CASHING IN? THE MONEY BEHIND SOUTH AFRICA'S SPORTS INDUSTRY & ITS IMPACT ON TOURISM.

[@Ox.Dlamini]

The only value I see is this channel. 🔥🔥🔥🔥🔥🔥🇿🇦🇿🇦🇿🇦

[@SimphiweMpangase]

Your research skills🔥🔥🔥🔥🔥

[@My_handsome_King]

Bro, you are a national asset. Very informative 🙏❤️

[@mooshtaffa]

I appreciate that! Means a lot

[@bougzin]

Keep up this educational content loving it!!

[@Chantelleweich]

As usual, very informative video thank!

[@mooshtaffa]

Thank you Chantelle. 🙏🏾

[@thedarkie1]

You’ve just drafted Gayton’s speech 🎤

[@dide_oluwa_kusidede]

Hopefully Gayton takes note

[@thabomrx5200]

Kaizer Chiefs ✌️✌️

[@siyabongahopewellmchunu2191]

Yini manje mf2😂😂😂

[@moh10mi]

The economy of South Africa this team

[@luthandondarala6270]

The Bafana trademark was owned by a company called Stanton Woodrush for decades. This prevented SAFA from making revenue from the name. They eventually sold to SAFA after the 2010 world cup following public outcry. SAFA paid the company 5 million. I imagine Stanton Woodrush made a killing from the trademark when they still owned it, especially leading up to the 2010 world cup. Whomever was the SAFA head of legal, and the head of marketing in the early to mid 90s dropped the ball big time.

[@mooshtaffa]

Thanks. Very informative. I didnt know this at all 😧

[@pablocharlie]

Every corner of the world you guys always find a reason to cry foul and play victims holy guacamole y’all are done 👍

[@QhayiyaCobo-ts9me]

​@@pablocharlie What are you talking about? How is this man involved in the outcry?

[@sifisolincolnmazibuko7407]

I love your channel bro. so informative

[@kurhula]

Sundowns has done really well in increasing its brand value; while Chiefs on the other has regressed but it’s on its way back up!

[@thando_tlng]

Yup😊

[@Boitu_Matu]

If in the last 10 years Chiefs won 3 leagues and 1 CAF CL. They would be now valued closed to R1bn.

[@lukhololuzipho1885]

Great one mkhaya! 🎉

[@lilithaisaacs2620]

Great content brother. Thank you.

[@XhotepHotep]

Another good one my brother keep up the good work 👍👌

[@Boitu_Matu]

There's a big room for growth to our Sporting industry. More and more jobs will be created,in the future. Those with financial resources, needs to come to the party.

[@Cranedabuilder]

Awesome content selection 👏🏿👏🏿👏🏿 I like the informal education here

[@karlgwambe8860]

Along with news channels and Moja Love😅, is keeping DSTV alive!

[@kwanelezuma8509]

The platforms exist. The opportunity to make the experiences easy and seamless is in better safety and security, better transport link and selling it to locals at reasonable prices.

[@mooshtaffa]

💯 agree

[@sabelobonginkosidlamini2885]

Very informative. Great appreciation. Can’t wait for your analysis with regard to the music industry.

[@okellolester1631]

This is a good question! We need this

[@kevinc3236]

Gayton must bring UFC. Woza ufc

[@Rafa-y7c1m]

Try making a video about Ithuba bro, people will learn about the lottery I'm sure.

[@christophersemenya9890]

Yiza nazo bawo, we're all esrs

[@sabathaboyana9742]

Research is an essential skill kodwa guys niyabona?🤔

[@phumlanindlovu5653]

Another great coverage

[@sazimkhwanazi]

Love it. What about the Durban July?

[@LithembaLento]

Really enjoyed this! Very informative

[@thembazote736]

Great video. It's also a bit depressing though, all this money in football but not really seeing it translate into the overall quality of the product and grassroots development.

[@dide_oluwa_kusidede]

Another reason why I am not a soccer fan.

