Frozen Food: The $300 Billion Idea That Changed How We Eat | Billion Dollar Breakthrough

[@nzanthung5612]

Raise your hand if you miss Great big stories!..

[@minke9246]

there isn't a "Raise Hand" feature on youtube

[@MS-37]

The channel is still around. What do you mean

[@nelsonricardo3729]

@@minke9246 🤚

[@nelsonricardo3729]

@@minke9246 🙋‍♂️

[@penerjemah10]

@@MS-37 they don’t make any video anymore

[@imdadjeshin]

Gordon Ramsey disliked this video.

[@ShinwayX]

hearing "fresh frozen" sent him back in time.

[@DEFECTEDSTREETRACER]

Didnt know gordon ramsey have 83 youtube accounts and counting the more you know XD

[@senns2589]

lol!

[@samsngdevice5103]

I can only wonder how nervous Gordon Ramsey's wife gets when ever he eats her Out

[@DEFECTEDSTREETRACER]

@@samsngdevice5103 its raw

[@satriaamiluhur622]

I live in indonesia where frozen, prepackaged foods are expensive. And they're only available in grocery stores that are far away from my house. Instead, my fridge is filled with cabbage, raw chicken, beansprouts, eggs, and other cheapest stuff from traditional market. And when i'm hungry, i just stir fry them all on wok with some garlics and instant seasonings. It takes much more effort but feels so fulfilling and satisfying

[@abdouoh5840]

same here in morocco, i think

[@Gurashi]

*Cries in Pyeongyong*

[@leonardo60813]

Yap.... thats how we live my Indonesia friends...

[@diqy94]

Third world country dude...

[@neelakhadizah849]

Same in Bangladesh

[@amoghus]

As someone from a third world country I consume 0 frozen food.

[@bear2507]

Weird flex but ok

[@she5_madd33]

Same

[@darnit1944]

@Daksh Jhamb I kinda disagree. Frozen food is kinda expensive. The cheap ones are in the wet market.

[@nelsonricardo3729]

@Justin How’s the short school bus treating you these days?

[@nelsonricardo3729]

@@darnit1944 Wet market? Sounds damp and dank. Also, where coronavirus originated.

[@RayMak]

I still like my food fresh

[@rantingcullinarian]

*applause*

[@bvachowiak9235]

K

[@_DeathDreams_]

I'd prefer my vegetables to be flash frozen right after they're picked, rather than slowly rotting on the long truck ride to my supermarket to sit for a while on store shelves

[@_DeathDreams_]

Frozen meals could definitely have an improvement though

[@travelingtipswithmilena13]

You are every where i go

[@ganzhenxiang65]

Better not let Gordon Ramsay sees this video.

[@unknownunknowns]

THEY’RE RAW!!!

[@manuelruiz5679]

He already did.

[@anitachandra2030]

Why?

[@unknownunknowns]

Anita Chandra Because frozen food tend to require a microwave, and he hates that.

[@moracomole8090]

Gordon uses frozen peas some frozen stuff will keeps fresher than most fresh produce

[@muhammadmohtashim1233]

Watching this while eating frozen food 🍲.

[@x0xxx007i]

Same 👍

[@deadplaya]

Ah nothing but delicious preservatives that destroy my gut health and absurd amounts of sodium enough to kill 20 mice

[@human-npc5523]

ftozen food is shit

[@onks1796]

@@deadplaya we here for a good time not a long time

[@daveshen0880]

Birdseye stole the inuit invention and patented it.

[@mikew735]

This was really cool, I wish there was more content like this, its so interesting. great video, I hope they make more of these types of deep looks into everyday items and how they came to be in the last century.

[@durururururururu]

"Great Big Stories" used to make videos like these. :< i miss them

[@mikew735]

@@durururururururu agreed!

[@traceynguyen7195]

i think birdseye was successful because he was ahead of the curve and had the product ready before anyone needed it lol. awesome video!

