Business Owners, We Have a Problem

Want to SCALE your business? Go here: acquisition.com
Want to START a business? Go here: skool.com/games
If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $200,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below.
How I got here…
21: Graduated Vanderbilt in 3 years Magna Cum Laude, and took a fancy consulting job.
23 yrs old: Left my fancy consulting job to start a business (a gym).
24 yrs old: Opened 5 gym locations.
26 yrs old: Closed down 6th gym. Lost everything.
26 yrs old: Got back to launching gyms (launched 33). Then, lost everything for a 2nd time.
26 yrs old: In desperation, started licensing model as a hail mary. It worked.
27 yrs old: "Gym Launch" does $3M profit the next 6 months. Then $17M profit next 12 months.
28 yrs old: Started Prestige Labs. $20M the first year.
29 yrs old: Launched ALAN, a software company for agencies to work leads for customers. Scaled to $1.7mmo within 6 months.
31 yrs old: Sold 75% of UseAlan to a strategic buyer in an all stock deal.
31 yrs old: Sold 66% of Gym Launch & Prestige Labs at $46.2M valuation in all-cash deal to American Pacific Group. (you can google it)
31 yrs old: Started our family office Acquisition.com. We invest and scale companies using the $42M in distributions we had taken + the cash from the $46.2M exit.
32 yrs old: Started making free content showing how we grow companies to make real business education accessible to everyone (and) to attract business owners to invest or scale their businesses.
34 yrs old: I became co-owner of Skool.com to help the many people who want to start a business online do so.
Today: Our portfolio now does $200M/yr between 10 companies. The largest doing $100M/yr the smallest doing $5M per year. Our ownership varies between 20% and 100% ownership of the companies. Many of them we invested in early and helped grow (which is how we make our money - not youtube videos).
To all the gladiators in the arena, we’re all in the middle of writing our own stories. The worse the monsters, the more epic the story.
You either get an epic outcome or an epic story. Both mean you win.
Keep crushing. May your desires be greater than your obstacles.
Never quit,
Alex
FULL DISCLOSURE
I make content to make money - just - on a longer time horizon than most. I want to build trust with business owners so we can find the best ones and help them scale. And if they’re awesome, write them a check and go all the way as partners.

[@AlexHormozi]

Want to SCALE your business? Go here: acquisition.com Want to START a business? Go here: skool.com/games

[@jzk2020]

Any chance you could turn off the ads ? Not like they are value to us and it's not like you need the money ... So let us enjoy your lessons without annoying interruptions. Thank you.

[@devinjanke169]

@@jzk2020you’re getting free specific business content that’s actionable your crying is exactly why you won’t be successful

[@darthsul7096]

My biggest focus problem is Alex upload schedule

[@PatrickGraves-bn7nq]

Right!! Ill comitt to only watch him on weekends...after i watch this video... Damn it

[@awildbecoming]

It’s so true

[@CrystalizeMe]

@@PatrickGraves-bn7nq😂 I know right?!

[@RaisiaFan1919]

KZbin pro tip - Watch videos faster than 1x speed. Start at 1.25x and work your way up to 2x speed.

[@jazzgordan]

Lol same

[@4amwaj]

"It makes it really easy to win when you only have one thing to do..."

[@sukithemoon]

That really hit home

[@user-rz1qv8dt1p]

@@sukithemoon My one thing is lunch no ome beats me. Do not skip leg day or wear pants 24/7

[@joonlee7884]

The ROI of investing in adult diapers saved 30 mins a day x 7. Cuz working in my desk while ripping ass has me locked in.

[@j.carter3714]

He just dropped the biggest bomb in that last sentence! “ it’s really easy to win when you only have one thing to do” 🔥🔥

[@sahilverma3397]

Hitting dislike so that the ops stay distracted

[@unlimited-liquid]

Too late bro, im already here and i watched this video 5 times while you were hitting dislike and leaving that comment. Youre toast.

[@jaymeztherapper2496]

😂

[@culturepreneur]

Ong 😂😂😂

[@TheHabeshaShow]

😂 original, by every measure.

