Before You Spend Money on Marketing and Advertising - Watch This

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Keith Kalfas

Keith Kalfas

Күн бұрын

Пікірлер: 127
@keith-kalfas
@keith-kalfas 4 жыл бұрын
Get my Free pdf 7 Steps to Marketing Your Business. ...text the word "Untrapped" to 31996
@esexavo
@esexavo 7 жыл бұрын
Great stuff, Thank you I about 6 years younger than you are and I started my business 2 years ago. I doing well not going to lie. I would recommend to everyone that first you take a course in SEO and basic web development and Marketing for a small business in college , this will help your business a lot. I used to do a lot of SEO and web development, as a freelancer when I was out of highschool, than after a while I decided to become a landscape contractor, I have yet to do any print media, Flyers etc.. All my marketing is done online, I made my website, work on my SEO, paid for yelp and other sites, I am rank #1 in my city, I don't have to go out and hustle to look for work. if I wanted to I could grow my business faster but I will not outgrow my business cash flow which is just plain stupid. I am happy stress free. Good luck guys
@gavinorr9846
@gavinorr9846 7 жыл бұрын
@yair valdez I'd all so like to talk to you email me if you could or reply with your email torkexcavation@gmail.com
@stevenmederos
@stevenmederos 8 жыл бұрын
Love your due deligence mentality" companies work, but you gotta work them" gotta work all angles to thrive. Good stuff!
@a-veteranlandscapesitework2413
@a-veteranlandscapesitework2413 7 жыл бұрын
I've had Angie's list for two years now, I'm getting more clients from my actual Google Reviews. I'm going back to my old marketing tactics. I figure I'm spending $800 with Angie's list and only getting around $1000 return in jobs. When I do it, I spend $250 an ad and get around $3000 return so I'm going the old route.
@everzamora9031
@everzamora9031 7 жыл бұрын
👏👏Dan Kennedy errbody needs to hear him and many of these marketing kings. what business are we in first??...Marketing....second, what we do
@johnbraun
@johnbraun 7 жыл бұрын
Great advice! Especially the tip about not worrying as much about which media you're going to use. The message is WAY more important than picking the right media.
@keith-kalfas
@keith-kalfas 7 жыл бұрын
+John Braun thanks John
@raymondlopez7235
@raymondlopez7235 7 жыл бұрын
Landscaping Employee Trap & Window Cleaning Hey buddy this is Day from Dallas Tx love your tube channel man hey is there anyway you can give me advise on how to go about my landscape buis while I already have a full time job I am trying to grow it enough so I can leave my other job how do I hire someone and pay them to do the jobs customers i already have any info will be appreciated thanks in advance buddy😎
@Aaron-dh2wt
@Aaron-dh2wt 8 жыл бұрын
Exactly you gotta pay to play. I just raised my adspend on Facebook because of this video. Paid advertising is my favorite. I also just fired 3 virtual assistants and decided to do almost everything myself. Turns out I still have free time when everything is done which means there is no need to hire extra people. Your a beast tho bro
@keith-kalfas
@keith-kalfas 8 жыл бұрын
+Aaron Thanks man and sorry for the late reply
@stevedunk6067
@stevedunk6067 8 жыл бұрын
Drone intro. Great job Keith. I use a phantom 3 pro for hobby. Enjoy your videos tremendously. Love the one for the cheap millionaires that want to throw you a bone now and then. Doing this for ten years but only commercial now. It ensures a paycheck 12 months thru the year. Even in a Texas winter. Thank you for all you do! Don't be afraid about talking about God😀! He is your provider. Kudos to you bro.
@keith-kalfas
@keith-kalfas 8 жыл бұрын
+Steve Dunk thank you
@ScottFaulknor
@ScottFaulknor 8 жыл бұрын
One form of advertising I don't see anyone doing is home shows. You may have to sit around for a weekend, but the shows I do have a lot of people coming though. They pay off is awesome, and its the market you want. The customers I get from them I have had for years now. The cost of the home shows Ive done are under $500 bucks. Best return for my money.
