Brand Value Growth - Panel Discussion at Lambie-Nairn

Lambie-Nairn and Millward Brown have recently completed the world’s first financially quantified analysis of how branding and advertising drive growth in brand value over a 10-year period. Last month, we gathered a panel of international experts in branding, advertising and consumer insight for an evening of lively discussion on whether without great branding advertising is nothing.
The Panel:
Jim Prior: CEO, Lambie-Nairn
Peter Holmes: Director of Brand, Telefónica
Peter Walshe: Global BrandZ Director, Millward Brown
Mandy Pooler: Director, Kantar
Claire Holmes: Head of Brand Strategy, Lambie-Nairn

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