeed at anything.

[@cnnhean]

Damn what a legend, actually showcased his courage and character with that negotiation, when he held his ground of 6%, he literally showed them that he is worth investing on.

[@flynnneil88]

Wow, how shrewd. I thought he was going to get rejected when he kept dropping them but fair play, he stood his ground. He didn't even let the others renegotiate

[@corvusmonedulas4895]

There's an aspect of this show that I didn't consider before. The pitch isn't over when the pitch is over. When he comes back to negotiate, he's exhibiting the business, negotiation and sales skills necessary for any good entrepreneur; I think that added a cherry atop the fantastic pitch for the Dragons.

[@eliseanna6561]

Update; after the show he turned the offer down after all but he's doing really well. (even though he got some backlash from the internet.)

[@Jessebella1]

I suffered from what he had for almost 20 years, and it is actually something that destroys your life, little things people do not care about begin to matter so much, such as a tiny comment, a joke, a friend messing about saying something silly that would usually be ignored or giggled at or "oh shut up" and then forgotten, you take home and it stays with you for weeks, the list of things this condition and process has which make your life almost impossible at times, is endless. Well done to him. Im glad the product flew from the shelves and sold so great

[@alexsmith2939]

He was the best all round package I've seen on this show and his product allowed him to negotiate really well.