[@TotalwealthLP2]

😭😭😭😭

[@isaacmarta3737]

“Lock in, No blue hat” 😭

[@cupofmozzarella]

I'm here for the zero blue hat content 💥

[@paulnicholson8524]

😅

[@beybladeknights1223]

Alex the goat no blue hat

[@GudLawdHammercy]

You're a genuine dude, good teacher, and authentic when you explain things.

[@KazzyOfficial]

I feel attacked with this video, and I love it

[@KingSwaggy]

Def was dope to be in the audience for this - but also to hear it again on KZbin. I already have all of these notes in my workbook. To hear it again to re-affirm everything from 2 weeks ago is amazing

[@relaxxdfittactical]

Haaaa that’s my head on the bottom left black hat.

[@SamGarcia]

I acknowledge you

[@TruckingandLife]

lol you look like you belong there and you blend in! i know that in person......was well worth it!

[@relaxxdfittactical]

@@SamGarcia I feel welcomed and accepted. Thank you!

[@jessitabonita]

No blue cap! 😉

[@TotalwealthLP2]

You lucky dog 😂

[@felipemoitta]

I say NO to every other video whenever Alex's come out! Jokes aside, amazing content, as always. Thank you so much!!

[@felipemoitta]

@@JohnPretty1 truth be told, that's exactly how I behave, hahaha

[@jimmymoss6262]

Alex! Thank you for all you do for us! starting a side hustle was the best thing I have ever done in my life, I work a 9-5 job and I have been doing this for 6 years, after a mental breakdown lately working pay cheque to pay cheque i now know what I must do to escape, I will stop at nothing to make this succeed because i cannot stand another year in employment I am going to lose my mind.. running my side hustle gives me an enormous sense of freedom and its your videos and similar content that really get me fired up

[@jaredwarner2451]

Been there. I will say don’t quit until the side hustle earns enough unless you’re young af and don’t have any obligations. If you want it bad enough you can do it. I used to work my side hustle from 4AM - 9AM and then 6:30PM - Midnight with a full time job in between. Almost no sleep for a couple years but I was able to build a solid foundation to jump to and have never worked for anyone else since.

[@KadeemRichJourney]

I will never get tired of sending Alex content to my friends

[@sukithemoon]

Problem is they never watch 😭

[@_sigma2]

@@sukithemoon let them lose

[@ianh_25]

The last 30 seconds of the video is some of the most compelling content I’ve received from you. Phenomenal stuff!

[@Rayanytc]

I was there in person for this.

[@Tim_Krause]

The day after this. I called and stopped with 3 of my distractions. Thank you!

[@FactSoda311]

I don’t know how else to offer value in return for your knowledge so here’s a comment for engagement 🤝

[@paul.cashmore]

Quite frankly anyone wanting to start a business needs to consume your content.

[@BIG.BROTHER.T]

Don't even know what he's about to say but I know it's goingnti be 🔥🔥

[@Katusmi04]

I think The women in the red dress is the thing that business owners think will get them to the next level but it’s the exact opposite but it’s so hard to see in the moment.

[@CoachMikeD]

"Fundamentally, you can do mire suff or you Can get more for the stuff that you do" -Alex Hormozi

[@krumsaab86]

Always learning more and more from Alex. Thanks for sharing all your knowledge.

[@stretzee]

we love you & your value alex, no blue hat 🚫🧢❗️

[@BlairsHouse-mw8li]

This speaks to me so well. Thank you 🙏

[@KlaasVictor]

Thank you Alex!🙏🏼

[@RadShackMedia]

I appreciate you Alex, this is a great video, thank you!

[@HighDay]

F me! This has been my exact issue all my life. I have torched a couple of 8 figure businesses because I lost focus and tried starting other businesses or adding new products we weren't experts in. It's sort of a sickness, and it's something I struggle with every day. For me this is the best video you have made! Thank you!

[@SilasPath]

Last line wins. Plus this quote: frame creates focus.

