Branding Failure: The Rise and Fall of Marvel's Corner Box Art

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CORRECTION: As can sometimes happen when it’s a one man show, I made a mistake. When I mention Byrne’s work on X-Men, I shared an image by Dave Cockrum.
From the 60s through the 90s, Marvel Comics had one of the most identifiable and beloved brands in comic books with their corner box art. This episode of Comic Tropes analyzes the creation, evolution and eventual loss of the corner box art brand.