@danilshimanskiy3165
@danilshimanskiy3165 8 жыл бұрын
+Scott Faulknor what do you mean by home show?
@ScottFaulknor
@ScottFaulknor 8 жыл бұрын
Danil Shimanskiy Home shows are trade shows. Thats what we call them around my area.
@danilshimanskiy3165
@danilshimanskiy3165 8 жыл бұрын
ok makes sense. thanks
@ScottFaulknor
@ScottFaulknor 8 жыл бұрын
Danil Shimanskiy No Problem.
@Axvo420
@Axvo420 6 жыл бұрын
Hey man theres one in Philly that charges about $2200 for 10x10 booth no chairs or tables included. Theres about 40,000 attendees across 7 days. These compared to what youve done how does it sound, worth it?
@darrellthompson6252
@darrellthompson6252 6 жыл бұрын
Worked in sales short time. I learned alot quick. I've applied alot of that to how I market myself. Great video and info.
@victora.3240
@victora.3240 8 жыл бұрын
Hey you are the business bro. Props from California I watch your videos and am just getting more motivated every day just watching your videos on starting my landscaping business in CA. Thank you for what you do.......
@jeremiahrivera6601
@jeremiahrivera6601 6 жыл бұрын
Thanks brother, for all the video's. Lots of help. Champions,🏆
@victorserrano7230
@victorserrano7230 6 жыл бұрын
You are awesome Keith!!! I just bought your book. I am excited to read it. Thank you so much for all your kindness to give us all your knowledge. Much respect big man!
@keith-kalfas
@keith-kalfas 6 жыл бұрын
+victor quiroz haha thanks so much man
@suepoch3931
@suepoch3931 7 жыл бұрын
You rock! Love your enthusiasm! I work for a small business in the D! We're a small roofing/dumpster co. Trying to get to the next level. You keep me inspired when things look grim. 😬
@handymanmccord
@handymanmccord 8 жыл бұрын
I'm a huge fan of your KZbin channel, I am part owner of a concrete company installing driveways and patios, etc.., residential. A lot of the stuff you talk about makes sense just as small business owners to each other would understand. I have wondered what made you start making the videos, I enjoy them and want you to do more but was just wondering.
@pedrovazquez8839
@pedrovazquez8839 3 жыл бұрын
Wow!!! This really help me! Thank you
@klpinvestments
@klpinvestments 5 жыл бұрын
We used to have an Ice delivery company around here called Triangle Ice, and their slogan on their trucks was "The difference is clear." Similar to yours but I prefer difference over choice. Triangle Ice was eventually bought out by another company so that slogan is no longer used.
@mayrajloredo87
@mayrajloredo87 6 жыл бұрын
What advice do you have for a landscapers wife? How can she help and support her husband growing business?
@keith-kalfas
@keith-kalfas 6 жыл бұрын
Get on QuickBooks and start reconciling all the company finances. Create spreadsheets and start tracking monthly revenue and customer data. Track revenue cycles and create budgets. Optimize Google listing. Build an email marketing campaign Lots of fun stuff.
@JustJimJr
@JustJimJr 5 жыл бұрын
@@keith-kalfas thanks bro, good info for this newbie!
@mostwant3dgov
@mostwant3dgov 8 жыл бұрын
Great nuggets of information as always. Really useful content!
@Neonbiker
@Neonbiker 8 жыл бұрын
I already wasted money on home advisor ... I might just still with flyers and yard signs and the lettering on my trailers
@Neonbiker
@Neonbiker 8 жыл бұрын
Stay with
@Neonbiker
@Neonbiker 8 жыл бұрын
+Ryan Horomanski and work on a website
@wisdomandlove1661
@wisdomandlove1661 8 жыл бұрын
did home advisor give you more clients? can you explain how u wasted money?