[@xaaniel]

most valuable video ive seen in a long time

[@chenli-yi1487]

Thank you, Alex. Thank you.

[@sampagan10]

28:28 this part really blew my mind🤯 Alex just communicates so efficiently

[@collunellis5563]

A No to something else is only a firmer Yes to your main focus.

[@davylongoria6206]

Funny enough I know a guy who’s worth 4B who’s said the opposite. lol. Just say yes to everything until you find that one thing that works far more than you’d expect.

[@kasid6772]

I think they both are saying the same thing but in 2 different context. 4 B guy:- Do everything to learn when ure starting. Alex :- Once you learn the thing stick to it to grow..

[@gregoryranger3268]

Thank you!

[@wayofchad]

The information all the influencers are giving arent new(including me) , it has always been there . Taking action is more important, throughout history those who've used this information and turned it into knowledge and have taken action , has always achieved

[@WinsenLe-yj2tk]

FOCUS FOCUS FOCUS, WE FOCUS

[@TuscanBrick]

Question for Alex: Wasn't having multiple businesses in the beginning also an advantage? You could choose the best one out of them. If you only had one you may not have been getting as much versatile experience and maybe been stuck with a business that wouldn't have exploded as much.

[@Djfktngkvkfrr]

No!

[@lilcurry4314]

I guess it really depends on where you are as well. If you are older than 25 and you have other priorities in your life, it doesn’t make sense to run multiple businesses unless if they were scalable. Of course, Elon is a major exception to this with neuralink and those underground Tesla road companies but it’s Elon Musk.

[@lilcurry4314]

If you are 18 I feel like starting multiple businesses or trying out multiple streams of income or trying out different opportunities seems like the golden stairs to heaven but if you’re a grown man it is significantly riskier to allocate your time toward each business you have

[@AmirAlisherov-v1y]

Let's go bro✊

[@nickmirabella1]

Thank you for this !

[@thedayisnigh5886]

Say no no no focus is what you say no to. Sacrifice on the alter. If you never say no to good opportunities you won’t get the great opportunities. Input it out leverage is the result of input.

[@mikesinclair66]

Best video I've ever seen from this man.

[@danielrodriguez8670]

Really needed this today no blue hat

[@jacksonjking]

This is what I needed, no blue hat

[@marcsantiago3859]

Let’s go 🔥🔥

[@MexicoRealEstatewithParrish]

Thanks for sharing amigo 😊

[@FoePoundProduction]

Thanks for this

[@ayusharyan3312]

Loved the video

[@Loetofficial]

I love this video so much ❤❤

[@machinemaker2248]

Is Skool not a side hustle? It seems that if a business is truly complementary, like a vertical model of owning the copper mine and the factory that makes electric motors, then they can increase in tandem. Skool and Acquisition seem to be in that vertical business model.

[@cenapturgut]

Good story teller but real experience

[@talialavor8411]

That last 30 seconds...

[@Sir-Ruffles]

Alex, do you personally get the chance to read your own social media comments? Such as this one... I want to spread my out reach for recruiting. Could you send a tip about screening?

[@MikeSancho]

I wish I saw this like 5-6years ago💯💯

[@JeffTheEntrepreneur]

Good video

[@technofeeliak]

So a negative response to taking on new challenges is a conservative mindset. Responding positively to an offer is like spending and you attribute that to loss.

[@mephyjake]

25|09 Remember the brand guys!...

[@BauerBeauty]

I hate saying no to good things flying at me and I thought I was lazy or crazy for saying no!!!

[@noeljalter2752]

The best video he ever made

[@Madchris8828]

Steve Jobs was a crazy leader. No surprise he elevated Apple to where it is.

[@Kaizen.Infinity]

🔥

[@LiveFreeuniversity]

How am I supposed to stay focused when you’re dropping a new video every other day, I’m still trying to apply the last three videos

[@RealHomeRecording]

Well I guess that means you have to set aside a couple hours every day

[@dimitrichristou4889]

It also means saying no to the content if you aren’t going to implement right now now

[@monec.11]

I don't fear the man who's done 10,000 kicks one time, I fear the man who's done one kick 10,000 times.