[@4collen]

Good break down 🎉

[@thiagosihla9827]

Informative i must say

[@AndreCillie]

We are being milked and doing terrible deals when we are the real show !! It’s ridiculous

[@AmapianoUniverse]

🔥🔥🔥🔥📍👑

[@sonininyaniso9683]

Tito and the rest have attracted a lot of supporters recently to the stadiums. The customer is always right

[@Nor-j4c]

Bad example regarding the sport tourism. You should've picked KC vs Pirates instead MS vs Pirates. Enjoyed this episode and it was very informative.

[@LeboShu]

I live in Ireland and I was asking my team why all the rugby games are in Dublin and why they don't play Ireland national rugby games in other cities and how cool it would be to follow the team around. Not just for me as an expat but even for them as citizens bruh. The Springboks took people to BLOEM and NELSPRUIT, bruh.

[@mahlahlana]

Interesting, thought you were also going to touch a bit on the SA20 as it’s attracting a lot of money from India into the country

[@mooshtaffa]

By the time I wrote the script the CSA profit wasn’t announce yet 😉

[@mahlahlana]

@@mooshtaffa Sho bhuda :) very informative btw.

[@icookcode]

your topic selection is top tier youtube level my guy !!! apply for Night Media channel management they can get you to million subs quicker and are looking for african channels to invest in

[@mduduzizondo3264]

Please do a video on the cannabis industry in South Africa

[@olwethupoto1077]

Which Job does it create as our unemployment keeps getting higher and higher. How is it that Egypt has lower unemployment rate than us yet they have a GDP lower than us with a population larger than us. This is simple foreigners are the ones being employed in SA no other explanation

[@williamryan3254]

Thanks for the video. You may want to look into locking down your focus, i might be nit picky but the focus breathing was a bit distracting. It might be your IBIS or VR in Lens, can try a tripod that not on your desk so you dont move it as you speak.

[@mooshtaffa]

Thanks for the tip!. I’ve been struggling with it. It’s annoying. I think it’s the 50mm lens I’m using. I’ll look into it.

[@simphiwexulu3797]

Great great video

[@myperspective2019]

🎉🎉🎉🎉

[@Mafhuwa]

Kaizer chiefs the only team that can make investing in african football a thing.

[@__dawnm__]

Fact that Pirates is valued higher than Chiefs is a shocker.

[@mooshtaffa]

One has been looking after and nursing their brand and the other well… they’ve let it slide 🤷🏾‍♂️

[@rams7932]

​@@mooshtaffa100%

[@SabzKhumalo]

If you want to see how popular football is in SA now you just need to go to the airport any time and see the amount of high-school aged boys in uniforms are traveling to KZN or Gauteng for matches. This started happening a lot late last year and a lot this year.

[@dide_oluwa_kusidede]

That is undisputed there fan base is huge amongst the Africa community Mbulazi but the problem is there is no development in the sport called football in South Africa.

[@mpilompanza9101]

Mina ngilinde iF1 & Spinning. 😂😂😂

[@sachinbangaru737]

#GoBokke

[@bokangsepinare7428]

Zimaza football not soccer please

[@mooshtaffa]

Hahaha, i use the worlds interchangeable. Also "Bafana soccer player" vs "Bafana Football player"

[@Taurus19world]

Soccer is a nickname brody, not a different sport.

[@bokangsepinare7428]

@@mooshtaffa it's just doesn't sound right 😂. Imagine saying total soccer instead of total football

[@Facts_Only_SA]

Zimasa not Zimaza

[@dide_oluwa_kusidede]

​@@Facts_Only_SA😂😂😂😂 I see what you did there

[@toniwila4650]

It's FOOTBALL, not soccer. Interesting video tho.

[@mooshtaffa]

🤣🤣 I use the word interchangeably

[@mandilakhemaphikana7772]

Premier Soccer League is the name of our league.