@Neonbiker
@Neonbiker 7 жыл бұрын
I did Facebook ads and Craigslist .....
@Neonbiker
@Neonbiker 7 жыл бұрын
Plus google ads
@swimbait1
@swimbait1 8 жыл бұрын
You have me thinking now. I only advertise in the local newspaper and it's working but barely.
@wayneessar7489
@wayneessar7489 8 жыл бұрын
Great advice about proofreading! In the area I am in, several languages are spoken, one man advertised " limbs removed" and I will bet money few of the readers knew he meant "trees pruned" so please suggest using common language in multi cultural towns.
@shootingwithsamdavis
@shootingwithsamdavis 8 жыл бұрын
Thanks keep posting I'm eating it all up!
@keith-kalfas
@keith-kalfas 8 жыл бұрын
+Global-Wide Landscaping Michigan thank you
@tonycunha2375
@tonycunha2375 4 күн бұрын
Right in the middle of making a KZbin video with the peeps 😂
@Erikaaguilera1
@Erikaaguilera1 6 жыл бұрын
I have a question . When you do only landscaping But the grass is like 5'2 How much do you charge for yard??? Can you help me
@claytonschmidt78
@claytonschmidt78 6 жыл бұрын
You might have to charge extra for that one. If you are using a reel type mower, expect it to take a little longer.
@Rydal1
@Rydal1 8 жыл бұрын
how often do you listen to books? and do you have a goodreads profile?
@keith-kalfas
@keith-kalfas 8 жыл бұрын
+Rydal1 i listen to audiobooks all the time
@Rydal1
@Rydal1 8 жыл бұрын
any recommendations mate? been reading lots (audibooking like heck lately getting them knowledge The Landscaping Employee Trap + Window Cleaning
@Rydal1
@Rydal1 5 жыл бұрын
@@keith-kalfas great mate love your stuff keep it up
@rayp667
@rayp667 8 жыл бұрын
Hey Keith, thanks for these great videos, gold nuggets everywhere. I would like yo have your thoughts about phone calls. One of the things I've been struggling since the first days of my business is taking calls when I am trying to get stuff done, besides that, in our case, someone can get hurt by being distracted with the phone and not having complete focus in the work. As business owners, we have to be constantly on the phone, which I found very stressful. Especially when the client is asking for specific things like appointment time, etc, and you're in your case trying cutting a tree. How to you cope with it, while on the field? Have you tried any receptionist services or virtual assistant to help you with that?Thanks Ray
@alejandrodiaz1646
@alejandrodiaz1646 8 жыл бұрын
Hey Keith, im starting my own tree service business in california. Would you recommend me to sign up and pay home advisor for lead, would you consider that a great idea from your experience from home advisor
@jonathonomalley1931
@jonathonomalley1931 8 жыл бұрын
Lots of good information, thanks for doing these videos.
@katieperricone8610
@katieperricone8610 5 жыл бұрын
Just Subscribed! Great advice thank you so much!
@FeedingTheFlock210
@FeedingTheFlock210 5 жыл бұрын
Katie Perricone what are you using
@rdoray22
@rdoray22 7 жыл бұрын
how much does angies list cost...i currently do leads through homeadvisor but they're getting expensive
@clearviewmind
@clearviewmind 8 жыл бұрын
You're a great guy - thanks!
@keith-kalfas
@keith-kalfas 8 жыл бұрын
+clearviewmind thank you
@snowmizerjc
@snowmizerjc 8 жыл бұрын
Geek to freak sent me,glad he did.subscribed,good information
@keith-kalfas
@keith-kalfas 8 жыл бұрын
+snowmizerjc thanks dude
@mattpahuta
@mattpahuta 8 жыл бұрын
Thanks! Great stuff!