[@Royal_Blue]

Anyone have a link to that podcast he was talking about, documenting his journey from zero to hero?

[@PeytonHelmProductions]

Hey I was here. Shit was awesome

[@imLogzz]

sick bro, how long ago did it happen?

[@relaxxdfittactical]

@@PeytonHelmProductions same! Very cool and helpful

[@PeytonHelmProductions]

@@imLogzz like 2 weeks ago

[@andrew9360]

Emperor Elon has no clothes. Even better, he claims to be a world-class tailor. Thank you for the other 33 minutes of the video. Have been increasing my work volume and quality week over week.

[@lady-celeste]

It's hardest when it's "family".

[@zionoriah1249]

❤

[@anthonynicholas5482]

My biggest question is wouldn’t it be because you did pursue the other red dress opportunities and did solve them. That has led to all this knowledge you have to own a business such as acquisitions?

[@jamesbarbarotta]

Skool really tanked the audience

[@josephalob9015]

ty

[@ProcopyObinna]

Title was straight in my face

[@anthonyC9199]

I'm just looking at the bowl of lollipops behind him.

[@varitz_01]

you know what scares the shit out of me seeing a 14 year old in front row

[@KAporter17]

I'd rather have you be mad at me than be mad at myself.

[@RobertPrzytula]

Saw swaggy c there lols

[@thedayisnigh5886]

The woman the red dress. Delusion is that you can beat some one who fits two things. Saying yes . This you saying to the cookie today. Saying yes pays now but kills later. Saying no hurts but pays. I’m at level 3 what ever I do I will come back to this boss don’t put it off. Know the different levels. Makes you want to do when you only have one thing todo. Debt have to pay probably have pay more at the next obstacle

[@Anabolic_Alec]

❌🧢

[@chasekuapahi4385]

I look to the hormozi’s like others look to Christ.

[@RLTIII]

33:43

[@namra3016]

12:47

[@Sabreshift]

KZbin content seems more up to date but has Anyone noticed how much they repost the same content everywhere else? Like a month of the same stuff 😫

[@TheSachinRK]

Bro smile in your thumbnails

[@Laura-je2uw]

Why?

[@dimitrichristou4889]

What do you have to offer to give that suggestion any weight?

[@machinemaker2248]

The one and only person that this doesn't seem to apply to is Elon Musk. SpaceX, Tesla, boring, TwitterX, all successful.

[@PotegoMonama]

I can't focus because of this sick upload schedule

[@joshua_daniels]

He he he

[@ArcaneErudition]

Alex sounds like an E/INTJ

[@alanatanksley5155]

Did the dui change your life?

[@Tenacious_Legend]

How did you decide that Acquisition wasn't a woman in the red dress?

[@Aedonius]

This is true psychopath shit. I love it.

[@hadessortdelamine2334]

Vidéo sur le contenu

[@SHANONisRegenerate]

I hate the way you delete my comments and ALSO hate killing things i love

[@user-rz1qv8dt1p]

This years new Jesus, turning training=$ into wine. But when you are drunk you miss the point was real Jesus love you but you can't take a coin with you?

[@no-one_no1406]

Horrible thumbnail and title. Super close to ignoring this one. Content was good though, above average for a Alex video. It would have been way easier to set aside 34min for the click if the thumbnail or the description described the content though.

[@danielobio]

first

[@makeitsaveitspendit]

@AlexHormozi it’s crazy you’re not Christian. Soooo many of your lessons are in the Bible. You’re like accidentally following it.

[@Wareboy.7]

First

[@Jabok123]

I want to make a porn business but it's illegal in this shit country, so I am setback until I farm 100k or something to move

[@bumpak]

This guy is full of himself

[@user-lp7rp7cb4g]

Then don't watch him

[@-beTHEchange-123-]

Cap

[@bumpak]

@@user-lp7rp7cb4g why are you telling me what to do?