I Paid 3 Designers On Fiverr To Design The Same Logo... 😬

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Watch as professional logo designer, Will Paterson takes on an exciting experiment! He uses AI-generated design briefs to challenge three talented Fiverr designers. Dive into the world of design, innovation, and discover the outcomes of this unique face-off between machine intelligence and human creativity. Don't miss the reactions, reviews, and the final masterpieces!
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A6: bit.ly/44rEYOW
Tiago: bit.ly/3OM1psl
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Edited by PJ: pjedits.video
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Full Brief for Float.
Description:
Float is a cutting-edge, artificially intelligent chatbot developed to provide seamless and personalised communication experiences. It uses advanced natural language processing and machine learning algorithms to engage with users and assist them in various tasks, ranging from customer support to virtual personal assistants.
Target Audience:
Float's target audience includes businesses of all sizes, tech-savvy individuals with a user ratio of around 80:20 Male:Female and a 25-45 approx. age range. The logo should resonate with both tech enthusiasts and professionals in various industries.
Words we associate with:
* Intelligent: The logo should convey the notion of advanced intelligence and smart solutions, reflecting the chatbot's ability to understand and respond effectively to user queries.
* Trustworthy: As Float deals with sensitive information, the logo should evoke a sense of trust, reliability, and security.
* Modern: We use cutting-edge technology so our brand should represent this.
* Innovative: The logo should have a contemporary feel, representing Float as a cutting-edge technology in the field of artificial intelligence.
What we need:
A word-mark logo that works as an icon, or a word-mark with a logo-mark.
Design Guidelines:
* Colour Palette: The preferred colour scheme should include a combination of vibrant and sophisticated colours, such as blues, purples, or greens, but feel free to experiment with other colours that align with the brand personality.
* Typography: The typography should be clean, modern, and easily readable, with a preference for sans-serif fonts.
* Icon: Incorporate an abstract or conceptual symbol/icon alongside the company name to represent Float visually. The symbol should be unique, simple, and scalable, allowing for easy recognition and versatility across various applications.

[@willpatersondesign]

Enjoyed this video? If you did you might enjoy my last video :) kzbin.info/www/bejne/jpCXgaajdtGsmK8

[@huzaifaasim5633]

first one is literally a scam artist, his ads run in Pakistan where he sells shit Fiverr courses

[@lxl6095]

I'm a graphic design on fivver (ll2design) just graduated, and your channel really helped me with my projects so thanks. as in right now I'm starting on fivver with no luck unfortunately

[@RibombeeTeacher]

Asix really pops off with the presentation, I agree with you though their first one is my pick of choice.

[@truecrimejungle]

man I would love for you and the first designer to sit down together for an hour and nail down that logo, they were on to something and you could see it!

[@edgestrikecyber]

I enjoyed the video, but my favourite was created by Softriver! I liked it so much I hired them to do my logo rebrand.

[@ghostly.creature]

Asix first logo version is my favorite one, just one small critique is that I could have done without the dent in the O letter, just the wordmark + icon would have been perfect 👌🏻

[@StijnHommes]

In order to get a good logo out of AI, you need the right prompt. Smart and insightful promptcrafting requires the insight of human logo designers. They'll be needed regardless.

[@moodcatching]

Especially seeing that he definitely tried some more prompts at 13:26 and it basically gave him the winning concept from Asix in the middle there, with the more personal bubbly font and even the speech bubble incorporated into the o. Not to say, that it doesn't take some work from there, but it definitely is laid out and I'm wondering why he didn't mention it in the video :D

[@sanskarlattoo9718]

I would love to see you design this logo it would be interesting to see how you go about designing this particular brief.

[@paulobreva]

Booked Asix literally May 2023, fully paid a wide range of services, said would update me but stopped replying June 2023. Had to get a refund after Fiverr tried to message him but also did not reply to Fiverr customer support.

[@tulp_graphics]

The second logo by softriver is definitely my favorite!