@taylorgrove9320
@taylorgrove9320 8 жыл бұрын
Could you make a video on how to give a quote to a business owner and one to a homeowner. Like act it out with your wife or employee. Right now for a homeowner I just look at the house and then go inside and say it will be this much and not sure how to be more encouraging about it or how to explain myself if they say no. For a business I bring in a proposal with my letter head and say if this is something your interested in let me know. I feel like both of those are not aggressive enough
@frankbryant5652
@frankbryant5652 5 жыл бұрын
Can you please take time to talk with me? I'm 61 an x convict and trying to get my life back together... you have motivated me. I have been working in the window washing business 2years now. Wow! I would have never gone to prison if I knew about this route. Please talk to me bro. You are my mentor
@brittneyyoung1882
@brittneyyoung1882 7 жыл бұрын
Can you name some of the advertising companies? I'm interested in hiring them.
@gregstone9024
@gregstone9024 7 жыл бұрын
Great video.Some of the best advice and you give it free.Look forward to you videos.👍
@zerostreakwindowcleaning4741
@zerostreakwindowcleaning4741 8 жыл бұрын
I know you mention yodel a few times. I just signed up with them and I'm collecting the reviews, sending the emails, posting the pics, etc....do you really feel like they are a good company to use if you are doing everything they ask and are staying on top of your game so to speak? Michael Christopher Owner Zero Streak Window Cleaning
@nicholascowherd6271
@nicholascowherd6271 8 жыл бұрын
bamfam. Lol book a meeting from a meeting. learned that in amway.
@JustJimJr
@JustJimJr 5 жыл бұрын
Very informative, Thanks Keith!
@trevinodavis
@trevinodavis 8 жыл бұрын
Nice information video Keith
@keith-kalfas
@keith-kalfas 8 жыл бұрын
+Davis Trevino thank you
@reviveservices5273
@reviveservices5273 7 жыл бұрын
Great video Keith! What is the intro song? I love it
@custodialcustodian5996
@custodialcustodian5996 7 жыл бұрын
no one tells you that you are going to get several calls a week, all trying to sell your company something. trying to get that commitment to monthly payments
@keith-kalfas
@keith-kalfas 7 жыл бұрын
+Custodial Custodian i know haha
@masonsmowing6592
@masonsmowing6592 8 жыл бұрын
Lets Go!
@frankornelaz8234
@frankornelaz8234 5 жыл бұрын
What about Amazon Home Services? Do you know anyone using Amazon Home Services ?
@Imtheone84
@Imtheone84 7 жыл бұрын
Do you videos have been helping me so much in growing my small business. Thank you for telling me about Dan Kennedy. My personal story is very similar to yours. I've read hundreds of books on self development and how millioner's think and I have listened to thousands of hours of self development from 2007 to now 2017. 2007 was it when it although part for me and I realize that I needed more skills and more ways of making money and I could not trust a heating cooling company to take care of me or my future family. That is when the fun started I mean learning failing forward trial-and-error being borated by your family and told that you're a dreamer and that you should just focus on a job. Part of my email adresses eventual millionaire, what is that tell you ? Lol No I'm not there yet but I know in my heart that 1 day it will be sooner than later. I'm not the smartest person the world and I never got straight a's but I worked harder than everyone else and I made sure I passed even if I had to spend all my time in the tutoring lounge or hanging out with teachers getting help with my homework I got it done. One of my tutors was an 80 year old man who at 1 point was in the hospital and still said I come and see him to get help with my middle school math homework and my dad drove me to the hospital in the middle of a snowstorm so that I could get my homework done lol. That's the kind of work ethic I have. Anyway there is much more to the story and maybe at some point I'll share that with you but the tenures of suffering and learning and failing forward and trial-and-error and being called a dreamer has finally led to me learning the business of carpet cleaning junk removal power washing window cleaning gutter cleaning Dryer vent cleaning the moving industry Chimney cleaning How to buy and flip cars . I've learned all those skills and have compacted them