[@Necrodermis]

frozen food, freeze dried food and instant noodles are probably the most important culinary inventions of modern history

[@CranberryCake]

I have this huge freezer where I store my own berries, veggies and all! When I'm able to, I often go to lidl and buy many kilograms of frozen veggies.. I just love them.

[@bryanfortino]

I see that ads been lying to us since then

[@bryanfortino]

@Justin ok?

[@visorow6323]

very interesting! always good to know where things come from. thanks for this. Love your smile btw

[@davidgraham9577]

Another great idea whose time had not yet come. Very nice history summary. Thankyou. Would be interesting to see graph or timeline of sales with any inflection points from after introduction of domestic fridges, such as perhaps introduction of fish fingers, TV dinners, ice cream tubs and frozen desserts, frozen pizzas, introduction of the microwave, etc.

[@ZS89908]

frozen food IS a compromise. fresh food will always be better.

[@derekparsons3363]

These days, "fresh food" is picked weeks before you get it. Frozen food is actually frozen at the peak of freshness. Local is the only way to truly get fresh food.

[@kameronstout4847]

Derek Parsons Not many people realize that, which is VERY sad!

[@nahor88]

@@derekparsons3363 Depending on what it is, I still prefer to get my food non-frozen, especially meat. Frozen meat after some time takes in a lot of water, which can ruin the meat's integrity. Frozen meals though have been a life saver for years. I work demanding computer-based jobs, and there simply isn't time to cook or prepare anything for lunch.

[@minuteman4199]

If you can fly it in from somewhere it's in season. When your fresh plant season is 8 weeks, frozen is better than canned which used to be the alternative.

[@pickleadaykeepsthedoctoraway]

I'll take flash frozen fish for seafood. It's better than fresh along with the added benefit of no parasites.

[@masterofpureawesome]

I just started a grocery stocking job and the worst part is putting away the frozen food. It’s so cold you need to wear gloves but so slippery because a lot is in cardboard boxes. The cans of juice fall constantly and the cool whip is for some reason extra icy

[@burningforyou6078]

Oh hell ya having to do frozen sucks 😂

[@masterofpureawesome]

@@burningforyou6078 you cursed me. I forgot my gloves today.

[@heagreendaltv]

Business Insider should let you do more videos like this. ‘This reporter is a proper example of how work from is here to stay. I don’t know different this video would have been if it was done from the office,give him more airtime...

[@gw7120]

History channel , the men who built america , taught me about this !

[@icvip9753]

Omg me two also ACs in cinemas

[@laurenv7934]

Same great documentary!

[@PipMane]

IF your REALLY care about history, then ditch history channel, watch Viasat History.

[@user-og6vd6fc9l]

Everything that was needed has been invented Now we can only CONSOOM

[@allaboutsboyzz4737]

kzbin.info/www/bejne/qX6qYqGihs5omMk .

[@blastermaster7261]

Bro lmao

[@mozilla1101]

Great post, please publish more content on business ideas , that changed the world as we know.

[@SEUQRAM55]

Nowadays frozen and packaged foods are declining categories... although COVID gave the industry a huge boost. People, especially millennials, want fresh, local options.

[@minuteman4199]

If you live in the northern hemisphere, you would starve to death if you tried to eat fresh and local. Our fresh fruit and vegetable season is about 8 weeks.

[@FingeringThings]

Every bachelors favourite meal

[@interestingphotographs]

This commenter is hella cool!! I really like this dude. Business Insider, make more vids with him!

[@vissarion3505]

I live in Yakutia, where we have been freezing foodstuff for centuries. We dig a permafrost ground and make so called - buluus, where we keep food all year around. We even freeze milk in big bowls.

[@daveshen0880]

He stole the idea from indigenous people and patented it.

[@lela2216]

Birdseye was a genius before his time!

[@daveshen0880]

He stole the idea from inuit and patented it. He stole it.