[@lforlight]

The "cube" logo from the second guy is actually made of the letter F, broken into two pieces, one of which is the letter L. So it's a bit more than a cube. Regarding the last two sci-fi logos, they're not visually intuitive. You say the gamer logo looks like an F, but I beg to differ. The shapes don't make much coherent sense, with the square in the middle, and I can't automatically read it as an F when looking at it. Similar feelings about the LOAT logo. It's a bit more shapely, but again it doesn't read like a letter of the logo. I can see it as a vague F if I give it a lot of grace, but it's a bit too broken down to make sense of on its own. If the text bubbles were to be tweaked to look more like an F, and they added a regular F to the text, it'd be the winner.

[@moodcatching]

13:26 I know you're giving us a good feeling, with not saying we will be taken over by AI. But I can clearly see in the background, that with some prompt iteration, DALLE basicually gave you the same concept with the speech bubble and also a kind of bubbly font, which was also your favourite from Asix ;D

[@ahmar141]

first guy had the best design

[@Jarrix]

Lets gooo a course from you, gonna buy that for sure, great video as always entertaining and super useful with big knowledge on top of that. Thank you will! wish you a great day

[@willpatersondesign]

Honestly I am so excited to be able to talk about it now, we've been working on it for so long! Can't wait for launch day :D

[@shaniquatennille]

The asix background with the first float design but with the letters like they are floating is interesting.

[@m7creativ]

The icon of #1 with the Float from A6, but without the point.

[@derekmcdaniel7975]

Love the new talking head angle!

[@willpatersondesign]

Thank you!

[@byjosetavio]

I would love a video of you doing this logo !

[@willpatersondesign]

It wouldn't be fair now! I might do it for fun though

[@PR0N2KILL]

I just hired Louis hopefully he amazes me

[@JonneyBerolle]

We can't wait for...Logo launch🙂❤

[@willpatersondesign]

Yay! Can't wait to have you! Here's the link :D www.logo-launch.com

[@luqman.t3134]

YESSSS ! I WAS WAITING FOR THIS ❤🙏🏻

[@Aari_Plays]

8:17 first thing that came into my mind is Valorant... Idk why, i think the font

[@aronfischer8930]

When is the Inspiro challenge video coming?

[@willpatersondesign]

It's being edited as I type

[@aronfischer8930]

​@@willpatersondesignany updates on this?

[@Onething-fz2yn]

I'll will definitely share this with my friends! Awesome video :)

[@willpatersondesign]

Thank you!

[@delappedesigns]

Not accusing anyone of anything here but this video does feel a looot like my master thesis which I sent you a questionnaire for a couple of weeks ago for which - according to your employee - you didn't have the time.

[@henriquelisakowski1080]

👀

[@yanwittmann]

Some more context would interest me

[@truebluetom2]

Agreed

[@willpatersondesign]

Hey! You spoke to Naomi I believe. Yeah we've been busy the past couple months so haven't been able to help as many students with their questionnairs. I've been told that you sent your thesis after we generated our own AI brief for the video. Feel free to email us and we can evidence that for you. 👌🏼

[@delappedesigns]

@@willpatersondesign First of all: thanks for the reply. Yes, indeed I talked to Naomi and I have no doubt about you having been incredibly busy. This video just baffled me because of the temporal proximity to my inquiry, yet I'm still not making any accusations. I'm sure you could provide me with some evidence that your video creation happened prior to me writing to you since such a topic is pretty obvious at times likes these. Plus I already had to adjust my thesis because of additional rejections and a deadline at the end of September. Therefore thank you for the offer but it's not necessary. 🙏 However I might get back to you when I'm starting my dissertation in the future. 😉

[@moatasemasdasdasd7178]

‏‪14:32‬‏ شكرا لك على هذه المعلومات بالنسبة لكورس تصميم الشعار ؛ هل تستطيع أن تجعله أون لاين ؛ هل تستطيع أن تجعله باللغة العربية ؟

[@naomipaterson9300]

It is online, but I don’t think we’ll be able to make it in Arabic unfortunately 🤍

[@moatasemasdasdasd7178]

@@naomipaterson9300 🥲

[@retroplusofficial]

7:57 inside the mobile UI the design isn't center align. uhh

[@dannyr2976]