into a cleaning business. I'm hours away from going live with homeadvisor.com I'm just finishing my profile for years I made money on craigslist but craigslist isn't dependable. I also have a windshield repair business that I started last weekend. I used to work for a large glass company after I got out of heating cooling And that's where I got the idea to start my own glass repair business . I made $1,700 3 days across 14 hours of work repairing people's glass With a little pop up stand in the Costco parking lot lol I guess I still do work at Costco in a sense but now I make over $100 an hour. Im also expanding my junk hauling business and I am going to be buying large trailers to rent out for customers to fill on their own with junk and then I take it to the landfill. I have a vision board and I plan on getting my agricultural and fertilizer license in my dream is to have a 1000 clients at some point using all my new marketing strategies and things that I've learned from awesome guys like you. You gotta have dreams and goals and visions and I know you do. I prove that you don't have to be a smart guy to be a future millionaire I'm gonna be the richest guy in the dumb row. But from reading the millionaire next door in the millionaire mind I learned that the average millionaire didn't even always graduate from high school or college sometimes they dropped out and they didn't all have straight a's they just had a work ethic that was like nothing anyone's ever seen and a desire and hunger and that is what I have. Well I said I would tell you my story later but I kind of told you part of it now lol you've been a great help to me and I've watched most of your videos because you provide a lot of the same services that I do. Thank you for all the great videos in the inspiration you're doing amazing job. And that crazy voice you to cracks me up. Keep up the good work in keep working hard there are so many opportunities out there it's all about your mindset. Just like that guy who started birds beware window cleaning his story that video was awesome. He started with his letter on his car and hid it around the corner. Wow OK I'm gonna keep watching your videos and learning and growing my business I got lots of work to do thank you for all that you do. Maybe I'll get to talk to you about it someday. Eric
@keith-kalfas
@keith-kalfas 7 жыл бұрын
+Eric Black yessssss. Haha
@rolandlandscapingandconstr3959
@rolandlandscapingandconstr3959 6 жыл бұрын
Thanks man
@adrianceniceros3064
@adrianceniceros3064 8 жыл бұрын
great videos man!
@keith-kalfas
@keith-kalfas 8 жыл бұрын
+Adrian Ceniceros thanks
@nickphire1568
@nickphire1568 8 жыл бұрын
Good vid thanks!
@keith-kalfas
@keith-kalfas 8 жыл бұрын
+nick phire thank you
@trevinodavis
@trevinodavis 8 жыл бұрын
NICE
@davidwozniak4691
@davidwozniak4691 6 жыл бұрын
I'm a Window Cleaning Ninja! LoL
@jeanclaude1916
@jeanclaude1916 8 жыл бұрын
i heard angies list and home advisor were kind of sketchy, or is it truly legit?
@keith-kalfas
@keith-kalfas 8 жыл бұрын
+George Constanza its all perspective
@fattie2550
@fattie2550 8 жыл бұрын
They are all scams- stay away
@MisterEmoto
@MisterEmoto 8 жыл бұрын
Stay away!!!
@AlfrescoLandscapes
@AlfrescoLandscapes 8 жыл бұрын
George Constanza
@esexavo
@esexavo 7 жыл бұрын
You can get work from these services, but its cluttered with competitors, you usually get small jobs with very little profit. if you are slow you can use them but I would not use them as the primary source of advertising. I used them back when I needed more online presence but I stopped once I got my company running well. USE WISELY OR YOU WILL LOOSE MONEY.
@nickpalomino1153
@nickpalomino1153 5 жыл бұрын
None of those companies work!!!! Biggest rip off!!!. Word of mouth and be on top of your game.....PERIOD!!!!!!
@allendunston8960
@allendunston8960 8 жыл бұрын
how much work could you generate from advertising your business name and phone number on a t shirt
@MechanicalMikesRoadsideRepair
@MechanicalMikesRoadsideRepair 8 жыл бұрын
With business advertising it's basically like a lot of KZbinrs (Not You,Or not that I noticed with you. but with others)Some KZbinrs make their videos have click bait titles and thumbnails,sounds bad at first but when you think about it it is their business they are hooking you in to make them money.Not sure but this is what I feel.