[@HMC506]

Awesome vid, keep up the good work 👏

[@BubbleTeaKristin]

Great Vid 👍🏼

[@rishibajari]

This idea changes the way people eat in the US not everywhere 😂

[@drivestowork]

Fun video! I knew Birdseye was the innovator in frozen vegetables, didn't know the rest of it. I work for the company that now owns Birds Eye and Hungry Man. My plant produces their varieties of mashed cauliflower, as well as broccoli bakes and potato bakes. Working at a frozen food plant is a boon for an old goat that never did learn how to cook! 😂 Only problem being, during this pandemic fiasco, we're working 24 hours a day, 7 days a week! Everybody's stuck at home, can't go to restaurants, having to cook... But, nobody knows how to cook anymore so our frozen food is flying out of the freezer cases! As you might guess, summer is the slow season for frozen food... Not last summer! And we're not expecting any kind of slowdown for next summer!!

[@rawbacon]

Hungry Man dinners need to get rid of those terrible brownies.....Do they really expect me to stop part way thru the cooking process and pick out the brownie.

[@swicheroo1]

I noticed during the day before quarantine, that all the frozen food was gone in a flash. Didn't make sense to see so many young people with stacks of frozen food. "That's not gonna last very long." I bought one item: a pork shoulder.

[@historicmurmur]

Please make subtitles. Closed captioning should be available on every video. Those who are hard of hearing or deaf shouldn’t be unable to enjoy your content!

[@HeenaPatel253]

I completely understand your issue but KZbin removed closed captioning videos that already have closed captioning they get to keep it

[@ugh5271]

@@HeenaPatel253 They did not remove captions, they removed community/ viewer made captions which means that only the uploader can add captions

[@ronaldwilson2539]

How are you doing today Mary McLean? Its really nice having you on here you seems nice, caring, honest with good heart person by your picture look,i don't want to see that pretty face look sad, just keep smiling because that make you look more beautiful.

[@Paco1337]

People shaming frozen food and most of us eat it...You can't get every food in every country and especially in different climates etc.We all like fresh food,but that doesn't mean you can get it always

[@vinitasulema2098]

Ilovethisvideo

[@N0_Lifer]

1:16 She is so adorable

[@fabrizio483]

Frozen foods are trash. Frozen vegetables are okay. Eat fresh and what's in season.

[@cllk115]

Frozen vegetables are actually just as good for you as fresh, sometimes even better since its frozen so quick it keeps its nutrients and is usually picked in season!

[@raymondqiu8202]

@@cllk115 but it tastes wayyy worse and so is hard to eat despite having same nutritional content

[@cholententertainment6516]

I love fresh food 🍱

[@AnonymousMultimedia]

In the UK and Ireland, Birds Eye made Alphabites (potato waffles in the shape of letters), Potato Waffles and Fish fillets.

[@lopezmario4633]

That was great! Thanks!

[@Coloratura43]

I grew up in INDIA I never know about Frozen food Still we don’t freeze food INDIA

[@Conceptualcreatures]

Fascinating 💫🌎

[@chaileeportraits]

The very unique smell of books from the 90s era 😌😌😌😌

[@HeatherMoreau]

So interesting, thank you!

[@futurecyber01]

This is something very interesting to know how everything start and there another video explaining the hidden dangers in the kitchen

[@ft9kop]

I love my frozen vegetables. microwave it with a bit of water for 2 minutes, and instant healthy food

[@alienboy1322]

The only "frozen food" that I'll allow in my freezer is vegetables.

[@Ballu12345]

😂😂😂 nobody cares

[@eleazarp.4808]

@@Ballu12345 this is youtube, anyone can comment anything. You can't tell people what to comment.

[@lem2004]

@@eleazarp.4808 and i will comment nobody care

[@eleazarp.4808]

@@lem2004 yes

[@deadplaya]

Frozen burritos aren't too bad if you're on the go

[@hammerfan752]

I’m watching this while eating a frozen pizza lmao

[@Borex2]

I just had frozen pizza in evening

[@GoogleAccount-nk7xl]

I guess we can say he had a ‘birds eye’ view of the situation

[@senthilkumarn4u]

Good info..

[@StratospheralNurse]

A’feerd: “Uh-feared” Interesting video!!

