Building a Brand-Consistent Backlist (The Self Publishing Show, episode 348)

Olivia Hayle took a mere three years to go from hearing about self-publishing to becoming a six-figure author. James talks to her about how that success came about and what she might be thinking about writing next.
Show notes:
Mistakes made and lessons learned in the first few years of publishing
On the liberation of writing genre fiction
The importance to sales of titles and subtitles
The affect on sales of better book packaging (titles, covers, and blurbs)
Learning to hit the beats that readers expect
Using bonus stories to grow a newsletter list
On the differences marketing audiobooks vs ebook
Resources mentioned in this episode:
Interested in having your book put through the SPF Book Lab? Email: [e-mail] with the subject heading BOOK LAB VOLUNTEER. Send us the link to your Amazon author page or to your book if you are yet to set up an author page. The criteria is that you have at least one book currently for sale on Amazon and that you are a Gold level Patreon subscriber. Patreon: / selfpublishingshow
From selfpublishingformula.com

[@k9hannibal]

“No book you write is ever a lost cause.” My new mantra 🥰

[@CJEdmunds]

Love this too. Commiting this to memory and as a daily affirmation! 💟💟💟👏🏼👏🏼👏🏼

[@louiserule1358]

“Finding the right readers” - this comment was a lightbulb moment for me, and an “of course!” moment, too. There is always, without fail, a golden nugget to be found in your podcasts. Thank you!

[@mrsiz218]

Good morning! This interview is brilliant!! Thanks so much! Go Olivia!❤

[@Reneekelley68]

Great interview ❤

[@judyprescottmarshall4713]

Thank you coming on and sharing your success. Can you share with us how you obtained 30,000 members for your newsletter. Please. Thank you, Judy Prescott Marshall.

[@tracym6151]

Great interview!

[@cedarledgepublishing]

Great informative video. Thanks for posting.