[@Ntsika_17]

Bro u spoke about soccer clubs in SA but in rugby n cricket u spoke about the national teams.. what are the numbers saying about local sports excluding national teams... is it true that 2023 MTN 8 final between Pirates and Sundowns had more VIEWERS in South Africa than the South African viewers of the 2023 rugby world cup final? This was a statement from Mr Ivin Khoza... Also, what makes rugby players get soo many endorsement deals yet soccer players have the same number of followers n attraction but they dont get as much . What are the numbers with our local sport, which sport pulls the best numbers even for Supersport, whats their bread n butter. 🤔 coz DSTV stopped sponsoring psl but thy still kept the broadcast deal... im curious as to why

[@mooshtaffa]

Hi Nsika, just a point of correction is spoke on Bafana which is a national team. I even went as far as outlining their trademark value and how much money they generate every year. In fact what I didn’t get around to are the right and cricket local teams because there wasn’t much verifiable evidence of finances. Just for reference 94m people watched the SA v NZ rugby World Cup final. The issue with the Irvin Khoza statement is that he again looks locally when our national team plays and is watched globally. It is for that reason that rugby gets more money. Also rugby in SA is VERY organized. I come from a rugby playing school in the EC so I know this. Also it’s held up by small local businesses at primary and high school level. Look at high school teams. They have sponsors, team busses, branded kit, 3 coaches for first teams etc Soccer pulls the viewing numbers but its audience doesn’t have as much buying power like rugby. For instance Land Rover will sponsor the boks and advertise during its games and even normal rugby games. (Brands want higher LSM clients from rugby and mid to low from soccer) Think about which car brand advertises during soccer games and at what price point are those vehicles. DSTV stopped sponsoring because they have a business model crisis and cash issues amongst other things. But they know that soccer pulls in the numbers from a middle and lower base consumer. It’s why townships households have dish. Local soccer (PSL) brings in 950-R1BN per year. So if there wasn’t a division between PSL and SAFA soccer would be at around 1.3billion in revenue. But there’s politics and centres of power. Hope I answered some of your questions

[@molokomoloko5099]

Are they still calling Sundowns a small team?

[@dide_oluwa_kusidede]

Very shocking I tell you 😂

[@molokomoloko5099]

@@dide_oluwa_kusidede you can't make this stuff up

[@GunnerTKK]

No way Sundowns is more valuable than Chiefs. Chiefs is worth more than Downs and Pirates put together. I am a Pirates fan.

[@OneleKutu-mq9do]

How has chiefs grown in the last 10 years?

[@GunnerTKK]

@OneleKutu-mq9do Chiefs is one of the biggest sports brands in the land. In the PSL it goes without question. The football on the pitch has not progressed but that's not what the vid is about.

[@NtokozoChristian]

​@@GunnerTKK Chest pains 😂😂😂😂

[@kgosithamsanqakhumalo5752]

This is true. While Chiefs has not won any medals in the past 10 years, it doesn't change the fact that Kaizer Chiefs has the biggest fan base in the country. Kaizer Chiefs has more than 16 million supporters. ​@GunnerTKK

[@GunnerTKK]

@NtokozoChristian I am a Buccaneer. But just go to a Soweto Derby and you see how big Chiefs is. I would get into arguments about Bucs being bigger but as I grew the truth is plain. It's not even a question. Sundowns is a small successful club. Punches well above its weight.

[@mafokomotseothata3447]

oksalayo pirates is worth more than chiefs lol

[@dide_oluwa_kusidede]

Okusalayo Sundowns is worth more than pirates 😂😂😂😂😂😂

[@thanduxolonelisiwe3265]

The Belgian GP (Spa) is one of the best circuits in Formula one! I don't see Khayalami replacing that one.

[@mooshtaffa]

That’s the track with a contract that was set to expire and we would likely take over … 🤷🏾‍♂️

[@thanduxolonelisiwe3265]

@@mooshtaffa I've heard the rumor. That race is a staple in the f1 calendar. F1 won't lose it! The circuit itself is iconic.