[@TheJuggernaught5000]

Great video, lovely old job

[@Bigfishboi7]

Cool deep dive into a frozen food brand with so much industrial impact!

[@richardtaylor8495]

CLarence Birdseye is my 7th cousin.What an honor

[@dillonfroias9733]

What a cool time to be alive. The 50's

[@vancepomerening4794]

Birdseye also did fieldwork in Montana. There is a small town in Montana called Birdseye near Helena, but dissapointedly, it was not named aftet him.

[@VeryProPlayerYesSir1122]

All thanks to capitalism.

[@abhaymanoj3784]

I’m confused how

[@GauravSingh-wl8el]

Communist spotted.. booo

[@toniokats5601]

Question is did he solve the problems people faced??? An absolute yes

[@LunaLighthouse]

@jieqiang luo that’s the American dream.

[@TiNzZiiEe]

Frozen food : easy and convenient

[@yehezkielsiahaan1516]

3:42 thumbs up that they give a converted number to Celsius.

[@patricknakasone9376]

World War 2 helped as it was less costly on rationing points. It was promoted as a way to resurve can goods for use overseas by the military.

[@IvanGoldBit]

I don't buy much frozen foods 😕 mainly ice cream nothing i really like or love but then again I haven't tried much frozen foods or checked the store aisle thoroughly._.

[@Dewkeeper]

The faster something spoils and/or the less frequently you eat it, the better the frozen version becomes in comparison 👌

[@isaaccastanheira]

Great content

[@imortalones]

awesome video.

[@paalmuruganantham1457]

Okay thanks 🙏 for all 🙏

[@josevilla7777]

I love frozen fruit because they make the best smoothies !!!

[@jaketheperson8495]

I love your Pothos in the background! 😍

[@schlc77]

You never mentioned the roll Marjorie Merriweather Post. Played in building up birdseye company. She technically was the person who bought his company.

[@SY-sp8uo]

Diamonds are formed under pressure, but never forget they are not formed overnight.

[@anthon3919]

Deep

[@charlesferdinand422]

Why do Americans always eat frozen peas? Here in Mexico we get the canned and never have to freeze them.

[@rawbacon]

The TV dinner was a fun treat as a kid.

[@mohitvanderwala169]

Thanks for video

[@wagwanbennydj6003]

Birds eye is such a well known brand now a days would be hard to think of any other...

[@deamy5186]

I'm indonesian live in west region of java island. My neighborhood has a lot of grocery stores and mini marts nearby where can be reached by just walking, and each always has stocks of frozen and prepacked. Lots of indonesian actually loves to buy packed frozen food since covid hit, and some of the food very cheap while the other might cant affordable to middle and lower class. I assume people who live in a remote area of indonesia have problem access to store and food stocks so the frozen food is so scarce so it is expensive in some area.

[@jwillisbarrie]

Please add captions for the Deaf, says captions unavailable

[@hartleyferrin3686]

Are you deaf? Just curious

[@jwillisbarrie]

@@hartleyferrin3686 yes - captions on youtube are helpful. Also for anyone who is where you can't have sound up, when you don't want to disturb others.

[@jimgagnon4028]

I don't know who needs to hear this but stop saving all your money. Invest some of it If you want financial freedom.

[@jimgagnon4028]

Invest in bitcoin, gold, silver, buy stock, forex market. anything! just invest and save yourself

[@KarenPlotkin1713-9]

@@jimgagnon4028 honestly man. I tell this to my friends everyday. it's good to save money but you gotta have that investing spirit if you really want financial freedom.