Louis Key's first wordmark version for 'float' 1:04 doesn't work at all imo, as it tries too hard in forcing two elements together, and imagine would look messy if all were a single colour scaled down, however LOVE the icon version 1:40, simple and works so well, and believe would've proved a better fit assisting a pure wordmark in the top right corner. Asix's first version, wasn't that keen on... at first, but you managed to convince me otherwise, Will. The speech bubble inside the 'o' bothered me a little and though maybe could work better if the actual 'o' was a different colour perhaps, which could then double as the icon. I also agree 'either or' for the logo and wordmark. Tiago N's first version was probably my least favourite from the group, for some reason it feel like an effort to read imo, the second logo at 11:38 works so much better reminding me of a desktop screen (the larger rectangle) and an assistant pop-up (the smaller) having two creates that great use of negative space inner lightning shape (so in my mind showing instant) reminiscent of DHL's logo, though strongly dislike having the logo start off the wordmark, as you mention reading 'LOAT' instead of 'FLOAT'. Another great vid as always, Will! 👍

[@willpatersondesign]

That's great feedback, thanks for sharing! I'm sure the designers will love your thoughts and feedback!

[@Donkurai_OF]

The last guys seems like he has taken idea from guy called anik jain he designed very similar logo for a company

[@simamj29]

I like to see you version of it😊

[@kevynlevine]

No hat.

[@munwarumrani3465]

Please do a viewers contest who will design for you for free and the winner will get some $

[@willpatersondesign]

We do contests all the time! Check out the community posts :D

[@BenjaminKeller]

Recently there was a tiktok going around saying "Logo designers are going out of business" because of AI 😂 not quite...

[@avgstudent8883]

Always the worst design provide by those who charge higher

[@munwarumrani3465]

Not the worst always, but I can agree lol

[@2fresh4you]

Try Midjourney than Dall E

[@swarcastik]

Is it weird that I liked the first logo from $133 designer😂

[@smil9928]

Darly is cinda the badist AI out there if you ask me 😅🙌

[@KynhMoonLegacy]

Its cool, but can you try make a logo in Canva

[@casualplayer8464]

Good stuff 👍

[@natgordon442]

You should do a viewer competition instead of fiver.

[@willpatersondesign]

I do :)

[@md_sathik]

​@@willpatersondesignwaiting for

[@stephennjoroge8276]

Great!

[@naomipaterson9300]

Looooooove this ❤

[@user-gk9yr5sb7t]

You should really design according to this design brief, it's very long and you can play easily with this ❤

[@akrosa1628]

💜💜💜

[@user-fd4dd2pn3s]

Hello there! Loved this video, As a small business owner, I've been following your videos and have gradually developed my design skills. This journey led me to craft my own brand logo. I would greatly appreciate it if you could take a look at it and, if feasible, provide me with guidance on how I can enhance it further. Your expertise would mean a lot to me!

[@willpatersondesign]

That's awesome, and absolutely! The link to our Reddit page is in the description, I would love to see what you've created :)

[@user-ev4yg2mu8g]

I got 3 designs done on fiverr for $15

[@willpatersondesign]

How did they turn out?

[@Dice-Gamble]

IMPORTANT: @Will - always love your videos... and I was there when A6Designs first did the App logo. That logo was INCREDIBLY INSANE!!! HOWEVER!: This design was bad, and I honestly feel like you were biased in your review. The "chat bubble", looked like a geo pin. The emblem had sharp edges that looked like a metallic windmill fan -or a widget spinner, whilst the typeface had a different style. These are things are you would ordinarily tear down. You even went to praise him for mixing 2 logos - something that is ordinarily a NO-NO....And, the 2 logos had nothing to do with FLOATING or AI. You sound overly estatic about the most simple things, and it's coming across as very biased. If I had paid $500 and got this, I would have been pissed off. (And I don't think that's subjective.)

[@RobertoMacaluso]

I’ve been following you for a while now and I love your work! I’m going to throw it out there… would you ever be interested to create a logo for a church youth group? 😬 you could make a video out of it if you want and you’d make 30 young people (and me) very happy…

[@PipRap]

Why wouldn't he do it? Just hire him ...