[@missmpho.]

Le rona ko Netball we are not happy ka SABC

[@dide_oluwa_kusidede]

SABC prioritise soccer ⚽ only unfortunately

[@missmpho.]

@@dide_oluwa_kusidede thata

[@songezomangcotywa9014]

Ezika Magebhula

[@hopegiver6409]

Bafana is worth nothing without a world cup😂

[@dide_oluwa_kusidede]

Even during the 2010 World Cup

[@mza472]

Bafana Bafana is worth a bucket of KFC and pap.

[@dide_oluwa_kusidede]

😂😂😂😂😂😂

[@tonymangion6413]

Millions wasted on Bafana and other soccer teams who achieved nothing on world stage compare to rugby cricket

[@dide_oluwa_kusidede]

The main reason I am not a soccer fan because there is no development at all

[@ThandoLwethu-np7kp]

What has cricket achieved at the world stage? Bafana has an international tournament cup win

[@codesagecoder1639]

Soccer in South Africa is only popular to those within the country; outside the country our soccer teams are a disgrace who couldn't win against a blind frog. If we are talking about the soft power a country can leverage from our sports teams we shouldn't even include soccer in the conversation. Right now theres only one national sport that presents South Africa as world champions, and thats Rugby, and beyond that it is also one of the only sports that truly brings brings South African's of all nationalities together whenever they play. I'd say thats the only sport worth investing in, that and combat sports if more South African's other than Dricus can start dominating sports organizations like the UFC.

[@mooshtaffa]

I agree and disagree with your statement here. Bafana got to semifinals of AFCON(which has 54 nations) and was watched by 10.3 million viewers just in SA. Mamelodi sundowns is the reigning AFL champions and they have a continental star for winning CAF champs league. 🌟 Funny enough rugby and soccer aren’t far off in recent times when it comes to revenue from broadcasting and sponsorship revenue. Betway just pumped a Billion into the PSL . Maybe the ackerkey sports deal will widen the gap if it goings through. Rugby is branded as being rainbow nation but it’s still skewed heavily white. The emergence of black spectators and rugby games is new. I’ve been watching rugby as a black person since I was 8 yrs old because I grew up middle class and went to Model C schools. I am a small percentage of the SA rugby fan. Rugby is a white sport. Soccer is a black sport. What we should be doing is bridging the gap more and exposing more people to each others sports, Rassie and siya are doing that for now. But who knows what comes next.

[@zorba4166]

@@mooshtaffa Bru you so well informed and you take time on doing research and presenting as much fact as possible, bigs up to you man you doing a spectacular job keep going

[@MegaNanoT]

@@mooshtaffa Thank you for entertaining this comment. You should have left it for me. The comment was just an opinion from the user. Not informed at all this one. You responded well.❤

[@codesagecoder1639]

@@mooshtaffa Agreed. In all earnesty I am not a big sports fan myself, so I am pretty clueless when it comes to non-combat sports, the only sports that do catch my interest are combat sports like the UFC and boxing, and even with combat sports its only a casual interest. In terms of upbringing I was exposed more to Rugby than I was to soccer, and I even went to a high school that didn't even have a soccer team, they only played rugby; there was a non-official soccer team that was organized by some students after school, but the school put all its resources into rugby. As you've mentioned rugby is generally a white sport, and soccer a black sport so it isn't surprising that soccer would have a higher viewership when population demographics are concerned. I also think Betway are very smart for spending a billion to sponsor the PSL, and with the prevelence of sports betting in South Africa, they are likely to make that money back twofold in due course. I also think that if rugby was encouraged and played outside of model C schools that generally service children from the suburbs, that would be a good way to increase the sports non-white audeince. Either way, keep up the good work with your videos, they are so informative and you always present the information in them in a way that is very appealing. I enjoy your content and the effort you put into researching the topics you talk about. I've been following you on KZbin for a while now, and will continue to do so in the future.