[@Glitz-e2s]

@@KarenPlotkin1713-9 totally agree with you man

[@Glitz-e2s]

but what if you dont know how to trade any of these? I mean, I see your point. Some people have the money and are willing to invest. But the problem is where to

[@user-bk4kr5cc2x]

@Liliana Sanchez wow! that's really impressive

[@bobmiller7502]

its hard getting fresh clean food here in the Uk expensive,stuff thats not full of chemicals, home grown stuff, our food now is so discustingly dirty, i like birds eye frozen veg they dont add anything, i know its probly been treated with anti this or that, but its the best i can afford, i eat a lot of fish as being a island thats one thing we aint short of, the way big bissness has corupted our food is criminal, best saying no more about that, im 60 so i remember proper food, the worlds gone nuts, to crazy for this old goat

[@judyl.7811]

0:30 it created an almost $300 bn industry. 4:27 but he literally need to figure out how to sell it. 4:45 make food, freezer, trucks and lease to retailers as a proof of concept for frozen food. 5:16 you are a real gem. 俚语口语: 你真是讨人喜欢 5:43 Providing context (for context) is giving additional information that will help to make sense of something i believe we will see a phesomenal increase in the demands for both home and commercial use. 6:15 have disposable income 6:23 miles of checkout counters and endless rows of carts. it is the fast-growing segment of food industry 6:47 household name: a person or thing that is well known by the public. 8:37 Shelf-stable foods are foods that can safely sit on the pantry shelf for at least one year and do not have to be cooked or refrigerated to eat safely.

[@Dasding619]

TV without color is telling you how green you Foot is wow that good advertisement right there

[@adron7748]

My freezer is empty and all I eat is certainly not just bland meat and potatoes

[@Mel_Shinoda]

Lol. Fresh frozen. Gordon here is what youre looking for hahahaha

[@Queltamas]

Most of history summarized. I've got this game changing product/invention but there's currently no practical way to use it unless I invent something else as well that allows it to be practically used and available to most people.

[@natashamtila3035]

Listen if you think you have something that is revolutionary and can help improve the way we live, continue at it. Design a pan, make a protype, fail and fail again, and remember that it could be the beginning of a line of product a don't give up.

[@danielyeroshalmi7492]

"sweet because they were freshly frozen", now adays we have, "fresh meat never frozen"

[@sell2012]

this guy is the white ginger version of marcus brownlee lmaooooooooo

[@reynadrianramirez962]

Very nice ; )

[@MrGamer_jinjit_96]

The Food That Built America -History Channel thought me about that

[@kevinbaboolal4225]

I mean obviously in the caribbean we have alot of frozen foods but I just realised we dont really buy alot of frozen foods except say berries and meats

[@purpleaki7135]

@Business Insider not all your viewers are Yanks so when you give a temperature in Fahrenheit some people may have to pause the video to look it up. Why not quote both C/F?

[@saegenx]

Or at least put a Celsius conversion on the screen

[@gerardogalvan7635]

They actually put the Celsius in the bottom left corner..... you're just blind lol

[@saegenx]

Lol guess I missed it. Thanks

[@andrewfalanga3378]

No one else gonna question the way he said Ellios?????

[@FoodKart]

*FROZEN FOOD ROCKS* 🎸 😋 Who Agrees ?

[@melm.c.8562]

Well, I think frozen food its a big deal from people in the States only. In my country theres almost 0 market. The only frozen thing I buy is fish. Nobody buys frozen stuff, not for regular meals.

[@AtinyHJ]

I love frozen peas

[@KusumaWijaya]

Need this kind info

[@Amitdas-gk2it]

TY 😃

[@neosapien5900]

1:42 that's Kevin spacey for sure!

[@rajanrao]

Everybody gangsta till a white person calls it bland

[@kleon1417]

5:08 Ahh yes, Fresh Frozen.

[@oscarherr4198]

in Mexico we still get our food like they described at 1:00

[@danor6812]

A bit off on your reasoning for frozen foods not catching on right away. Until the 1950's people didn't have freezers. So if they couldn't store it, they wouldn't buy it.

[@RajivGanti]

And now we pay even double to get fresh/farm-fresh produce.

[@atokagawa5596]

was the sound on this video also frozen

[@Kitsune_Dev]

Fresh Frozen

[@kinichi20]

Gordon Ramsay left the group chat.

[@itstijae1090]

Why does birds eye in the US have the logo from pre 1990?

[@ThatGuyCanmanNC]

I’ve ate 8 mini frozen pizzas in the last 4 days