@porteraldous5528
@porteraldous5528 8 жыл бұрын
I'd say see how much mulch costs you to buy and add a bit to that. however much you add that's your profit.
@FMD321
@FMD321 8 жыл бұрын
Yodel works for us 100%
@Neonbiker
@Neonbiker 8 жыл бұрын
What's yodel
@4wdaddict41
@4wdaddict41 6 жыл бұрын
Home advisor is a scam
@TimWoodard-k2g
@TimWoodard-k2g 4 ай бұрын
What if you don't have money
@JustJimJr
@JustJimJr 5 жыл бұрын
What do you think about Facebook page promotion Posts or Pages! I've tried a few $10-$30 promotes but not all that great. Just bought a book called ((500 social media marketing tips)(by Andrew Macarthy) Digging in bro! Love your vids! Wife-atron! Lol. NWest Iowa here, Small 3K 2.5horse town.
@bigskyab
@bigskyab 5 жыл бұрын
im gonna use the mob style marketing....
@kevindrees1055
@kevindrees1055 6 жыл бұрын
Keith, How far do I go to sell a job? Im not lacking jobs, I'm lacking the right jobs. I have an incredible gift. I can talk the talk. I have the awareness of emotional intelligence and can skillfully use pathos, ethos and logos in conversations.... usually. So, Is it ever OK sell a deal (a big job or high profit job) by way of, "sympathy, compassion, {pathos}"?
@SandraLighton
@SandraLighton 5 жыл бұрын
Business owners demand additional advertising and marketing options. The market is so saturated. Don't you think?
@colewhitehurst3734
@colewhitehurst3734 7 жыл бұрын
so, this real estate dude was a pioneer of "click bait"
@ChrissLawnCarePro
@ChrissLawnCarePro 6 жыл бұрын
Bro...that name plate! What's it say?
@8ftbed
@8ftbed 8 жыл бұрын
Perhaps you need a batter bettery.
@juantovar2274
@juantovar2274 8 жыл бұрын
u can't do is like that bro... I'm sending u an extra battery on top of ur other batteries u have... lol
@keith-kalfas
@keith-kalfas 8 жыл бұрын
+juan tovar haha
@Beansthecat99
@Beansthecat99 Жыл бұрын
Bout to go with Townsquare based off your word hope it goes good im a fellow metro detroit arborist need a mentor to grow my biz been in been for 5-7 years just trying to grow it
@MrG-hm7xs
@MrG-hm7xs 5 жыл бұрын
How much does Angie's list cost, cause home advisor is some bullshit...
@shamrockyardservice818
@shamrockyardservice818 8 жыл бұрын
first view
@luisjarama5194
@luisjarama5194 6 жыл бұрын
AGUIE'S LIST will try to charge you $300 monthy
@jovaniescobar8209
@jovaniescobar8209 2 жыл бұрын
This video didn’t age very well
@PikeyAz
@PikeyAz 2 жыл бұрын
Ha Angie’s list is a joke
@TheDjBdawg
@TheDjBdawg 7 жыл бұрын
HomeAdvisor is a scam . .. they send bogus leads.. check out the complaints on you tube
@josezenteno6861
@josezenteno6861 8 жыл бұрын
Is that tai lopez lol jk
@isaiahrodriguez995
@isaiahrodriguez995 Жыл бұрын
You lost me once you said home advisor
@matthewmartin510
@matthewmartin510 7 жыл бұрын
angies list,home advisor really how much do they pay you to advertise for them they both are a freakin joke
@nkitchen1931
@nkitchen1931 6 жыл бұрын
Shity ending
@Beansthecat99
@Beansthecat99 Жыл бұрын
I’m having a problem getting on Google they keep flagging my page
@shamrockyardservice818
@shamrockyardservice818 8 жыл бұрын
first view
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