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Jody Gerson, chairman and CEO of Universal Music Publishing Group, discusses the intersection of business and entertainment with a focus on her career journey. One of the most powerful and influential women in the music industry, Jody has overseen the success of some of the biggest names in music, including Taylor Swift, Harry Styles, Kendrick Lamar, Bad Bunny, The Weeknd, Billie Eilish, and more. Jody shared insights on how to build a successful career in the music industry, how to navigate its ever-changing landscape (impact of technology/AI and equity for artists), and how to balance the creative and business aspects of the industry.
Moderated by CBA Dean Dayle Smith. Co-sponsored by the Accounting Society, Beta Gamma Sigma, Consult for America, Entertainment Business Society, Lion Investing Society, and Marketing Society.